Who's Who on Social Media
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Who is Nicolas Houzé?

Nicolas Houzé, CEO of Galeries Lafayette and BHV MARAIS, is a leading figure in retail, seamlessly merging tradition with innovation to craft a compelling online presence. Under his leadership, the brand has embraced digital transformation while celebrating the iconic French "Art of Living." With over 100K LinkedIn followers and impressive engagement, Houzé balances professional milestones with personal insights, showcasing Galeries Lafayette's rich history and modern vision.

November 29, 2024
Jeremy Boissinot
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Nicolas Houzé, CEO of Galeries Lafayette and BHV MARAIS, is a leading figure in retail, seamlessly merging tradition with innovation to craft a compelling online presence. Under his leadership, the brand has embraced digital transformation while celebrating the iconic French "Art of Living." With over 100K LinkedIn followers and impressive engagement, Houzé balances professional milestones with personal insights, showcasing Galeries Lafayette's rich history and modern vision. His thoughtful content, including highlights like the Christmas tree unveiling, fosters emotional connections and promotes innovation, sustainability, and culture, solidifying his status as an influential leader in retail and social media.

Nicolas Houzé: Redefining Retail Leadership in the Digital Age

Nicolas Houzé, a trailblazer in the world of French retail, leads Galeries Lafayette and BHV MARAIS with a vision that blends heritage with digital transformation. Born into a family rooted in retail excellence, Houzé has taken the reins of this historic institution with the aim of future-proofing its iconic status. Under his leadership, Galeries Lafayette has embraced innovative strategies to remain competitive in an ever-evolving retail market. With a focus on sustainability, customer engagement, and multi-channel experiences, Houzé has successfully positioned the group as a pioneer in the industry. From flagship stores in Paris to new ventures in international markets like Chile, his influence is felt across all aspects of the business.

Beyond retail, Houzé's commitment to innovation extends to his role in corporate philanthropy. He has championed initiatives to promote cultural enrichment and community development through the Corporate Foundation. His efforts in merging tradition with modernity have set a new benchmark for leadership in retail. Houzé also played a pivotal role in the merger with La Redoute, a move that strengthened the group’s e-commerce capabilities and expanded its reach to younger, tech-savvy audiences.

A hands-on leader, Houzé regularly engages with his team and the wider public through events, speeches, and an active social media presence. His LinkedIn profile is a treasure trove of updates, featuring behind-the-scenes glimpses, thought leadership posts, and highlights of Galeries Lafayette's milestones. This modern approach to leadership communication has earned him a top spot among France’s most influential CEOs on social media.

A Leading Voice active on social media


Nicolas Houzé's social media strategy revolves primarily around LinkedIn, where his content resonates deeply with professionals in retail, business, and startups.

Nicolas Houzé's Social Media Strategy

LinkedIn: The Hub of Professional Storytelling

Nicolas Houzé leverages LinkedIn as his primary platform to connect with a highly professional audience, positioning himself as a leader in the luxury retail industry. His posts are meticulously crafted, combining high-quality visuals with insightful captions that reflect both the grandeur of Galeries Lafayette and his personal perspectives on leadership and innovation. This thoughtful approach allows him to build a strong emotional connection with his followers, fostering a sense of trust and authenticity that resonates across his network.

By focusing on themes like sustainability, digital transformation, and the French Art of Living, Houzé ensures his content remains relevant and aligned with his professional values. His posts often highlight key milestones at Galeries Lafayette, celebrating moments like holiday displays or major anniversaries, which reinforce his image as a champion of creativity and cultural heritage. Through these updates, Houzé not only engages his audience but also underscores his dedication to leading the retail market’s evolution with purpose and vision.

A key strength of Houzé’s content strategy lies in his ability to weave personal insights into posts that are otherwise corporate in nature. By sharing anecdotes about his experiences or reflections on the retail industry’s challenges, he humanizes his role as CEO and makes his content more relatable. This personal touch, combined with his consistent emphasis on luxury and innovation, elevates his presence as a thought leader in his field.

Ultimately, Nicolas Houzé uses LinkedIn to bridge the gap between his corporate leadership role and his followers’ interests, ensuring every post delivers value. Whether celebrating the brand’s achievements or discussing broader industry trends, his content is tailored to inspire and inform a professional audience. This strategic approach not only strengthens his personal brand but also amplifies the influence of Galeries Lafayette, positioning both as key players in the future of luxury and retail.

  • Username: Nicolas Houzé
  • Influence Score: 89.6/100
  • Followers: 103.4K
  • Activity: Weekly posts
  • Engagement Rate: 3.11%
  • Growth: +1.79% (+1.8K followers in 30 days)
  • Average Engagement: 3.2K likes per post
  • Posting Habits: Once a week, typically at 12 AM

Nicolas Houzé's Authority Score and Rankings Summary

Nicolas Houzé boasts an impressive Favikon authority score of 89.6/100, placing him among the top 1% of LinkedIn influencers in France. In the niche category of CEOs and Tech Leaders, he ranks as #5, showcasing his dominance in professional circles.

Content Strategy: Bridging Business and Emotion

Nicolas Houzé’s content strategy seamlessly combines corporate achievements with emotional storytelling, creating a compelling and relatable narrative. He highlights milestones such as flagship events and employee engagements, drawing followers into the brand’s journey. Striking visuals of Galeries Lafayette often accompany his posts, evoking pride and nostalgia while strengthening the emotional connection with his audience. This approach effectively bridges the corporate world with personal experiences, making his content both engaging and memorable.

Reachability and Partnerships: A Strategic Approach

Nicolas Houzé’s partnership strategy is deeply rooted in his position as a key figure in the luxury and retail industries. His focus on sustainability, innovation, and luxury ensures that collaborations align seamlessly with his personal and professional brand. By leveraging his platform as CEO of Galeries Lafayette and BHV MARAIS, he maintains relevance among a sophisticated audience that values quality, creativity, and ethical considerations. Houzé’s influence is amplified by his dedication to promoting the "French Art of Living," appealing to both local and global audiences who associate French culture with elegance and refinement.

Moreover, Houzé’s partnerships reflect a strategic alignment with brands and initiatives that resonate with his leadership values and the ethos of Galeries Lafayette. For example, his collaborations often center on themes like environmental responsibility and digital transformation, underscoring his commitment to forward-thinking and impactful ventures. His ability to connect with a high-value audience is evident in his estimated $1.8K sponsored post cost, showcasing his capacity to deliver measurable results for partners. By curating partnerships that enhance his brand’s reputation and relevance, Houzé fosters meaningful connections that benefit both his network and his collaborators.

Nicolas Houzé exemplifies the modern CEO, seamlessly blending business acumen with a strong digital presence. His leadership at Galeries Lafayette is a masterclass in balancing tradition and innovation, while his social media influence positions him as a thought leader in retail and beyond. Through engaging content, strategic partnerships, and a commitment to excellence, Houzé is setting new standards for retail leadership in the digital age.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.