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Top 20 Instagram Influencers in Canada in 2025

These 20 Canadian Instagram influencers are setting the pace for fashion, beauty, fitness, and lifestyle content. Their loyal followers and fresh style keep them ahead.

April 26, 2025
Justine Castany

All real-time rankings of all platforms and countries are available here.

Here's the list of the Top 20 Instagram Influencers in Canada in 2025: 

20. itszaybaybay

Zaynna is a Toronto-based content creator specializing in makeup, anime, and fashion. She actively engages her audience with creative makeup transformations and tutorials, often inspired by anime and pop culture. Her vibrant personality shines through her TikTok and Instagram posts, where she showcases her unique style and artistic flair. Zaynna collaborates with brands and promotes beauty products, while also sharing her experiences at events, making her a relatable figure in the beauty and lifestyle community.

Instagram Score : 94.1/100 pts

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19. Jeff Nippard

Jeff Nippard is a Canadian natural pro bodybuilder and internationally-qualified powerlifter with a BSc in biochemistry/chemistry. He shares science-based fitness content on YouTube, focusing on muscle building, nutrition, and training techniques. With a strong following of over 6 million on YouTube, he promotes his MacroFactor nutrition app and offers various training programs. His content is heavily research-driven, often featuring collaborations with other fitness experts.

Instagram Score : 94.3/100 pts

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18. Judith J Kombe

Judith J Kombe is a Canadian mother who shares her experiences of parenting, self-care, and home organization on Instagram. Her posts often reflect her gratitude towards family and life, showcasing moments with her children and her cleaning routines. She engages her audience with relatable content about motherhood and offers insights into her daily life, including product promotions related to home cleaning.

Instagram Score : 94.7/100 pts

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17. thatmartinkid

Martin is a social media creator known for his engaging TikTok content, often focusing on themes of friendship, self-acceptance, and humor. He presents himself as a relatable figure, sharing personal anecdotes and lighthearted commentary. His posts frequently garner significant likes, indicating a strong connection with his audience. Martin also promotes a positive message about appreciating men and encourages open discussions about mental health and personal experiences.

Instagram Score : 94.9/100 pts

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16. Diva Flawless

Diva Flawless is a Canadian musician known for her unique style of pop music that blends various genres. Inspired by pop icon Rihanna, she began her musical journey after moving from her home country to Canada. Her debut track 'Pretty Boy' was released in 2019, showcasing her self-taught songwriting and singing skills. Diva actively engages with her audience on platforms like Instagram, TikTok, and YouTube, sharing her music and personal experiences, and has garnered significant attention for her vibrant and relatable content.

Instagram Score : 95.1/100 pts

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15. Kim Migneault

Kim Migneault is a Canadian content creator based in Mexico, known for her humorous and relatable posts across TikTok and YouTube. Her content often revolves around cultural exchanges, personal anecdotes, and light-hearted commentary on relationships and daily life. She engages her audience with a mix of humor and authenticity, frequently collaborating with her boyfriend and friends. Kim's posts reflect a vibrant lifestyle, showcasing her experiences in Mexico while maintaining a connection to her Canadian roots.

Instagram Score : 95.1/100 pts

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14. Kris Collins

Kris Collins is a Canadian content creator known for her humorous and relatable videos across platforms like TikTok and YouTube. She co-owns a candy company called SourBoys and promotes her clothing line, OTTOBYKRIS. Her content often features lighthearted commentary on everyday situations, gaming, and personal anecdotes, appealing to a broad audience. She engages with her followers through interactive posts and collaborations, showcasing a blend of entertainment and entrepreneurship.

Instagram Score : 95.3/100 pts

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13. Charlotte Dobre

Charlotte Dobre is a Canadian actress, writer, and comic known for her engaging reaction videos on YouTube and TikTok. Her content often revolves around wedding drama, petty revenge stories, and social media commentary, showcasing her humorous take on various topics. With a strong presence across multiple platforms, she connects with her audience through relatable and entertaining narratives, often inviting viewers to share their own stories. Charlotte uploads daily, maintaining a consistent and interactive online presence.

Instagram Score : 95.3/100 pts

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12. Mei Pang

Mei Pang is a Toronto-based makeup artist and tattoo enthusiast known for her avant-garde and experimental makeup looks. With a strong social media presence across platforms like TikTok and Instagram, she shares tutorials, makeup challenges, and personal insights, often highlighting her tattoos. Her content is characterized by creativity and a playful approach to beauty, engaging a large audience with her unique style and humor.

Instagram Score : 95.4/100 pts

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11. Tika the Iggy

Tika the Iggy is a fashionable Italian Greyhound known for her vibrant social media presence, showcasing her stylish outfits and adventures. Based in Montreal, she engages her audience with content centered around fashion, family, and her experiences at events like New York Fashion Week. Tika promotes various brands through partnerships, often highlighting her lifestyle and the joys of being a pet influencer. Her posts resonate with dog lovers and fashion enthusiasts alike, making her a unique voice in the pet influencer community.

