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Who is Ihssane Benalluch?

Ihssane Benalluch is a Moroccan journalist and content creator known for using her platform to advocate for social justice and humanitarian causes. With a strong digital presence, she connects with her audience through thought-provoking content that sheds light on pressing social issues.

February 11, 2025
Jeremy Boissinot
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Ihssane Benalluch: Advocating for Social Change Through Digital Influence

Ihssane Benalluch is a Moroccan journalist and content creator who has built a powerful presence in the digital space by focusing on social justice, humanitarian efforts, and cultural awareness. With a background in journalism, she leverages her storytelling skills to bring attention to global and regional issues. Her platform serves as a bridge between information and action, encouraging her audience to stay informed and engaged. She has become a well-respected figure in the world of digital activism and advocacy.

Her content spans various topics, including human rights, women's empowerment, environmental sustainability, and personal development. She uses social media to educate, inspire, and mobilize her audience, making complex issues more accessible through engaging storytelling. Her ability to communicate important messages in an authentic and relatable way has allowed her to connect with people across different backgrounds. By blending personal experiences with broader societal issues, she ensures her content remains compelling and informative.

Ihssane Benalluch: Spreading Hope and Compassion in Refugee Camps (Source: @ihssanebenalluch, Instagram, January 2023)

Ihssane has also collaborated with nonprofit organizations, humanitarian initiatives, and social causes, using her influence to amplify voices that often go unheard. Whether it’s advocating for refugees, highlighting efforts in climate change, or supporting women in STEM, she actively promotes positive change. Her ability to balance journalistic integrity with social influence sets her apart from traditional content creators, making her a trusted voice in the digital space.

Beyond her advocacy, she also shares insights into her travels, cultural experiences, and personal growth journey, allowing her audience to see the person behind the activism. Her storytelling approach is both engaging and educational, ensuring that her platform is not only a place for learning but also for inspiration. With millions of followers, Ihssane continues to shape conversations around important issues, proving that social media can be a tool for impact and change.

An Influencer Active on Social Media

Ihssane Benalluch reaches a wide audience across multiple social platforms, with Instagram being her strongest channel. Her following includes millions of engaged users who actively interact with her advocacy-driven content. Her ability to spark conversations around important issues has solidified her position as a leader in digital activism.

Ihssane's Social Media Strategy Analysis

Instagram: The Core of Ihssane’s Advocacy Work

Ihssane Benalluch’s Instagram is her most influential platform, with over 4.5 million followers, making it the primary space where she engages with her audience. Her content combines advocacy, education, and personal storytelling, creating a dynamic mix that resonates with her followers. She shares posts about social justice, humanitarian efforts, and women’s empowerment, ensuring her page remains a space for awareness and activism. Through visually compelling content, she effectively communicates complex issues in an accessible and engaging way.

Her Instagram Stories play a crucial role in her engagement strategy, allowing her to provide real-time updates, conduct Q&A sessions, and share news about pressing global issues. She frequently uses interactive features such as polls and quizzes to encourage audience participation. This format helps her build a strong connection with her followers by creating a two-way dialogue on important topics. Her ability to break down social and political issues into digestible content keeps her audience informed and engaged.

Another key aspect of her Instagram strategy is collaborations with brands, nonprofits, and humanitarian organizations. She partners with various initiatives that align with her values, ensuring that her sponsored content feels authentic and purpose-driven. From fundraising campaigns to awareness posts, she strategically integrates brand partnerships that support her advocacy. This approach not only maintains her credibility but also expands her impact by leveraging corporate and nonprofit resources.

Her Instagram feed is carefully curated with a balance of activism and lifestyle content, showcasing both her professional and personal life. She shares moments from her travels, speaking engagements, and cultural experiences, allowing her followers to see different facets of her personality. This mix makes her account both informative and inspiring, positioning her as a leading digital activist who seamlessly blends journalism with impactful content creation.

  • Username: @ihssanebenalluch
  • Influence Score: 94/100
  • Followers: 4.5M
  • Activity: 6 posts/month
  • Engagement Rate: 3.58%
  • Growth: +30K followers (last 30 days)
  • Average Engagement: 161.2K
  • Posting Habits: Twice a week at 10 AM EST

YouTube: Spreading Awareness Through Video Storytelling

On YouTube, Ihssane takes a deeper dive into the topics she covers on Instagram, offering long-form content that allows for more in-depth discussions. With 1.9 million subscribers, her platform is a space for storytelling, interviews, and detailed explanations of social, political, and humanitarian issues. She uses this platform to share documentary-style videos, personal vlogs, and educational content, bringing critical issues to the forefront. This format enables her to engage in longer, more meaningful conversations with her audience.

