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Top 20 South African Influencers

Discover South Africa’s top 20 influencers who are shaping digital conversations and inspiring audiences across various platforms. From fashion and lifestyle to travel and business, these creators are redefining content creation and making their mark in the online world. Explore how they connect with their audiences and elevate their industries.

January 22, 2025
Capucine Munuera

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Here's the list of the Top 20 South African Influencers in 2025: 

20. Black Coffee

Black Coffee is a South African DJ, record producer, and songwriter. He has worked with renowned musicians such as Alicia Keys and David Guetta and has won several awards, including the Best International Act: Africa at the BET Awards. In addition to his music career, Black Coffee is also an angel investor, supporting and investing in various startups. He has also been involved in philanthropy, establishing a foundation that supports education, mentorship, and talent development in South Africa.

Followers on social media: 10.2M

Favikon Authority Score : 9 107 pts

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19. Chad Jones

Chad Jones, also known as The Jones's, is a dancer and social media influencer known for his trendy dance videos. He shares entertaining content on his social media platforms, where he teaches popular dances and engages with his followers. Chad has a diverse fan base, with followers from Kenya and Nigeria. He often collaborates with other dancers and creators, showcasing his talent and creativity. With a warm and friendly personality, Chad creates a welcoming space for his audience to learn and enjoy dance. Follow Chad to join the fun and stay updated on the latest dance trends!

Followers on social media: 5.7M

Favikon Authority Score : 8 855 pts

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18. Nasty C

Nasty C, whose real name is Nsikayesizwe David Ngcobo, is a South African hip-hop artist. Hailing from Durban in the KwaZulu-Natal province, Nasty C began his rap career at the age of nine, influenced by his older brother who was a producer. He gained recognition with his single 'Juice Back' and the remix featuring Davido and Cassper Nyovest. Nasty C has released several mixtapes and albums, including 'Bad Hair' and 'Bad Hair Extensions'. He is known for his critically acclaimed music and collaborations with international artists. Nasty C's new album 'I Love It Here' is set to release soon.

Followers on social media: 9.5M

Favikon Authority Score9 903 pts

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17. Michelle Davidson

Michelle Davidson is a TikTok user who shares content related to spirituality, healing, and energy work. She describes herself as a Medical Medium, Quantum Energy Healer, Reiki Master, Pet Healer, Seer, and Medium. Her posts include hashtags like #fyp, #foryou, #love, #spiritualtiktok, and #healersoftiktok. Michelle invites her followers to participate in intuition tests, energy work, and healing activities. She also offers live sessions to help people connect with their spirit animals. Through her content, Michelle aims to spread positivity and spiritual guidance.

Followers on social media: 510K

Favikon Authority Score : 8 765 pts


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16. John-Marc van Wyk

John-Marc van Wyk is a content creator and comedian known for his YouTube channel, where he shares funny and relatable videos. He aims to bring people together and provide relief and laughter through his content. With a focus on unity and relatability, John-Marc's videos appeal to a wide audience. Follow him on Instagram and TikTok for daily doses of humor and entertainment.

Followers on social media: 9.3M

Favikon Authority Score : 9 160 pts

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15.  The Kiffness

The Kiffness is a South African musician and artist known for his collaborations with interesting people and animals from around the world. He has worked with a variety of artists and singers from different genres and backgrounds, including Mahsa Amini, Bongo Chickens, and Punjabi Men. The Kiffness is also popular for his live looping remixes of popular songs and his unique and entertaining music videos. He has a strong presence on social media, where he shares his music, collaborations, and updates with his fans.

Followers on social media: 6.4M

Favikon Authority Score : 9 168 pts

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14. Bonang Matheba

Bonang Matheba, also known as Queen B, is a South African multi-award-winning radio host, TV presenter, and MC who has become a sought-after entertainment personality and an African social media darling, with over 8.58 million combined social media followers. Matheba is the founder of House of BNG, a luxury beverage brand, and has been recognized as one of Forbes Africa’s 50 Most Powerful Women. She has also served as a Global Citizen ambassador and style icon. Matheba started her career as a presenter of “LIVE” on SABC1 and has since become a true icon of the entertainment industry in Africa.