Instagram Score : 95.5/100 pts

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10. Jessie Reyez

Jessie Reyez is a Canadian singer-songwriter known for her candid lyrics and powerful performances. Her social media presence highlights her upcoming 'Paid In Memories' tour, engaging fans with personal anecdotes and relatable content about relationships and self-empowerment. She often addresses themes of toxic masculinity and female empowerment, resonating with a diverse audience. Reyez's content is characterized by a mix of humor and vulnerability, making her a relatable figure in the music industry.

Instagram Score : 95.9/100 pts

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9. Nora Fatehi

Nora Fatehi is a Canadian-Moroccan actress, dancer, and singer known for her vibrant presence in the entertainment industry. She actively promotes her music, particularly her latest single 'Snake' featuring Jason Derulo, through engaging posts and behind-the-scenes content. Her social media showcases her dance skills, collaborations, and personal moments, appealing to a global audience. With a strong focus on music and dance, she connects with fans through tutorials and challenges, fostering a lively community around her work.

Instagram Score : 96.3/100 pts

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8. bbnomula

bbno$ is a Canadian rapper known for his humorous and engaging content across platforms like TikTok, Instagram, and YouTube. His posts often feature collaborations, music releases, and playful interactions with fans. He promotes his music and merchandise while showcasing a unique blend of humor and creativity in his lyrics. His content frequently references pop culture and internet trends, appealing to a younger audience. He has a strong presence in the music industry, particularly in the hip-hop genre.

Instagram Score : 96.3/100 pts

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7. Shayan Kaffash

Shayan is a vibrant social media creator known for his comedic pranks and positive energy. With a significant following on platforms like Instagram and TikTok, he shares humorous content often involving his family, particularly his parents. His posts reflect a blend of cultural references and lighthearted humor, resonating with a diverse audience. Shayan promotes positivity and engagement through relatable family dynamics and entertaining challenges, making him a popular figure in the social media landscape.

Instagram Score : 96.7/100 pts

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6. Nina Dobrev

Nina Dobrev is a Canadian actress and social media personality known for her engaging and diverse content. Her social media presence is characterized by a mix of personal anecdotes, humorous posts, and advocacy for social causes. She shares insights into her life, including her recovery journey from a knee injury, and actively supports charitable causes, such as helping families affected by the Los Angeles fires. Nina also promotes her acting projects and collaborations with brands.

Instagram Score : 97/100 pts

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5. Sunday Kalogeras

Sunday Kalogeras is a prominent social media personality known for her engaging content on TikTok and YouTube. She frequently collaborates with her sisters, Eliana and Demitra Kalogeras, creating entertaining videos that resonate with a large audience. Sunday has a significant following, with millions of likes on her TikTok posts and a substantial YouTube subscriber base. She also engages in brand collaborations, notably with Noyz Fragrance and Ulta Beauty, showcasing her influence in the beauty and lifestyle sectors.

Instagram Score : 97.3/100 pts

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4. Zachery Dereniowski

Zachery Dereniowski is a mental health advocate and content creator focused on spreading kindness and raising awareness about mental health issues. His social media presence features heartfelt stories, acts of generosity, and support for individuals in need, often highlighting themes of compassion and community. He engages his audience through uplifting content that encourages kindness and connection, making a significant impact on mental health awareness.

Instagram Score : 97.3/100 pts

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3. Tate McRae

Tate McRae is a Canadian singer-songwriter and performer known for her engaging music and relatable lyrics. With a strong social media presence, she promotes her albums and singles, including 'So Close To What' and 'Sports Car'. Her content often features behind-the-scenes glimpses of her creative process, personal reflections, and interactions with fans. McRae's posts highlight her journey in the music industry, showcasing her growth as an artist and her connection with her audience.

Instagram Score : 98.7/100 pts

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2. Abel Tesfaye

The Weeknd, born Abel Tesfaye, is a globally recognized Canadian musician known for his unique blend of R&B, pop, and electronic music. His social media presence is marked by announcements of new music releases, collaborations with other artists, and promotional content for his albums and tours. He frequently engages with fans through platforms like Instagram and YouTube, sharing music videos and live performances. The Weeknd is also involved in creative projects, such as collaborations with visual artists.

Instagram Score : 99.6/100 pts

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1. Justin Bieber

Justin Bieber is a globally recognized Canadian pop star known for his music and influence in the entertainment industry. His social media presence is marked by the promotion of his latest albums and music videos, such as 'Justice' and 'Honest.' Bieber often shares personal insights, guided prayers, and collaborations with other artists. He engages with his audience through interactive content and supports causes like mental health and community leadership. His posts reflect a blend of personal faith and artistic expression.

Instagram Score : 99.9/100 pts

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Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.