Who's Who on Social Media
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Who is Jordi Wild?

Jordi Wild, known for his captivating presence as a content creator, has solidified his position as a social media powerhouse. With millions of followers across platforms, Jordi has harnessed the art of storytelling and engagement, weaving humor, paranormal exploration, and insightful discussions into his digital footprint.

December 10, 2024
Jeremy Boissinot
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Jordi Wild: A Magnetic Force in Entertainment and Online Influence

Jordi Wild, also recognized as El Rincón De Giorgio, is a Spanish YouTuber, content creator, and entrepreneur who has risen to prominence for his bold, humorous, and thought-provoking content. With an engaging personality and sharp intellect, Jordi has captivated millions of fans across the globe. He is widely regarded as a trailblazer in the paranormal and entertainment niche, merging creativity and wit to deliver unique storytelling. His content spans various genres, making him a multifaceted creator with an unparalleled presence in digital media.

Beyond content creation, Jordi has proven himself as a visionary entrepreneur by establishing his own clothing and merchandise brand. This venture highlights his ability to turn his creative vision into tangible success, connecting with his audience in new ways. His brand reflects his dynamic personality and commitment to authenticity, further cementing his influence in the entertainment industry. By offering fans unique products tied to his identity, Jordi showcases his dedication to building a personal and lasting connection with his community.

Jordi's "The Wild Project" Wins Iceland's Top Honor in January 2022 (Source: Instagram)

One of Jordi’s standout projects is his widely popular podcast, The Wild Project, where he delves into diverse and thought-provoking subjects, such as cultural debates, science, psychology, and philosophy. This podcast allows Jordi to exhibit his depth and intellect, attracting a broad audience from various demographics. Featuring prominent guests and tackling controversial and trending topics, The Wild Project has become a leading voice in Spanish-speaking podcasting, reinforcing Jordi’s position as a top-tier content creator.

Jordi’s success is rooted in his strong online presence and deep connection to his fans, which he nurtures through consistent engagement across platforms. His ability to adapt to trends while maintaining his distinctive style ensures he stays relevant and influential. Whether through YouTube, social media, or podcasting, Jordi consistently delivers engaging, authentic, and entertaining content, making him one of Spain’s most impactful and beloved digital creators.

Jordi Wild’s new book, "Así Es La Puta Vida", exposes false hopes and reveals life’s truths (Source: Instagram)

Jordi Wild’s book, "Así Es La Puta Vida", is a bold and unfiltered take on life, challenging the sugar-coated ideals often found in traditional self-help books. Marketed as a book of anti-self-help, it dismisses superficial mantras like “if you want it, you can achieve it” and instead provides a brutally honest perspective on the struggles and realities of everyday life. With his trademark wit and no-nonsense tone, Jordi dismantles the illusions sold by modern gurus, offering a refreshing and grounded approach to navigating life’s challenges.

The book highlights the inevitability of setbacks and hardships, emphasizing that life isn’t about following magical steps to happiness but about fighting daily battles with resilience and determination. Jordi describes life as a tough but worthwhile journey, filled with ups and downs that shape our character. His message is clear: while life will undoubtedly knock you down, your ability to get back up and keep fighting defines your growth and fulfillment. This practical yet empowering perspective resonates deeply with readers seeking a more realistic and relatable approach.

"Así Es La Puta Vida" captures Jordi’s authenticity and connects with fans who value his raw honesty. By rejecting artificial positivity and embracing life’s imperfections, Jordi inspires readers to take control of their narrative. The book is not just a reflection of his personal philosophy but a call to action for readers to confront life head-on, face adversity with courage, and ultimately, embrace the beauty of the struggle.

Social Coverage: A Dynamic Online Presence

Jordi Wild boasts a multi-platform reach, engaging millions of followers across YouTube, Instagram, Twitter, and TikTok. His diverse content strategy ensures he remains relevant and influential in entertainment and niche paranormal topics.

Jordi Wild's Social Media Strategy: Platform-by-Platform Breakdown

YouTube: The Flagship Platform

Jordi Wild’s YouTube channel, El Rincón De Giorgio, is the foundation of his online presence, showcasing his ability to create engaging and impactful content. With 12 million subscribers, the channel features a diverse mix of content, including paranormal investigations, horror stories, and sharp social commentary. Known for his high-quality production and relatable storytelling, Jordi has mastered the art of captivating audiences with his unique perspective on both lighthearted and thought-provoking topics.

One of Jordi’s standout strategies is his seasonal content, such as the highly anticipated October series focused on paranormal themes. During this period, his videos consistently amass over 1 million views each, demonstrating his ability to connect with audiences during peak seasons. By leveraging timely and thematic content, Jordi maximizes engagement while offering a personalized touch that keeps viewers returning for more.

Jordi’s content is celebrated for its personal touch, as he skillfully blends humor with real-world insights. His ability to humanize complex topics and connect emotionally with his audience has become a hallmark of his brand. Moreover, his content often explores controversial or lesser-known topics, positioning him as a creator who is both bold and thoughtful in his storytelling approach.

Collaborations are another key strength of Jordi’s channel, as he often partners with other influential creators to expand his reach and diversify his content. These partnerships allow him to explore new formats and perspectives, further solidifying his place as a leader in the horror and paranormal niche. Through his creative vision and strategic efforts, Jordi Wild continues to captivate millions and set new benchmarks for content creators globally.

  • Username: @ElRinconDeGiorgio
  • Influence Score: 89.9/100
  • Followers: 12 million
  • Activity: 0.5 videos/month
  • Engagement Rate: 1.01%
  • Growth: Stable
  • Average Engagement: 121K
  • Posting Habits: Every month

Instagram: Visual Storytelling at Its Best

On Instagram, Jordi Wild has created a dynamic and engaging profile, capturing the attention of his 3.4 million followers through a thoughtful mix of content. He shares personal milestones, such as moments with family and close friends, offering fans a glimpse into his private life. By integrating brand promotions, he strategically partners with companies that resonate with his unique personality and values, maintaining authenticity.

Jordi’s posts strike a balance between humor and heartfelt emotion, which has become a hallmark of his content. Whether celebrating special occasions, reflecting on personal experiences, or announcing new projects, his posts consistently connect with his audience. Tributes to loved ones and candid moments add a layer of relatability, making him more than just a digital creator to his fans.

In addition to curated posts, Jordi effectively utilizes Instagram Stories to share real-time updates and behind-the-scenes snippets. This strategy helps him maintain a strong connection with his followers by showcasing his daily activities and content creation process. His witty captions often spark engagement, fostering a sense of community among his followers.

The platform’s visual-first nature aligns perfectly with Jordi’s storytelling style, allowing him to combine high-quality imagery with impactful messaging. His 16.49% engagement rate reflects his ability to captivate his audience consistently, making Instagram a cornerstone of his online influence. By blending creativity, relatability, and authenticity, Jordi has built a space where fans feel genuinely connected to his journey.

  • Username: @jordiwild8
  • Influence Score: 95.9/100
  • Followers: 3.4 million
  • Activity: 1 post/week
  • Engagement Rate: 16.49%
  • Growth: +3.81% in 30 days
  • Average Engagement: 563.8K
  • Posting Habits: Weekly at 1 PM EST

Twitter (X): Real-Time Engagement

Jordi Wild’s Twitter account, now rebranded as X, is a hub for real-time communication and interaction with his massive fanbase of 3.8 million followers. Known for his witty and relatable commentary, Jordi uses this platform to share timely updates, humorous takes, and teasers from his longer-form content on YouTube and his podcast, The Wild Project. His tweets often reflect his unique voice, blending humor with authenticity, which resonates strongly with his audience. This relatability allows Jordi to maintain a direct and personal connection with his followers.

One of the standout aspects of Jordi’s strategy on Twitter is his ability to engage with trending topics, which keeps his content relevant. Whether it’s sharing his thoughts on current events or participating in viral challenges, Jordi uses this platform to showcase his quick wit and creativity. By incorporating memes and cultural references, he appeals to a broad demographic, ensuring his followers remain entertained while subtly promoting his projects. His ability to balance engagement and promotion sets him apart from other creators.

Despite his relatively low frequency of tweets—approximately 0.7 tweets per week—Jordi maintains a strong engagement rate of 2.08%, which is impressive for an account of his size. This metric highlights the loyalty and activity of his fanbase, who regularly interact with his content through likes, retweets, and comments. This strong engagement reflects the impact of his carefully crafted posts, where quality often outweighs quantity. Jordi’s strategic approach ensures that each tweet maximizes its reach and relevance.

Moreover, Jordi leverages his Twitter to foster conversations around his projects and ideas. This includes teasing upcoming podcast episodes, sharing updates about his personal life, and addressing fan questions directly. His presence on this platform allows him to bridge the gap between himself and his audience, making them feel like an integral part of his journey. By using Twitter as a two-way communication tool, Jordi ensures his content remains not only engaging but also deeply interactive.

  • Username: @jordiwild
  • Influence Score: 93.7/100
  • Followers: 3.8 million
  • Activity: 0.7 tweets/week
  • Engagement Rate: 2.08%
  • Growth: +0.16% in 30 days
  • Average Engagement: 79.7K
  • Posting Habits: Weekly at 3 PM EST

TikTok: Rising Video Star

Jordi Wild’s presence on TikTok demonstrates his ability to adapt to emerging platforms and effectively engage with a younger, trend-driven audience. With 1.7 million followers, he utilizes TikTok’s short-form video format to deliver content that is both entertaining and informative. By focusing on paranormal clips, scientific experiments, and highlights from The Wild Project, Jordi ensures that his content resonates with TikTok’s fast-paced, visual nature, making him a notable figure on the platform.

Jordi’s content strategy revolves around creating visually compelling and impactful videos. His experiments, such as using liquid nitrogen or plasma, often showcase scientific wonder and curiosity, blending entertainment with education. These videos not only engage viewers but also inspire interaction through likes, comments, and shares, driving an impressive engagement rate of 5.78%. By incorporating trending challenges and themes, Jordi further enhances his relevance and visibility.

The platform also serves as a bridge to Jordi’s other channels, acting as a traffic driver to his YouTube and podcast content. Snippets from The Wild Project provide a teaser of the in-depth discussions featured on his primary platforms, encouraging followers to explore more. This cross-platform strategy maximizes his reach, allowing him to maintain a consistent presence across various demographics and interests.

Jordi’s ability to stay consistent on TikTok highlights his strategic content planning. With an average of 4.1 videos per week, he ensures a steady stream of engaging content, keeping his followers entertained and invested. His focus on visual storytelling and relatability makes TikTok an essential part of his overall social media ecosystem, complementing his presence on YouTube, Instagram, and Twitter. By leveraging TikTok’s trends and unique audience, Jordi secures his position as a versatile and dynamic creator.

  • Username: @jordiwild
  • Influence Score: 90.5/100
  • Followers: 1.7 million
  • Activity: 4.1 videos/week
  • Engagement Rate: 5.78%
  • Growth: Stable
  • Average Engagement: 98.3K
  • Posting Habits: Daily at 6 PM EST

Twitch: A Dormant Platform with Untapped Potential

Jordi Wild's Twitch channel, while inactive for the past seven years, remains a testament to his early ventures into streaming. Despite its dormancy, Jordi’s Twitch account has amassed 161,597 followers, showcasing the strength of his fanbase even on platforms where his activity is minimal. While Twitch isn’t a primary focus for Jordi now, the potential to revive the platform for live streaming remains significant.

In its prime, Jordi’s Twitch streams highlighted his gaming skills and personable, humorous interactions with his audience. Known for his engaging personality, Jordi had the ability to turn casual gaming sessions into entertaining shows, keeping viewers captivated. Although his focus has shifted to platforms like YouTube and Instagram, Twitch still serves as a reminder of his diverse skill set as a content creator.

Reviving Twitch could open new avenues for Jordi to connect with his audience in real-time, offering a more interactive experience. Live Q&A sessions, discussions about paranormal topics, or even live recordings of The Wild Project could seamlessly integrate into his content ecosystem. Twitch’s growing audience aligns well with Jordi’s ability to adapt to new trends, presenting an opportunity to further expand his digital presence.

For now, Twitch remains a missed opportunity, but its untapped potential suggests it could become a powerful platform in Jordi’s content strategy. Whether through gaming or real-time discussions, Twitch has the capacity to complement his existing platforms and strengthen his relationship with fans.

  • Username: @JordiWild
  • Influence Score: N/A (Inactive for seven years)
  • Followers: 161.6K
  • Activity: Inactive
  • Engagement Rate: N/A
  • Growth: Stable (No change due to inactivity)
  • Average Engagement: N/A
  • Posting Habits: No current posting schedule

The Podcast: A Thought-Provoking Hub

The Wild Project, Jordi Wild’s podcast, is a pillar of his content strategy, offering a unique blend of humor, intellectual exploration, and cultural commentary. The podcast features a diverse array of prominent guests, including scientists, athletes, philosophers, and entertainers, which keeps the conversations engaging and thought-provoking. With a focus on in-depth discussions about cultural, psychological, and societal topics, the podcast resonates with a wide audience. Its commitment to tackling complex and often controversial themes sets it apart as one of the most influential Spanish-speaking podcasts.

Episodes of The Wild Project are designed to be both entertaining and insightful, balancing Jordi’s natural wit with his ability to facilitate meaningful dialogue. The format allows for long-form conversations, enabling a deep dive into subjects that often get overlooked in shorter media formats. Guests frequently praise Jordi for his empathetic and curious interviewing style, which helps bring out unique perspectives and stories. This approach has contributed to the podcast’s consistent high ratings and its loyal, growing audience.

With over 66,000 glowing reviews, The Wild Project has become a favorite among listeners seeking a mix of entertainment and education. The podcast has solidified Jordi’s reputation as a thought leader and cultural commentator, expanding his influence beyond traditional video content. Episodes often touch on themes that are not only intellectually stimulating but also relevant to current societal debates, making the show both timely and timeless. This has allowed Jordi to attract a broad demographic, from younger fans to older, more serious listeners.

The bi-weekly release schedule ensures a steady stream of content, maintaining audience engagement while giving Jordi the time to craft high-quality, well-researched episodes. The Wild Project’s success is a testament to Jordi’s ability to balance entertainment with substance, proving that his reach extends far beyond social media. This podcast serves as a cornerstone of his brand, enabling him to establish deeper connections with his audience and solidify his place as a leading voice in the Spanish-speaking podcasting world.

Jordi Wild's Social Media Influence and Rankings

With a Favikon Authority Score of 9 620, Jordi Wild is positioned as one of Spain’s most influential digital creators. He ranks #1 in the Paranormal & Horror niche, demonstrating his stronghold in a highly specialized market. Additionally, his presence in the top 1% of Instagram influencers underscores his ability to connect with diverse audiences. Jordi’s strategic versatility and niche dominance reflect his mastery in creating content that captivates millions across platforms.

Reachability and Partnerships

Jordi Wild’s limited reachability showcases his deliberate approach to collaborations, prioritizing quality over quantity. By maintaining exclusivity, he creates a perceived value around his brand, making partnerships with him more coveted. This strategy ensures that his collaborations are not only impactful but also highly relevant to his niche and audience.

With an estimated sponsored post cost of $21K, Jordi’s market value highlights his ability to drive significant ROI for partnered brands. His influence in the paranormal, entertainment, and lifestyle niches allows him to connect with an engaged and loyal fanbase. Brands that align with his content and ethos benefit from authentic integration into his storytelling, making their campaigns more relatable and effective.

Jordi Wild's main interactions on social media (Source: Favikon)

Jordi collaborates with select brands that align with his creative vision and audience interests, ensuring partnerships remain genuine. Whether it’s promoting merchandise or lifestyle products, his focus on authenticity and relevance fosters trust with his followers. This careful curation of partnerships solidifies Jordi’s reputation as a credible and impactful influencer, setting him apart from competitors.

Conclusion: A Trailblazer in Digital Entertainment

Jordi Wild exemplifies a modern digital influencer, seamlessly blending humor, creativity, and strategic thinking to captivate a global audience. Through his diverse content—spanning YouTube, podcasts, and social media—he has built a strong personal brand that resonates across generations. His ability to engage with fans through authentic storytelling and niche-focused collaborations solidifies his status as a leader in online entertainment. As Jordi continues to innovate, his influence sets a benchmark for creators in the paranormal, horror, and entertainment industries.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.