Top 20 Social Media Experts on LinkedIn in 2025

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All real-time rankings of all platforms and countries are available here.

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Here’s the list of the Top 20 Social Media Influencers on LinkedIn in 2025:

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20. Courtney Johnson

‍Courtney Johnson, based in ATX, is a content creator and personal brand advocate. She shares money transparency insights, emphasizes the impact of influencers on decision-making, and offers tips for content creators to grow their audience. Courtney also provides updates on her Tram House project and shares career advice on topics like burnout, LinkedIn hacks, and side hustle ideas. She collaborates via courtneyjohnsoncollabs@gmail.com.

Followers on Linkedin: 38.1K

Favikon Authority Score : 8 296 pts

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19. Rachel Karten

Rachel Karten is a social media consultant based in Los Angeles with over ten years of experience in the field. She previously led the social media team at Bon Appétit and Epicurious, winning prestigious awards. Rachel now writes a successful newsletter called "Link in Bio" with over 60,000 subscribers. She consults for brands like CAVA and west elm, and her newsletter is featured in various publications.

Followers on Linkedin: 29.5K

Favikon Authority Score : 8 180 pts

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18. Boluwatife Rotimi

Boluwatife Rotimi is a tech and social impact professional, known for her work as a branding strategist and LinkedIn tech influencer. She is the founder of 'Techies on LinkedIn,' an organization that helps tech professionals leverage LinkedIn for global career opportunities. With expertise in crafting compelling narratives and implementing strategic branding and marketing campaigns, Boluwatife leads as the branding, communications, and marketing manager at WebsenceAfrica. She also offers services as a LinkedIn growth strategist, personal assistant for tech founders, brand ambassador, and community manager. She believes in the potential of young people and strives to make a positive impact through tech innovation.

Followers on Linkedin: 42.2K

Favikon Authority Score : 6 998 pts

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17. Erica Rankin‍

Erica Rankin is the founder and CEO of Bro Dough, a Canadian wellness brand that focuses on providing consumers with healthier versions of their favorite treats. Bro Dough is a plant-based, protein-rich, and all-natural edible cookie dough that differs from traditional cookie dough by being healthier and better for consumers' fitness goals. Erica Rankin shares her knowledge and motivates others to be successful through her coaching and courses. She is also the founder of by Stacy, which is a wellness brand based in Calgary, Alberta.

Followers on Linkedin: 79.6K

Favikon Authority Score : 7 967 pts

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16. Sami Sharaf

Sami Sharaf is a content creator specializing in Social Media Marketing and Content Creation. He shares insights on AI trends and tools like ChatGPT to help digital marketers and creators. Sami offers guidance on automating tasks, especially in Social Media branding. He emphasizes the importance of impact over perfection in content creation. Sami also provides ideas on monetizing ChatGPT and recommends Krea for photo editing. Follow Sami for valuable content creation tips.

Followers on Linkedin: 15.7K

Favikon Authority Score : 6 898 pts.

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15. Samuel Boateng Osei

Samuel Boateng Osei is an AI Content Creator and Marketing Expert with a focus on using AI to transform social media marketing and SEO. With 5+ years of experience, he specializes in driving traffic and lead generation for E-Commerce businesses. Samuel helps businesses grow and succeed online by creating innovative social media campaigns, increasing brand awareness, and generating leads and sales. He is also proficient in social media analytics and reporting to ensure optimal ROI for his clients.

Followers on Linkedin: 19.6K

Favikon Authority Score : 7 148 pts.

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14. Anna Bayon Orcajo

Anna Bayon Orcajo is a driven and creative professional with a passion for the digital world and social media. With a background in marketing and communication, she has gained experience in content management and has been recognized for her dedication and focus. Anna's commitment to innovation and her ability to solve problems make her a valuable asset in the field of social media. She has been honored at the national marketing awards and highlighted as a top voice next gen by LinkedIn. With a balance of curiosity, creativity, and ambition, Anna is constantly seeking new challenges and opportunities in the evolving business landscape.

Followers on Linkedin: 22.3K

Favikon Authority Score : 7 011 pts.

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13. Athénaïs Andreau

Athénaïs Andreau is an expert in social media content creation and artistic direction. She helps businesses and individuals develop their branding with a strong identity and impactful visuals. Her expertise lies in a strategic approach, staying up-to-date with new trends, and placing aesthetics at the heart of each project. With a wide range of clients in various sectors including fashion, tech, lifestyle, and finance, Athénaïs adapts to different industries. Her services include artistic direction, branding and social media content creation, communication and personal branding consulting. You can find her work on Instagram @athenaisandreauwork..

Followers on Linkedin: 21.1K

Favikon Authority Score : 7 046 pts.

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12. Jack Appleby

Jack Appleby is a creative strategist and writer, famous for his weekly newsletter, Future Social, about social media and creators. With over 10 years of experience working in agencies, he has led social campaigns for many high-profile brands such as Microsoft, Verizon, and Spotify. Jack is also an avid basketball player and music fan. He often shares his thoughts and insights on LinkedIn, where he breaks down successful social media campaigns and shares helpful tips for those in the industry.

Followers on Linkedin: 71.1K

Favikon Authority Score : 8 479 pts.

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11. Mahsa Saadati

Mahsa Saadati is an experienced social media marketer with a focus on social media strategy. With 7 years of experience, she has helped businesses create strategic content for multiple channels to achieve growth. Mahsa is motivated by new challenges and skills, constantly seeking to improve. She is open to connecting with potential clients on LinkedIn to discuss social media marketing.

Followers on Linkedin: 40.5K

Favikon Authority Score : 7 532 pts.

