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Here’s the list of the Top 20 YouTubers in Estonia in 2025:
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20. Yana Iter
Yana is a family-oriented content creator based in Tallinn, Estonia, sharing daily vlogs that highlight life in Estonia, including cooking, travel, and local events. Her YouTube channel features a variety of content, from budget shopping tips to cultural insights, and she actively engages with her audience through social media. Yana's posts often include recipes, product reviews, and personal experiences, making her channel a relatable resource for viewers interested in Estonian life.
YouTube Score: 65.5/100
Favikon Authority Score : 6 784 pts
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19. Joe and Liisu
Joe and Liisu are full-time travelers from Estonia, dedicated to exploring diverse cultures and breaking stereotypes through their adventures. They share insights on minimalist travel, budget tips, and unique experiences in various countries, including Japan, Korea, and Africa. Their content emphasizes independent travel, cultural immersion, and practical advice for fellow adventurers. With a strong presence on YouTube and Instagram, they engage their audience with captivating stories and travel guides.
YouTube Score: 66.4/100
Favikon Authority Score : 7 483 pts
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18. Sidni Tomson
Sidni is a 25-year-old Estonian content creator known for her engaging social media presence, particularly on Instagram and YouTube. She shares a mix of personal experiences, lifestyle content, and collaborations with brands, often featuring beauty, travel, and entertainment themes. Sidni actively engages with her audience through interactive posts and challenges, showcasing her vibrant personality and creativity. Her content is primarily in Estonian, reflecting her cultural background and connection to local trends.
YouTube Score: 66.5/100
Favikon Authority Score : 8 099 pts
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17. Karin Požidajev
Karin Požidajev is a fitness enthusiast and YouTuber based in Tallinn, Estonia. She shares workout routines, home training plans, and reading club activities, engaging her audience with personal insights and lifestyle content. Her social media presence emphasizes health, wellness, and community, particularly through her book club and fitness app, Sinutrenn. Karin collaborates with brands related to fitness and wellness, showcasing products and services that align with her lifestyle.
YouTube Score: 67.1/100
Favikon Authority Score : 7 589 pts
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16. Oliver Hollo
Oliver Hollo is a content creator from Estonia, primarily focused on gaming and filmmaking. He shares gameplay videos on YouTube under the name EstMagicz, showcasing a variety of games and engaging with his audience through interactive content. His Instagram reflects his passion for film, collaboration, and gaming culture, often featuring giveaways and personal experiences. He is also involved in film projects, highlighting creativity and teamwork in his posts.
YouTube Score: 67.7/100
Favikon Authority Score : 7 56 pts
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15. Maria Rannaväli
Maria Rannaväli is a content creator focused on lifestyle, personal experiences, and wellness. With a background in journalism, she shares insights into her life, including fitness, organization, and product recommendations. Her engaging posts often feature collaborations with brands, showcasing her influence in the Estonian social media landscape. Maria's content is relatable and often humorous, appealing to a broad audience interested in personal growth and lifestyle tips.
YouTube Score: 67.8/100
Favikon Authority Score : 8 328 pts
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14. 5MIINUST
5MIINUST is an Estonian rock band known for their energetic performances and engaging lyrics. They often incorporate themes of youth culture, social commentary, and humor in their music. The band has a strong presence on social media, sharing updates about their tours, music releases, and collaborations. Their content reflects a vibrant and youthful spirit, appealing to a diverse audience interested in contemporary rock music.
YouTube Score: 70.8/100
Favikon Authority Score : 8 106 pts
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13. Robin Zimbax
Zimbax is a geography-focused content creator from Estonia, known for his engaging YouTube channel featuring maps, geographical facts, and humorous stereotypes about countries. With a significant following of 230k subscribers, he aims to educate and entertain through his unique approach to geography. He also shares content on TikTok, where he discusses various geographical topics and memes, appealing to a broad audience interested in education and humor.
YouTube Score: 71.1/100
Favikon Authority Score : 7863 pts
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12. Juri Kivit
Juri Kivit is an Estonian poet and musician known for his satirical and critical commentary on social and political issues in Estonia. His content often addresses themes of nationalism, freedom, and critiques of government actions, particularly through music videos and poetry. He engages with current events and societal sentiments, reflecting the voice of the Estonian populace. Kivit's work includes remixes and original songs that resonate with contemporary issues, making him a notable figure in Estonia's cultural landscape.
YouTube Score: 74.3/100
Favikon Authority Score : 7 964 pts
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11. Siim Land
Siim Land is an 8x bestselling author and anthropologist focused on longevity and human performance. He shares insights on health, biohacking, and wellness through various social media platforms, including Instagram and YouTube. His content often includes evidence-based discussions on supplements, exercise, and lifestyle choices that promote longevity. Siim also conducts retreats and offers coaching services, emphasizing practical strategies for improving healthspan and vitality.
