Top 20 Micro Influencers in New Zealand in 2025

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All real-time rankings of all platforms and countries are available here.

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Here's the list of the Top 20 Micro Influencers in New Zealand in 2025: 

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20. Rhia Jennings

Rhia Jennings is a lifestyle content creator based in Australia, sharing her wedding journey and travel experiences. Her TikTok features wedding-related content, including bridal showers, dress fittings, and moments from her wedding on the French Riviera. Rhia also shares fashion fit checks and travel vlogs, showcasing her style and adventures. With a focus on personal milestones and aesthetic visuals, she engages her audience through relatable and aspirational content.

Followers on social media: 39.5K 

Favikon Authority Score: 6 817 pts

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19. Tung Bien

Tung Bien is a portrait photographer based in Auckland, New Zealand, specializing in creative photography. His social media showcases a variety of photography styles, including light painting, sunset captures, and unique portrait sessions. He engages with his audience through tutorials and behind-the-scenes content, reflecting his passion for the art of photography. His posts often highlight the beauty of New Zealand's landscapes and the creative process behind his work.

Followers on social media: 24.7K 

Favikon Authority Score: 5 396 pts

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18. Claireabelle Timaru CS

Claire Burt is a New Zealand-based mother and wellness advocate, sharing her journey through motherhood, weight loss, and personal growth. She documents her experiences with her two children, Lulu and Kingston, and emphasizes body positivity and mental health awareness, particularly regarding eating disorders. Claire engages her audience with relatable content about parenting challenges and triumphs, while also promoting products that support family life. Her posts reflect a commitment to fostering a healthy environment for her children.

Followers on social media: 59.1K 

Favikon Authority Score: 6 659 pts

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17. Asafo Junior Aumua

Asafo Junior Aumua is a family-oriented individual and a member of the All Blacks rugby team. His social media presence showcases a blend of personal moments with his family and humorous content, particularly on TikTok, where he engages in lighthearted pranks and fitness-related posts. He expresses gratitude for opportunities and shares insights into his life as a professional athlete, emphasizing camaraderie and family values.

Followers on social media: 64.5K 

Favikon Authority Score: 7 537 pts

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16. Josephine Alofaki

Josephine Alofaki, known as Jojo, is a vibrant social media personality from Auckland, New Zealand. She shares engaging content that reflects her island heritage, focusing on positivity, self-love, and fun lifestyle themes. Her TikTok features a mix of humorous and relatable posts, often using trending hashtags to connect with a broader audience. As the founder of a housing initiative, she also showcases her entrepreneurial spirit, making her a multifaceted influencer.

Followers on social media: 44.7K 

Favikon Authority Score: 5 972 pts

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15. Jasmine | jasminekriletich

A holistic wellness advocate and mother of two, Jaz shares her journey of motherhood, focusing on raising a child with Down syndrome. Her content emphasizes awareness, positivity, and the beauty of life, often featuring fashion and lifestyle elements. Engaging with her audience through personal stories and relatable experiences, she promotes disability awareness and the joys of parenting. Jaz's posts reflect a vibrant lifestyle in New Zealand, blending wellness, family, and fashion.

Followers on social media: 32.9K 

Favikon Authority Score: 5 680 pts

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14. Macarena Carrascosa

Macarena Carrascosa is a roller skating coach and performer based in Auckland, New Zealand. She offers classes and promotes roller skating through engaging content on TikTok and Instagram. Her posts often highlight her coaching, performances, and community events, including fundraisers for national championships. Macarena emphasizes the joy of skating and the importance of skill development, while also advocating for more skating facilities in her area. She actively engages with her audience, encouraging participation in her classes and events.

Followers on social media: 70.7K 

Favikon Authority Score: 5 703 pts

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13. Larissa Deana Carlson

Larissa Deana Carlson is a photographer and content creator based in Aotearoa, New Zealand. Her social media showcases family adventures, culinary creativity, and local explorations, often highlighting family-friendly activities and experiences. She engages her audience with vibrant visuals and relatable content, focusing on lifestyle, parenting, and travel. Larissa's posts reflect a strong connection to her cultural roots and community, making her a relatable figure for families and individuals interested in New Zealand's lifestyle.

Followers on social media: 44.7K 

Favikon Authority Score: 5 569 pts

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12. Fine China

Fine China is a DJ and music creator known for her vibrant presence in the New Zealand music scene. She shares her experiences and performances, often collaborating with her twin sister, showcasing a blend of personal and professional content. Her posts reflect a strong connection to her Māori heritage and community, emphasizing collective success and gratitude. With a focus on music, mental health, and personal expression, she engages her audience through relatable and uplifting content.

Followers on social media: 35.6K 

Favikon Authority Score: 6 961 pts

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11. Skye Reearna Webley

Skye Reearna Webley is a content creator based in Wellington, New Zealand, focusing on fashion, beauty, and lifestyle. Her social media presence showcases her personal style, music interests, and self-care routines. She actively engages with her audience through relatable content, including outfit inspirations and event experiences. Skye promotes brands like Betts Shoes and The Body Shop, reflecting her interests in fashion and beauty. Her posts often highlight her experiences at local festivals and her love for family.

