Who's Who on Social Media
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Who is Rob Moore?

Rob Moore is a multifaceted entrepreneur, real estate mogul, and content creator, recognized for his engaging insights into business strategy and entrepreneurship. With a dynamic presence across LinkedIn, YouTube, Instagram, and X (formerly Twitter), he reaches millions of followers, sharing his expertise in real estate, startup growth, and motivational leadership.

November 20, 2024
Jeremy Boissinot
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Rob Moore is a multifaceted entrepreneur, real estate mogul, and content creator, recognized for his engaging insights into business strategy and entrepreneurship. With a dynamic presence across LinkedIn, YouTube, Instagram, and X (formerly Twitter), he reaches millions of followers, sharing his expertise in real estate, startup growth, and motivational leadership. Rob's content is deeply rooted in actionable advice, bold opinions, and a wealth of experience that has cemented him as a trusted authority in his niche. His social media accounts are a testament to his ability to connect with a wide range of audiences, leveraging each platform’s unique strengths to provide value-driven, often provocative content. From high-energy YouTube Shorts to thought-provoking posts on LinkedIn, Rob engages his followers with authenticity and strategic insight. His Disruptors Podcast further showcases his ability to foster conversations that challenge conventional norms, a theme prevalent across his social media presence.

Rob Moore: An Innovative Voice in Business Strategy and Motivation

Rob Moore’s career journey is a remarkable testament to resilience, ambition, and innovation, highlighting how strategic vision and hard work can transform challenges into unparalleled success. Beginning his journey as a real estate investor, Rob transitioned into a renowned entrepreneur, author, and motivational speaker, building a multi-dimensional career that inspires millions globally. With over two decades of experience, Rob has meticulously built a thriving real estate empire, owning 340 rental units and managing 1,350 properties through his company, Progressive Property. This venture has become one of the most respected property management companies in the UK, offering education and resources for aspiring investors and serving as a bedrock for Rob’s expertise in business and financial growth. His willingness to share these insights with his audience has helped solidify his reputation as a transparent, trustworthy leader in the entrepreneurial space.

While real estate served as the foundation for his professional success, Rob has continually expanded his influence, becoming a prominent figure in motivational speaking, business education, and personal development. Over the years, he has written and published 18 Amazon and Audible bestsellers, addressing a range of topics such as financial independence, personal growth, business disruption, and entrepreneurial mindset. These books, lauded for their actionable advice and clarity, have become essential reading for those looking to take control of their financial future. Rob’s influence extends further through his Disruptors Podcast, where he has hosted over 1,000 episodes featuring some of the world’s most renowned business leaders, celebrities, and thought leaders. His ability to delve deep into meaningful conversations while extracting actionable insights has resonated with entrepreneurs across the globe, making the podcast a cornerstone of his personal brand. By blending traditional business principles with modern, disruptive tactics, Rob has positioned himself as a pioneer in a rapidly evolving entrepreneurial landscape.

Rob’s commitment to creating lasting change goes beyond his ventures and publications. As the founder of the Rob Moore Foundation, he has dedicated significant resources to empowering young and underprivileged individuals, providing them with access to education, mentorship, and tools to achieve their potential. This foundation reflects Rob’s deeply rooted belief in giving back to the community and creating a legacy that transcends personal wealth. He consistently emphasizes that true success is not measured solely by financial milestones but also by the positive impact one leaves behind. This philosophy is interwoven into his social media strategy, where he balances provocative opinions on societal and economic issues with practical advice for his followers. By fostering meaningful conversations and providing tools for personal and professional growth, Rob has cultivated a global audience of aspiring business leaders who look to him for inspiration and guidance. Through his ventures, teachings, and philanthropic efforts, Rob Moore has not only built an empire but also a movement dedicated to disrupting norms and redefining success.

Social Coverage: A Multi-Platform Approach

Rob Moore maximizes his reach and engagement through an active presence on four major platforms: LinkedIn, YouTube, Instagram, and X. Each platform serves a distinct purpose in his strategy, enabling him to connect with diverse audience segments.

