Who is Gianella Clavijo?

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Gianella Clavijo: Blending Humor, Lifestyle, and Brand Collaborations in the Digital Space

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Gianella Clavijo is a Peruvian content creator known for her relatable humor, engaging storytelling, and strong social media presence. She connects with her audience through lighthearted content that reflects everyday experiences, making her highly engaging. By focusing on video entertainment, she keeps her followers entertained while showcasing her creativity. Her personality-driven approach has helped her build a loyal and growing fanbase.

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Her success is most evident on TikTok, where she has amassed 2.1 million followers and an influence score of 88.5/100. She consistently posts 5.9 videos per week, ensuring her content remains fresh and engaging. With a growth rate of +150.68%, she is rapidly gaining traction and expanding her reach. Her ability to blend humor, storytelling, and interactive trends makes her a standout figure in the digital space.

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Beyond TikTok, she maintains an active presence on Instagram, where she has 528.8K followers and an influence score of 78.2/100. She shares behind-the-scenes glimpses, brand collaborations, and personal updates that resonate with her audience. Her engagement rate of 0.53% and 186K average views per reel highlight her strong visibility. By maintaining a steady posting schedule of six posts per month, she ensures consistent interaction with her followers.

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Although her YouTube presence has declined, with 328K followers and no recent activity, it remains an untapped opportunity. Her influence score of 21.2/100 reflects her inactivity, but her past content still holds value. If she re-engages her YouTube audience, she could leverage long-form content to diversify her presence. With her existing fanbase and creativity, she has the potential to regain traction and grow her influence further.

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An Influencer Active on Social Media

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Gianella Clavijo has built a strong presence on TikTok, Instagram, and YouTube, engaging with a highly interactive audience. Her ability to entertain and collaborate with brands makes her a well-rounded digital personality.

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Gianella’s Social Media Strategy Analysis

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TikTok: The Core of Gianella’s Digital Influence

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Gianella’s TikTok account, @giaclavijo27, is her most successful platform, with 2.1 million followers and an influence score of 88.5/100. Her content revolves around relatable humor, everyday experiences, and engaging video entertainment. She effectively blends trending topics with her unique comedic style, making her a standout figure in the digital space. Her content is lighthearted, playful, and designed to keep her audience engaged.

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Her growth rate of +150.68% over the past month highlights her rapid expansion, gaining 2.1 million new followers in just 30 days. She maintains an engagement rate of 0.51%, with an average engagement of 10.8K per post and 95.1K average views per video. By posting 5.9 videos per week, she ensures that her content is fresh and keeps her followers entertained. Her posting schedule at 12 PM EST allows her to capture early engagement and maximize visibility.

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Her TikTok strategy focuses on interactive content, comedic skits, and highly relatable moments from daily life. She frequently engages with her audience through comments, duets, and challenges, reinforcing her connection with her followers. Her approach makes her content shareable, which contributes to her increasing visibility and fanbase growth. By adapting to TikTok’s algorithm, she keeps her videos relevant and widely distributed.

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Despite the competitive nature of TikTok, Gianella’s structured content plan ensures she remains consistent and engaging. Her relatable humor and everyday experiences make her a favorite among young audiences. By integrating brand collaborations, she monetizes her presence without compromising authenticity. With a continuous focus on entertainment, she maintains a strong and influential social media presence.

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• Username: @giaclavijo27
• Influence Score: 88.5/100
• Followers: 2.1M
• Activity: 5.9 videos/week
• Engagement Rate: 0.51%
• Growth: +150.68%
• Average Engagement: 10.8K
• Average Views: 95.1K
• Posting Habits: Everyday at 12 PM EST

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Instagram: A Blend of Aesthetics and Entertainment

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Gianella’s Instagram profile, @giaclavijo27, is an extension of her TikTok presence, where she shares a mix of lifestyle, entertainment, and personal updates. With 528.8K followers and an influence score of 78.2/100, she has cultivated an engaged community. She focuses on visual storytelling, showcasing curated photos, reels, and collaborative content. Her ability to balance humor with high-quality imagery makes her Instagram an appealing platform for brand partnerships.

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Her growth rate is -0.45%, but her engagement rate of 0.53% remains steady, proving that her content still connects with her followers. She receives an average engagement of 2.8K per post and 186K average views per reel, making Instagram a strong platform for promotional campaigns. She posts an average of six times per month, maintaining consistency without overwhelming her audience. By using interactive features like polls and Q&A sessions, she keeps engagement levels high.

