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Here’s the list of the Top 20 B2B Influencers in Australia in 2025:
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20. Roger Dunn
Roger Dunn is a seasoned global retail media leader with over 20 years of experience in e-commerce and digital marketing. He has held significant roles in major companies like Criteo and WPP, focusing on retail media strategies and business development across Asia Pacific. As a recognized expert, he has contributed to industry standards and initiatives, including the IAB Retail Media Committee. His content primarily revolves around retail media trends, e-commerce innovations, and data-driven marketing strategies.
Favikon Authority Score: 6 342 pts
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19. Tobi Pearce
Tobi Pearce is a co-founder and advisor in the startup ecosystem, known for his successful exit from the fitness app Sweat. He shares insights on leadership, personal growth, and the importance of time investment. His content often reflects on life lessons learned through personal milestones, emphasizing the value of relationships and self-awareness. Pearce also discusses the dynamics of startup culture and the significance of performance in business.
Favikon Authority Score: 6 990 pts
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18. John-Paul Drake
John-Paul Drake is a dynamic director at Drakes Supermarkets and a recognized LinkedIn influencer, awarded Australia's Top Voice in 2019. He shares insights on retail, digital trends, and personal growth, often engaging with his audience through humor and relatable anecdotes. His content spans personal experiences, leadership lessons, and community support, reflecting a commitment to local businesses and family values. He also hosts a podcast discussing various topics, including motivation and business strategies.
Favikon Authority Score: 7 614 pts
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17. Andy Mai
Andy Mai is a multifaceted entrepreneur and CEO of Studying.com, specializing in eCommerce and digital marketing. He shares insights on building successful online businesses through various social media platforms, focusing on dropshipping, brand building, and advertising strategies. His content includes tutorials, personal experiences, and motivational stories aimed at aspiring entrepreneurs. He also hosts 'The Flip Side' podcast, where he interviews industry leaders and shares valuable lessons from his journey.
Favikon Authority Score: 7 667 pts
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16. Niki De Zilva
Niki De Zilva is a seasoned Senior Recruiter with over 15 years of experience in Accountancy, Finance, and Corporate Services. As an Australian LinkedIn Top Voice, she specializes in connecting top talent with employers, boasting an impressive annual reach of over 1 million views. Niki shares career tips, insights on recruitment strategies, and motivational content, engaging a large audience of job seekers and professionals. Her posts often emphasize the importance of personal growth, strategic planning, and effective communication in the workplace.
Favikon Authority Score: 7 931 pts
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15. Matthew Lakajev
Matthew Lakajev is a leading LinkedIn lead generation expert based in Australia. He specializes in helping small business owners and creators generate substantial revenue through LinkedIn, boasting a track record of adding $30k+ monthly for clients. As the fastest-growing creator in Australia, he offers insights into building effective LinkedIn systems, leveraging AI, and creating impactful lead magnets. His content is rich with personal experiences, business strategies, and motivational advice for entrepreneurs.
Favikon Authority Score: 8 169 pts
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14. Dain Irwin
Dain Irwin is a branding expert and CEO of Rivyl, a creative branding agency. He specializes in helping businesses develop their brand identity and strategy, focusing on emotional connections with consumers. Dain is also an author and speaker, sharing insights on personal branding and marketing. His content emphasizes the importance of unique branding and effective communication in a competitive market. He has worked with major brands like Google and Microsoft, showcasing his expertise in brand design and strategy.
Favikon Authority Score: 8 296 pts
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13. Mynda Treacy
Mynda Treacy is a Microsoft MVP and expert in Excel and Power BI, providing training to over 1 million students globally. She offers online courses, webinars, and YouTube tutorials focused on enhancing Excel skills for career advancement. Her content emphasizes practical tips, advanced functions, and data analysis techniques, making complex topics accessible. Mynda actively engages with her audience through newsletters and forums, fostering a community of learners eager to improve their data management skills.
Favikon Authority Score: 8 316 pts
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12. Anneke Odendaal
Anneke Odendaal is an Online Marketing and Reels Coach specializing in helping business owners create engaging Reels that attract, connect, and convert. Her content focuses on practical tips for social media marketing, particularly on Instagram, and she emphasizes the importance of authenticity in online presence. With a strong engagement rate, she encourages her audience to embrace creativity and experimentation in their marketing strategies.
Favikon Authority Score: 8 377 pts
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11. Jessie Li
Jessie Li is a dynamic entrepreneur and DJ, transitioning from banking to founding @reliefx.ai and serving as Country Chair for @inspiringgirlsaus. Her social media showcases a blend of luxury lifestyle, travel adventures, and sustainable fashion advocacy, often highlighting events and collaborations in the fashion industry. With a significant following, she engages her audience through vibrant posts about her experiences and insights into the world of entrepreneurship and wellness.