Rob Moore's Social Media Strategy

LinkedIn: The Professional Hub for Business Insights

Rob’s LinkedIn profile is a cornerstone of his social media strategy, serving as a powerful platform for sharing business strategies, motivational posts, and professional achievements. As a hub for thought-provoking content, his LinkedIn posts often delve into topics such as entrepreneurship, workplace dynamics, and financial independence, offering valuable insights to his diverse audience of professionals and aspiring leaders. Rob’s ability to discuss these topics with clarity and precision has earned him a reputation as a thought leader on the platform. His posts go beyond surface-level advice, often tackling real-world challenges faced by business owners and professionals, such as managing teams, scaling ventures, and navigating economic uncertainty. By sharing his personal experiences and lessons learned over decades of entrepreneurship, Rob not only positions himself as an authority but also fosters genuine engagement with his audience.

What sets Rob’s LinkedIn strategy apart is his focus on meaningful discussions. His posts are crafted to provoke thought and encourage dialogue among his followers, who are often professionals, business owners, and thought leaders themselves. Whether addressing current trends in business strategy, offering advice on achieving financial independence, or sharing motivational anecdotes, Rob uses LinkedIn to build a community of like-minded individuals who value innovation and growth. His approach is tailored to the platform’s professional audience, with content designed to resonate deeply and spark interaction. Rob’s commitment to consistently posting high-quality content ensures that he remains visible and relevant in the competitive LinkedIn ecosystem, making it an ideal platform for him to connect with professionals, collaborators, and industry leaders. Through his LinkedIn presence, Rob effectively bridges the gap between professional expertise and motivational leadership, solidifying his influence in the world of business and entrepreneurship.

  • Username: @robmoore1979
  • Influence Score: 91.6/100
  • Followers: 81.8K
  • Activity: 36 posts per month
  • Engagement Rate: 1.29%
  • Growth: +6.26% (+4.7K followers in 30 days)
  • Average Engagement: 1.1K per post
  • Posting Habits: Daily at 3 PM

YouTube: The Epicenter of Visual Content

On YouTube, Rob leverages his extensive expertise in business and entrepreneurship to create highly engaging content that resonates with a wide audience. His channel features a diverse mix of Shorts, interviews, and video essays, allowing him to cover a range of topics while keeping his followers consistently entertained and informed. Through his Shorts, Rob delivers bite-sized insights that are impactful and easy to consume, often focusing on entrepreneurial mistakes, business strategies, and thought-provoking commentary on current economic and social issues. These high-energy, visually engaging videos are designed to grab attention quickly, making them shareable and highly effective for audience growth. By incorporating compelling visuals and dynamic editing, Rob ensures that his content stands out in a crowded YouTube space.

In addition to his Shorts, Rob uses YouTube to showcase his longer-form, impactful content, which allows him to dive deeper into critical subjects like high-stakes deals, scaling businesses, and avoiding common pitfalls in entrepreneurship. His ability to blend business advice with storytelling makes his videos not only educational but also highly engaging. Whether he’s discussing the lessons learned from multi-million-dollar property deals or sharing insights from interviews with industry leaders, Rob’s content reflects his commitment to providing actionable value to his audience. His authentic and charismatic personality shines through in these videos, helping to build trust and a strong connection with his viewers. By consistently posting high-quality, informative content, Rob has successfully positioned his YouTube channel as a must-follow resource for anyone interested in business transformation, personal development, and financial independence. Through this platform, Rob continues to inspire and empower his audience, delivering practical advice and motivation in a way that is both entertaining and impactful.

  • Username: @RobMooreDisruptors
  • Influence Score: 86.3/100
  • Followers: 387K
  • Activity: 8.2 videos per month
  • Engagement Rate: 0.42%
  • Growth: +2.56% (+9.6K followers in 30 days)
  • Average Engagement: 1.6K per video
  • Posting Habits: 3 times a week at 8 AM

Instagram: Showcasing a Relatable Personal Brand

Rob’s Instagram is a vibrant platform that emphasizes visual storytelling, allowing him to connect with his audience through a mix of curated Reels, behind-the-scenes moments, and motivational snippets. His content is thoughtfully crafted to showcase a balance between his personal life and professional expertise, making his posts relatable to a diverse demographic. The use of Reels plays a significant role in his strategy, as they allow Rob to share quick, impactful content that aligns with Instagram’s highly visual and fast-paced nature. These Reels often cover topics such as entrepreneurial advice, financial independence, and practical tips for success, delivered in a way that’s accessible and engaging. Through high-quality visuals and concise messaging, Rob captures the attention of his audience while encouraging them to take actionable steps toward their goals.