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10. Sophie Miller

Sophie Miller, a social media coach and director at Pretty Little Marketer, simplifies social media with fluff-free strategies, marketing insights, and community building. She leads the PLM Insiders Club, a membership for marketing enthusiasts to connect and stay updated on trends. Sophie values community engagement and empowers individuals to prioritize progress over perfection in their content creation. Through her coaching and consulting, she aims to make social media more accessible and effective for her audience.

Followers on Linkedin: 197.9K

Favikon Authority Score : 8 263 pts.

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09. Ellie Barnett-White

Ellie Barnett-White, a Social Media Manager at Superfly, specializes in creating personalized social media strategies for businesses. She emphasizes the importance of using AI to enhance posts and grow online presence. Ellie's approach focuses on engaging content, finding the right platforms, and building a loyal following. She offers valuable insights on leveraging social media for business growth and personal branding. With a strong emphasis on authenticity and consistency, Ellie helps clients navigate the world of social media marketing.

Followers on Linkedin: 14.4K

Favikon Authority Score : 6 853 pts.

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08. Rachael Higgins

Rachael Higgins is the founder of Because of Marketing, a platform that shares and discusses marketing campaigns, strategies, and social media advice. She graduated from Heriot Watt University with an Honours Degree in International Business Management and Marketing. Rachael founded Because of Marketing in 2020 and has since grown it into a community of over 130K followers, gaining over 25 million annual impressions. Additionally, she has launched a series called "Creator Behind The Campaign," worked with several renowned brands, and is a proud fundraiser for Alzheimer Scotland.

Followers on Linkedin: 95K

Favikon Authority Score : 7 597 pts.

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07. Abirah Nabi

Abirah Nabi is a Social Media Marketing Professional at Convert With Copy and a Product Head at Aiesec in Delhi IIT. With a passion for engaging content, Abirah focuses on fostering brand awareness and building connections over social media. Their experience includes CRM, international relations, data analytics, public speaking, and team management. As a full-time undergrad student, Abirah combines their academic pursuits with real-world marketing skills.

Followers on Linkedin: 24.1K

Favikon Authority Score : 7 268 pts.

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06. J.S. Stansel

Jon-Stephen Stansel is an award-winning social media professional with over a decade of experience managing, building, and creating content for brand social media accounts. He has worked with several brands, including Amazon Prime, Hyper RPG, Better Place Forests, and the University of Central Arkansas, among others. Currently, he is the Director of Social Media at Chaotic Good Studios, co-hosts the Thought Feeder Podcast, teaches courses on social media management, and presents at many national and international conferences.

Followers on Linkedin: 52.6K

Favikon Authority Score : 8 096 pts.

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05. Abigail Clarke

Abigail Clarke is the founder of Eventus Agency, New Era Pod, New Era Property Co, and Gym Law Women. She specializes in social media, Google, TikTok, and Meta ads, content creation, and email marketing. Her Instagram posts reflect positivity, self-love, and motivation. Abigail shares insights on entrepreneurship, personal growth, and success. She recently attended the Big Money Energy event and emphasizes the importance of self-belief and hard work. Through her content, she encourages her audience to overcome fears and pursue their goals.

Followers on Linkedin: 36.6K

Favikon Authority Score : 7 851 pts.

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04. Annie-Mai Hodge

Annie is the founder of Girl Power Marketing, a platform that provides social media updates, memes, and insights. She aims to empower women and girls in the marketing industry, regardless of their education or experience. Annie's focus is on creating a supportive community and offering social media management services. Through her journey of overcoming obstacles like anorexia, she has built a successful business with a large following. Annie prioritizes work-life balance and values contributing to the world over financial success.

Followers on Linkedin: 93.1K

Favikon Authority Score : 8 229 pts.

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03. Zoey Vincent Vevakpor

Zoey Vincent Vevakpor is a social media manager and content creator with over 4 years of experience. She believes in the power of words, visuals, and data to bring brands to life and drive business growth. Zoey has a deep understanding of the latest trends, tools, and techniques in social media and content marketing. She has helped businesses of all sizes craft compelling narratives and build loyal communities online. Zoey is passionate about creating strategic and data-driven content that serves a purpose and meets the goals of her clients. She emphasizes collaboration and building strong relationships with clients to create impactful campaigns. In addition to social media management and content creation, Zoey also offers virtual assistance, hashtag research, customer service, SEO writing, community management, video edits, and graphic design. Connect with Zoey to bring your brand to life on social media!

Followers on Linkedin: 48.5K

Favikon Authority Score : 7 776 pts.

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02. Danielle Mimoni

Danielle Mimoni is a social media manager at Klowt, where she manages the company's social media presence and builds personal brands for entrepreneurs and leadership on LinkedIn. She enjoys creating graphics for Instagram, responding to LinkedIn comments, and posting fun TikTok videos. Danielle is also a cat lover and often shares pictures of her cats on social media. She believes in using social media for a purpose and not just aimless scrolling. Recently, she shared tips for creating viral LinkedIn posts and discussed her struggles with motivation on social media.

Followers on Linkedin: 45.1K

Favikon Authority Score : 8 192 pts.

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01. Elfried Samba

Elfried Samba, Co-founder and CEO of Butterfly 3ffect, a social-first creative agency specialising in Community Marketing, boosting brand growth through social media, influencer marketing, paid media and real-life activations. Previously, Elfried scaled Gymshark's social following from 1.5 million to 20 million, contributing to its £1.4 billion valuation.

Followers on Linkedin: 320.9K

Favikon Authority Score : 8 914 pts.

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How does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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