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Here's the list of the Top 20 Food Influencers in Malaysia in 2025:
20. AdibAdam
AdibAdam is a Malaysian TikTok creator focused on food content, particularly highlighting local dishes like Nasi Kandar. His posts showcase various eateries across Malaysia, often featuring high engagement with millions of likes. He promotes local food culture through hashtags like #MakanLokal and #MYfoodie, emphasizing the rich culinary diversity of Malaysia. His content is primarily centered around food reviews and recommendations, appealing to food enthusiasts and local diners.
Favikon Authority Score : 8 707 pts
19. charmwasabi
LinLin is a creative cake artist based in Malaysia, known for her whimsical cake designs and engaging social media presence. She shares her cake-making journey on platforms like TikTok and Instagram, showcasing unique cake concepts and decorating techniques. LinLin also promotes her cake shop and upcoming bakery, inviting followers to order custom cakes and participate in baking workshops. Her content often features playful themes and personal anecdotes, resonating with a diverse audience interested in baking and creativity.
Favikon Authority Score : 8 714 pts
18. Nor Ranita
Nor Ranita is a vibrant content creator known for her engaging and humorous videos on platforms like TikTok and YouTube. Her content often features pranks, food challenges, and lighthearted interactions, appealing to a young audience. With a strong presence in Malaysia and Indonesia, she showcases a mix of random content that resonates well with her followers, often incorporating local culture and humor.
Favikon Authority Score : 8 770 pts
17. Nurul Ain
Nurul Ain, known as YellowBeanie, is a Malaysian content creator specializing in cooking and food-related content. Her social media presence features easy-to-follow recipes, often highlighting local ingredients and festive dishes. With a focus on simplicity and flavor, she engages her audience through visually appealing posts and interactive cooking challenges. Her content is particularly popular during Ramadan, showcasing traditional and modern recipes that resonate with her followers.
Favikon Authority Score : 8 774 pts
16. Ash and Wife
A passionate foodie and cooking enthusiast from Malaysia, sharing delightful recipes and culinary experiences. His content focuses on food, cooking, and travel, often highlighting traditional Malaysian dishes and modern twists. Engages with followers through relatable cooking anecdotes and family moments, particularly during Ramadan. His posts frequently feature his wife's cooking, showcasing a collaborative approach to food content creation.
Favikon Authority Score : 8 794 pts
15. SOS KEJU VIRAL TIKTOK
This creator focuses on food products, particularly cheese sauces and desserts, appealing to a young audience. Their social media presence showcases various food items, especially during Ramadan, with engaging posts that highlight product features and promotions. They actively encourage interaction and participation from their followers, creating a community around their food offerings.
Favikon Authority Score : 8 809 pts
14. Faezah Binti Sufian
Faezah Binti Sufian, known as AdikFoods, is a Malaysian food content creator specializing in easy and delicious recipes, particularly for Ramadan. She shares engaging cooking tutorials on Instagram and TikTok, often featuring local ingredients and family-friendly meals. Her posts emphasize simplicity and enjoyment in cooking, encouraging followers to create memorable dishes with loved ones. As a Tefal brand advocate, she promotes kitchen products that enhance the cooking experience.
Favikon Authority Score : 8 846 pts
13. Iman Rashid
Iman Rashid is a Malaysian content creator known for her engaging cooking videos, particularly during Ramadan. She shares a variety of recipes, often featuring local ingredients and traditional dishes, appealing to food enthusiasts. Her TikTok and Instagram posts showcase her culinary skills, with a focus on easy-to-follow recipes and vibrant food presentations. Iman actively engages with her audience through comments and direct messages, fostering a community around her cooking content.
Favikon Authority Score : 8 849 pts
12. syedot_asmr
Syedot is a Malaysian content creator known for his engaging mukbang and ASMR videos across platforms like YouTube and TikTok. He often shares food reviews, cooking experiences, and culinary adventures, showcasing a variety of dishes and snacks. His content is characterized by a playful and humorous approach, appealing to food enthusiasts and ASMR fans alike. He actively engages with his audience, encouraging them to follow along for food-related content and experiences.
Favikon Authority Score : 8 863 pts
11. Arianna Natasha
Arianna Natasha, known as Arianna Kitchen, is a Malaysian food content creator specializing in easy and delicious recipes, particularly during Ramadan. Her posts feature a variety of dishes, often highlighting local ingredients and festive cooking. She engages her audience with interactive content, including recipe challenges and giveaways, while promoting brands like Anchor and Perfect Italiano. Her vibrant presence on Instagram and TikTok showcases her culinary skills and passion for cooking, making her a go-to source for home cooks looking for inspiration.
