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Here's the list of the Top 20 Marketing Influencers in Australia in 2025:
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20. Tracy Harris
Tracy Harris is a global mentor and business coach specializing in helping women build six-figure online businesses. With over a decade of experience in entrepreneurship and education, she emphasizes creating values-aligned businesses that prioritize personal fulfillment and family. Tracy shares insights on mindset, personal growth, and the importance of community among female entrepreneurs. Her content often reflects her journey from a traditional teaching role to a successful online business leader, living in Bali.
Favikon Authority Score: 6 476 pts
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19. Taki Moore
Taki Moore is a business coach specializing in helping coaches scale their businesses. He has a strong online presence across multiple platforms, sharing insights on lead generation, marketing strategies, and client success systems. With a focus on actionable advice, he engages his audience through workshops, webinars, and social media posts, emphasizing the importance of building offers that sell themselves. Taki has helped clients generate over $1 billion in coaching revenue, showcasing his expertise in the coaching industry.
Favikon Authority Score: 6 570 pts
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18. Carinda Gosling
Carinda Gosling is a content marketing expert focused on helping small businesses enhance their storytelling and marketing strategies. She emphasizes the importance of connecting with audiences through authentic content and offers various resources, including a membership club and a podcast, to support business owners. Her posts often highlight actionable tips for improving marketing effectiveness and building a successful online presence.
Favikon Authority Score: 6 641 pts
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17. Michelle J. Raymond
Michelle J. Raymond is a B2B growth expert specializing in LinkedIn strategies. She focuses on helping businesses enhance their presence on LinkedIn through tailored solutions, social selling training, and company page management. As an international speaker and author, she shares insights on building personal and business brands. Her content emphasizes community engagement, ethical practices, and the importance of consistent actions for success. Michelle is also the host of the 'Social Media for B2B Growth' podcast.
Favikon Authority Score: 6 650 pts
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16. Ramzy Ibrahim
Ramzy Ibrahim specializes in scaling eCommerce brands using Google Ads, having generated over $337M in revenue. He offers bespoke strategies tailored to individual brands, focusing on performance-based campaigns and optimization techniques. His content primarily targets eCommerce business owners seeking to enhance their online sales through effective digital marketing strategies. He emphasizes data-driven decision-making and continuous improvement in campaign management.
Favikon Authority Score: 6 707 pts
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15. Keti Zasheva
Keti Zasheva is a skilled Social Media Manager, Content Creator, and Graphic Designer with a focus on helping brands grow their online presence. She emphasizes organic growth strategies, audience engagement, and creating visually appealing content. With over 50 satisfied clients, Keti shares insights on optimizing social media profiles, effective outreach, and building genuine connections. Her posts often reflect her journey from a traditional job to freelancing, showcasing her dedication to personal and professional growth.
Favikon Authority Score: 6 708 pts
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14. Abbey O’Hagan
Abbey O’Hagan is a model and lifestyle content creator based in Australia, focusing on fashion, personal growth, and fitness. Her posts often highlight her modeling work, fashion choices, and personal milestones, showcasing a vibrant and engaging lifestyle. Abbey shares her experiences with brands, promotes self-love, and documents her fitness journey, including progress in her workouts. She connects with her audience through relatable content and a positive outlook on life.
Favikon Authority Score: 6 751 pts
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13. Monique Forcella
Monique Forcella is a Marketing & Messaging Strategist based in Australia, specializing in helping service providers and coaches triple their revenue through organic content marketing. With over 2000 students, she emphasizes the importance of creating impactful Reels and content that resonates with target audiences. Monique's posts often reflect her journey, personal growth, and dedication to empowering others in their business endeavors, showcasing her expertise in content strategy and marketing.
Favikon Authority Score: 6 820 pts
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12. Alisha Conlin-Hurd
Alisha Conlin-Hurd is a co-founder of Persuasion Experience, a performance marketing agency specializing in lead generation and conversion optimization. With over 600 funnels and landing pages created across 120 niches, she focuses on helping businesses scale through effective marketing strategies. Alisha is a freedom entrepreneur, traveling the world while building her agency. She shares insights on direct response marketing, copywriting, and sales funnels, aiming to empower businesses to achieve their fullest potential.
Favikon Authority Score: 7 083 pts
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11. Nathanial Bibby
Nathanial Bibby is a LinkedIn marketing expert and entrepreneur, recognized for generating over $500 million in sales for clients through effective LinkedIn strategies. He shares insights on lead generation, personal branding, and the importance of building relationships in business. His content focuses on practical tips for leveraging LinkedIn for B2B growth, emphasizing the value of authenticity and engagement over vanity metrics. He is also a two-time winner of the Best Use of LinkedIn award.
