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Who is Renata Cerda?
Renata Cerda has built a vibrant social media presence, captivating audiences with her content on lifestyle, beauty, and fitness. Her dynamic engagement across TikTok and Instagram has positioned her as a leading influencer in the Spanish-speaking beauty and fitness community.

Renata Cerda: Celebrating Lifestyle, Beauty, and Fitness with a Bold Touch
Renata Cerda is a content creator known for her engaging beauty, fitness, and fashion posts. Based in Mexico, she has cultivated a strong presence by blending lifestyle and self-expression. Her ability to connect with a youthful audience has made her a sought-after influencer in the Spanish-speaking market. With a background rooted in personal storytelling, she shares her experiences with style, health, and self-care.
Her content showcases a mix of beauty tutorials, workout routines, and fashion insights that reflect modern trends. She has collaborated with global brands like Nike, Ralph Lauren, and Pantene, establishing herself as a trusted digital voice. Her posts emphasize confidence, positivity, and a strong connection with her followers. By consistently delivering engaging visuals and thoughtful messages, she has built an interactive community.

Beyond her influence, Renata has developed a signature aesthetic that blends luxury fashion with everyday wear. Her ability to seamlessly integrate brand partnerships into her content has set her apart. Whether promoting high-end products or sharing personal fitness goals, she ensures that her messaging remains authentic. This has allowed her to maintain high engagement rates while growing her platform.
Renata’s presence extends across multiple social media platforms, with TikTok and Instagram being her primary focus. Her videos and photos are carefully curated to reflect her brand identity. She continues to expand her reach through collaborations, product reviews, and interactive Q&A sessions. As she grows her digital influence, she remains committed to inspiring her audience with engaging and relevant content.
An Influencer Active on Social Media

Renata Cerda is primarily active on TikTok and Instagram, where she shares content focused on beauty, fitness, and fashion trends.
Renata’s Social Media Strategy Analysis
TikTok: A Strong Presence in Beauty & Lifestyle

Renata Cerda’s TikTok presence is built around beauty, fitness, and lifestyle content. With 1.4 million followers, she maintains an active posting schedule, sharing 4.7 videos per week. Her videos include makeup tutorials, fashion hauls, and workout clips, keeping her audience engaged. She emphasizes relatable storytelling, blending humor and personal experiences to strengthen her connection with followers.
Her content strategy is designed for maximum engagement, with an average of 14.1K interactions per post. She collaborates with brands like Nike and Pantene, integrating sponsored content seamlessly. Her posting habits are consistent, ensuring daily visibility at 6 PM EST, when her audience is most active. With a growth rate of 0% in the past 30 days, she focuses on retention rather than rapid expansion.

Renata’s TikTok videos often feature trending challenges, music collaborations, and cultural insights. She strategically incorporates popular audio clips and hashtags to boost her reach and discoverability. This approach ensures that her videos appear in relevant feeds, capturing a wider audience. Her casual tone and authenticity make her a trusted voice in the beauty and fitness community.
By analyzing her TikTok performance, Renata refines her posting frequency, content themes, and engagement strategies. She leverages real-time analytics to optimize her video formats, ensuring a balance between sponsored collaborations and organic posts. Her ability to adapt to algorithm changes has kept her relevant. With consistent high engagement, her TikTok remains her strongest platform for audience growth.
- Username: @renatacerda7
- Influence Score: 87.8/100
- Followers: 1.4M
- Activity: 4.7 videos per week
- Engagement Rate: 1.01%
- Growth: 0% (Stable)
- Average Engagement: 14.1K
- Posting Habits: Everyday at 6 PM EST
Instagram: A Blend of Fashion & Fitness

Renata’s Instagram strategy revolves around visual storytelling, brand partnerships, and lifestyle updates. With 387.8K followers, she posts an average of 8 times per month, maintaining a balance between promotional content and personal posts. She uses Instagram Reels, IG Stories, and carousel posts to maximize engagement. Her ability to create aesthetic, high-quality visuals strengthens her brand identity.
Her collaborations with Nike, Ralph Lauren, and COS position her as a fashion-forward influencer. She actively engages with her audience through Q&A sessions, polls, and interactive comments. With an engagement rate of 5.44%, she fosters a loyal community that values her opinions on beauty, fitness, and self-care. She consistently shares motivational messages and personal reflections, reinforcing her connection with followers.

