Who's Who on Social Media
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Who is Marcela Helena Jahjah?

Marcela Helena Jahjah combines her expertise in communication, branding, and storytelling to help professionals establish authority and clarity in their messaging. Recognized for her impactful strategies and unique insights, she empowers individuals and businesses to build authentic connections and drive meaningful growth.

December 18, 2024
Jeremy Boissinot
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Marcela Helena Jahjah: A Rising Authority in LinkedIn Branding and Communication

Marcela Helena Jahjah is a distinguished communication and branding analyst, ghostwriter for LinkedIn, and translator with a rich academic foundation. Holding expertise in linguistics, literature, and neuroscience, Marcela combines intellectual precision with real-world application. Her career spans roles in legal, marketing, and banking sectors, where she crafted effective communication strategies that emphasized clarity, consistency, and impact.

Born as an oralized deaf individual, Marcela has turned her unique experiences into a strength. She is fluent in Portuguese, English, and Brazilian Sign Language (Libras), making her a powerful advocate for accessible and inclusive communication. This linguistic versatility allows her to connect with diverse audiences, amplifying her message of authenticity and empowerment.

As a LinkedIn ghostwriter and branding specialist, Marcela’s focus is on helping professionals and companies elevate their online presence. Her expertise lies in crafting content that builds authority, fosters engagement, and drives audience growth. She specializes in teaching individuals how to navigate LinkedIn’s complexities while delivering value-driven, relatable content.

Marcela’s recognition as a LinkedIn Top Voice solidifies her role as a leading authority in personal branding. Her work combines educational strategies, storytelling, and a results-driven approach, positioning her as a trusted mentor for professionals looking to stand out in the digital landscape. Passionate about empowering others, Marcela continues to help individuals unlock their full potential.

An Active Communication Expert in Social Media

Marcela Helena Jahjah commands a growing LinkedIn presence while building a niche-focused Instagram community, making her an emerging leader in communication and personal branding.

Social Media Strategy Analysis

LinkedIn: Primary Platform for Authority and Branding


Marcela Helena Jahjah leverages LinkedIn as her core social media platform. With 35.6K followers and an engagement rate of 0.7%, Marcela creates consistent, valuable content that educates her audience about personal branding, content optimization, and LinkedIn strategies. Her content revolves around storytelling and actionable advice, enabling professionals to thrive on the platform.

She actively posts 16 times per month, focusing on topics like the LinkedIn algorithm, career advice, and personal reflections. Her posts mix professional insights with personal anecdotes, building trust and relatability. Marcela’s strategy includes a sharp focus on clarity, audience value, and engagement through detailed LinkedIn articles and posts, garnering 36K average monthly views.

Marcela’s influence ranks her at #245 in Brazil for LinkedIn and #33 in Personal Branding & Audience Building, placing her in the top 1% of creators. Her steady follower growth of +3.08% showcases her rising popularity among professionals looking for authentic branding insights.

  • Username: @marcelahelenajahjah
  • Influence Score: 86.2/100
  • Followers: 35.6K
  • Activity: 16 posts last month
  • Engagement Rate: 0.7%
  • Growth: +3.08% (+1.1K followers)
  • Average Engagement: 250 likes/comments
  • Posting Habits: Daily at 8 PM

Instagram: Niche-Focused Content


Marcela maintains a smaller presence on Instagram with 2K followers, primarily sharing more personal aspects of her life, such as her interests in psychology, language, and inclusion. Her bio highlights her identity as an oralized deaf individual, fluent in multiple languages, which connects her with an inclusive and niche audience.

Despite a modest following, Marcela’s Instagram presence builds intimacy and accessibility. However, her activity here has been low, with 0 posts in the last 4 months, suggesting Instagram serves as a supplementary platform rather than a core driver of her influence.

  • Username: @marcelahelenajahjah
  • Influence Score: 6.6/100
  • Followers: 2K
  • Activity: No posts in 4 months
  • Engagement Rate: 0%

Marcela Helena's Influence Through Rankings and Authority

Marcela Helena Jahjah has a total authority score of 7,212 points, marking her as a notable creator in Brazil’s communication and marketing space. Her LinkedIn performance, with an 86.2 influence score, reflects her dominance on the platform. She is ranked #33 in Personal Branding and continues to grow her audience steadily with her consistent, strategic efforts. Her ability to distill complex ideas into relatable, actionable content makes her a trusted voice among professionals.

Strategy Analysis: Educational Insights and Authentic Storytelling

Marcela Helena Jahjah’s content strategy centers on delivering educational and actionable value to her audience. She simplifies complex topics such as LinkedIn algorithms, content optimization, and audience engagement, providing clear, step-by-step advice. By focusing on practical tips and professional branding strategies, Marcela positions herself as a mentor for individuals seeking to build authority and visibility on LinkedIn. Her content consistently emphasizes clarity, value, and authenticity, resonates with professionals across various industries.

In addition to educational content, Marcela incorporates personal storytelling to foster connection and relatability. She shares real-life experiences, challenges, and professional growth moments that humanize her brand and build trust with her audience. Visual elements such as high-quality photos and infographics further enhance her posts’ impact, making them accessible and engaging. This balance of insightful education and relatable storytelling solidifies Marcela’s reputation as a trusted voice in the personal branding and communication space.

Reachability and Partnerships

Marcela Helena Jahjah is an accessible creator open to strategic partnerships. With her growing LinkedIn influence, she offers opportunities for collaborations in branding, audience building, and LinkedIn mentoring. Companies looking to enhance their professional visibility or partner for workshops can leverage Marcela’s expertise to tap into her niche-focused audience.

Marcela Helena Jahjah’s creator network includes influential figures and prominent brands that align with her expertise in communication and branding. Recognized names such as Google, Zoom, and WhatsApp are featured alongside well-known professionals like Richard van der Blom and Andre Oliveira, who are leaders in marketing and sales. This high-profile network reflects Marcela’s authority and credibility, positioning her in an ecosystem of top-tier creators and companies. Collaborations with global innovators and thought leaders amplify her influence, allowing her to connect with diverse audiences and strengthen her professional reach.

Conclusion: Path to Leadership in Personal Branding

Marcela Helena Jahjah has solidified her reputation as a leading expert in LinkedIn branding and communication. Her ability to combine actionable educational content with authentic storytelling sets her apart as a trusted mentor for professionals seeking visibility and authority. By leveraging her unique experiences, linguistic skills, and deep understanding of digital strategies, she continues to build a loyal audience and inspire meaningful connections. With her influence steadily growing, Marcela is well-positioned to become a trailblazer in personal branding and audience engagement, driving impactful results for individuals and businesses alike.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.