Who is Nicole Bonnet?

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Nicole Bonnet: Creating a Dreamy Digital Space for Beauty and Lifestyle Enthusiasts

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Nicole Bonnet is a 22-year-old beauty influencer and content creator based in Lanzarote, Canary Islands. She specializes in makeup tutorials, lifestyle vlogs, and ASMR-driven beauty content, captivating a dedicated audience. Her aesthetic is heavily inspired by soft pink tones and dreamy visuals, creating a unique brand identity. With a growing online presence, she has built a loyal community that engages with her creative and relaxing content.

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Her strongest platform is TikTok, where she has 1.8 million followers and an engagement rate of 0.79%. She posts 7.7 videos per week, ensuring a consistent flow of beauty tutorials, lifestyle clips, and product showcases. Her TikTok strategy is highly effective, maintaining an average engagement of 14.3K per post. By blending ASMR elements with visually appealing content, she offers an immersive experience for her audience.

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On YouTube, Nicole has gained 480K subscribers, using the platform to share detailed tutorials, personal vlogs, and ASMR-driven beauty routines. She posts 3.3 videos per month, focusing on long-form content that enhances audience connection. Her engagement rate of 1.27% and an average of 91.9K views per video highlight her influence. This platform allows her to develop a deeper connection with followers who appreciate her relaxed and informative content.

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Nicole is also active on Instagram, where she has 277.5K followers and a 2.57% engagement rate, sharing high-quality images and short-form beauty clips. She posts 9 times per month, maintaining an aesthetically curated feed that aligns with her beauty-focused brand. She has collaborated with brands such as Yepoda, Too Faced Cosmetics, and Flower Knows Cosmetics, further establishing her credibility. With an 8,909 influence score, she ranks among the Top 1% in Outfits & Styling (Spain) and continues to grow as a leading beauty creator.

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An Influencer Active on Social Media

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Nicole Bonnet has a strong social media presence, with a combined following of 2.6 million across multiple platforms. She is particularly successful on TikTok, where she has amassed 1.8 million followers. Her content strategy focuses on high engagement and aesthetic appeal, making her a great choice for brands looking to reach beauty and fashion audiences.

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Nicole’s Social Media Strategy Analysis

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TikTok: Nicole’s Largest and Most Engaging Platform

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Nicole Bonnet’s TikTok presence is her strongest, with 1.8 million followers and an engagement rate of 0.79%. Her content is a mix of beauty tutorials, lifestyle clips, and ASMR-driven visuals, making her videos both relaxing and engaging. She maintains a consistent posting schedule, averaging 7.7 videos per week to keep her audience engaged. With an average of 14.3K interactions per post, her TikTok strategy ensures a loyal and interactive fanbase.

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Her TikTok videos focus on visually appealing content that highlights makeup techniques, product reviews, and daily routines. Her aesthetic is soft and dreamy, making her content instantly recognizable. She posts every day at 8 AM EST, ensuring maximum visibility during peak engagement hours. This consistency has helped her become one of the top beauty influencers in Spain.

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Nicole frequently collaborates with beauty brands, seamlessly integrating product promotions into her content. She has worked with companies like Too Faced Cosmetics and Flower Knows Cosmetics, promoting their latest releases in an organic way. Her high engagement rate allows brands to reach an active and beauty-conscious audience. These partnerships enhance her credibility while maintaining the authenticity of her content.

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Her growth rate on TikTok remains stable at 0%, indicating a well-established audience with consistent interactions. Despite this, her ability to maintain an engaged community makes her a strong digital presence. Her focus on trending beauty topics and ASMR elements keeps her content fresh and unique. TikTok remains her primary platform for reaching a broad audience and expanding her influence in the beauty space.

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• Username: @nicole_bonnet
• Influence Score: 87.4/100
• Followers: 1.8M
• Activity: 7.7 videos per week
• Engagement Rate: 0.79%
• Growth: 0% (stable)
• Average Engagement: 14.3K
• Posting Habits: Every day at 8 AM EST

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YouTube: A Growing Space for Longer-Form Content

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Nicole’s YouTube channel has 480K subscribers, where she creates detailed beauty tutorials, ASMR videos, and lifestyle vlogs. Unlike TikTok, which focuses on short-form content, YouTube allows her to engage with her audience through longer, more immersive videos. She posts 3.3 videos per month, ensuring that her content remains fresh and informative. With an engagement rate of 1.27%, her audience is actively interacting with her content.

