Who's Who on Social Media
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Who is Hannah Ajikawo?

Hannah Ajikawo is a leading voice in B2B sales, with over 14 years of experience helping organizations refine sales strategies and achieve exponential growth. Known for her expertise in sales enablement and diversity advocacy, she partners with top executives to develop customer-focused solutions and drive impactful change in the sales industry.

December 24, 2024
Jérémy Boissinot
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Hannah Ajikawo: Redefining B2B Sales and Leadership on Social Media

Hannah Ajikawo is a highly respected expert in B2B sales and a thought leader in the sales enablement space. With over 14 years of experience, she has worked with a variety of organizations, from global SaaS companies to small startups, helping them refine their go-to-market strategies and develop robust sales methodologies. Her ability to identify growth opportunities and implement customer-centric solutions has driven significant revenue improvements for her clients.

Throughout her career, Hannah has partnered with top-level executives, including CMOs, CROs, and Heads of Enablement, to design sales strategies that drive measurable success. Her expertise lies in deploying sales leadership programs, training sales teams, and building effective learning and development initiatives. She is particularly skilled at coaching sales leaders and CEOs to overcome common pitfalls and embrace innovative approaches to sales.

Hannah Ajikawo at the Sistas in Sales Summit event. (Source: @hannah-ajikawo, LinkedIn, 01/10/2024)

Beyond her professional achievements, Hannah is a passionate advocate for diversity and inclusion within the sales industry. She uses her platform to amplify the voices of underrepresented groups, fostering a more inclusive environment in a traditionally competitive field. Her dedication to breaking barriers has earned her recognition as a LinkedIn Top Voice and a prominent influencer in the sales domain.

Hannah’s influence extends beyond her professional career. As a proud mother, fitness enthusiast, and positive mindset advocate, she incorporates personal elements into her public persona, making her relatable and authentic. Her ability to blend her professional expertise with her personal journey resonates with a wide audience, solidifying her as both a sales expert and a source of inspiration for her followers.

Hannah Ajikawo’s Digital Influence on Sales

Hannah Ajikawo has built a notable social media presence, particularly on LinkedIn, where she is recognized for her consistent activity and insightful posts.

Social Media Strategy Analysis

LinkedIn: Hub for Professional Thought Leadership

Hannah’s most prominent platform is LinkedIn, where she has a follower base of 28.9K. Her content ranges from thought-provoking posts about sales techniques to personal reflections that humanize her brand. With a steady growth rate of 1.32% over the past month, she actively engages her audience through a mix of posts, carousel slides, and professional insights.

Her engagement rate on LinkedIn is 0.12%, which may appear modest, but her content’s reach and relevance keep her positioned as a top 4% influencer in the UK’s sales category. This, combined with her rank as #32 in UK sales, highlights her authority.

  • Username: @hannah-ajikawo
  • Influence Score: 80.6/100
  • Followers: 28.9K
  • Activity: Recent (27 posts last month)
  • Engagement Rate: 0.12%
  • Growth: +1.32% (+360 followers)
  • Average Engagement: 35 interactions
  • Posting Habits: 6–7 posts per week

Instagram: A Personal Glimpse into Hannah Ajikawo’s World

On Instagram, Hannah has 799 followers and an influence score of 19.2/100. While her growth has remained stagnant recently, the platform serves as a personal outlet showcasing her multifaceted persona, though her activity has been limited in the past few months.

On Instagram, her content is more casual and personal, often featuring motivational captions, lifestyle glimpses, and personal branding. However, the frequency of posting has decreased, which limits consistent engagement.

  • Username: @hannahajikawo
  • Influence Score: 19.2/100
  • Followers: 799
  • Activity: Low (no posts in the last three months)
  • Engagement Rate: 0%
  • Growth: 0%
  • Average Engagement: 0 interactions
  • Posting Habits: Rare

YouTube: Delivering In-Depth Sales Insights

Hannah’s YouTube channel, “By Hannah Ajikawo,” has 436 subscribers and an influence score of 7.5/100. Despite lower engagement compared to other platforms, her monthly average of 3.3 videos offers in-depth sales advice for her dedicated audience.

