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Who is Olena Bomko? | LinkedIn Influencer

Olena Bomko is a rising figure in the creator economy, known for her witty and engaging content across LinkedIn and X (formerly Twitter). Through her insightful posts, she connects with an audience of professionals, marketers, and startups. Let’s take a closer look at Olena’s social media presence and strategies, examining her influence, growth, and engagement.

October 26, 2024
Jeremy Boissinot
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Olena Bomko is a rising figure in the creator economy, known for her witty and engaging content across LinkedIn and X (formerly Twitter). Through her insightful posts, she connects with an audience of professionals, marketers, and startups. Let’s take a closer look at Olena’s social media presence and strategies, examining her influence, growth, and engagement.

Olena Bomko: a rising creator in the Product Marketing Space

Olena Bomko, a content creator with a knack for relatable and humorous posts, has successfully built a strong personal brand on social media. Originally from a small Ukrainian city, she grew her following by sharing honest insights and valuable content, particularly on LinkedIn. Her posts often touch on marketing, tech, and the everyday challenges faced by professionals, resonating with audiences globally. With a background in content creation, Olena offers services ranging from custom collaborations to playbook development for startups, especially within the tech and SaaS sectors. She’s a trusted partner who has supported brands through strategic content initiatives.

Social Coverage One-Sentence Summary

Olena Bomko maintains an active presence on LinkedIn and X, leveraging these platforms to grow her audience and share her expertise, with LinkedIn as her primary channel for engagement.

Social Media Strategy

LinkedIn

LinkedIn serves as Olena’s main platform, where she has cultivated a highly engaged audience of 36.1K followers. Her content ranges from personal anecdotes to marketing tips, often incorporating humor to convey her message effectively. She is known for sparking discussions around the realities of social media marketing, the creator economy, and professional growth, making her posts relatable and shareable. The steady growth in her LinkedIn audience reflects her ability to resonate with her target demographic, which includes startup founders, marketers, and salespeople.

Key LinkedIn KPIs:

Username: @olenabomko

Influence Score: 85.6/100

Followers: 36.1K

Activity: 22 posts last month

Engagement Rate: 0.59%

Growth (last 30 days): +1.18% (+420 followers)

Average Engagement: 213

Posting Habits: Daily at 2 PM

X (formerly Twitter)

On X, Olena has a smaller but active following of 3.5K. She uses this platform to share quick thoughts, engage in trending topics, and offer concise insights into her work and daily experiences. The content here is more casual, often touching on relatable professional scenarios, industry news, and personal reflections. Despite fewer followers than on LinkedIn, her engagement rate is notably higher, showcasing her ability to connect deeply with her audience.

Key X KPIs:

Username: @olenabomko

Influence Score: 74.4/100

Followers: 3.5K

Activity: 5.3 tweets per week

Engagement Rate: 1.02%

Growth (last 30 days): +1.83% (+63 followers)

Average Engagement: 36

Posting Habits: Daily at 3 PM

Social Media Influence

Olena’s Favikon Authority Score highlights her as a strong influencer on LinkedIn, with a score of 85.6/100, reflecting her strategic use of the platform to engage a large audience consistently. On X, her influence score is slightly lower at 74.4/100, but her higher engagement rate there compensates, indicating that her followers are particularly responsive to her content. Her growth trends across both platforms show steady progress, with a continued upward trajectory in both follower count and engagement.

Content Strategy

Olena’s content strategy revolves around authenticity and relatability. On LinkedIn, she combines humor with professional insights to draw in her audience, sharing personal stories alongside practical advice. Posts often include memes, witty one-liners, and eye-catching visuals, which drive high engagement. Her ability to turn everyday observations into marketing lessons makes her content stand out, and the regular posting schedule ensures consistent visibility.

On X, her strategy shifts slightly to accommodate the platform’s fast-paced environment. Here, she focuses on shorter, punchier posts that are often reactive to current events or trending discussions. This adaptability allows her to maintain relevance and engage in real-time conversations, making her a well-rounded social media presence.

Partnerships and Reachability

Olena Bomko has established herself as a valuable partner for brands looking to leverage her content creation skills. She has previously collaborated with companies like Dreamdata and Convert, assisting them in boosting their product launches and enhancing event visibility. Her past partnerships, such as the Dreamdata Product Launch and Convert X Women in Experimentation Annual Summit 2024, demonstrate her ability to engage audiences effectively.

For those looking to collaborate, Olena offers two primary services:

1. Content Creation - From $500: Co-creation of checklists, templates, playbooks, lists, and infographics to support brand initiatives.

2. Custom Collaboration - From $1200: Tailored services for tech and SaaS startups, helping them with launch strategies and content.

She is actively available for work, preferring one-time partnerships that allow her to bring her unique touch to each collaboration. Brands can reach out to her directly through the contact options provided, ensuring easy accessibility for potential clients.

Olena Bomko is a versatile creator who has mastered the art of engaging different audiences across platforms. Her strategic use of LinkedIn and X allows her to maintain a strong personal brand, with consistent growth in followers and engagement. By balancing humor with industry insights, she has built a community of engaged followers who look to her for relatable and informative content. With her authority and influence continuing to grow, Olena is set to expand her reach even further, making her a notable figure in the global creator economy.

About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.