Top 20 SEO Experts in 2025

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Here’s the list of the Top 20 SEO Experts in 2025:

‍20. Fakhar Nazir

Fakhar Nazir is a prominent SEO specialist and content creator from Pakistan, known for his expertise in guest posting and online income strategies. With over 3 years of experience, he has generated significant earnings through SEO projects and freelancing platforms like Upwork. Fakhar shares valuable insights on content marketing, SEO optimization, and digital entrepreneurship through his YouTube channel and social media. He is recognized as a top-rated freelancer and a leading SEO expert in Pakistan.

Social Media Followers: 81.4K

Favikon Authority Score: 7 838 pts

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19. Fery Kaszoni

Fery Kaszoni is the owner of Search Intelligence Ltd, a leading Digital PR agency based in the UK. With a background in SEO, digital marketing, and technology, he shares insights on SEO strategies, digital PR, and link building. His content often includes case studies, industry updates, and innovative approaches to SEO. Fery is known for his entrepreneurial journey, having grown his agency from humble beginnings to a significant player in the industry, emphasizing employee welfare and client satisfaction.

Social Media Followers: 109.7K

Favikon Authority Score: 7 867 pts

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18. Anna York

Anna York is a digital marketing specialist with a passion for SEO, Google, and AI Chatbots. With nearly a decade of experience in the field, Anna strives to stay up-to-date with the latest trends in the fast-paced world of digital marketing. She is dedicated to helping others automate repetitive tasks and improve their SEO strategies. Anna shares exclusive tips with her email subscribers and publishes helpful guides on a weekly basis. Her goal is to combine engaging content with strong SEO techniques to achieve optimal website rankings.

Social Media Followers: 88.4K

Favikon Authority Score: 7 922 pts

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17. Bego Romero

Bego Romero is a digital marketing consultant and web designer from Spain, specializing in enhancing online visibility and sales through strategic web design and sales funnels. She is the founder of Aceleradora Digital, a platform aimed at transforming businesses into profitable digital entities. Her content focuses on digital marketing strategies, web design tips, and the use of AI tools to optimize business processes. Bego is recognized as a top LinkedIn creator in Spain.

Social Media Followers: 79.3K

Favikon Authority Score: 7 922 pts

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16. Mark Williams-Cook

Mark Williams-Cook is a seasoned SEO expert with over two decades of experience. He is the Director at Candour, an SEO agency, and the founder of AlsoAsked, a search intent research SaaS tool. Mark is known for his insightful SEO tips, experiments, and the 'Search with Candour' podcast. He actively shares SEO updates and tips on LinkedIn, where he has built a substantial following. Mark is also an international speaker and has been featured in major publications like the Wall Street Journal and BBC News.

Social Media Followers: 79.8K

Favikon Authority Score: 7 929 pts

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15. Matt Diggity

Matt Diggity is a prominent SEO expert and entrepreneur, known for sharing actionable SEO strategies based on real test results. He is the founder of Diggity Marketing, Leadspring, The Search Initiative, and the Chiang Mai SEO Conference. Matt offers insights into SEO, digital marketing, and entrepreneurship through his YouTube channel and social media platforms. He is also an angel investor, seeking opportunities in digital startups.

Social Media Followers: 232.9K

Favikon Authority Score: 7 932 pts

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14. Aleyda Solis

Aleyda Solis is an internationally recognized SEO consultant and founder of Orainti, a boutique SEO consultancy. She is known for her expertise in SEO strategies, offering tutorials, reviews, and interviews through her YouTube series 'Crawling Mondays.' Aleyda is also a prolific speaker, having presented at over 100 conferences worldwide, and an author of SEO literature. She actively shares insights through her SEOFOMO newsletter and LearningSEO.io platform, making her a key figure in the SEO community.

Social Media Followers: 263.8K

Favikon Authority Score: 7 967 pts

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13. Barry Schwartz

Barry Schwartz is a prominent figure in search engine marketing and optimization, serving as the President of RustyBrick, Inc. He is known for his contributions to the SEO community through his work as an editor for Search Engine Roundtable and Search Engine Land. His social media presence focuses on updates and insights related to Google algorithms, search ranking volatility, and industry trends, often sharing interviews and analyses that engage the SEO community.

Social Media Followers: 292K

Favikon Authority Score: 8 028 pts

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12. Nathan Gotch

Nathan Gotch is a seasoned SEO expert and entrepreneur, known for his deep expertise in search engine optimization. He is the Co-Founder of Rankability and the Founder of Gotch SEO Academy, where he provides comprehensive SEO training and resources. Nathan shares cutting-edge SEO strategies through his YouTube channel and other platforms, focusing on data-driven techniques to improve search rankings and organic traffic. His work is widely recognized in the SEO community, with features on platforms like Semrush and Ahrefs.

Social Media Followers: 202.4K

Favikon Authority Score: 8 035 pts

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11. John Rush

John Rush is a startup founder and SaaS entrepreneur with a focus on building and automating multiple projects. He shares insights on startup growth, marketing strategies, and the use of AI in business. His content emphasizes practical lessons learned from his experiences, including the importance of SEO, organic growth, and the pitfalls of traditional funding methods. He actively engages with his audience on platforms like Twitter and LinkedIn, providing valuable advice for aspiring founders and indie makers.