Favikon Authority Score: 8 387 pts
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10. Sabri Suby
Sabri Suby is a prominent digital marketing expert and entrepreneur, known for generating over $7.8 billion in sales for clients. He is the founder of King Kong, a digital agency, and a Shark Tank Australia investor. His content focuses on marketing strategies, business growth, and sales techniques, often sharing insights from his extensive experience. Suby actively engages with his audience through various platforms, providing actionable advice and promoting his bestselling book.
Favikon Authority Score: 8 402 pts
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9. Kyle Hunt
Kyle Hunt is a CEO and founder who shares insights from his journey from foster care to leading a successful team of 80 staff. His TikTok content often revolves around personal stories, career advice, and humorous anecdotes, aiming to inspire and connect with his audience. He engages with themes of resilience, workplace culture, and social issues, particularly around child abuse awareness and women's empowerment.
Favikon Authority Score: 8 455 pts
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8. Kerwin Rae
Kerwin Rae is a leading Australian business strategist and high-performance specialist, helping over 100,000 businesses across 11 countries. His content focuses on business growth, mindset psychology, health, parenting, and relationships, reaching millions through social media. He emphasizes practical tools and personal transformation, sharing insights from his own life experiences, including overcoming addiction and near-death experiences. His engaging posts often highlight the importance of emotional processing and self-awareness.
Favikon Authority Score: 8 459 pts
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7. Sendija Baika
Sendija Baika is a dynamic entrepreneur focused on business, lifestyle, and travel, with a strong emphasis on marketing, sales, and cryptocurrency. She actively engages her audience through motivational content aimed at empowering women in business and promoting financial independence. Her social media presence showcases her journey as a successful network marketing leader, inspiring others to pursue their dreams and achieve financial success. Sendija's content often highlights the importance of mindset and community in achieving personal and professional goals.
Favikon Authority Score: 8 486 pts
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6. Stefanie Costi
Stefanie Costi is an anti-bullying lawyer, TEDx speaker, and advocate for workplace safety. She shares her personal experiences with workplace bullying and harassment, aiming to create a safer and more inclusive work environment. Her content focuses on mental health, employee rights, and the importance of supportive workplace cultures. Stefanie has collaborated with various organizations and politicians to effect change in workplace legislation and offers career mentoring and legal advice.
Favikon Authority Score: 8 517 pts
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5. Aaron Sansoni
Aaron Sansoni is a prominent entrepreneur, investor, and mentor known for his extensive work in venture capital and business education. He has made over 200 investments across various industries, including media, tech, and real estate. As a best-selling author and speaker, he focuses on empowering the next generation of entrepreneurs through mentorship and sharing his experiences. Featured in major publications, he is recognized for his contributions to business and philanthropy, including his foundation supporting youth initiatives.
Favikon Authority Score: 8 611 pts
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4. Mark Bouris
Mark Bouris is an Australian entrepreneur, innovator, and author, known for founding Wizard Home Loans and currently serving as Executive Chairman of Yellow Brick Road. He shares insights on business, entrepreneurship, and personal development through his podcast 'Straight Talk' and various online platforms. His content often reflects on the challenges and successes of business ownership, while also advocating for small business growth and community support. Mark emphasizes the importance of resilience, hard work, and strategic thinking in achieving success.
Favikon Authority Score: 8 780 pts
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3. Shadé Zahrai
Shadé Zahrai is an award-winning peak performance educator and leadership strategist, known for her work with Fortune 500 companies. With a background in law and psychology, she blends research and best practices to deliver actionable insights on personal development, leadership, and emotional intelligence. As a PhD candidate and co-founder of Influenceo Global LLC, she creates educational content and programs, reaching over 4 million followers across platforms. Her expertise is recognized through multiple accolades, including Adweek's Career Content Creator of the Year.
Favikon Authority Score: 9 062 pts
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2. Luis Urrutia
Luis Urrutia is a presentation expert specializing in PowerPoint, Canva, and Google Slides. Based in Australia, he offers templates, courses, and custom projects to help elevate presentation skills. His social media presence is focused on providing tutorials, tricks, and templates to enhance presentation design, with a strong emphasis on educational content. He engages with his audience by encouraging interaction and feedback on his tutorials.
Favikon Authority Score: 9 133 pts
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1. Vinh Giang
Vinh Giang is a communication skills teacher and keynote speaker with a unique blend of expertise in public speaking and magic. He focuses on empowering individuals to unlock their potential through effective communication, offering free masterclasses and workshops. His content includes practical tips for improving public speaking, storytelling, and overcoming social anxiety. Vinh has worked with Fortune 500 companies and engages a global audience through various social media platforms, sharing insights on confidence and charisma.
Favikon Authority Score: 9 286 pts
🔎 Find more B2B Influencers in Australia
How does Favikon rank influencers?
Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.
Click here to learn more about it.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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