In addition to his professional content, Rob uses Instagram to share more personal insights, offering his followers a glimpse into his life behind the scenes. This includes moments from his entrepreneurial journey, candid shots from events, and glimpses into his daily routines, which help to humanize his brand and make him more relatable. By maintaining a conversational tone and interacting with his audience through comments and direct messages, Rob fosters a sense of community among his followers. His motivational posts further inspire his audience, often accompanied by thoughtful captions that encourage reflection and personal growth. By blending professional advice with relatable personal moments, Rob has cultivated a loyal following on Instagram, appealing to both aspiring entrepreneurs and individuals seeking motivation and inspiration. His strategic use of Instagram reinforces his presence as a thought leader while showcasing his authentic personality, making it a key pillar of his overall social media strategy.

  • Username: @robmooreprogressive
  • Influence Score: 84/100
  • Followers: 370.1K
  • Activity: 15 posts per month
  • Engagement Rate: 0.22%
  • Growth: +1.17% (+4.3K followers in 30 days)
  • Average Engagement: 817 per post
  • Posting Habits: Daily at 3 PM

X (formerly Twitter): A Platform for Provocation

On X (formerly Twitter), Rob takes a bold and dynamic approach, sharing controversial opinions and sharp commentary on topics such as politics, economics, and societal trends. This platform serves as a space where Rob’s unfiltered thoughts and provocative insights often challenge the status quo, sparking debate and conversation among his politically minded followers. His concise and impactful posts are crafted to draw attention to pressing issues, from tax policies and government decisions to economic reforms and the implications of a cashless society. By addressing polarizing topics head-on, Rob not only drives engagement but also positions himself as a fearless thought leader who is unafraid to tackle the complex and often controversial issues of the day.

Rob’s strategy on X focuses on creating content that resonates deeply with his audience, encouraging them to think critically about the topics he discusses. His posts are not just statements but conversation starters, often framed with rhetorical questions or bold assertions to provoke thought and invite responses. This approach fosters active engagement, with followers sharing their own perspectives, debating ideas, and amplifying his messages through retweets and replies. While his commentary often stirs strong reactions, it also reinforces his authentic and unapologetic persona, which resonates with his audience. By consistently engaging with hot-button issues and delivering timely, thought-provoking content, Rob has carved out a niche for himself on X, making it a vital platform for his overall social media strategy. Through his posts, he not only expands his reach but also builds a community of followers who appreciate his candidness and willingness to engage in meaningful discussions on important societal matters.

  • Username: @robprogressive
  • Influence Score: 80.3/100
  • Followers: 23.6K
  • Activity: 8.9 tweets per week
  • Engagement Rate: 0.2%
  • Growth: +0.52% (+123 followers in 30 days)
  • Average Engagement: 47 per tweet
  • Posting Habits: Daily at 2 PM

Rob Moore's Favikon Authority Score & Social Media Influence

Rob’s Favikon Authority Score of 8,701 highlights his prominent position as a content creator in the business niche. Ranked #5 in the United Kingdom’s Business Strategy & Motivation sector, he maintains a top 1% presence on LinkedIn, showcasing his ability to lead impactful conversations.

Content Strategy: Bold, Actionable, and Relatable

Rob’s content blends practical advice with bold opinions, encouraging followers to think critically about their own paths. From thought-provoking LinkedIn posts to high-energy YouTube Shorts, his strategy is rooted in providing value-driven, engaging content. His emphasis on authenticity and real-world experience ensures that his message resonates deeply.

Reachability and Partnerships

Rob’s reachability is classified as “Normal”, with an estimated cost of $3.8K per sponsored post. His ability to collaborate with brands aligns well with his focus on entrepreneurship, financial literacy, and personal growth, making him a sought-after partner for relevant campaigns.

Rob Moore exemplifies the power of strategic content creation and audience engagement in building a global brand. His consistent growth and multi-platform strategy ensure that his message reaches diverse audiences, solidifying his role as a thought leader in business and motivation. With potential areas for expansion, such as launching a newsletter, Rob’s influence is poised to grow even further.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.