Social Media Followers: 88.7K

Favikon Authority Score: 8 039 pts

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10. Lily Ray

Lily Ray is a prominent SEO expert and DJ based in NYC, known for her deep expertise in search engine optimization. As the Senior Director of SEO & Head of Organic Research at Amsive Digital, she leads a large team and shares her insights through articles, interviews, and conferences globally. Her content focuses on Google algorithm updates, E-E-A-T, and technical SEO. She was named the #1 most influential SEO expert in 2022 by USA Today.

Social Media Followers: 142.5K

Favikon Authority Score: 8 062 pts

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9. Ann Handley

Ann Handley is a digital marketing and content expert, recognized as a Wall Street Journal bestselling author. She serves as the Chief Content Officer at MarketingProfs, where she empowers marketers with practical skills. Her social media presence focuses on writing, content quality, and the impact of AI on marketing. Handley is a keynote speaker and has authored influential books like 'Everybody Writes.' She advocates for authentic engagement and the importance of empathy in content creation.

Social Media Followers: 957.8K

Favikon Authority Score: 8 088 pts

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8. Philipp Klöckner

Philipp Klöckner is a tech analyst, investor, and advisor specializing in digital marketing and organic growth. With a background in SEO and product management, he has extensive experience in eCommerce, comparison search engines, and marketplaces. He is known for his critical analysis of tech industry trends and financial markets, often sharing insights on platforms like LinkedIn and through his podcast, Doppelgänger Tech Talk. Based in Berlin, he also advises ventures globally.

Social Media Followers: 110K

Favikon Authority Score: 8 096 pts

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7. Connor Gillivan

Connor Gillivan is a seasoned entrepreneur and SEO expert, known for scaling B2B and SaaS companies. He shares daily insights on SEO strategies, content marketing, and business growth through engaging posts. With a track record of founding multiple successful businesses, including FreeUp, he now runs a portfolio of companies and offers SEO training. His content focuses on practical advice, tools, and methodologies for improving online visibility and driving traffic, making him a valuable resource for marketers and business owners.

Social Media Followers: 99.4K

Favikon Authority Score: 8 106 pts

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6. Amandine Bart

Amandine Bart is a prominent figure in the SEO industry, known for her innovative approach to making SEO accessible and understandable without the usual complexities. As the CEO of 'SEO Sans Migraine,' she offers tailored training and support, focusing on demystifying SEO for a broader audience. Amandine is also a strong advocate for female empowerment in tech, using her platform to inspire women to take leadership roles. Her content is educational, often sharing practical SEO tips and personal insights.

Social Media Followers: 121.3K

Favikon Authority Score: 8 148 pts

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5. Diego Ivo

Diego Ivo is a prominent figure in the Brazilian digital marketing scene, serving as the CEO and founder of Conversion, the largest SEO agency in Brazil. His social media presence is heavily focused on SEO, digital marketing, and brand growth, offering free courses and resources to educate others in these fields. He frequently shares insights on marketing strategies, branding, and growth, positioning himself as an expert in leveraging data and science to dominate the market.

Social Media Followers: 98.3K

Favikon Authority Score: 8 230 pts

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4. Rand Fishkin

Rand Fishkin is the co-founder of SparkToro and Snackbar Studio, and author of 'Lost and Founder.' He focuses on marketing, audience research, and the evolving landscape of digital marketing, often discussing the impact of AI on the industry. His social media presence emphasizes the importance of understanding audience behavior and adapting marketing strategies accordingly. He identifies as a feminist and enjoys cooking, often sharing insights on marketing trends and challenges faced by marketers today.

Social Media Followers: 649.7K

Favikon Authority Score: 8 235 pts

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3. Julian Goldie

Julian Goldie is an SEO expert specializing in link building and traffic generation. He offers actionable insights and strategies to boost website rankings on Google. With a focus on whitehat techniques like the 'Skyscraper Technique,' Julian has partnered with numerous clients, delivering significant traffic increases. He shares his expertise through YouTube videos, podcasts, and published works, providing free resources and strategy sessions to help businesses grow online.

Social Media Followers: 172K

Favikon Authority Score: 8 291 pts

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2. Craig Campbell

Craig Campbell is a seasoned SEO expert and digital marketer based in Glasgow, Scotland, with over 22 years of experience. He offers consultancy, training, and practical tips on SEO and digital marketing through various platforms, including YouTube and LinkedIn. Known for his no-nonsense approach, Craig provides valuable insights into making money online, link building, and optimizing website performance. His content is educational and aimed at both business owners and digital marketing professionals.

Social Media Followers: 1.4M

Favikon Authority Score: 8 333 pts

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1. Romuald Fons

Romuald Fons is a renowned digital marketer and entrepreneur, recognized as a top business influencer by Forbes. He is the founder and CEO of BIGSEO, a leading digital marketing agency, and a Mensa member. With over a decade of experience, he has educated over a million people in digital marketing and SEO, particularly within the Spanish-speaking community. His content focuses on SEO strategies, digital marketing, and leveraging AI for business growth.

Social Media Followers: 1.7M

Favikon Authority Score: 8 359 pts

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🏆 Top 50 Creators · SEO · Worldwide

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How does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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