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Top 20 Business Influencers in the US in 2025

Here are the top 20 business influencers in the US for 2025, leading industries, driving innovation, and inspiring the next generation of entrepreneurs.

January 17, 2025
Jeremy Boissinot

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Here’s the list of the Top 20 Business Influencers in the United States in 2025:

20. Ryan Serhant

Ryan Serhant is a highly successful real estate broker, entrepreneur, and CEO of SERHANT. He has closed over $6 billion in sales, leading a team of 200 agents. Ryan is also a best-selling author, podcast host, and star of Bravo TV shows. He is known for his innovative approach to real estate, merging media, entertainment, and technology. Outside of work, Ryan is actively involved in charitable organizations. He resides in Brooklyn with his wife and daughter.

Followers on Social Media : 4.9M

Favikon Authority Score : 9 125 pts

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19. Robert Kiyosaki

Robert Kiyosaki, an author, entrepreneur, and investor, is known for his mission to elevate the financial well-being of humanity. He believes in the importance of aligning spiritual and business missions. Through his company, The Rich Dad Company, he shares insights on finance, investments, and entrepreneurship. Kiyosaki is vocal about his views on capitalism, taxes, and the importance of financial education. He encourages critical thinking and challenges conventional wisdom in his writing and speaking engagements.

Followers on Social Media : 9.8M

Favikon Authority Score : 9 126 pts

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18. Todd Graves

Todd Graves is the founder, CEO, fry cook, and cashier of Raising Cane's Chicken Fingers. He also hosts the TV show "Secret Sauce with Todd Graves," where he meets inspiring guests to discover the motivations behind their success. Todd travels to different cities, including Nashville, St. Louis, and Atlanta, to find out what makes them special. He is passionate about sharing motivational stories and making his hometown, Baton Rouge, a more cultural place. He also loves meeting his crew and regularly posts about his visits to different Raising Cane's franchises.

Followers on Social Media : 562.8K

Favikon Authority Score : 9 128 pts

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17. Michael Saylor

Michael Saylor is the founder and principal shareholder of MicroStrategy, a company known for its business intelligence tools and significant investments in Bitcoin. He is a prominent advocate for Bitcoin, frequently discussing its potential as a strategic reserve and digital asset. Saylor's social media presence is heavily focused on Bitcoin, financial strategies, and the future of digital currencies. He also promotes free education through Saylor.org.

Followers on Social Media : 4.2M

Favikon Authority Score : 9 150 pts

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16. Satya Nadella

Satya Nadella is the Chairman and CEO of Microsoft, focusing on empowering individuals and organizations worldwide. He engages with AI innovations, fostering collaborations, and enhancing accessibility. Through partnerships and product developments, he aims to advance AI technologies for societal benefits and economic growth. Nadella emphasizes the importance of responsible and inclusive AI practices, driving mission-oriented initiatives at Microsoft and OpenAI. His leadership contributes to the evolution of AI models and services, creating opportunities for customers and communities.

Followers on Social Media : 14.5M

Favikon Authority Score : 9 158 pts

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15. Mark Cuban

Mark Cuban is a well-known entrepreneur, owner of the Dallas Mavericks NBA team, and star of the TV show Shark Tank. He is involved in various businesses, including Shark Tank, Landmark Theaters, Magnolia Pictures, and AXS TV. He is also a philanthropist, donating millions to charity through the Mark Cuban Foundation. Mark is active on social media, sharing updates on his businesses, personal life, and opinions on various topics. He is also known for his outspoken personality, often sharing his thoughts on current events and politics.

Followers on Social Media : 20M

Favikon Authority Score : 9 163 pts

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14. Ray Dalio

Ray Dalio is the founder of Bridgewater Associates, the world's largest hedge fund, and the author of the bestseller 'Principles: Life and Work.' With over 50 years of experience, he offers unique insights into economics and investing. His social media presence focuses on sharing valuable knowledge on geopolitics, economics, and success principles. Known for his practical wisdom and professional expertise, Dalio engages with his audience through informative content and discussions. A leading figure in the finance industry, he continues to mentor and inspire through his work.

Followers on Social Media : 10.5M

Favikon Authority Score : 9 197 pts

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13. Rob Dyrdek

Rob Dyrdek is the founder of Dyrdek Machine, a venture creation studio that manufactures amazing companies by systematically fusing art, science, and magic. Through Dyrdek Machine, he provides expertise, capital, and amplification to visionary entrepreneurs destined to impact the world. The company has created 18 brands, with five having exited for a combined $450M. Rob hosts the podcast "Build with Rob," where he shares business and life strategies. He is also the author of "The Greatness Mindset: Unlock the Power of Your Mind and Live Your Best Life Today." Additionally, he is a former professional skateboarder, actor, and TV personality.

Followers on Social Media : 11.7M

Favikon Authority Score : 9 206 pts

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12. Robert Greene

Robert Greene is a New York Times bestselling author known for his books on strategy, power, and seduction. His popular works include "The 48 Laws of Power," "The Art of Seduction," and "Mastery." Greene has gained a reputation for his insightful analysis of human nature and his ability to teach readers how to navigate complex social dynamics. He also has a strong presence on social media, using his platforms to share quotes, insights, and career advice with his followers. Additionally, Greene has been interviewed by popular YouTubers and podcasters, such as Jordan Peterson and Lewis Howes.

Followers on Social Media : 6.2M

Favikon Authority Score : 9 217 pts

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11. Richard Branson

Richard Branson, the founder of the Virgin Group, is a tie-loathing adventurer and philanthropist known for turning ideas into reality. He has established Virgin Unite, a non-profit foundation, and works with various organizations focused on positive change and ocean conservation. With a passion for building businesses that make a difference, Richard is a renowned figure in the business world and a strong advocate for entrepreneurship and education.