Followers on social media: 11.3M

Favikon Authority Score : 9 171 pts

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13. Boity Thulo

Boitumelo Thulo, better known as Boity, is a South African musician, actress, and entrepreneur from Potchefstroom. She is also an award-winning musician and has been recognized by Forbes Under 30. Boity is the founder of her own brand, #OwnYourThrone, and is known for her unique style and accent. She recently announced a partnership with the RICH MNISI x H&M collection. Boity is also an advocate for self-care and uses Olay's Vitamin C and Niacinamide skincare solution for flawless skin.

Followers on social media: 10.7M

Favikon Authority Score : 9 041 pts

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12. Shandor Larenty

Shandor Larenty is a wildlife enthusiast and TikTok creator based in Johannesburg, South Africa. He shares his adventures of traveling and getting up close and personal with animals on his social media platforms, including TikTok, where he has a large following. Shandor is often seen with his animal family, which includes lions and cheetahs, and he is known for his close bond with George the lion. He also promotes sustainability and conservation efforts to protect the planet. Shandor frequently collaborates with animal conservation organizations and participates in fundraising activities to support their efforts.

Followers on social media: 10M

Favikon Authority Score : 8 804 pts

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11.  Jezelle Catherine

Jezelle Catherine is a popular content creator on TikTok and YouTube. She has over 9.3 million followers on TikTok and over 3 million subscribers on YouTube. Her content mostly consists of short videos in which she acts out different scenarios, often using the "point of view" (POV) format. She also shares snippets of her personal life with her followers. Jezelle Catherine is based in Canada and South Africa. She often uses hashtags such as #tiktok #creator #story #reels #instareels #viral #viralpost on her posts.

Followers on social media: 17.5M

Favikon Authority Score : 9 365 pts

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10. Princess Sachiko

Princess Sachiko, also known as Sachi_hime96, is a professional cosplayer, model, and streamer. With over 16.6 million followers on TikTok, she shares anime-related content, makeup tutorials, and cosplays of various characters. Princess Sachiko is known for her wholesome vibes and her love for all things anime. She also streams her content on other platforms and has an exclusive Instagram account where she shares her cosplay pictures. In addition to her cosplaying career, she is also a developer of original characters. Princess Sachiko is an international personality and is open to collaboration opportunities. 

Followers on social media: 24.7M

Favikon Authority Score : 9 365 pts

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9. Trevor Noah

Trevor Noah is a South African comedian, writer, producer, political commentator, and host of The Daily Show on Comedy Central. He gained international recognition for his stand-up comedy performances and has since become a prominent figure in the entertainment industry. Noah has also hosted various events, including the 63rd Annual Grammy Awards and the 2021 BET Awards. He has authored several books, including the memoir Born a Crime: Stories from a South African Childhood. Noah uses his platform to address social and political issues, often drawing from his personal experiences growing up in apartheid-era South Africa.

Followers on social media: 25.9M

Favikon Authority Score : 9 327 pts

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8. Ryan H/D Lombard

Ryan H/D Lombard is a Kingdom Builder who lives for God, not for man. He shares his faith and love for his family on his social media platforms, Twitter and Instagram. Ryan is also a cousin to two inspiring individuals who have the extraordinary ability to inspire others by simply being present. He believes that children are a blessing from God and that we should not consider them as an inconvenience to our lives. Ryan shares funny and relatable memes about school and family life, showcasing his humorous and lighthearted personality.

Followers on social media: 22.3M

Favikon Authority Score : 9 266 pts

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7. Refiloe Phoolo

Refiloe Phoolo, popularly known as Cassper Nyovest, is a South African musician and entrepreneur. He is the CEO of Family Tree, a record label that he founded in 2014. He has won multiple awards, including MTV awards and BET nominations. In addition to music, Cassper is also a marketing guru and has been involved in various ventures, such as a sneaker line, concert promotion, and an energy drink. He is also known for his philanthropic work, such as building a school in his hometown of Mahikeng. Cassper is a living legend in South African music and continues to inspire and entertain his fans.

