Who's Who on Social Media
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Who is Tallulah Metcalfe?

Tallulah Metcalfe is a fast-growing TikTok and Instagram influencer known for her unique take on fashion and daily lifestyle moments. By blending outfit inspiration, styling advice, and day-in-the-life vlogs, she has built a highly engaged following.

October 30, 2024
Capucine Munuera

Tallulah Metcalfe is a fast-growing TikTok and Instagram influencer known for her unique take on fashion and daily lifestyle moments. By blending outfit inspiration, styling advice, and day-in-the-life vlogs, she has built a highly engaged following. Her content showcases her vibrant personality while offering creative styling tips, making her a go-to source for fashion enthusiasts. Her strategic use of TikTok and Instagram has solidified her presence within the fashion and styling niche.

Tallulah Metcalfe: A Rising Voice in Fashion and Styling

Tallulah Metcalfe's journey in the fashion world began with her consistent use of social media platforms like TikTok and Instagram, where she expressed her love for styling and personal fashion choices. What started as a hobby quickly turned into a professional pursuit, as her flair for combining popular fashion trends with her everyday life resonated with a growing audience. Her "Get Ready With Me" (GRWM) videos and day-in-the-life content highlight not only her outfit choices but also a glimpse into her lifestyle, further establishing her brand in the influencer space.

As her social media following expanded, Tallulah began attracting collaborations and partnerships with major fashion brands. She has successfully leveraged her personal brand to engage with her audience on a deeper level, sharing not just fashion tips but moments from her daily life, such as travel experiences and personal milestones. This connection with her followers has earned her a dedicated fanbase that values her authenticity and relatability.

Tallulah’s influence extends beyond fashion into lifestyle content, where she frequently shares personal experiences, purchases, and exciting life updates. Her audience appreciates the blend of fashion-focused posts with more intimate content, such as purchasing her first car, which adds a personal touch to her curated feed. As she continues to grow her platforms, Tallulah remains a prominent voice in the world of fashion, styling, and lifestyle.

Tallulah Metcalfe's Social Coverage Summary

Tallulah is highly active on TikTok and Instagram, where she regularly posts fashion and lifestyle content. Her social reach has expanded rapidly, particularly on TikTok, where she commands an impressive following of 5.2 million.

TikTok: Leading the Fashion Charge

TikTok is Tallulah Metcalfe's most significant platform, boasting over 5.2 million followers. Here, she engages her audience with high-energy, relatable fashion content, including GRWM videos, humorous takes on fashion trends, and personal moments that invite followers into her daily life. Her videos often feature popular music, trending audios, and relatable captions that resonate with her mostly young, fashion-forward audience.

  • Username: @tallulahmetcalfe3
  • Influence Score: 89.7/100
  • Followers: 5.2M
  • Activity: 16.7 Videos per week
  • Engagement Rate: 11.32%
  • Growth: 0% (Stable growth over the past 30 days)
  • Average Engagement: 48.2K per post
  • Posting Habits: Twice a day at 11 PM

Instagram: A Visual Fashion Portfolio

Tallulah's Instagram account, with 448.8K followers, serves as a more polished extension of her TikTok content. Here, she shares high-quality photos of her outfits, fashion inspiration, and lifestyle moments. The platform allows her to showcase her style in a more curated format, often featuring collaborations with brands and product endorsements. Her Instagram presence also highlights her personal milestones, such as buying her first car, which connects with her audience on a personal level.

  • Username: @tallulahmetcalfe_
  • Influence Score: 87.8/100
  • Followers: 448.8K
  • Activity: 15 Posts last month
  • Engagement Rate: 6.7%
  • Average Engagement: 30.1K per post
  • Posting Habits: Every day at 11 PM

YouTube: A Developing Platform

While Tallulah has established herself as a strong presence on TikTok and Instagram, her YouTube channel is relatively small in comparison. With only 9.3K subscribers, she has yet to fully explore this platform’s potential. Her current activity on YouTube is low, with only 0.4 videos per month, and her engagement rate on the platform sits at 3.45%. However, YouTube could present an opportunity for long-form content in the future, should she decide to expand her efforts here.

  • Username: @TallulahMetcalfe_
  • Influence Score: 17.2/100
  • Followers: 9.3K
  • Activity: 0.4 Videos per month
  • Engagement Rate: 3.45%
  • Average Engagement: 1.8K per video

Tallulah Metcalfe's Social Media Influence Summary

Tallulah ranks highly in the fashion and styling niche across her platforms. According to the Favikon authority score:

  • TikTok Ranking: Top 2% of creators in the UK, #395 overall
  • Outfits & Styling Ranking: #6 in the UK
  • Authority Score: 9,135 points

Her high rankings in the UK fashion scene underline her influence, particularly in the Outfits & Styling niche. As one of the top 6 influencers in this category, Tallulah's voice is prominent and continues to grow within the fashion community.

Content Strategy: Authentic Fashion, Relatability, and Everyday Elegance

Tallulah Metcalfe’s content strategy is centered around consistency and relatability. On TikTok, she engages her audience with frequent, relatable content that blends humor with fashion inspiration. Her posts are timely, often aligning with trending topics and audios, which helps keep her at the forefront of TikTok's fast-moving environment. Instagram offers a more polished side of her content, where she posts high-quality photos and shares personal milestones, giving followers a more intimate look into her life.

Her primary content themes include GRWM videos, relatable fashion moments, and snippets from her day-to-day activities, which appeal to her young, fashion-conscious audience. With consistent posting and strong engagement, Tallulah has effectively built a personal brand that feels both aspirational and accessible.

Tallulah Metcalfe has solidified her position as one of the UK’s leading voices in fashion and styling on TikTok. Her consistent and relatable content has earned her a devoted audience across TikTok and Instagram, where she seamlessly blends fashion tips with lifestyle moments. While her YouTube presence is still developing, there is ample opportunity for growth in the long-form content space. With her authority in the fashion industry continuing to rise, Tallulah is poised to expand her influence further in the coming years, particularly through strategic partnerships and potential new ventures like newsletters or personal branding expansions.

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About the author

Capucine Munuera

Capucine Munuera is currently pursuing a Master's in Social Media Strategy at Sup de Pub in Paris while working as a marketing manager at Favikon. Her professional journey includes significant roles such as marketing responsibilities at Favikon and prior experiences at organizations like CLIC&MOI and Carré Cointreau. Capucine's expertise lies in developing and executing marketing strategies, leveraging her hands-on experience in social media management and brand communication.