Followers on Social Media : 36.1M

Favikon Authority Score : 9 232 pts

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10. Patrick Bet-David

Patrick Bet-David is an entrepreneur, CEO, and host of the PBD Podcast. He is a NY Yankees minority owner and proud Assyrian. Born in Iran and made in the USA, he is known for his Valuetainment channel on YouTube. With a background in financial services, he has grown his firm to over 12,000 agents across 49 states. Patrick is passionate about reading, politics, philosophy, and startup entrepreneurship. He hosts the annual VAULT conference where global CEOs and entrepreneurs plan their next moves.

Followers on Social Media : 10M

Favikon Authority Score : 9 304 pts

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9. Tony Robbins

Tony Robbins is a renowned international business strategist and #1 New York Times bestselling author. With over four and a half decades of experience, he has empowered millions through his corporate and personal development events. As a top life and business strategist, Mr. Robbins consults and coaches elite individuals, including Fortune 500 CEOs and world leaders. He has authored seven international bestsellers and is actively involved in philanthropy, aiming to provide 1 billion meals by 2025 through his partnership with Feeding America. Mr. Robbins is a respected entrepreneur, educator, and philanthropist.

Followers on Social Media : 19.9M

Favikon Authority Score : 9 322 pts

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8. Grant Cardone

Grant Cardone is a prominent figure in the business world, known for his role as a private equity fund manager and real estate investor. With a significant portfolio and a global presence, he manages Cardone Capital and consults with various companies on business expansion. He is the author of multiple business books and programs, and his influence extends to social media, where he is recognized as a top business influencer. Grant resides in Miami with his family and is actively involved in hosting entrepreneurial events and providing business advice.

Followers on Social Media : 11M

Favikon Authority Score : 9 332 pts

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7. Alex Hormozi

Alex Hormozi is an entrepreneur and author known for investing in and scaling companies. He founded Gym Launch and Prestige Labs, helping numerous facilities transform their businesses. Through his software company ALAN and platform Acquisition.com, he assists brick-and-mortar businesses in growth. Hormozi's social media presence includes sharing entrepreneurial insights and offering free courses and books to aspiring business owners.

Followers on Social Media : 8.1M

Favikon Authority Score : 9 383 pts

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6. Bill Gates

Bill Gates is a prominent figure in technology and philanthropy, known for his work with the Bill & Melinda Gates Foundation and Breakthrough Energy. He shares insights on global health, education, and clean energy, often highlighting innovative solutions and collaborations. Gates frequently engages with political leaders and experts to address global challenges, emphasizing the importance of innovation and partnerships. His content reflects a commitment to improving lives through technology and philanthropy.

Followers on Social Media : 117.7M

Favikon Authority Score : 9 385 pts

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5. Mark Zuckerberg

Mark Zuckerberg is the founder and CEO of Meta, formerly Facebook, and has been instrumental in shaping the social media landscape. He is also a philanthropist who, along with his wife Priscilla Chan, has pledged to donate billions to various causes, such as curing diseases and improving education. In addition, he is involved in the development of new technologies, such as virtual reality and mixed reality, and has launched several products, including the Oculus Quest Pro headset. Zuckerberg is also known for his controversial views on privacy and has testified before Congress on multiple occasions.

Followers on Social Media : 16.2M

Favikon Authority Score : 9 393 pts

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4. Aris Yeager

Aris Yeager, known as European kid, is a social media influencer based in NYC. He shares comedic content showcasing rich kid behavior and lifestyle. With a focus on humorous anecdotes and extravagant experiences, his posts often depict scenarios synonymous with affluent living. Aris Yeager's content includes reactions, reviews, and parodies related to luxury living, fashion, and social interactions. His presence on platforms like TikTok and Instagram reflects a comedic perspective on the life of a wealthy young adult in modern society.

Followers on Social Media : 3.3M

Favikon Authority Score : 9 416 pts

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3. Jay Shetty

Jay Shetty, a global bestselling author and award-winning podcast host, shares profound insights and wisdom through his work. He is the Chief Purpose Officer at Calm and co-founder of a purpose-driven talent agency. With a mission to empower and inspire, Jay's impact extends worldwide. His podcasts and books have garnered immense popularity, featuring influential guests and offering transformative teachings. Through philanthropic initiatives and charitable work, he continues to make a significant difference. Residing in Los Angeles with his wife, Jay Shetty embodies love, purpose, and positive transformation

Followers on Social Media : 9.7M

Favikon Authority Score : 9 538 pts

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2. Logan Paul

Logan Paul is a multi-talented individual who has made a name for himself as an artist, boxer, wrestler, founder, and host. He has achieved success in a range of industries, including entertainment, sports, and business. Logan is the founder of the "Be A Maverick" movement and has established himself as a popular podcast host. He has also signed deals with major companies and brands, including Blue Origin, Whatnot, and Prime Energy. Logan has a significant social media following and is known for his outrageous stunts and antics.

Followers on Social Media : 76.5M

Favikon Authority Score : 9 664 pts

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1. Elon Musk

Elon Musk, a South-African born entrepreneur, is best known for being the CEO and founder of Tesla, Inc, and SpaceX, both companies aimed at revolutionizing different industries including electric cars and space travel. He also founded and co-founded several other companies, such as Neuralink, focused on developing implantable brain–machine interfaces and The Boring Company, which aims to construct underground transportation tunnels. Musk's innovative and forward-thinking approach has made him a popular figure in the tech industry and beyond. In 2022, his acquisition of Twitter for $44 billion was completed, and he's been the Twitter CEO ever since.

Followers on Social Media : 212.5M

Favikon Authority Score : 9 924 pts

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View the full top 200 ranking here :

🏆 Top 200 Businesses and Startups in the United States

How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.