Top 20 Personal Branding Influencers in the US in 2025

Here’s the list of the Top 20 Personal Branding Influencers in the US in 2025:

20. Melissa Cohen

Melissa Cohen is a LinkedIn strategist and personal branding expert, known for her engaging and community-focused presence on the platform. As an Amazon bestselling author, she leverages her experience in the fashion industry and her journey to becoming a LinkedIn Top Voice to help others build their personal brands and thought leadership. Melissa's content emphasizes the power of LinkedIn for networking, career development, and community building, often highlighting inspiring stories and connections.

Favikon Authority Score: 7 128 pts

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19. Doug Kennedy

Doug Kennedy is the founder of Kennedy Creative, specializing in content creation and revenue generation for B2B founders and CEOs. He focuses on building personal brands on LinkedIn, emphasizing community engagement and strategic content. His posts often blend personal anecdotes with professional insights, showcasing his journey and lessons learned in the digital space. Doug's content is characterized by a mix of humor and practical advice, aimed at helping others navigate the complexities of personal branding and networking.

Favikon Authority Score: 7 263 pts

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18. Claire Bahn

Claire Bahn is a personal brand strategist and CEO of Claire Bahn Group, specializing in helping high-achieving professionals enhance their authority and influence. With over 100,000 followers, she emphasizes the importance of personal branding for business growth and visibility. Claire's expertise has been featured in major publications like Forbes and Entrepreneur. Her content focuses on personal branding strategies, storytelling, and leveraging social media for professional success.

Favikon Authority Score: 7 307 pts

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17. Mubbu

Mubbu, known as Wiz of Ecom, is the CEO of Mogul Media and a partner in various ventures. He focuses on building personal brands and authority in the marketing space, sharing insights on eCommerce, AI, and personal branding through engaging content across social media platforms. His posts often emphasize the importance of trust in personal branding and the strategies to achieve financial success through effective marketing techniques.

Favikon Authority Score: 7 410 pts

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16. Adam Enfroy

Adam Enfroy is a personal branding expert and successful entrepreneur specializing in online business strategies, blogging, and affiliate marketing. He shares insights on building a profitable personal brand, leveraging AI tools for content creation, and scaling income through various digital platforms. With a focus on actionable advice, he aims to empower creators and coaches to achieve financial freedom. His journey from struggling to an 8-figure income serves as inspiration for others looking to succeed online.

Favikon Authority Score: 7 438 pts

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15. Kasey Brown

Kasey Brown is a personal branding expert with over 11 years of experience in performance marketing. She has worked with Fortune 500 companies and now focuses on helping CEOs and executives build their personal brands on platforms like LinkedIn and YouTube. Kasey emphasizes the importance of storytelling and authenticity in branding, advocating for the visibility of Black voices and experiences. Her content often addresses societal issues, particularly around diversity, equity, and inclusion in the workplace.

Favikon Authority Score: 7 749 pts

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14. Brooke Berry

Brooke Berry is the Head of Creator Development at Snap Inc., specializing in enhancing public images through personal branding and social media strategies. With a background in scripted television and talent management, she has worked with various creators and celebrities to optimize their content strategies and hone in on their personal brand. Her experience includes roles at AwesomenessTV and VidCon, where she shaped editorial voices and expanded social reach. Known for her engaging presence, she connects with audiences through relatable content and insights into the creator economy.

Favikon Authority Score: 7 924 pts

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13. Shanee Moret

Shanee Moret is a Personal Branding Strategist specializing in helping founders and CEOs enhance their online presence. With a significant following on LinkedIn and a growing YouTube channel, she focuses on strategies for inbound sales, community building, and leveraging live video for engagement. Her content emphasizes the importance of authenticity and quality in personal branding, and she offers free masterclasses and coaching to support entrepreneurs in achieving their goals.

Favikon Authority Score: 7 942 pts

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12. Alana Sparrow

Alana Sparrow is a personal brand strategist specializing in elevating the online presence of CEOs, founders, and executives to achieve 7- and 8-figure personal brands. With a focus on strategic personal branding, she helps leaders build authority, attract top talent, and drive growth. Alana is recognized as a top LinkedIn creator and has a significant following on Instagram. Her content emphasizes empowerment, personal growth, and the importance of authenticity in professional and personal life.

Favikon Authority Score: 8 072 pts

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11. Goldie Chan

Goldie Chan is an award-winning branding expert, author, and keynote speaker with a focus on personal branding and storytelling. She has a significant presence on LinkedIn, where she shares insights on branding strategies, community building, and digital marketing. As a cancer survivor, she also discusses her journey and advocates for introverts in the professional space. Goldie has contributed to major publications like Forbes and is known for her engaging speaking engagements at industry events.