Followers on social media: 13.9M

Favikon Authority Score : 9 344 pts

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6. Superherointraining

Based in the UK, Superherointraining is an award-winning content creator with a massive online following of over 9.9 million on TikTok and 1.7 million on Instagram. Known for their reactions to viral challenges, Superherointraining has become Africa's most viewed content creator and social media star. Their content includes reaction videos to incredible recoveries, impossible trick shots, wild fails, and rising animals. Additionally, Superherointraining promotes Red Bull Tryouts challenge and encourages followers to test their skills.

Followers on social media: 22.7M

Favikon Authority Score : 9 466 pts

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5. AB de Villiers

AB de Villiers is a former South African cricketer and a brand ambassador for FairPlay, the biggest and most trusted sports and gaming exchange. He is known for his outstanding performances on the field and for his upbeat personality off the field. AB de Villiers is also involved in charity work and will be joining the team for their annual charity fundraising golf day. He encourages fans to join him in supporting the Community Foundation by registering for the event. In his free time, AB de Villiers enjoys playing cricket video games and spending time with his family.

Followers on social media: 36M

Favikon Authority Score : 9 482 pts

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4. Noel Deyzel

Noel Deyzel is a bodybuilder with 12 years of experience in the fitness industry. He is known for his daily fitness tips, heavyweight IFBB bodybuilder status, and his YouTube channel, which is filled with advice, motivational videos, and vlogs about his lifestyle. His content covers nutrition, training, posing, dieting, and lifestyle aspects of bodybuilding. Noel is also a co-owner of a clothing brand that sells gym, fitness, and bodybuilding wear. He offers coaching services to help his clients reach their fitness goals. He promotes his brand and supplements on his YouTube channel and social media pages.

Followers on social media: 20.1M

Favikon Authority Score : 9 543 pts

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3. Wian

Wian is a popular TikTok magician with 16.5 million followers. He is known for his mind-blowing magic videos, which have garnered over 1 billion views online. Wian's content features various magic tricks, from appearing fries to changing chopsticks into a fork. He has also done magic for Formula E and McLaren FE events. In addition to his magic videos, Wian also posts personal updates and interactions with fans on his social media platforms, including Instagram and TikTok. He regularly thanks his followers for their support and updates them about his latest projects.

Followers on social media: 25.5M

Favikon Authority Score : 9 363 pts


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2. William Last KRM

William Last KRM is a popular South African musician and social media personality. He is known for his unique blend of house and hip hop music, and has released several successful albums and singles. In addition to his music career, he is also the President of Tshasa Nation from Molala Land, and often shares his political beliefs on social media. He has a large following on various social media platforms, and regularly posts photos and videos of himself and his daily activities.

Followers on social media: 32.6M

Favikon Authority Score : 9 541 pts

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1. Tyla

Tyla is a dynamic social media creator with a strong presence on platforms like TikTok and Instagram. Known for her engaging dance content and music promotion, she frequently collaborates with other creators and artists. Her posts often highlight her involvement in music projects, such as 'Push 2 Start,' and showcase her participation in events like Victoria's Secret shows. Tyla's content is vibrant and interactive, appealing to a global audience with a focus on entertainment and music.

Followers on social media: 28.3M

Favikon Authority Score : 9 735 pts

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How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Capucine Munuera

Capucine Munuera is currently pursuing a Master's in Social Media Strategy at Sup de Pub in Paris while working as a marketing manager at Favikon. Her professional journey includes significant roles such as marketing responsibilities at Favikon and prior experiences at organizations like CLIC&MOI and Carré Cointreau. Capucine's expertise lies in developing and executing marketing strategies, leveraging her hands-on experience in social media management and brand communication.