Who's Who on Social Media
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Who is Imane Bouchiba?

Imane Bouchiba shares fun and trendy outfit content with over 2 million followers on TikTok and Instagram. Her style and brand work make her a strong voice in fashion.

March 30, 2025
Justine Castany
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Imane Bouchiba: Fashion Content with a French-Moroccan Twist

Imane Bouchiba is a French fashion and lifestyle creator known for her trendy, casual style and engaging online presence. She built her audience by sharing outfit inspirations, hauls, and style tips that connect well with young fashion lovers. With over 1.7 million followers on TikTok, her videos often mix humor and fashion, making them both relatable and fun to watch. Her content speaks directly to Gen Z and millennial viewers in France and Morocco.

She has become a recognizable influencer thanks to her steady posting habits and vibrant personality. Imane publishes about 3.4 videos a week on TikTok, gaining an average of 266.5K views per post. Her most successful collaborations include big-name brands like Fashion Nova, with which she’s partnered in over 15 posts. These consistent brand deals show her reliability and appeal in the fashion space.

Imane Bouchiba Stuns in Elegant Bridal Gown During Exclusive Photoshoot (Source: @imanebouchiba, Instagram, April 2024)

On Instagram, Imane has a smaller but still active community of over 410,000 followers. She posts around 12 times per month, maintaining a cheerful and visually pleasing profile that aligns well with her fashion-forward audience. Her engagement rate of 1.83% reflects a loyal community that actively connects with her posts. Despite a slight drop in growth, her reach on this platform remains valuable for brand campaigns.

Her content is marked as very safe, cheerful, and consistent—ideal qualities for fashion and lifestyle partnerships. Imane is part of a strong creator network, connecting with other fashion influencers and regional brands. She ranks in the top 1% for Outfits & Styling in France, proving her solid influence in the space. As she continues to grow, Imane remains a great pick for brands looking for creative yet grounded fashion collaborations.

An Influencer Active on Social Media

Imane Bouchiba is active on two key platforms: TikTok and Instagram, where she consistently shares fashion-focused content with her highly engaged audience.

Imane’s Social Media Strategy Analysis

TikTok: Stylish and Consistent Fashion Content

Imane Bouchiba’s TikTok is her strongest platform, where she’s built a loyal fanbase of 1.7 million followers. Her content blends outfit inspiration, trend participation, and storytelling, making it highly engaging. Videos often include Fashion Nova looks, casual fashion, and try-on hauls. This variety keeps her feed fresh while staying focused on her main theme—style.

She posts around 3.4 videos per week, maintaining a consistent flow of content that resonates with her audience. Her average video receives over 266,500 views and 21,900 engagements, a strong performance for a creator in the fashion niche. Her casual tone and relatable themes contribute to an engagement rate of 1.29%. Each post feels authentic while still being brand-friendly.

Imane’s posting habits show discipline, with updates typically going live three times a week at 4 PM EST. This routine aligns well with her French-speaking audience's early online activity, likely helping boost visibility. Her content is optimized for entertainment, but it also subtly encourages interaction through relatable comments and questions. This adds value beyond just showing outfits.

TikTok also plays a key role in her campaigns, with multiple brand deals rooted in this platform. Her Fashion Nova partnership is particularly visible, tagged in over 15 videos. Imane has mastered short-form content that is both aesthetic and clear, which brands appreciate. Her influence on TikTok keeps growing, helping her maintain a Top 4% national ranking.

  • Username: @imanebouchiba
  • Influence Score: 86.9/100
  • Followers: 1.7M
  • Activity: 3.4 videos/week
  • Engagement Rate: 1.29%
  • Growth: 0%
  • Average Engagement: 21.9K
  • Posting Habits: 3 times a week at 4 PM EST

Instagram: Secondary Platform with High Potential

Imane Bouchiba’s Instagram may be smaller than her TikTok, but it plays a key role in shaping her digital identity. With over 410,200 followers, her feed focuses on high-quality visuals, consistent color schemes, and fashion-first storytelling. Each post is curated to match her brand style—fresh, clean, and cheerful. The layout complements her TikTok videos by offering deeper glimpses into her fashion sense.