Favikon Authority Score: 8 117 pts

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10. Aliza Licht

Aliza Licht is an award-winning marketer, bestselling author, and personal branding expert. She is the founder of Leave Your Mark, a consultancy that helps individuals and businesses build powerful brands. Licht hosts the Leave Your Mark podcast, which has over 2 million downloads, and has been featured in major media outlets. Her social media presence includes strong advocacy for pro-Israel causes, often addressing antisemitism and political issues related to Israel and Palestine.

Favikon Authority Score: 8 176 pts

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9. Josh Sanders

Josh Sanders is the co-founder of The Creator Accelerator, focusing on personal branding and content creation with over 3 years in the personal branding space. He has helped build and scale personal brands of all sizes in various industries. Josh shares insights on career development, personal growth, and effective communication through engaging LinkedIn posts. His content often includes resources for free online courses and tips for navigating workplace challenges, emphasizing the importance of resilience and self-improvement. He actively encourages his audience to recognize their worth and pursue fulfilling careers.

Favikon Authority Score: 8 179 pts

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8. Alyssa

Alyssa is a social media strategist and educator focused on personal branding and content creation. She shares insights on entrepreneurship, social media growth, and lifestyle content, often engaging her audience with actionable tips and motivational messages. Her clients have been featured in major publications like Forbes and Vogue. Alyssa emphasizes the importance of intentionality in personal branding and content creation and encourages her followers to embrace their unique identities in the digital space.

Favikon Authority Score: 8 253 pts

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7. Jessica Zweig

Jessica Zweig is a National Bestselling Author and serial entrepreneur, known for her work in personal branding and coaching high-performing female entrepreneurs. As the founder of SimplyBe. Agency, she has transformed the personal branding landscape, helping clients achieve authenticity and visibility. Jessica hosts the Spiritual Hustler Podcast and conducts retreats focused on women's empowerment and spiritual growth. Her upcoming book, 'THE LIGHT WORK,' emphasizes reclaiming feminine power and authenticity in business.

Favikon Authority Score: 8 254 pts

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6. Courtney Johnson

Courtney Johnson is a dynamic social media strategist and content creator based in Austin, Texas. She specializes in personal branding, social media systems, and employee advocacy, with a focus on human-centered social media strategies. Her content spans career advice, motivation, and self-improvement, often sharing insights on platforms like TikTok and LinkedIn. Courtney is known for her innovative approach to social media, encouraging daily content creation and personal brand development.

Favikon Authority Score: 8 352 pts

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5. Angela Snyder

Angela Snyder is a personal branding expert and New York Times and USA Today bestselling romance author with a strong presence on LinkedIn. She focuses on empowering brands and building relationships through powerful storytelling in her marketing roles. Angela emphasizes community building and personal branding and has successfully transitioned from teaching to marketing, leveraging her network to secure job offers and collaborations. She advocates for transparency in hiring processes and shares insights on career transitions.

Favikon Authority Score: 8 381 pts

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4. Dakota Robertson

Dakota Robertson is a personal brand consultant and ghostwriting expert, helping creators and entrepreneurs monetize their online presence. With a focus on authenticity and practical advice, he shares insights on building a successful personal brand through social media. His content emphasizes the importance of consistency, real-life experiences, and actionable strategies for business growth. Dakota has amassed a significant following, showcasing his expertise in writing and online marketing.

Favikon Authority Score: 8 426 pts

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3. Chris Do

Chris Do is a personal branding and business coach with a focus on helping creatives and entrepreneurs build their personal brands and businesses. He is the founder and CEO of The Futur, an educational platform that empowers individuals through design and marketing insights. With over 27 years of experience, he shares expertise through various social media channels, emphasizing authenticity, personal growth, and the importance of storytelling in branding. His content often reflects on self-discovery and the journey of personal branding.

Favikon Authority Score: 8 485 pts

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2. Professor Nez

Professor Nez is an Executive Career Coach, Personal Branding & LinkedIn Certified Expert with 28+ years of experience focused on communication, branding, and the creator economy. He engages audiences through various platforms, including YouTube and LinkedIn, where he discusses current events, political issues, and personal branding strategies. His content often reflects a strong conservative viewpoint, particularly in relation to American politics and social issues. He also offers consulting services for content creators and businesses, emphasizing growth and effective messaging.

Favikon Authority Score: 8 636 pts

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1. Ava Yuergens

Ava Yuergens is a dynamic entrepreneur and social media strategist. As the CEO of Personal Brand Launch, she specializes in helping businesses leverage social media for brand building and lead generation. A teenage real estate investor and six-figure business owner, Ava shares insights on business growth, investing, and personal finance. Her content is motivational, focusing on empowering others to achieve financial success and personal development.

Favikon Authority Score: 8 714 pts

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