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Her YouTube videos often feature makeup transformations, skincare routines, and personal stories, adding depth to her brand. She receives an average of 6.1K interactions per post, with 91.9K average views per video, proving her influence. Her 7 PM EST posting schedule aligns with optimal viewing times, ensuring that her audience remains engaged. The platform allows her to connect with followers on a deeper level through storytelling.

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Nicole’s growth on YouTube is steady, with a 0.27% increase in subscribers per month. Her audience enjoys her relaxing ASMR content, which sets her apart from other beauty creators. She takes advantage of YouTube’s algorithm to increase visibility by using high-quality thumbnails and SEO-driven titles. Her content strategy focuses on a mix of trending beauty techniques and personal experiences.

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Brand partnerships on YouTube are a key part of her strategy, as she works with skincare, beauty, and lifestyle brands. She integrates product placements naturally into her tutorials, offering in-depth reviews. Her approach ensures that sponsored content remains authentic and engaging. YouTube remains an essential platform for her long-form content and brand collaborations.

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• Username: @nicole_bonnet_
• Influence Score: 81.6/100
• Followers: 480K
• Activity: 3.3 videos per month
• Engagement Rate: 1.27%
• Growth: +0.27% per month
• Average Engagement: 6.1K
• Posting Habits: Once a week at 7 PM EST

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Instagram: Aesthetic and Fashion-Forward Content

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Nicole Bonnet has built a strong presence on Instagram, where she shares polished beauty looks, lifestyle snapshots, and brand collaborations. With 277.5K followers, she maintains a 2.57% engagement rate, which is significantly higher than her TikTok and YouTube engagement. She posts 9 times per month, ensuring that her audience remains engaged with high-quality content. Her visual storytelling style resonates with beauty enthusiasts looking for inspiration.

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Her Instagram feed is carefully curated with pastel tones, high-resolution beauty shots, and ASMR-inspired short videos. She posts twice a week at 2 PM EST, an optimal time for her target audience. She receives an average of 7.1K interactions per post, indicating a loyal following. Her Instagram strategy focuses on maintaining an elegant and cohesive brand image.

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Nicole uses Instagram Reels to expand her reach, sharing quick makeup tutorials, product reviews, and lifestyle moments. Reels help her attract new followers while keeping her existing audience engaged. She also interacts through stories, Q&A sessions, and live streams, creating a sense of community. Her organic engagement makes her a strong partner for brands in the beauty and fashion industry.

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Her growth rate on Instagram is currently at -0.31% per month, indicating slight fluctuations in follower count. Despite this, her content remains visually appealing and highly interactive. She partners with brands such as Yepoda and Too Faced Cosmetics, showcasing their products in a natural and engaging way. Instagram remains a crucial platform for her brand collaborations and aesthetic-driven content.

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• Username: @nicolebonnet_
• Influence Score: 79.8/100
• Followers: 277.5K
• Activity: 9 posts per month
• Engagement Rate: 2.57%
• Growth: -0.31% per month
• Average Engagement: 7.1K
• Posting Habits: Twice a week at 2 PM EST

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Twitch: A New Platform with Growth Potential

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Nicole’s Twitch channel is an emerging platform where she engages with 36.8K followers through live content. Although she doesn’t have a consistent posting schedule, her +0.06% growth rate indicates potential for expansion. Twitch offers a unique opportunity for interactive beauty tutorials, ASMR streams, and Q&A sessions. Her presence on this platform allows her to connect with followers in real time.

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Her Twitch streams focus on skincare routines, makeup sessions, and beauty-related ASMR content. She leverages the live format to answer audience questions and offer real-time beauty tips. This approach builds a stronger connection with her followers, who appreciate the direct interaction and authenticity. Twitch provides her with a space to explore longer and more immersive content.

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Although her Twitch activity is minimal, she posts once a year at 7 PM EST, leaving room for potential growth. With more frequent live sessions, she could expand her audience and increase engagement. Many beauty influencers are leveraging Twitch for in-depth tutorials and product showcases. Nicole’s relaxing content style makes her a perfect fit for the Twitch beauty community.

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If she chooses to expand her Twitch presence, she could attract more followers and strengthen brand partnerships. Many beauty brands are exploring live-streaming collaborations, making Twitch an ideal space for her. She could host giveaways, live Q&As, and real-time beauty challenges to boost engagement. Twitch remains an untapped opportunity that could elevate her brand.