Favikon Authority Score: 7 210 pts
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10. Lisa Cox
Lisa Cox is a prominent writer, author, and TEDx speaker dedicated to improving disability representation in media. As an internationally awarded thought leader, she combines her professional expertise in advertising and marketing with her lived experiences of disability to advocate for change. Lisa collaborates with organizations to promote disability inclusion and has been featured in major publications. Her mission is to challenge stereotypes and reshape societal attitudes towards disability, making her a key figure in the movement for authentic representation.
Favikon Authority Score: 7 255 pts
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09. Rodd Chant
Rodd Chant is an award-winning Creative Director and Coach with extensive experience in advertising across New York, Singapore, and Bangkok. He focuses on mentoring the next generation of creative talent and offers coaching services for creatives at all levels. His content emphasizes the importance of creativity, visual communication, and innovative thinking in advertising. Rodd's posts often critique industry practices and advocate for a more collaborative and less committee-driven approach to creativity.
Favikon Authority Score: 7 296 pts
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08. Evelien Langeveld
Evelien Langeveld specializes in Instagram growth strategies, leveraging over 12 years of marketing experience. She has successfully grown multiple accounts, including @sydneyguide.co to 228k followers. Her content focuses on sustainable growth techniques, Instagram marketing insights, and user behavior analysis, aimed at helping businesses and creators navigate the evolving landscape of social media. Evelien actively engages her audience with practical tips and templates for content creation.
Favikon Authority Score: 7 486 pts
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07. Vihangi Joshipura
Vihangi J. is a LinkedIn ghostwriter and personal branding strategist based in Australia. She specializes in helping B2B founders generate leads through impactful content. Her posts focus on building genuine connections, providing value, and avoiding common pitfalls in LinkedIn marketing. Vihangi emphasizes the importance of authenticity and consistency in content creation, often sharing personal insights and experiences to engage her audience. She is also an advocate for women in male-dominated fields, addressing systemic biases.
Favikon Authority Score: 7 591 pts
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06. Brodie Clark
Brodie Clark is a prominent SEO consultant from Australia, specializing in Technical SEO. He has worked with major brands like Tripadvisor and Shutterstock, sharing insights and tips on SEO through his social media. With over a decade of experience, he has received accolades such as Young Search Professional of the Year and is recognized for his contributions to the SEO community. His content focuses on advanced SEO strategies, tools, and industry news, making him a trusted source for SEO professionals.
Favikon Authority Score: 7 748 pts
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05. ANGE SIMSON
ANGE SIMSON is a Business Mentor and Social Media Branding Coach specializing in helping women scale their income rapidly. With a focus on intention and strategy, she has successfully guided clients to achieve significant financial growth. Her content emphasizes personal branding, authenticity, and actionable strategies for business success, encouraging her audience to embrace their unique voice and take consistent action. She actively engages with her followers through motivational posts and practical advice.
Favikon Authority Score: 7 875 pts
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04. Matthew Lakajev
Matthew Lakajev is a leading LinkedIn lead generation expert based in Australia. He specializes in helping small business owners and creators generate substantial revenue through LinkedIn, boasting a track record of adding $30k+ monthly for clients. As the fastest-growing creator in Australia, he offers insights into building effective LinkedIn systems, leveraging AI, and creating impactful lead magnets. His content is rich with personal experiences, business strategies, and motivational advice for entrepreneurs.
Favikon Authority Score: 8 169 pts
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03. Mark Ritson
Mark Ritson is a marketing professor and founder of MiniMBA, with extensive experience in brand consulting for major global brands. He has a PhD in Marketing and has taught at prestigious institutions like London Business School and MIT. Ritson is a prolific columnist, recognized for his insights on brand management and marketing effectiveness. His social media presence focuses on marketing strategies, brand differentiation, and the impact of AI on creativity, often infused with humor and candid opinions.
Favikon Authority Score: 8 189 pts
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02. Dain Irwin
Dain Irwin is a branding expert and CEO of Rivyl, a creative branding agency. He specializes in helping businesses develop their brand identity and strategy, focusing on emotional connections with consumers. Dain is also an author and speaker, sharing insights on personal branding and marketing. His content emphasizes the importance of unique branding and effective communication in a competitive market. He has worked with major brands like Google and Microsoft, showcasing his expertise in brand design and strategy.
Favikon Authority Score: 8 296 pts
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01. Anneke Odendaal
Anneke Odendaal is an Online Marketing and Reels Coach specializing in helping business owners create engaging Reels that attract, connect, and convert. Her content focuses on practical tips for social media marketing, particularly on Instagram, and she emphasizes the importance of authenticity in online presence. With a strong engagement rate, she encourages her audience to embrace creativity and experimentation in their marketing strategies.
Favikon Authority Score: 8 377 pts
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How does Favikon rank influencers?
Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.
Click here to learn more about it.
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Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.
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