Renata’s Instagram growth has been steady, with a 0.81% increase in 30 days, translating to 3.1K new followers. She posts at 3 PM EST twice a week, targeting early risers and global audiences. Her content includes behind-the-scenes glimpses, brand collaborations, and fashion inspirations. By staying consistent, she ensures her audience remains engaged and invested in her content.
Her Instagram presence serves as an extension of her TikTok, offering a more polished and curated experience. While TikTok showcases raw and energetic content, Instagram focuses on high-quality photography and styling. This dual approach allows her to cater to different demographics, expanding her influence in the beauty and fitness industries. By balancing authenticity with aspirational content, she keeps her followers engaged.
- Username: @renatacerda
- Influence Score: 89.5/100
- Followers: 387.8K
- Activity: 8 posts per month
- Engagement Rate: 5.44%
- Growth: +0.81%
- Average Engagement: 21.1K
- Posting Habits: Twice a week at 3 PM EST
Renata Cerda’s Social Media Influence Summary

Renata Cerda has established herself as a top influencer in the fitness and lifestyle niche, ranking high in Mexico and globally. Her ability to maintain strong engagement rates and collaborate with well-known brands makes her a standout creator in the industry. She holds impressive rankings, including Top 1% in Instagram - Mexico (#615), Top 1% in Fitness for Women - Mexico (#7), and Top 1% in Fitness for Women - Worldwide (#141), solidifying her influence in the digital space.
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Content Strategy: Blending Fitness, Beauty, and Fashion for a Dynamic Digital Presence
Renata's content strategy focuses on beauty, fashion, and fitness, balancing aesthetic-driven Instagram posts with interactive TikTok videos to engage her audience. Her fitness content includes workouts, activewear collaborations, and lifestyle tips, while her beauty content features skincare routines, makeup tutorials, and product reviews with brands like Pantene and Dyson. She also merges streetwear aesthetics with high-end fashion, collaborating with brands such as Nike and COS, making her style both aspirational and relatable.
Reachability and Partnerships

Renata Cerda is highly reachable through her social media platforms, primarily TikTok and Instagram. With 1.4 million followers on TikTok and 387.8K followers on Instagram, she maintains a strong online presence. She engages with her audience through direct messages, comments, and interactive stories, ensuring consistent communication. Brands seeking collaborations can contact her through social media or email, making her accessible for partnerships.
Her engagement strategy makes her an ideal influencer for brand collaborations in beauty, fashion, and fitness. With an Instagram engagement rate of 5.44% and a TikTok engagement rate of 1.01%, she ensures strong visibility for sponsored content. She has worked with Nike, Ralph Lauren, and Pantene, integrating their products seamlessly. These brands benefit from her reach, gaining authentic exposure through her trusted recommendations.

Renata’s posting schedule is optimized for maximum impact, with Instagram posts twice a week at 3 PM EST and TikTok videos daily at 6 PM EST. She leverages analytics to determine the best posting times, ensuring her content reaches the right audience. She interacts with her followers through Q&As, giveaways, and exclusive content, increasing her brand credibility. Her ability to maintain consistent engagement makes her a reliable influencer for marketing campaigns.
For business inquiries, Renata provides multiple contact points, including her social media profiles and professional email. She is open to brand sponsorships, product reviews, and event collaborations, ensuring a diverse range of partnerships. Her connections with top brands and high audience trust make her an ideal choice for companies looking to expand their market reach. With her strategic collaborations, she continues to build meaningful partnerships that benefit both her and the brands she represents.
Conclusion: A Rising Force in Fitness, Beauty, and Lifestyle Influence
Renata Cerda has successfully created a powerful online presence by blending beauty, fitness, and lifestyle. Her authentic engagement with her audience, coupled with strategic brand collaborations, has established her as a leading influencer in her niche.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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