Who is Gabschase?

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Gabrielle Chase: Blending Humor with Beauty and Lifestyle

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Gabrielle Chase, known online as gabschase, is a rising content creator specializing in humor, beauty, and lifestyle. She has built a strong following across multiple platforms, gaining popularity for her relatable comedic skits and lighthearted beauty content. Her ability to blend funny, everyday observations with beauty trends and lifestyle topics has helped her stand out in an oversaturated space. With her unique style, she has cultivated a loyal audience that appreciates her mix of entertainment and authenticity.

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Her content is centered around self-expression, comedy, and embracing imperfections, making her a refreshing presence in the beauty and lifestyle niche. She often plays with popular beauty trends, adding a humorous twist that makes them engaging and approachable. This ability to turn everyday beauty routines into comedic storytelling resonates deeply with her followers. Whether she’s trying out viral makeup hacks or poking fun at influencer culture, her content is consistently engaging.

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Beyond content creation, Gabrielle has established herself as a trusted brand partner in the beauty and fashion industries. She has successfully collaborated with major brands like Dove, Reformation, and Clarins, seamlessly integrating their products into her humorous yet informative content. Her partnerships showcase her ability to promote products in a way that feels authentic and entertaining, making her a valuable influencer for brands looking to connect with Gen Z and millennial audiences.

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Gabrielle’s rise in social media is marked by consistent engagement and steady follower growth, particularly on Instagram and YouTube. Her content is positive, casual, and relatable, making her highly appealing to a diverse audience. With an Influence Score of 9,239 points and a top 1% ranking in her category, she is solidifying her place as a leading comedic beauty and lifestyle influencer. Her ability to connect through humor while staying authentic ensures her continued success in digital media.

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An Influencer Active on Social Media

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Gabrielle Chase has cultivated a strong and active following across TikTok, YouTube, and Instagram. She thrives in the short-form content space, with TikTok leading her presence, followed by YouTube and Instagram. Her ability to adapt to different platforms while maintaining her comedic and relatable personality makes her an engaging and versatile creator.

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Gabrielle Chase's Social Media Strategy Analysis

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TikTok: The Core of Her Influence

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Gabrielle Chase’s TikTok (@gabschase) is her largest platform, boasting 4.5 million followers. She has built her success by consistently posting relatable, comedic content that resonates with a wide audience. Her signature style blends self-deprecating humor, beauty trends, and lighthearted commentary, making her one of the most engaging personalities in the space. This unique approach keeps her audience coming back for more.

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Her engagement rate of 1.15% is solid for an influencer of her size, with videos regularly hitting millions of views. She strategically taps into trending formats, viral challenges, and cultural moments, allowing her content to spread quickly. Unlike many influencers who focus solely on aesthetics, Gabrielle leans into authenticity and humor, making beauty and lifestyle content fun and accessible. This has set her apart in an industry often dominated by polished perfection.

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She posts at an average of 7.1 times per month, ensuring that her audience always has fresh content to engage with. Her consistent posting schedule and ability to stay on top of trends contribute to her steady audience retention and visibility. While her growth on TikTok has remained stable at 0% in the past month, her loyal community keeps engagement strong. With more interactive content and collaborations, she could see even greater expansion.

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Gabrielle’s TikTok presence positions her as a leading comedic lifestyle influencer, blending entertainment with everyday relatability. By continuing to leverage her authentic voice and humor, she has the potential to further increase her reach and maintain a dominant presence in short-form content. As TikTok remains one of the fastest-growing platforms, she is well-positioned to capitalize on her strong audience base.

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• Username: @gabschase
• Influence Score: 89/100
• Followers: 4.5M
• Activity: 7.1 posts last month
• