Who is Kennedy Eurich?

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Kennedy Eurich: Blending Humor, Beauty, and Realness in Lifestyle Content Creation

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Kennedy Eurich is a digital creator based in Austin, Texas, who has carved a unique space for herself on social media through her humorous and relatable content. With over 1.6 million followers on TikTok, she shares moments from her everyday life, blending storytelling with comedy. Her strong sense of self and openness about personal experiences give her a genuine connection with her audience. She uses her platform to reflect not only on lifestyle trends but also on deeper topics like mental health.

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She first gained traction by sharing funny, slice-of-life videos that quickly resonated with younger viewers. Kennedy’s ability to turn mundane moments into shareable, engaging content has helped her build a loyal community. Her Instagram feed, where she posts curated yet casual outfit looks and beauty collaborations, has over 375,000 followers. With a strong engagement rate and consistent posting, she remains highly visible in the online fashion space.

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Kennedy also uses YouTube as a space for longer-form storytelling, often discussing life behind the scenes as an influencer. She talks about the pressure of online life, personal growth, and mental wellness, giving fans a more intimate view. With over 20,000 subscribers and growing, her presence on YouTube complements her short-form content. Her focus on emotional transparency makes her stand out in the fast-paced world of social media.

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She has collaborated with top lifestyle and fashion brands like Reformation, Aritzia, and Neutrogena, building an impressive partnership portfolio. With an estimated post rate of $10,000 - $40,000, she is seen as a premium choice for brands aiming to target Gen Z and Millennials. Her content remains brand-safe, cheerful, and minimally political—ideal for widespread campaigns. Kennedy's consistency and relatability continue to drive her upward momentum in digital media.

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An Influencer Active on Social Media

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Kennedy Eurich has built a solid community across TikTok, Instagram, and YouTube, with a total audience of over 2 million followers. Her TikTok is her main platform, followed by Instagram, while YouTube plays a minor role in her current content strategy.

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Kennedy’s Social Media Strategy Analysis

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TikTok: Her Main Stage for Humor and Storytelling

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Kennedy Eurich’s TikTok strategy focuses heavily on humor, relatability, and candid storytelling. She posts around 18.4 videos per week, often sharing chaotic life moments, fashion inspiration, and personal reflections. Her videos are filmed in a casual tone, making them feel like conversations with a friend. This authentic approach fosters a strong connection with her Gen Z and Millennial audience.

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Her engagement rate on TikTok is a strong 4.04%, showing that followers don’t just scroll by—they engage. With an average of 64,700 likes/comments per video, Kennedy keeps her viewers coming back with her humorous spin on everyday situations. She’s mastered the art of keeping things real without over-polishing. This helps brands that work with her appear more authentic to young users.

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Despite her account showing 0% follower growth over the past 30 days, her performance remains steady. The stability signals that her base is loyal and active, even if not rapidly expanding. TikTok's algorithm favors consistent, quality content—and Kennedy delivers just that. Her consistency and volume keep her relevant in a highly competitive landscape.

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She typically posts three times a day at around 2 PM EST, possibly aiming to catch early scrollers or global viewers. This schedule has likely become part of her audience's routine, boosting her visibility. Her TikTok is her most powerful platform, both in scale and in engagement. For brands, this makes her ideal for product placements and campaign visibility at scale.

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• Username: @ken.eurich
• Influence Score: 90.1/100
• Followers: 1.6M
• Activity: 18.4 videos/week
• Engagement Rate: 4.04%
• Growth: 0%
• Average Engagement: 64.7K
• Posting Habits: 3 times a day at 2 PM EST

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Instagram: Curated Feed with Personality

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On Instagram, Kennedy takes a more curated yet still approachable content route. With 375,600 followers, she posts consistently about outfits, beauty routines, and life updates. She maintains an aesthetic feed while still injecting her personality into captions and stories. This helps strike a balance between visual appeal and emotional authenticity.

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Her engagement rate of 5.14% is excellent for an account her size, indicating strong interest in her posts. She garners about 19,300 engagements per post, which includes likes, shares, and thoughtful comments. This proves her audience is both active and invested. Her style content, especially, drives a lot of interaction and conversation.

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Kennedy posts about 10 times per month, typically on a three times a week schedule at 6 PM EST. These early posts likely target users checking Instagram in the morning, maximizing impressions. Her audience is mostly from the U.S., and her use of English and fashion-forward content broadens her reach. She's successfully built a visually cohesive and marketable presence.

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Instagram is also where she showcases more brand collaborations, with tags from Reformation, For Love & Lemons, and Aritzia. Her ability to integrate sponsored content in a natural and appealing way adds to her credibility. Brands appreciate how she maintains her voice while delivering campaign messages. This makes her a reliable option for fashion, beauty, and wellness campaigns.

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• Username: @keneurich
• Influence Score: 90.2/100
• Followers: 375.6K
• Activity: 10 posts/month
• Engagement Rate: 5.14%
• Growth: +4.59%
• Average Engagement: 19.3K
• Posting Habits: 3 times a week at 6 PM EST

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YouTube: A More Intimate Look

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Kennedy’s YouTube may be her smallest platform, but it serves a unique purpose in her content strategy. With 20,300 subscribers, she uses it to share deeper reflections on mental health, influencer life, and personal stories. These longer-form videos let her explore topics that don’t fit on TikTok or Instagram. YouTube becomes a space for deeper community connection.

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Her recent growth rate is impressive—+20.76% in the past 30 days—suggesting she’s building momentum. Videos average about 18,800 views and around 702 engagements, which is solid for her current size. She posts approximately 3.5 videos per month, leaning into thoughtful discussions and lifestyle vlogs. The platform allows her to expand her content format beyond quick hits.

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She typically posts once a week at 7 PM EST, suggesting a schedule that favors consistency over quantity. These uploads serve as a great opportunity for long-term brand deals or storytelling-based sponsorships. Topics can range from beauty routines to deeper emotional insights. It’s a platform where her voice really shines through.

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Even though YouTube is not her most active channel, it holds great potential. As more creators diversify into long-form content, Kennedy is already ahead. Her YouTube channel builds trust and emotional engagement beyond fast-paced social scrolls. It complements her fast-performing TikTok and aesthetic Instagram presence.

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• Username: @ken.eurich
• Influence Score: 64.7/100
• Followers: 20.3K
• Activity: 3.5 videos/month
• Engagement Rate: 3.46%
• Growth: +20.76%
• Average Engagement: 702
• Posting Habits: Once a week at 7 PM EST

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Kennedy Eurich’s Social Media Influence Summary

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Kennedy Eurich holds an impressive Influence Score of 9,054 points, placing her at #42 globally in the Outfits & Styling category and within the Top 1% of Instagram and TikTok influencers in the United States. She ranks #4028 on Instagram in the U.S. and #18126 worldwide, with additional rankings of #42 and #372 in Outfits & Styling nationally and globally. These figures reflect her strong presence in fashion and lifestyle, signaling high potential for impactful brand collaborations.

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Learn more about the Favikon Methodology here

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Content Strategy: A Cheerful and Conversational Tone

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Kennedy's content is casual and conversational with a strong emotional pull. Her brand safety is rated Safe, positivity is Cheerful, and her political content is Minimal. She focuses on showing her real self, often talking about mental health, daily life mishaps, and funny or relatable scenarios. She mixes entertainment with storytelling and leans heavily into authenticity. Her strong activity rate of 32 posts/month keeps her top-of-mind with followers. Her growth rate is currently +1.04%, signaling steady and organic expansion.

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Reachability and Partnerships

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Kennedy Eurich is highly reachable and open to collaborations that align with her lifestyle and audience interests. With a strong presence on TikTok and Instagram, she is best suited for campaigns in beauty, fashion, and wellness. Her content is safe, cheerful, and minimally political, making her a brand-friendly choice. She consistently delivers sponsored content that feels natural and well-integrated.

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Her estimated rate per post falls between $10,000 - $40,000, placing her in a premium yet accessible tier for top brands. She has already worked with names like Neutrogena, Cetaphil, Reformation, and Aritzia. These successful partnerships show her ability to deliver value to both luxury and lifestyle labels. Kennedy's influence spans across Gen Z and Millennials in the U.S., maximizing demographic relevance.

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Brands have tagged her in sponsored content over 10 times (Reformation), with multiple posts for Aritzia and For Love & Lemons as well. This shows that repeat collaborations are common, which speaks to her campaign effectiveness. Her fashion-forward yet approachable aesthetic makes her a go-to for visual storytelling and product integration. She's ideal for launches, brand ambassadorships, or seasonal promotions.

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Kennedy’s audience is highly engaged, making her a powerful voice for authentic messaging. Her mix of humor, vulnerability, and style allows her to promote without sounding scripted. For brands, working with her ensures visibility, relevance, and emotional connection with viewers. Whether it’s TikTok virality or Instagram curation, she knows how to make content resonate.

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Conclusion: A Rising Force in Lifestyle, Beauty, and Relatable Digital Influence

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Kennedy Eurich is a standout lifestyle and beauty content creator with a powerful presence on TikTok and Instagram. Her ability to connect through real-life stories, humor, and emotional honesty sets her apart in a crowded space. With top 1% rankings, brand safety, and a steady content rhythm, she’s a prime partner for campaigns looking to resonate with young, fashion-forward audiences.

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View the AI-powered profile

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