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Gianella integrates brand collaborations smoothly into her Instagram strategy, working with companies like Zas Talents and Promart Homecenter. Her approach ensures that sponsored content blends naturally with her organic posts, keeping her credibility intact. She focuses on lifestyle and entertainment, making her collaborations feel more relatable and authentic. Through strategic partnerships, she monetizes her social media presence while delivering value to her followers.

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Her posting habits are structured, with new content uploaded twice a week at 12 PM EST , optimizing visibility and interaction. By posting at peak engagement hours, she maximizes the reach of her content. Her ability to adapt to trends while maintaining a unique personal brand makes her Instagram a key pillar in her digital strategy. As she continues refining her content, she remains a strong contender in the entertainment niche.

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• Username: @giaclavijo27
• Influence Score: 78.2/100
• Followers: 528.8K
• Activity: 6 posts/month
• Engagement Rate: 0.53%
• Growth: -0.45%
• Average Engagement: 2.8K
• Average Views: 186K
• Posting Habits: Twice a week at 12 PM EST

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YouTube: A Dormant Platform with Potential

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Gianella’s YouTube channel, @GianellaClavijo, has 328K followers, but her influence score of 21.2/100 reflects her inactivity. She has not posted content in 8 months, resulting in 0% engagement and no new audience growth. Previously, she shared comedy skits, lifestyle vlogs, and extended entertainment content that resonated with her followers. Although her channel is currently inactive, it still holds potential if she chooses to return.

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Her YouTube strategy in the past focused on long-form content, allowing her to create deeper engagement than on TikTok or Instagram. Unlike short videos, YouTube gave her space for storytelling, personal anecdotes, and in-depth skits. Since she already has a strong TikTok audience, she could leverage cross-platform promotion to revive her channel. Repurposing her popular TikTok videos into longer YouTube content could help increase engagement.

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• Username: @GianellaClavijo
• Influence Score: 21.2/100
• Followers: 328K
• Activity: 0.1 videos/month
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Average Views: 0
• Posting Habits: Once a year at 7 PM EST

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Gianella Clavijo’s Social Media Influence Summary

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Gianella ranks in the Top 2% on TikTok and Video Entertainment influencers in Peru, securing the #51 spot in the category. Her cheerful and safe content style makes her appealing for brands looking for high engagement and brand safety. Her ability to blend humor with relatable moments has contributed to her growing influence in the Peruvian digital space.

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Learn more about the Favikon Methodology here

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Content Strategy: Humor, Lifestyle, and Brand Engagement

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Gianella’s content revolves around relatable humor, lifestyle experiences, and brand collaborations, making her both entertaining and approachable. Her key content pillars include comedy skits, personal anecdotes, interactive challenges, and behind-the-scenes content, all of which keep her audience engaged. By balancing fun, authenticity, and sponsored content, she entertains her followers while also delivering strong value to brands in the lifestyle, fashion, and entertainment industries.

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Reachability and Partnerships

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Gianella Clavijo is an accessible influencer with a strong social media presence, making her a great choice for brand collaborations. Her estimated rate of $6K - $15K per post makes her an affordable yet effective marketing partner for brands targeting young consumers. She has successfully worked with Zas Talents and Promart Homecenter, integrating their products into her content. Her ability to maintain an authentic and engaging approach ensures that her promotions resonate with her followers.

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Her TikTok audience, with 2.1 million followers, provides brands with access to a large and highly engaged community. She maintains an engagement rate of 0.51%, with an average of 95.1K views per video, making her content widely visible. Posting 5.9 times per week, she offers consistent promotional opportunities that ensure strong brand visibility. By collaborating with lifestyle and entertainment companies, she positions herself as a valuable digital ambassador.

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On Instagram, her 528.8K followers provide another effective space for brand campaigns. Her engagement rate of 0.53% and 186K average views per reel make her a suitable partner for sponsored content. She posts six times per month, balancing organic and paid content to maintain authenticity. Through her visual storytelling, she effectively incorporates brand messaging into her engaging entertainment format.

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Despite her YouTube channel being inactive, her 328K subscribers still offer potential reach for future brand integrations. If she resumes posting, she could leverage long-form content to create detailed product reviews and brand storytelling. With an existing follower base, YouTube could serve as a space for more in-depth campaigns. By re-engaging her subscribers, she can further expand her influence across multiple platforms.

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Conclusion: A Rising Digital Star in Entertainment and Brand Collaborations

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Gianella Clavijo continues to grow as a content creator, using TikTok and Instagram as her primary platforms for engagement. Her ability to blend humor, lifestyle, and brand partnerships has made her a recognizable figure in the Peruvian digital landscape. As she expands her influence, her potential for future brand collaborations and content growth remains strong.

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View the AI-powered profile

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