Who's Who on Social Media
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Who is Leah Ashe?

Leah Ashe is a prominent content creator celebrated for her engaging and colorful gaming content across various platforms. Her consistent focus on Roblox, alongside her bubbly personality and aesthetic branding, has cemented her as a role model in the gaming community.

November 21, 2024
Jérémy Boissinot
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Leah Ashe is a prominent content creator celebrated for her engaging and colorful gaming content across various platforms. Her consistent focus on Roblox, alongside her bubbly personality and aesthetic branding, has cemented her as a role model in the gaming community. This analysis delves into Leah's social media presence, content strategy, reachability, and collaborations.

Leah Ashe: A Leading Voice in Gaming and Roblox Content

Leah Ashe is a celebrated YouTuber, gamer, and social media influencer with a vibrant online presence that has captured the hearts of millions. Best known for her immersive Roblox content, Leah creates engaging videos centered around popular games such as Royale High, Adopt Me, Brookhaven, and Bloxburg. Her signature pink aesthetic and bubbly personality have made her a standout figure in the gaming community, especially among younger audiences. Her creative approach to gameplay, coupled with her storytelling abilities, allows her to craft roleplays and challenges that entertain and inspire her followers. Beyond gaming, Leah incorporates vlogs and lifestyle content into her repertoire, showcasing a more personal side of her life.

A key element of Leah’s success is her ability to connect with her audience on a meaningful level. Through collaborations with other YouTubers and influencers, she has broadened her reach while fostering a sense of community within her fan base. Leah’s participation in virtual concerts and events highlights her versatility and ability to adapt to evolving trends in the digital space. Her content reflects a balance between entertainment and authenticity, providing fans with both engaging experiences and relatable moments. Her dedication to her craft and her audience has positioned her as a trusted and admired figure in the gaming and social media landscape.

Leah's influence extends beyond gaming, as she incorporates elements of fashion, creativity, and positivity into her online persona. Her love for all things pink and her focus on spreading joy have helped her create a unique brand that resonates deeply with her audience. Whether she’s sharing gaming adventures, collaborating with other creators, or engaging with fans directly, Leah Ashe continues to inspire and entertain, solidifying her place as a leading voice in the gaming and content creation industries.

An Influencer active on social media

Leah Ashe’s multi-platform dominance spans YouTube, TikTok, Instagram, X (formerly Twitter), and Twitch, with a total follower base exceeding 10 million.

Leah's Social Media Strategy Analysis

YouTube: The Epicenter of Leah’s Influence

YouTube serves as Leah Ashe's primary platform, where she captivates 5.1 million subscribers with creative Roblox gameplay, roleplays, and Shorts. Her content is marked by visually appealing themes, often featuring her signature pink aesthetic, and offers a mix of entertaining gameplay and insightful commentary.

Leah’s success on YouTube is attributed to her consistent posting schedule of 28.8 videos per month, ensuring her audience has a steady flow of engaging content. With an average of 199.4K views per video, she maintains strong visibility and engagement. Leah also leverages YouTube Shorts to appeal to users who prefer quick, entertaining snippets of her gaming adventures. These Shorts, often playful and creative, attract millions of views and foster a sense of fun and spontaneity.

  • Username: @leahashe
  • Influence Score: 89.2/100
  • Followers: 5.1M
  • Activity: 28.8 videos/month
  • Engagement Rate: 0.11%
  • Growth: +0.65% (+33.5K followers)
  • Average Engagement: 5.6K
  • Posting Habits: Everyday at 8 AM

TikTok: Capturing Short-Form Gaming Trends

Leah’s TikTok presence boasts 4.3 million followers, where she posts 3.8 videos per week, focusing on bite-sized gaming clips, humorous reactions, and engaging commentary. Her TikTok videos blend gaming insights with relatability, often drawing attention to trending sounds or in-game challenges.

With an engagement rate of 0.62%, Leah’s TikTok strategy caters to younger audiences, emphasizing quick entertainment that resonates with her core fan base. The platform allows her to experiment with a variety of themes, from funny skits to heartfelt moments, giving followers an authentic glimpse into her personality.

  • Username: @leahashe
  • Influence Score: 87.4/100
  • Followers: 4.3M
  • Activity: 3.8 videos/week
  • Engagement Rate: 0.62%
  • Growth: 0%
  • Average Engagement: 26.6K
  • Posting Habits: Everyday at 12 AM

Instagram: Showcasing a Curated Aesthetic

On Instagram, Leah Ashe balances her gaming persona with lifestyle content, engaging 564.5K followers through vibrant posts and stories. From colorful outfit photos to behind-the-scenes glimpses of her gaming setup, Leah’s Instagram highlights her love for creativity and her personal connection with fans.

Despite posting just 3 times a month, Leah maintains an engagement rate of 2.55%, proving the loyalty of her audience. Her posts often reflect her signature pink branding, offering followers a polished yet personal experience.

  • Username: @leah_ashe
  • Influence Score: 87.9/100
  • Followers: 564.5K
  • Activity: 3 posts/month
  • Engagement Rate: 2.55%
  • Growth: +0.37% (+2.1K followers)
  • Average Engagement: 14.4K
  • Posting Habits: Once a week at 1 AM

X (Twitter): Connecting Through Real-Time Updates

Leah uses X as a supplementary platform to share updates, announcements, and lighthearted tweets with her 530.1K followers. While her activity is less frequent here (1.7 tweets per week), she maintains an approachable online persona, engaging directly with fans through replies and interactive posts.

  • Username: @leahashe
  • Influence Score: 78.3/100
  • Followers: 530.1K
  • Activity: 1.7 tweets/week
  • Engagement Rate: 0.16%
  • Growth: -0.05% (-278 followers)
  • Average Engagement: 874

Leah Ashe’s Social Media Influence Summary

Leah Ashe’s Favikon Authority Score of 9,152 ranks her as a Top 1% content creator in Gaming and Roblox niches. Positioned at #4 in the Roblox category in the United States, Leah remains a dominant figure among her peers.

Content Strategy & Partnerships

Leah’s content revolves around Roblox gameplay, a niche that aligns with her vibrant aesthetic and young audience. Her focus on themes like creativity, community, and positivity makes her content widely appealing. Leah has partnered with brands such as Forever 21 and Shein, leveraging her influence to promote products that resonate with her audience.

Reachability and Partnerships

Leah’s “Very Difficult” reachability and estimated post cost of $45K highlight her status as a premium influencer, ideal for large-scale partnerships targeting Gen Z and young millennials.

Leah Ashe has successfully positioned herself as a leader in gaming content, blending creativity with relatability across multiple platforms. Her consistent branding and loyal fan base make her an influential figure in the digital space. By expanding into newsletters and live-streaming on Twitch, Leah has the potential to further solidify her presence as a key voice in gaming and lifestyle content.

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Jérémy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.