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Top 20 B2B Influencers in Canada in 2025

Explore our list of the top 20 B2B influencers in Canada for 2025 who are making significant impacts. Learn how they drive innovation and effective strategies in the business world.

February 23, 2025
Jeremy Boissinot

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Here’s the list of the Top 20 B2B Influencers in Canada in 2025:

20. Per Bank

Per Bank is the CEO and President of Loblaw Companies Limited, leading a workforce of approximately 220,000 across Canada. He emphasizes a purpose-driven approach to retail, focusing on diversity, inclusion, and customer value. His leadership style is characterized by hands-on engagement with employees and customers, as well as a commitment to addressing economic challenges such as inflation and food pricing. He advocates for Canadian products and sustainable practices within the retail sector.

Favikon Authority Score: 7 819 pts

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19. David McLean

David McLean is a strategic human resources leader and leadership coach with over 25 years of experience in HR practices, focusing on talent management, executive coaching, and organizational change. He co-founded 'get keep grow inc', a Canadian professional services corporation aimed at employee engagement and retention. His LinkedIn posts emphasize the importance of addressing workplace burnout, fostering effective leadership, and promoting mental health awareness in organizations.

Favikon Authority Score: 8 120 pts

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18. Matthew Wohl

Matthew Wohl is a prominent recruitment expert and CEO of Recruitment Made Easy, recognized as the top HR/recruitment creator in Canada. With over a decade of experience in various sectors, he emphasizes strategic hiring practices and employee retention. His content focuses on recruitment tips, salary negotiations, and improving hiring processes, often using humor and relatable scenarios. He actively engages with his audience through a newsletter and community platform, providing insights and support for job seekers and hiring managers alike.

Favikon Authority Score: 8 255 pts

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17. Maria Malik

Maria Malik is an Executive Speaking Coach specializing in empowering introverted leaders to enhance their public speaking and communication skills. With a focus on helping clients overcome self-doubt, she has successfully guided over 250 individuals to gain executive presence and confidence in their professional roles. Her content emphasizes personal development, leadership, and the unique strengths of introverts, often sharing transformative client success stories. Maria actively engages her audience on LinkedIn, fostering a supportive community for introverted professionals.

Favikon Authority Score: 8 258 pts

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16. Oana Labes

Oana Labes is a strategic finance coach and entrepreneur specializing in financial planning, business intelligence, and CFO advisory services. With over a decade of experience, she has helped numerous companies scale significantly, managing over $300 million in commercial finance deals. Oana has built a substantial online community of over 400,000 finance professionals, sharing insights through her posts and newsletter. She emphasizes the importance of cash flow management and offers various resources, including courses and webinars, to enhance financial acumen.

Favikon Authority Score: 8 270 pts

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15. Harley Finkelstein

Harley Finkelstein is the President of Shopify and a prominent entrepreneur. He shares insights on entrepreneurship, innovation, and the importance of supporting local businesses. His content often emphasizes the need for action in Canadian politics and the role of entrepreneurs in revitalizing communities. Finkelstein is also known for his involvement in various boards and initiatives, advocating for a more supportive environment for entrepreneurs and small businesses.

Favikon Authority Score: 8 279 pts

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14. Luke Matthews

Luke Matthews is a Canadian marketing expert specializing in LinkedIn strategies and AI writing. With over 180,000 followers, he shares insights on content creation, networking, and personal branding. His posts often highlight the importance of character over experience in hiring, and he advocates for using AI tools to enhance writing efficiency. Luke has transitioned from various careers, including sustainable fashion blogging and construction, to establish a successful ghostwriting agency. He emphasizes authenticity and storytelling in content.

Favikon Authority Score: 8 288 pts

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13. Denny Kurien

Denny Kurien is a branding expert and co-founder of Rayvn Design, specializing in premium and luxury branding for small businesses. With over 20 years of experience, he has worked with iconic brands and now focuses on empowering entrepreneurs to create compelling brand identities. His content emphasizes the importance of storytelling, emotional connection, and strategic design in branding. Denny actively shares insights on social media, educating his audience on effective branding strategies and trends in the design landscape.

Favikon Authority Score: 8 357 pts

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12. Dax Dasilva

Dax Dasilva is the CEO and founder of Lightspeed Commerce, a tech company focused on retail and hospitality solutions. He is also the founder of Age of Union, an environmental alliance dedicated to conservation efforts. His social media presence highlights significant investments in ecological projects, including wildlife conservation and Indigenous rights. Dasilva's content often emphasizes the intersection of technology and sustainability, showcasing his commitment to empowering local businesses while advocating for environmental stewardship.

Favikon Authority Score: 8 406 pts

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11. Imran Amed

Imran Amed is the founder and CEO of The Business of Fashion (BoF), a leading platform for fashion industry insights. With a background in management consulting and an MBA from Harvard, he combines creative and commercial expertise. His social media presence highlights key industry events, interviews with fashion leaders, and discussions on the evolving landscape of fashion. Amed is recognized for his contributions to fashion journalism and has been featured in various influential lists, showcasing his impact on the global fashion community.

