Who's Who on Social Media
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Who is Remi Cruz?

Remi Cruz, known online as MissRemiAshten, is a dynamic lifestyle and food content creator whose bubbly personality and creative ideas have captivated millions. From her love for cooking to her charming lifestyle vlogs, Remi has mastered the art of connecting with her audience on a deeply personal level.

December 28, 2024
Jérémy Boissinot
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Remi Cruz: Bridging Lifestyle and Culinary Creativity with Authentic Charm

Remi Cruz, widely known as MissRemiAshten, is a dynamic content creator, entrepreneur, and social media personality who has captivated millions with her engaging and relatable content. She first rose to prominence on YouTube, where her channel blends lifestyle, beauty, and food content with her charismatic personality. Over the years, Remi has transitioned into a leading figure in the digital space, amassing over 2.5 million subscribers who admire her authenticity and creativity.

Cooking has become a central theme in Remi’s content, showcasing her love for food and her ability to make cooking fun and approachable. Through her easy-to-follow recipes, creative food hacks, and entertaining kitchen experiments, she has built a strong presence in the food and nutrition niche. Her passion for food is further reflected in her partnerships with brands like Health-Ade Kombucha and The Crème Shop, which align with her values of health and lifestyle balance.

Remi Cruz: Celebrating Love and Milestones with a Heartfelt Engagement Moment (Source: @missremiashten, Instagram, September 2023)

Remi’s content goes beyond food and lifestyle, offering glimpses into her personal life, including her adorable dogs, fitness journey, and relationship milestones. These elements create a sense of intimacy and relatability that resonates deeply with her audience. Her bubbly personality and down-to-earth demeanor make her a role model for young creators and a trusted voice for her followers.

In addition to content creation, Remi’s entrepreneurial spirit shines through her strategic collaborations and ability to build meaningful partnerships. She has worked with notable brands such as Fabletics, demonstrating her ability to blend creativity with business acumen. Remi’s journey exemplifies the modern influencer’s ability to evolve while staying true to her authentic self, making her an inspiration for aspiring creators.

An Influencer Active on Social Media

With over 4 million followers across platforms, Remi’s influence spans lifestyle, beauty, and culinary audiences. Her diverse content and relatable persona make her a trusted figure in the influencer world.

Remi Cruz's Social Media Strategy Analysis

YouTube: The Heart of Lifestyle and Culinary Content

Remi Cruz’s YouTube channel, with 2.5 million subscribers, is the cornerstone of her digital presence. Here, she blends lifestyle vlogs, shopping hauls, and cooking tutorials, offering her audience a variety of content that is both entertaining and inspiring. Her relatable tone and creative ideas keep viewers engaged, while her ability to address trending topics ensures her content remains fresh and relevant.

Recently, her focus on culinary content has further diversified her channel. From holiday recipes to kitchen challenges, she brings a unique and approachable perspective to food content, appealing to both seasoned cooks and beginners. Despite her modest posting frequency of 1.1 videos per month, her videos average 165.3K views, reflecting a loyal and dedicated audience eager for her updates.

Remi’s ability to tell stories through her videos sets her apart, allowing her to form genuine connections with her viewers. Whether sharing personal milestones or experimenting with new recipes, she creates an experience that feels both personal and engaging. This authenticity builds trust, making her recommendations highly influential for her audience.

To further enhance her YouTube strategy, Remi could explore collaborations with other creators or brands in the food and lifestyle niches. Hosting live cooking sessions or sharing behind-the-scenes footage from her kitchen could deepen engagement and offer her audience new ways to connect with her content. YouTube remains the hub for her most detailed and personal storytelling.

  • Username: MissRemiAshten
  • Influence Score: 81.1/100
  • Followers: 2.5M
  • Activity: 1.1 videos/month
  • Engagement Rate: 0.26%
  • Growth: 0%
  • Average Engagement: 6.6K
  • Posting Habits: Once a month at 8 PM EST

Instagram: A Visual Showcase of Her Vibrant Life

Remi’s Instagram account, with 1 million followers, is a curated reflection of her lifestyle, personality, and creativity. Her posts include a mix of reels, milestone celebrations, and brand collaborations, creating a dynamic and visually appealing feed. She uses the platform to highlight both personal and professional aspects of her life, making her content relatable and engaging.

Her engagement rate of 3.79%, with posts averaging 39K interactions, underscores her ability to connect deeply with her audience. Through consistent posting—14 posts per month—she keeps her followers updated while maintaining a polished and cohesive aesthetic. Reels, such as her viral dance clips and cooking experiments, show off her playful side while driving high engagement.

Remi effectively integrates brand partnerships into her Instagram strategy, showcasing products from Fabletics and Health-Ade Kombucha in a natural and relatable manner. Her use of Instagram Stories allows her to interact with her audience in real-time, conducting Q&A sessions, polls, and behind-the-scenes glimpses, which strengthen her community bond.

