Top 20 Retail Influencers in Australia in 2025

Here’s the list of the Top 20 Retail Influencers in Australia in 2025:

20. Ian Bailey

Ian Bailey is the Managing Director of Kmart Group, overseeing Kmart and Target Australia. He has a strong focus on customer-centric retail strategies and has been instrumental in transforming Kmart into a leading brand through innovation and accessibility. Ian is actively involved in industry discussions, sharing insights at major retail conferences like the World Retail Congress and the National Retail Federation. His leadership emphasizes accountability, strategic partnerships, and a commitment to delivering value to customers.

Favikon Authority Score: 413 pts

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19. Elle Roseby

Elle Roseby is the Group CEO at Adairs Retail Group, recognized as a leading authority in strategic brand development and retail management in Australia. With over three decades of experience, she has transformed major retailers and is known for fostering positive workplace cultures. Elle advocates for women's empowerment, community initiatives, and sustainability, leading innovative projects like Australia's first fashion industry climate fund. She actively supports First Nations partnerships and is involved in mentoring local talent.

Favikon Authority Score: 435 pts

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18. Soetrisno (Sui) Wongso

Soetrisno (Sui) Wongso is a results-driven retail professional with two decades of experience in delivering operational excellence and customer satisfaction. Known for his hands-on approach, Sui specializes in streamlining store operations, mentoring teams, and fostering workplace efficiency in fast-paced retail environments. On LinkedIn, he actively engages with his network through hiring updates and commentary on business and community matters, reflecting his commitment to both retail performance and social awareness.

Favikon Authority Score: 484 pts

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17. Amanda Bardwell

Amanda Bardwell is the newly appointed CEO of Woolworths Group, bringing over two decades of retail experience, primarily with Woolworths. She has held various senior leadership roles, significantly impacting the company's e-commerce and customer service sectors. With an MBA and a strong commitment to team growth and customer experience, Amanda has transformed Woolworths' digital offerings into a multi-billion dollar business. Her leadership is characterized by a deep understanding of retail industry trends and a focus on building strong teams.

Favikon Authority Score: 627 pts

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16. Andrew Smith

Andrew Smith is a retail strategist and leadership consultant with over 20 years of experience spanning store management, executive leadership, and Fortune 500 consulting. With a deep understanding of retail operations and organizational dynamics, he helps brands, from global giants to startups, adapt faster and lead with agility. Andrew is a strong advocate for integrating mental health, emotional intelligence, and innovation into everyday retail leadership. His work focuses on reshaping outdated models to create collaborative, people-first cultures that empower teams and drive lasting performance in the ever-evolving retail landscape.

Favikon Authority Score: 668 pts

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15. Roger Simpson

Roger Simpson is a seasoned retail trainer and consultant with over 25 years of experience in enhancing customer service and sales for retailers in Australia and New Zealand. He specializes in coaching store managers and team leaders to improve performance through tailored training programs. His content focuses on leadership, effective communication, and the importance of customer experience in retail. Roger actively promotes blood donation and emphasizes the need for high service standards in a competitive retail landscape.

Favikon Authority Score: 1 571 pts

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14. Michael Schneider

Michael Schneider is the Managing Director of Bunnings Group Limited, Australia's leading home improvement and outdoor living retailer. With over a decade in retail leadership, Michael has played a pivotal role in expanding Bunnings’ footprint and driving operational excellence across warehouse stores, trade centers, and specialist brands like Tool Kit Depot and Beaumont Tiles. His approach blends strategic thinking with a deep passion for retail, championing innovation, customer experience, and team development. Committed to safety, inclusion, and community impact, Michael also supports mental health initiatives and charitable causes like FightMND and the Never Alone Foundation.

Favikon Authority Score: 1 951 pts

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13. Karen Bozic

Karen Bozic is the Group Chief Executive Officer at Craveable Brands, recognized for her transformational leadership in the retail sector. With extensive experience in ASX listed corporations and private equity, she is passionate about customer engagement and team development. Karen actively promotes women's leadership through initiatives like the CEW Women Leaders in Retail Scholarship and is committed to diversity, equity, and inclusion in the workplace. Her social media presence highlights industry events, awards, and her advocacy for female empowerment in retail.

Favikon Authority Score: 2 258 pts

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12. Katerina Ali

Katerina Ali is the founder and CEO of Immersifi, a company focused on revolutionizing the fashion retail experience through innovative technology like AI, blockchain, and NFTs. With over 25 years of experience in marketing and business development, she emphasizes personalized customer experiences and community engagement. Katerina is passionate about the intersection of technology and retail, advocating for a future where brands foster genuine connections with their customers.

Favikon Authority Score: 2 292 pts

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11. Simon Burrett

Simon Burrett is a seasoned marketer, retailer, and strategist with deep expertise in brand building, customer engagement, and digital transformation. He has led the launch and repositioning of major brands like Aldi, Specsavers, Snooze, and Harris Scarfe in Australia. His insights into customer experience and omnichannel marketing are reflected in his thought leadership on LinkedIn, where he shares innovative retail concepts and strategies. Simon's expertise also includes CRM and loyalty programs, team building, and financial management within the retail sector.