She posts about 12 times per month, averaging three updates per week, usually scheduled for 1 PM EST. Her engagement rate on Instagram sits at 1.83%, reflecting a loyal and active audience. While the platform shows a slight -0.08% decrease in growth, her overall visibility and audience interaction remain solid. These metrics prove that her content still resonates.

Each post often features brand collaborations or styled photos that highlight new trends, personal outfits, or lifestyle touches. Imane uses Instagram to enhance her partnerships, building visual brand stories that can’t be done in short videos. With clear tags and product showcases, she offers value to her audience while staying transparent. Her strategy here is clean, effective, and visually strong.

Instagram also gives her more room to explore storytelling through captions and carousel posts. Her presence here helps round out her profile as a content creator, offering brands an additional platform for campaigns. With continued effort, her Instagram could grow even more in 2025. The blend of visuals, captions, and casual fashion keeps her niche audience engaged.

  • Username: @imanebouchiba
  • Influence Score: 80.3/100
  • Followers: 410.2K
  • Activity: 12 posts/month
  • Engagement Rate: 1.83%
  • Growth: -0.08%
  • Average Engagement: 7.5K
  • Posting Habits: 3 times a week at 1 PM EST

Imane Bouchiba’s Social Media Influence Summary

Imane Bouchiba holds an Influence Score of 3 with 8,822 points, placing her among the top fashion creators in France. She ranks in the Top 1% for Outfits & Styling both in France (#45) and worldwide (#1384), and in the Top 4% for TikTok in France (#1832) and globally (#47122). These rankings reflect her strong impact in the fashion niche on both a local and global level.

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Content Strategy: Relatable Fashion for a Youthful Audience

Imane Bouchiba’s content strategy is centered around fashion inspiration with a relatable twist. She frequently posts outfit ideas, brand hauls, and styling tutorials, often layered with humor or personal commentary. Her aesthetic is youthful and trendy but approachable, which helps her connect with a wide Gen Z and young millennial audience. She collaborates with fashion brands like Fashion Nova, INUIKII, and MADAME K HAUTE COUTURE, tagging Fashion Nova in 15 different posts. This demonstrates a strong and consistent partnership, aligning with her core audience’s interest in fast fashion and accessible style.

Reachability and Partnerships

Imane Bouchiba is highly reachable for brand collaborations, with a clear history of successful partnerships. She works with both international and niche fashion brands, showcasing flexibility in her campaigns. Fashion Nova is her most frequent collaborator, with over 15 tagged posts. Her willingness to work with different labels highlights her professional approach.

Her audience consists mainly of French-speaking fashion lovers from France and Morocco, offering a targeted demographic that is attractive to lifestyle and fashion companies. Imane’s engagement is strong, especially on TikTok, where she reaches an average of 266,500 views per video. This makes her a valuable choice for campaigns focused on visibility and interaction. Her positive tone and clean content increase her brand safety.

An overview of Imane’s top influential connections across key industries. (Source: Favikon)

With a total of over 2.1 million followers across platforms, Imane is well-positioned for both micro and macro-influencer campaigns. Her activity level is steady, with 15 posts per month on average, ensuring consistent promotion and exposure. She also maintains strong influence rankings in fashion categories, both in France and worldwide. This solidifies her value as a reliable content partner.

Her growing network includes other influencers and creators, which helps expand campaign reach through potential cross-promotion. Brands like INUIKII, MADAME K HAUTE COUTURE, and Indomie Maroc have also worked with her. She appears open to new partnerships, especially those aligned with her casual, fashion-focused image. Imane’s reachability is strong, structured, and ready for future opportunities.

Conclusion: A Trusted Voice in Fashion for the New Generation

Imane Bouchiba is a rising fashion and lifestyle content creator with a solid following and proven brand value. Her content is consistent, visually appealing, and aligned with current trends. With strong performance on TikTok and potential for further growth on Instagram, Imane is a smart pick for fashion and lifestyle brands looking to connect with young, fashion-conscious audiences in France and Morocco. Her content style, safe profile, and engagement levels make her one of the most promising French influencers in the Outfits & Styling category today.

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Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.