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Who is Valeria Aliti?
Valeria Aliti is a Spanish singer-songwriter and TikTok creator who rose to digital visibility by blending her musical identity with personal aesthetics. With over 1.7 million TikTok followers and rising music recognition, she appeals to young, Spanish-speaking music lovers.

Valeria Aliti: Bringing Spanish Pop and Makeup Vibes to TikTok’s Music Scene
Valeria Aliti is a Spanish singer and TikTok creator who debuted in 2020 with her single La Baby. Her music is influenced by Karol G and Bad Gyal, and she delivers vocals with an urban-pop rhythm. Valeria’s presence on social media is tightly linked to her music identity, often performing short singing clips. She uses her Barcelona life as a backdrop for casual content tied to sound.
Her TikTok account has grown to 1.7M followers, where she shares personality-driven posts that mix vocals with day-to-day moments. She posts weekly, usually at 1 PM EST, tapping into a nighttime audience across Spain and Kosovo. Her videos often feature close-up angles with soft lighting and no heavy edits. The tone remains informal and rooted in musical self-expression.

Valeria maintains low frequency but clear intent—using TikTok as her main platform and avoiding trend-chasing or dance content. Her engagement rate sits at 0.01%, with an average of 255 interactions per post. Rather than volume, her strength lies in consistency and niche alignment. Each clip reflects her identity as a singer rather than an influencer.
Outside of music, Valeria shares minimal beauty content and personal updates, including a life moment in Andorra in late 2024. She keeps her Instagram inactive and YouTube dormant, directing all energy into TikTok. Her bio content remains centered on authenticity rather than production. This approach gives her a distinctive lane in Spanish creator rankings.
An Influencer Active on Social Media

Valeria Aliti reaches over 1.7 million followers, with a TikTok-first strategy focused on music, personality, and beauty content targeting young, Spanish-speaking fans.
Valeria’s Social Media Strategy Analysis
TikTok: Her Music, Her Voice, Her Beat

Valeria’s main platform is TikTok, where she has built a community of 1.7M followers since launching her music in 2020. She posts roughly 0.8 videos per week, usually around 1 PM EST, tapping into a late-night audience in Spain and Kosovo. Her clips are brief and focused, often showcasing a vocal sample or lip-sync moment. The tone remains intimate, often filmed in home environments with little staging.
Her average views per video hover around 4.3K, with an average of 255 engagements. The engagement rate is 0.01%, which reflects a niche appeal rather than viral traction. Valeria’s TikToks do not follow trend templates—they are designed around her personal rhythm, music previews, and moments of reflection. Her consistency lies in her simplicity.

Valeria doesn’t rely on dance or reaction formats, instead keeping her feed centered on sound and identity. She occasionally teases new songs, connecting her audience directly with her evolving discography. Her captions are minimal, often just the song name or emoji. The use of her own audio sets her apart within the singer category.
Her position in the Top 5% for TikTok in Spain and Top 12% worldwide among singers reflects focused but modest traction. Despite 0% growth in recent months, her steady upload rate maintains fan recognition. She keeps her content raw, without filters, transitions, or callouts. TikTok remains her only active and strategically used platform.
- Username: @valerialiti
- Influence Score: 68.8/100
- Followers: 1.7M
- Activity: 0.8 videos/week
- Engagement Rate: 0.01%
- Growth: 0%
- Average Engagement: 255
- Posting Habits: Once a week at 1 PM EST
Instagram: A Silent Platform with Visual Roots

Valeria’s Instagram account (@valeerya) is inactive, with the last update posted 4 months ago. She has 43.4K followers, but no measurable engagement or growth. Her content used to feature personal life moments, such as a recent photo in Andorra revealing a major life event. Despite the inactivity, followers still comment on past photos.
The current engagement rate is 0%, and she has not published any stories, reels, or static posts in 2025. Her page includes beauty selfies, travel images, and soft editorial poses. Visuals typically feature neutral tones, natural light, and occasional product tags. However, no current brand partnerships are visible on this platform.
- Username: @valeerya
- Influence Score: 12.4/100
- Followers: 43.4K
- Activity: 0 posts/month
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 8 AM EST
YouTube: A Fully Dormant Channel

Valeria’s YouTube channel is completely dormant, with no content posted in over 4 years. She has 4.6K subscribers and does not use this space to share music videos or lifestyle content. The platform records 0% engagement and 0 growth, showing no audience retention. Its score is the lowest of her platforms at 10.8/100.
There is no current activity or strategy tied to YouTube—no playlists, community posts, or headers suggesting future use. Her activity sits at 0 videos/month, and there are no historical metrics available for average views or interactions. Even her debut single La Baby has not been officially promoted here. This suggests a fully abandoned platform.
- Username: @ValeriaAliti
- Influence Score: 10.8/100
- Followers: 4.6K
- Activity: 0 videos/month
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 7 PM EST
Valeria Aliti’s Social Media Influence Summary

Valeria has a Favikon Influence Score of 6,563 pts, placing her in the Top 5% of TikTok creators in Spain and Top 2% of Spanish singers. She ranks #616 in Spanish music and #28,765 worldwide among singer-songwriters, showing strong national presence. Her influence is hyper-focused on TikTok and music, and though her Instagram and YouTube are inactive, her creator identity remains distinct.
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Content Strategy: Songs, Selfies, and Snippets
Valeria’s content strategy is centered on three key elements: original music, makeup reveals, and brief life moments. Her TikToks are intentionally low-edit, capturing authenticity rather than studio polish. She promotes herself rather than external products, letting her voice remain central to each clip. Visual simplicity is a core trait—few props, no transitions, just her voice and camera. She rarely uses hooks or viral formats, relying instead on her fanbase's connection to her personality. Each post mirrors a diary entry—whether through song lyrics, glances into her room, or makeup transitions. This intimacy, rather than hype, defines her content value and platform identity.
Reachability and Partnerships
Posting habits reflect a non-strategic approach—she uploads roughly once a year at 9PM, not tied to specific events or campaigns. The lack of activity limits any influencer potential from this platform. While once a supplement to her TikTok identity, her Instagram no longer supports audience or sponsor interaction. The score sits at 12.4/100.
If revived, Instagram could support future music announcements or beauty sponsorships aligned with her visual style. She could also promote Spanish-language singles via curated visuals or behind-the-scenes reels. At present, the profile functions more like a digital photo album. Its utility in brand communication is minimal without renewed activity.
Conclusion: A Spanish Pop Voice Finding Its TikTok Beat
Valeria Aliti stands out by centering her content on her own music, delivered through simple, direct TikToks. Her digital influence is focused but resonant, driven by consistency and personal voice rather than heavy branding. With strong TikTok authority and an audience that values realness, she continues to grow as a music-first creator with beauty and lifestyle potential in Spain’s digital scene.
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Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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