YouTube Score: 75.8/100
Favikon Authority Score : 8 411 pts
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10. Karel Piiroja
Karel Piiroja is a prominent figure in the Estonian drifting scene, known for his unique Audi S4 BiTurbo, which has been modified for drifting. He actively shares his experiences and insights on platforms like YouTube and Instagram, focusing on car modifications, drifting techniques, and automotive events. His content often includes promotional codes for automotive products and collaborations with various brands, showcasing his influence in the automotive community.
YouTube Score: 76/100
Favikon Authority Score : 7 907 pts
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9. Andrei Zevakin
Andrei Zevakin is an Estonian artist, producer, YouTuber, and podcaster known for his engaging content on various platforms. He frequently collaborates with other creators and promotes products like MyProtein through discount codes. His work includes a mix of entertainment and informative content, often featuring guest appearances and interactive elements. He has a second YouTube channel and maintains a strong presence on social media, including Instagram and TikTok.
YouTube Score: 77.6/100
Favikon Authority Score : 8 386 pts
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8. Karl Niilo
Karl Niilo is a prominent social media entrepreneur and branding expert with a significant following across platforms, including 650k on Instagram and 1.7M on YouTube. His content focuses on life inspiration, entrepreneurship, and personal development, often featuring motivational themes and insights from various influential speakers. He actively engages with his audience, promoting collaboration and community growth. His posts reflect a blend of educational and inspirational content aimed at empowering individuals to pursue their dreams.
YouTube Score: 78.1/100
Favikon Authority Score : 7 959 pts
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7. Aleksey Blyshko
Aleksey Blyshko is the founder of CarePro and runs the GazzGo Lab YouTube channel, focusing on automotive content. He shares insights on car restoration, modifications, and personal projects, including a unique journey to earn a Porsche Panamera. His social media presence is characterized by engaging automotive enthusiasts and showcasing various car-related activities, including arm wrestling events. He actively encourages collaboration and interaction with his audience.
YouTube Score: 79.1/100
Favikon Authority Score : 8 229 pts
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6. Andris Arike
Andris is a content creator from Estonia, focusing on farmstead restoration, heavy equipment, and woodworking. His YouTube channel features DIY projects, equipment repairs, and property maintenance, showcasing his hands-on approach to building and restoring structures. He engages with his audience through detailed video content, sharing insights into his processes and challenges. Andris encourages viewer interaction and support through likes, comments, and subscriptions, fostering a community around his projects.
YouTube Score: 82.6/100
Favikon Authority Score : 8 157 pts
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5. Yana Sertaa
Yana Sertaa is a traditional and digital artist from Estonia, known for her engaging content on platforms like YouTube and TikTok. She shares creative ideas for sketchbooks, DIY projects, and art tutorials, focusing on easy and fun drawing techniques. With a significant following, she collaborates with brands to promote art supplies and encourages her audience to explore their creativity through various artistic themes. Her content is primarily in Russian, appealing to a global audience interested in art and crafts.
YouTube Score: 84/100
Favikon Authority Score : 8 152 pts
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4. Julius Rou
Julius is a content creator based in Estonia, focusing on urban exploration, travel, and everyday life in various countries, particularly in Europe. His YouTube channel features detailed travel vlogs showcasing lesser-known locations, cultural insights, and personal experiences. He engages with his audience through informative and visually appealing content, often highlighting the contrasts between urban and rural life. Julius also promotes collaboration opportunities and has a presence on Instagram and Telegram.
YouTube Score: 84.4/100
Favikon Authority Score : 8 340 pts
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3. Oleg Besedin
Oleg Besedin is an Estonian documentary filmmaker focused on topics related to Estonia, including films, broadcasts, and interviews. His YouTube channel features discussions on geopolitical issues, particularly the Russia-Ukraine conflict, and critiques of Western policies. He engages with various political commentators and experts, providing a platform for alternative viewpoints on current events. His content often reflects a critical stance towards Western narratives and emphasizes the complexities of international relations.
YouTube Score: 85.4/100
Favikon Authority Score : 8 337 pts
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2. FalconClaw
FalconClaw is a prominent figure in the night vision and thermal imaging community, focusing on advanced gear and equipment. Their social media presence is centered around showcasing and reviewing night vision and thermal technology, often highlighting the capabilities and limitations of such equipment. They engage with a large audience interested in tactical gear and provide insights into the practical applications of night vision and thermal devices.
YouTube Score: 85.5/100
Favikon Authority Score : 8 577 pts
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1. Tommy Cash
Tommy Cash is an Estonian rapper and artist known for his unique blend of music and visual art. His social media presence showcases a mix of personal reflections, music promotions, and collaborations with other artists. He engages with themes of identity, creativity, and cultural commentary, often using humor and irony. His posts frequently highlight his music releases and artistic projects, appealing to a global audience interested in contemporary music and art.
YouTube Score: 86.8/100
Favikon Authority Score : 9 171 pts
View the full top 200 ranking here:
🏆 Top 200 YouTube Creators in Estonia
How does Favikon rank influencers?
Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.
Click here to learn more about it.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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