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• Username: @NicoleBonnet_
• Followers: 36.8K
• Growth: +0.06% per month
• Activity: N/A
• Engagement Rate: N/A
• Posting Habits: Once a year at 7 PM EST

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X (Twitter): A Dormant Presence

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Nicole’s X (Twitter) presence is currently inactive, with 19.5K followers and no content updates in the past 7 months. With an influence score of 11.2/100, her impact on this platform is minimal. Her growth rate is 0%, meaning there hasn’t been significant audience expansion. Unlike her other platforms, Twitter does not contribute significantly to her brand presence.

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Her posting habits on X are limited, with only one tweet per year, indicating a lack of focus on this platform. She previously used X to share updates, brand collaborations, and personal thoughts, but her content strategy has shifted elsewhere. If she were to re-engage, she could leverage the platform for real-time beauty discussions and industry trends. Many influencers use X to connect with brands and participate in social conversations.

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• Username: @_nicolebonnet_
• Influence Score: 11.2/100
• Followers: 19.5K
• Activity: 0 tweets per week
• Engagement Rate: 0%
• Growth: 0%
• Posting Habits: Once a year at 6 AM EST

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Nicole Bonnet’s Social Media Influence Summary

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Nicole Bonnet’s Influence Score is 8,909 points, placing her in the Top 1% in Outfits & Styling (Spain) and Top 7% on TikTok (Spain). Her expertise in beauty and fashion content makes her a highly sought-after influencer for brands targeting a young, engaged audience. Notable rankings include #1016 on TikTok Spain (Top 7%), #40486 on TikTok Worldwide (Top 3%), #32 in Outfits & Styling Spain (Top 1%), and #902 in Outfits & Styling Worldwide (Top 1%).

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Learn more about the Favikon Methodology here

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Content Strategy: Blending Beauty, ASMR, and Aesthetic Storytelling for an Engaged Audience

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Nicole Bonnet’s content style is bright, casual, and aesthetically pleasing, creating a welcoming space for her audience. She maintains a safe brand presence, making her an excellent choice for beauty and fashion collaborations, with 20 posts per month and a +0.02% growth rate. Her use of ASMR elements and dreamy visuals makes her stand out, giving her content a recognizable aesthetic that is both engaging and visually appealing.

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Reachability and Partnerships

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Nicole Bonnet is a highly engaged influencer, making her a strong choice for beauty and fashion brands looking to reach an active audience. With a total following of 2.7 million, she has built a dedicated community that interacts with her content regularly. Her strong presence on TikTok, YouTube, and Instagram ensures that brands can collaborate with her across multiple platforms. With an influence score of 8,909 points, she ranks among the top lifestyle influencers in Spain.

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She has partnered with major beauty brands, including Yepoda, Too Faced Cosmetics, and Flower Knows Cosmetics, seamlessly incorporating product promotions into her content. These collaborations showcase her expertise in makeup, skincare, and beauty trends, making her an ideal partner for brands in these industries. Her ability to organically integrate sponsored content keeps her audience engaged and trusting of her recommendations. With a 2.57% engagement rate on Instagram, her partnerships reach an audience that actively interacts with her posts.

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Nicole’s multi-platform reach extends to TikTok, YouTube, Instagram, Twitch, and X (Twitter), allowing her to connect with different audience segments. Her TikTok engagement rate of 0.79% and average of 14.3K interactions per post make it her most effective platform for brand promotions. On YouTube, her 91.9K average views per video ensure that long-form content reaches a large audience. Her ability to create both short-form and in-depth content makes her highly adaptable for different marketing campaigns.

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For brands seeking an authentic influencer, Nicole’s content is a perfect fit for beauty, fashion, and lifestyle campaigns. Her approachable personality and visually appealing content make her an ideal match for brands looking to engage younger audiences. With her strong social media presence and audience trust, she continues to grow as a top influencer in the industry. Her collaborations help brands achieve high visibility and engagement, making her a valuable partner for digital marketing efforts.

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Conclusion: A Rising Beauty Influencer Creating a Dreamy and Engaging Digital Presence

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Nicole Bonnet has built a dreamy and engaging digital space where beauty and lifestyle content thrive. With high engagement rates, a strong TikTok presence, and growing influence in the beauty industry, she remains a top choice for brands and followers alike. Her ability to blend aesthetic visuals, engaging tutorials, and interactive content ensures that she continues to grow as a leading influencer in the beauty and fashion space.

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