Favikon Authority Score: 8 463 pts

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10. Chris Pavlovski

Chris Pavlovski is the CEO and Founder of Rumble, a video platform focused on user-generated content and free speech. He is also a partner at Cosmic Development, an IT consulting firm. Pavlovski is known for his advocacy of free speech and his support for decentralized platforms. He has been involved in partnerships with companies like Tether and has expressed support for political figures like Donald Trump. His social media presence emphasizes innovation, freedom of expression, and challenging big tech monopolies.

Favikon Authority Score: 8 501 pts

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9. Rohan Sheth

Rohan Sheth is a prominent growth marketer and business owner, known for driving over $2 billion in ROI through strategic marketing initiatives. He specializes in conversion rate optimization, paid and organic search, performance creative, and digital auditing. Rohan's content focuses on marketing strategies, brand building, and business growth, often sharing insights on how to align marketing with branding for long-term success. He is a thought leader in the marketing industry, offering free resources and templates to his audience.

Favikon Authority Score: 8 504 pts

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8. Tess Barclay

Tess Barclay is a Toronto-based podcaster and content creator focused on helping aspiring influencers grow their brands and navigate social media. Through her podcast 'Busy Blooming' and various platforms, she shares insights on content creation strategies, brand deals, and personal development. Her content often emphasizes embracing authenticity and overcoming challenges in the influencer space, making her a relatable figure for her audience.

Favikon Authority Score: 8 587 pts

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7. Tobias Lütke

Tobias Lütke is the CEO and co-founder of Shopify, a leading e-commerce platform. He shares insights on technology, entrepreneurship, and the importance of free trade, often expressing his views on Canadian and American relations. His social media presence includes discussions on economic policies, local business support, and personal reflections on racing events. Lütke is also known for his programming background and contributions to open-source projects.

Favikon Authority Score: 8 596 pts

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6. Dora Vanourek

Dora Vanourek is an experienced consulting services leader with over 20 years of experience empowering people and guiding high-performance diverse teams. She is passionate about growth, coaching, and talent development, with expertise in technology, leadership, business development, and delivery excellence. Dora facilitates workshops on coaching, mentors newcomers, and hosts workshops to share her insights. She is dedicated to helping tech professionals overcome burnout and achieve work-life balance. Connect with Dora to explore collaboration opportunities.

Favikon Authority Score: 8 637 pts

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5. Nicole Wong

Nicole Wong is a Canadian Instagram and TikTok coach specializing in helping influencers and online coaches grow and monetize their social media presence. She offers tips on content creation, brand pitching, and Instagram growth strategies. Her posts often include posing ideas for photos, personal anecdotes about her journey in content creation, and promotional content for her courses. Nicole emphasizes engagement and interaction with her audience, encouraging them to comment for resources and tips.

Favikon Authority Score: 8 823 pts

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4. Robert Herjavec

Robert Herjavec is an Emmy Award-winning entrepreneur, investor, and cybersecurity expert, known for his role as the lead Shark on Shark Tank. He has authored multiple books and is recognized for mentoring startups. His social media presence emphasizes personal growth, resilience, and the importance of hard work. He shares motivational insights and lessons learned from his journey, often highlighting the value of family and community. His content is focused on entrepreneurship, cybersecurity, and personal development.

Favikon Authority Score: 8 906 pts

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3. Vitalik Buterin

Vitalik Buterin is a prominent figure in the cryptocurrency space, known for co-founding Ethereum. His social media presence focuses on blockchain technology, economic insights, and the future of decentralized finance. He shares analytical thoughts on currency trends, Ethereum development, and innovative financial concepts, engaging with a tech-savvy audience. His posts often reflect a deep understanding of economic systems and the potential of blockchain technology.

Favikon Authority Score: 8 913 pts

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2. Dan Martell

Dan Martell is a Canadian entrepreneur, bestselling author, and business coach known for his expertise in scaling tech companies and personal development. With three successful software exits and a $100M holding company, he shares insights on entrepreneurship, productivity, and personal growth. Martell's content is educational and motivational, focusing on helping founders build empires without burnout. He is also an advocate for ADHD awareness and personal transformation.

Favikon Authority Score: 8 934 pts

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1. Chamath Palihapitiya

Chamath Palihapitiya is a Canadian-American venture capitalist and founder of Social Capital. He has a notable background in technology, having been an early member of Facebook's senior management team. His social media presence includes commentary on political issues, economic policies, and technology advancements. He often critiques government inefficiencies and advocates for entrepreneurship and innovation across various sectors, including healthcare and energy transition.

Favikon Authority Score: 9 089 pts

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How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.