Her YouTube videos often include first-hand experiences, interviews with experts, and coverage of global events. She ensures her content is well-researched and informative, allowing her to maintain journalistic credibility. Whether she’s talking about women’s rights, refugee crises, or mental health awareness, she approaches each topic with depth and clarity. This has helped her establish trust and reliability among her viewers, making her channel a go-to source for impactful content.

  • Username: @IhssaneBenalluch
  • Influence Score: 23/100
  • Followers: 1.9M
  • Activity: 0.3 posts/month
  • Engagement Rate: 0%
  • Growth: 0% (last 30 days)
  • Average Engagement: 0
  • Posting Habits: Once a year at 7 PM EST

TikTok: A Platform for Micro-Advocacy

On TikTok, Ihssane takes advantage of short-form video content to quickly spread awareness about pressing social issues. With 192.5K followers, her reach may be smaller than on other platforms, but she effectively uses viral trends, quick explainer videos, and interactive content to make an impact. Her TikTok videos often cover human rights issues, activism tips, and cultural education, ensuring her content remains informative yet engaging. The fast-paced nature of TikTok allows her to connect with a younger audience that actively participates in digital advocacy.

She frequently participates in trending challenges, hashtag campaigns, and interactive formats to boost visibility. By aligning her message with viral trends, she ensures that important topics gain more traction. Whether it’s a challenge related to women’s rights or a trend supporting humanitarian causes, she creatively integrates advocacy into TikTok’s fast-moving content ecosystem. This helps her reach new audiences who may not be engaged with activism on other platforms.

  • Username: @ihssanebenalluch
  • Influence Score: 09/100
  • Followers: 192.5K
  • Activity: 0 posts/month
  • Engagement Rate: 0%
  • Growth: -0.04% (last 30 days)
  • Average Engagement: 0
  • Posting Habits: Once a year at 3 PM EST

Ihssane Benalluch's Social Media Influence Summary

Ihssane Benalluch holds a Favikon Influence Score of 9,237 points, making her one of Morocco’s top social impact influencers. She ranks #1 in Inclusion & Social Impact in Morocco and is within the top 1% on Instagram in the country. Her credibility is reinforced by her high engagement rate of 3.58% and consistent growth of +30K new followers in the last month. While her YouTube and TikTok presence is less active, her Instagram continues to thrive as the central hub of her advocacy.

Learn more about the Favikon Methodology here

Content Strategy: Using Digital Storytelling to Drive Social Change

Ihssane Benalluch’s content strategy is centered around advocacy, education, and community engagement. She combines storytelling with social awareness, making her platform a space for impactful discussions. Her posts highlight humanitarian causes, cultural awareness, and personal growth, offering her audience both insight and inspiration. By mixing personal experiences with data-driven content, she ensures that her message resonates with a broad audience.

Reachability and Partnerships

Ihssane Benalluch is a highly influential creator whose content reaches millions across multiple platforms. With over 4.5 million followers on Instagram, 1.9 million on YouTube, and 192.5K on TikTok, she has built a strong digital presence that extends beyond borders. Her audience consists of activists, young professionals, and individuals passionate about social change, making her an ideal voice for impactful discussions. Her ability to bridge digital activism with real-world action enhances her credibility and reach.

Despite her vast following, Ihssane maintains a highly engaged community, especially on Instagram, where she receives millions of views and interactions per post. Her engagement rate of 3.58% on Instagram shows that her followers are actively involved in her content. This is further strengthened by her interactive approach, including Q&A sessions, polls, and direct audience responses. Her strong connection with her followers ensures that her messages resonate and create meaningful conversations.

An overview of Ihssane’s top influential connections across key industries. (Source: Favikon)

Her collaborations with nonprofits, humanitarian organizations, and brands aligned with social impact further amplify her reach. By working with groups such as Molham Volunteering Team, Violet Organization, and Great Arab Minds, she bridges corporate and nonprofit sectors to create content that has real-world influence. These partnerships help her expand her message to new audiences while driving engagement toward meaningful causes. Her ability to integrate sponsorships with activism makes her a trusted name in digital advocacy.

While her reach is extensive, her accessibility is limited due to high demand and her strong focus on purposeful collaborations. With a Favikon reachability score marked as "Very Difficult" and an estimated rate of $2,100 per sponsored post, working with her requires a strategic and value-driven approach. Brands and organizations looking to collaborate with Ihssane need to align with her advocacy-driven mission, ensuring that partnerships feel authentic, impactful, and aligned with her values.

Conclusion: Lasting Impact on Social Media

Ihssane Benalluch stands out as a digital activist who effectively uses social media to drive change. Her dedication to humanitarian causes, coupled with her ability to engage millions, makes her an influential figure in online advocacy. With her Instagram as the leading platform, she continues to inspire, educate, and mobilize her audience to support important social initiatives. As she refines her content strategy, her influence is expected to grow, further establishing her as a key voice in global social impact.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.