Favikon Authority Score: 2 622 pts

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10. Danny Lattouf

Danny Lattouf is a Partner and Chief Strategy Officer at The General Store, specializing in impactful consumer experiences across retail and marketing. With over 19 years in the industry, he has a strong background in retail operations and sales strategies, focusing on customer engagement and brand growth. His professional attributes include empathy, integrity, and a commitment to excellence, making him a respected leader in the retail sector. He actively shares insights on retail transformations and customer experience on LinkedIn.

Favikon Authority Score: 3 218 pts

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9. Matthew Robertson

Matthew Robertson is an experienced Managing Director in the retail and marketing sector, specializing in premium and commodity brands. He has a proven track record in team building and innovation, particularly within the LEGO Certified Stores network. His leadership style is strategic and creative, with a focus on delivering exceptional customer experiences. Matthew actively engages with the retail community, sharing insights on store openings and partnerships, particularly with the LEGO Group and National Geographic.

Favikon Authority Score: 3 560 pts

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8. Fleur Brown

Fleur Brown is a prominent advocate for the Australian retail sector, serving as Chief Industry Affairs Officer at the Australian Retailers Association. With a strong background in government, media, and marketing, she drives policy and government relations while promoting sustainability in retail. Fleur is also a founder of EntrepreneursTV and has authored a business book. Her social media presence focuses on retail advocacy, industry insights, and addressing challenges like retail crime and economic pressures.

Favikon Authority Score: 3 932 pts

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7. Graeme Hughes

Graeme Hughes is an Adjunct Associate Professor and regarded as one of Australia’s leading experts on business, retail, consumer behaviour, and the economy. He serves as a media commentator on TV and radio, guiding businesses to thrive and empowering informed consumer decisions. His social media presence includes discussions on trade tensions, retail trends, and consumer behavior, showcasing his expertise in the automotive and retail sectors. He frequently appears on ABC, providing insights into market dynamics and consumer spending habits.

Favikon Authority Score: 4 132 pts

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6. Professor Gary Mortimer

Professor Gary Mortimer is a leading expert in consumer behavior and retail marketing, with over 25 years of experience in Australia's retail sector. He actively researches and publishes on topics such as retail technology, consumer aggression, and sustainable branding. Mortimer serves as Chair of Service and Creative Skills Australia and is a prominent media commentator, frequently sharing insights on retail trends and challenges. His work has garnered significant attention, making him a key figure in discussions about the future of retail in Australia.

Favikon Authority Score: 4 359 pts

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5. Peter Pokorny

Peter Pokorny is a seasoned supermarket retailer and board director with expertise in business turnaround and fresh foods. He focuses on helping businesses achieve sustainable growth through strategic development, leadership, and customer service excellence. His LinkedIn posts often analyze supermarket performance, industry trends, and operational efficiencies, particularly in relation to Woolworths and Coles. He advocates for a return to basics in retail and emphasizes the importance of quality produce and customer engagement.

Favikon Authority Score: 4 359 pts

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4. Paul Zahra

Paul Zahra is a prominent Australian CEO and Non-Executive Director with over 40 years of experience in the retail industry. He has held significant leadership roles, including CEO of David Jones Limited and the Australian Retailers Association. A strong advocate for diversity, sustainability, and mental health, he has led initiatives to address retail crime and promote inclusivity. His social media presence focuses on industry insights, community support, and mental health awareness, reflecting his commitment to improving the retail sector and society.

Favikon Authority Score: 4 864 pts

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3. Ashley Hudson

Ashley Hudson is a seasoned marketing and events specialist with over a decade of experience in hospitality, education, and online retail. As CEO of Retail Global, he leads initiatives to enhance retailers' online presence through community engagement and education. He is recognized for organizing impactful conferences and is a sought-after speaker and mentor, advocating for growth and collaboration in the retail industry. His commitment to charity and community building is evident through his active participation in events like the Retail Fest.

Favikon Authority Score: 5 223 pts

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2. Roger Dunn

Roger Dunn is a seasoned global retail media leader with over 20 years of experience in e-commerce and digital marketing. As the first person in Australia to be Amazon Advertising certified, he established Criteo retail media and is now leading CitrusAd business development across Asia Pacific and Japan. He has contributed to industry standards and initiatives, including the IAB Retail Media Committee. His content primarily revolves around retail media trends, e-commerce innovations, and data-driven marketing strategies.

Favikon Authority Score: 6 362 pts

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1. John-Paul Drake

John-Paul Drake is a dynamic director at Drakes Supermarkets and a recognized LinkedIn influencer, awarded Australia's Top Voice in 2019. He shares insights on retail and has shown keen interest in digital and food trends and their relevance to the grocery industry. His content spans personal experiences, leadership lessons, and community support, reflecting a commitment to local businesses and the retail industry. He also hosts a podcast discussing various topics, including motivation and business strategies.

Favikon Authority Score: 7 258 pts

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