Followers on social media: 46.9K 

Favikon Authority Score: 6 273 pts

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10. Alex King

Alex King is a vibrant content creator known for her engaging performances in singing and acting. She shares a mix of personal anecdotes, humor, and relatable content on TikTok, often highlighting her experiences as a Māori woman. Her posts reflect a casual and approachable style, with a focus on self-expression and community engagement. Alex collaborates with brands like Specsavers, showcasing her unique style and promoting products in a fun, relatable manner.

Followers on social media: 62.3K 

Favikon Authority Score: 6 795 pts

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9. Uncle | tuturumaori

A Māori content creator known for humorous and relatable posts on TikTok and Instagram, focusing on cultural themes, family, and everyday life. Engages audiences with skits, memes, and personal stories, often highlighting Māori identity and experiences. His content resonates with a wide audience, particularly in New Zealand, and showcases a blend of humor and cultural pride.

Followers on social media: 63.3K 

Favikon Authority Score: 6 847 pts

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8. Naz Nikora

Naz Nikora is a young father of three, sharing his journey of parenting, home renovations, and fitness on social media. His content focuses on family life, DIY projects, and healthy living, often featuring his children and home improvement activities. He engages with his audience through relatable parenting experiences and practical tips for home and garden projects, showcasing a strong connection to his Māori heritage.

Followers on social media: 62.8K 

Favikon Authority Score: 7 282 pts

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7. Risaleaana Pouri-Lane

Risaleaana Pouri-Lane, known as Risi, is a New Zealand Olympic athlete with a strong presence on TikTok and Instagram. She shares her experiences as a youth Olympic gold medalist and a two-time Olympic gold medalist, often highlighting her journey in rugby sevens. Her content features a mix of personal anecdotes, humor, and insights into her athletic life, engaging a broad audience with relatable themes of sports, family, and everyday challenges.

Followers on social media: 36.7K 

Favikon Authority Score: 7 114 pts

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6. Jess Land

Jess Land is a New Zealand-based horse trainer and seller, specializing in show jumping and racehorses. She shares her experiences and insights through engaging social media posts, showcasing her equestrian lifestyle, training sessions, and the joys of working with horses. Her content often features humorous moments, training tips, and highlights from competitions, appealing to fellow equestrians and horse enthusiasts.

Followers on social media: 50.6K 

Favikon Authority Score: 5 993 pts

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5. Debbie Ngarewa-Packer

Debbie Ngarewa-Packer is a Māori politician and Co-leader of the Māori Party in New Zealand. She actively engages in social justice issues, advocating for Māori rights and environmental protection. Her posts reflect a strong commitment to her community, cultural heritage, and political activism, often addressing government policies and their impact on Māori people. She emphasizes the importance of Te Tiriti o Waitangi and works towards restoring justice for Māori communities.

Followers on social media: 55.8K 

Favikon Authority Score: 7 595 pts

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4. Tiana Irimana-Waru

Tiana Waru is a vibrant content creator from New Zealand, known for her engaging TikTok videos that blend humor, music, and personal anecdotes. She often shares her experiences with family, friends, and cultural references, showcasing her Maori heritage. Her content includes singing covers, pranks, and relatable life moments, resonating with a youthful audience. Tiana's social media presence reflects a fun and approachable personality, making her a relatable figure in the online community.

Followers on social media: 28.1K 

Favikon Authority Score: 5 847 pts

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3. Rob Ruha

Rob Ruha is a Māori musician and cultural advocate, known for his engaging content that celebrates Māori culture, music, and community. His posts often feature traditional Māori practices, music challenges, and family-oriented themes, showcasing his connection to his heritage. He actively promotes cultural events and engages with his audience through duets and collaborations, emphasizing the importance of whānau and community in his work.

Followers on social media: 52.6K 

Favikon Authority Score: 7 425 pts

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2. Rachel Rakich

Rachel Rakich is a New Zealand-based mother of two, sharing her journey through motherhood on TikTok and Instagram. Her content focuses on family life, parenting tips, and experiences with newborns and toddlers. With a growing audience, she engages followers with relatable posts about her daily life, pregnancy journey, and family moments. Rachel promotes products related to motherhood and parenting, showcasing her personal experiences and recommendations.

Followers on social media: 58.7K 

Favikon Authority Score: 8 032 pts

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1. Tatiana Fatialofa

Tatiana Fatialofa is a lifestyle content creator focused on motherhood, family life, and personal growth. She shares her experiences as a new mom living between New Zealand and the tropics, emphasizing the joys and challenges of parenting. Her content includes daily vlogs, parenting tips, and reflections on her family's journey, particularly highlighting her husband's recovery from a spinal cord injury. Tatiana engages her audience with relatable stories and practical advice, fostering a supportive community for fellow parents.

Followers on social media: 60.8K 

Favikon Authority Score: 7 782 pts

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‍How does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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