Hannah’s YouTube content focuses on detailed explorations of B2B sales strategies, personal branding, and sales enablement. Her videos are concise yet packed with actionable tips, appealing to professionals seeking advanced insights.

  • Username: @Hannahajikawo
  • Influence Score: 7.5/100
  • Subscribers: 436
  • Activity: Low (3–4 videos per month)
  • Engagement Rate: 0.92%
  • Growth: 0%
  • Average Views: 80 per video
  • Posting Habits: Monthly

X (Twitter): Untapped Potential on Twitter

Hannah’s activity on X is minimal, with 99 followers and no recorded influence score. The platform currently lacks regular engagement, presenting an opportunity for growth if revisited.

Her Twitter content, while sparse, typically includes concise takes on sales processes and professional services. Due to inactivity, the platform lacks a robust content strategy but holds potential for expansion with regular posting.

  • Username: @30somethingfem1
  • Influence Score: Not available
  • Followers: 99
  • Activity: None
  • Engagement Rate: Not available
  • Growth: Not available
  • Average Engagement: Not available
  • Posting Habits: Inactive

Sell Like You Care: Hannah Ajikawo’s Insightful Sales Newsletter


Hannah Ajikawo’s biweekly newsletter, "Sell Like You Care," is a go-to resource for 4,856 subscribers eager to elevate their sales game. Each edition offers actionable insights, innovative strategies, and practical tips designed to help professionals unlock their full sales potential. With a focus on customer-centric approaches, the newsletter combines Hannah’s expertise with relatable, real-world examples from her career. It’s the perfect read for anyone seeking to refine their sales skills and achieve measurable growth.

The B2B GTM Podcast: Challenging the Status Quo in Sales


Hannah Ajikawo hosts "The B2B GTM Podcast," where sales, marketing, and GTM leaders share their perspectives on breaking barriers in business. Each episode dives into actionable strategies for scaling revenue, improving processes, and fostering impactful leadership. With expert guests and engaging discussions, the podcast is a treasure trove of advice for professionals at all levels. It’s an essential listen for anyone committed to innovation and excellence in the sales world.

Hannah's Influence Through Rankings and Authority

Hannah Ajikawo holds a Favikon rank of #32 in the United Kingdom within the Marketing & Sales category, showcasing her strong influence and leadership in the field. With a score of 6,380 points, she ranks in the top 3% of professionals in her category, solidifying her position as a leading voice in sales. This ranking highlights her ability to engage audiences and deliver impactful content that resonates with her professional network.

Content Strategy: Balancing Authenticity, Expertise, and Multi-Platform Engagement

Hannah’s content strategy emphasizes authenticity and professional insight. Her LinkedIn posts provide a mix of storytelling, expert advice, and interactive formats like carousels. By sharing personal anecdotes alongside actionable sales strategies, she establishes a relatable yet authoritative persona.

However, her engagement across other platforms remains underutilized. Consistent activity on Instagram and YouTube, coupled with cross-promotion, could help diversify her audience and boost engagement.

Reachability and Partnerships

Hannah’s estimated sponsored post cost of $175 indicates accessibility for brands looking to collaborate with a trusted voice in sales. With her established authority on LinkedIn, partnerships targeting B2B audiences are likely to yield high ROI.

Hannah Ajikawo’s creator network is an impressive mix of prominent professionals and influential brands in the marketing & sales industry. Her connections include industry leaders like Haris Halkic and Chantel George, alongside recognized organizations such as HubSpot, LinkedIn Sales Solutions, and Sistas In Sales. This diverse and high-profile network underscores Hannah’s reach and authority in the sales domain, enabling her to collaborate, share insights, and stay at the forefront of emerging industry trends.

Conclusion: Empowering Sales Through Leadership and Innovation

Hannah Ajikawo is a trailblazer in B2B sales, leveraging her expertise to inspire professionals and drive meaningful conversations. While her LinkedIn presence is unmatched, expanding her activity across platforms like Instagram and YouTube could solidify her multi-channel influence. A newsletter and consistent cross-platform engagement would further enhance her personal brand and provide value to her audience.

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Jérémy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.