To further enhance her Instagram strategy, Remi could leverage exclusive giveaways, collaborations with fellow creators, or interactive challenges to boost engagement. By continuing to blend personal and professional content, she ensures her audience remains both inspired and entertained on this platform.

  • Username: @missremiashten
  • Influence Score: 91.7/100
  • Followers: 1M
  • Activity: 14 posts/month
  • Engagement Rate: 3.79%
  • Growth: +0.14%
  • Average Engagement: 39K
  • Posting Habits: Three times a week at 4 PM EST

TikTok: Trendy, Fun, and Engaging

TikTok has become a key platform for Remi, where she reaches a younger and trend-driven audience of 605.7K followers. Her content focuses on quick cooking tutorials, fun dance challenges, and lighthearted lifestyle moments, blending humor with creativity to capture attention. TikTok’s fast-paced nature perfectly complements her bubbly and energetic personality.

With an impressive engagement rate of 4.63%, her TikTok videos receive an average of 232.9K views per post, demonstrating her ability to create content that resonates. By posting 4.7 videos per week, she ensures her audience remains engaged and entertained. Popular posts, such as her Thanksgiving recipes and group costume skits, showcase her ability to combine trending topics with her unique style.

Remi uses TikTok to experiment with content ideas that might not fit her longer YouTube videos, giving her the flexibility to engage with her audience in fresh and unexpected ways. Her use of popular sounds and hashtags ensures her videos gain traction, while her storytelling approach helps her stand out in the crowded TikTok space.

To further grow her TikTok presence, Remi could explore collaborations with other creators or participate in viral challenges. Incorporating audience feedback into her content through comments and responses would also strengthen her relationship with followers and expand her influence on this platform.

  • Username: @missremiashten
  • Influence Score: 89.5/100
  • Followers: 605.7K
  • Activity: 4.7 videos/week
  • Engagement Rate: 4.63%
  • Growth: +0.27%
  • Average Engagement: 28K
  • Posting Habits: Daily at 4 PM EST

Remi Cruz's Social Media Influence Summary

Remi’s Favikon authority score of 9,125 solidifies her status as a leading voice on social media, with a top ranking in the Food & Nutrition category. Her ability to balance creative content, strategic partnerships, and personal engagement makes her a standout creator in her field.

Content Strategy: Authentic Creativity and Culinary Charm

Remi Cruz’s content strategy seamlessly blends authentic storytelling, creative culinary inspiration, and engaging lifestyle moments across platforms, ensuring she connects deeply with her diverse audience while maintaining a strong personal brand.

Reachability and Partnerships

Remi Cruz’s reachability is rated as “difficult”, reflecting her position as a high-value creator in the influencer space. With an estimated sponsored post cost of $15.8K, partnering with Remi offers brands access to a highly engaged audience across multiple platforms. This premium status ensures that her collaborations are impactful and tailored, making her an attractive partner for leading lifestyle and food brands. Despite the higher cost, her content’s authenticity and effectiveness make her a worthwhile investment for businesses aiming to connect with her loyal fanbase.

Remi’s partnerships often align with her personal interests and content themes, making her promotions feel natural and relatable. From Fabletics for her fitness journey to Health-Ade Kombucha for her lifestyle content, her endorsements resonate with her audience. By showcasing these products seamlessly in her videos, Instagram posts, and TikToks, she ensures they are not just ads but integrated elements of her life. This approach builds trust with her followers and enhances the credibility of her collaborations.

An overview of Remi Cruz's top influential connections across key industries. (Source: Favikon)

Her influence extends beyond traditional sponsored posts, as she consistently integrates brand partnerships into her storytelling. For example, her collaborations with The Crème Shop often highlight how their products fit into her routines, providing actionable value for her audience. Her ability to weave these partnerships into her content ensures they feel authentic, driving better engagement and long-term brand affinity. This storytelling-driven strategy strengthens her position as a trusted creator who delivers value to both her followers and her partners.

To expand her reachability further, Remi could explore co-branded campaigns or exclusive product lines, which would deepen her partnerships and provide her audience with unique offerings. Additionally, collaborating with smaller niche brands or creators could diversify her content and make her more accessible to emerging businesses. By maintaining her focus on authenticity while exploring innovative ways to connect with new audiences, Remi balances her premium status with opportunities for broader partnerships.

Conclusion: Inspiring Connection Through Creativity and Authenticity

Remi Cruz is more than a lifestyle influencer she’s a creative powerhouse who has mastered the art of combining authenticity, humor, and value-driven content. With a loyal fanbase and a strategic presence across platforms, she continues to inspire, entertain, and connect with her audience, solidifying her position as a leader in the lifestyle and culinary niches.

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About the author

Jérémy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.