Favikon Authority Score : 8 889 pts
10. Akie Jack
Akie Jack is a Malaysian content creator known for his engaging food-related posts across TikTok and Instagram. He shares recipes, food reviews, and culinary tips, often highlighting traditional and contemporary dishes. His content resonates with food enthusiasts, particularly during Ramadan, as he promotes various recipes and food experiences. Akie also engages his audience with giveaways and collaborations, showcasing a vibrant online presence focused on food culture and community interaction.
Favikon Authority : 8 902 pts
9. Che Nom Normah Bakar
Che Nom is a Malaysian YouTuber and recipe writer specializing in traditional and modern Malaysian cuisine. Her content features easy-to-follow cooking tutorials, focusing on local dishes and desserts. Che Nom emphasizes quality in her recipes, ensuring that each dish is well-tested before sharing. She engages her audience with step-by-step instructions and tips for successful cooking, making her a trusted source for home cooks looking to explore Malaysian flavors.
Favikon Authority Score : 8 919 pts
8. Sari Yant
Sari Yanti is a Malaysian content creator known for her family-oriented posts and culinary content. She shares personal moments, including celebrations and parenting experiences, often expressing gratitude and faith. Her social media presence highlights her love for her children and her partner, showcasing a blend of lifestyle and cultural themes. Sari engages her audience with heartfelt messages and relatable content, making her a prominent figure in the family and lifestyle niche.
Favikon Authority : 8 956 pts
7. Jason Chen
Jason Chen is a Malaysian content creator focused on food reviews and local dining experiences. He shares engaging videos on TikTok and Instagram, showcasing various food items and places to eat, often with a humorous twist. His content encourages audience interaction, asking followers for recommendations and sharing personal experiences related to food. With a strong presence in the Malaysian food scene, he connects with food enthusiasts and local culture.
Favikon Authority Score : 8 959 pts
6. Hidayah Sazli
Hidayah Sazli is a Malaysian engineer turned home cook, sharing a variety of recipes and paid reviews across social media platforms. Her content primarily focuses on easy-to-follow cooking tutorials, often featuring local and international dishes. She aims to inspire her audience with creative cooking ideas, utilizing accessible ingredients and methods. Hidayah's TikTok and YouTube channels showcase her culinary skills, with a growing following appreciating her engaging recipe presentations.
Favikon Authority Score : 8 977 pts
5. Sheila Rusly
Sheila Rusly is a Malaysian content creator known for her engaging posts about food, family, and cultural celebrations. She shares recipes, cooking tips, and personal moments, often highlighting her experiences during Ramadan and festive occasions. Her content features collaborations with brands like Cadbury and San Remo, showcasing her culinary skills and promoting home-cooked meals. Sheila's social media presence emphasizes gratitude and family values, resonating with her audience through relatable and heartfelt content.
Favikon Authority Score : 9 070 pts
4. moeirajohnson
MJ is a Malaysian content creator and CEO of a TikTok menu, specializing in easy and delicious recipes. Her social media presence showcases a variety of traditional and modern Malaysian dishes, emphasizing simplicity and accessibility. With a strong following on TikTok and Instagram, she engages her audience with visually appealing cooking tutorials and recipe ideas, often encouraging viewers to try them at home. Her content is infused with cultural elements, making her a relatable figure in the culinary space.
Favikon Authority Score : 9 100 pts
3. Hamdan Mubarak
Hamdan Mubarak is a Malaysian content creator focused on cooking, particularly during Ramadan. His posts feature a variety of recipes, often highlighting traditional Malaysian dishes and innovative food ideas. He engages his audience with detailed cooking instructions and visually appealing presentations, making his content relatable and accessible. His social media presence is characterized by a strong emphasis on food preparation and cultural celebration, especially during the holy month of Ramadan.
Favikon Authority Score : 9 190 pts
2. Nigel Ng
Nigel Ng, known as Uncle Roger, is a Malaysian comedian and content creator who humorously critiques cooking videos, particularly focusing on Asian cuisine. His social media presence features a mix of comedic commentary and culinary reviews, often engaging with popular chefs and food personalities. He promotes his restaurant and merchandise while also announcing his tour dates. His content is characterized by a light-hearted, comedic style that resonates with a global audience, particularly in the food and entertainment sectors.
Favikon Authority Score : 9 529 pts
1. Khairul Amin Kamarulzaman
Khairul Amin Kamarulzaman is a Malaysian content creator known for his engaging cooking videos and philanthropic efforts. He actively shares his culinary adventures, including international experiences, while promoting his brand, Dendeng Nyet. His posts often highlight community support initiatives, such as disaster relief efforts, and he encourages local entrepreneurship through mentorship programs. His content resonates with a broad audience, focusing on food, travel, and social causes.
Favikon Authority Score : 9 629 pts
View the full top 200 ranking here:
🏆 Top 200 Food Influencers in Malaysia
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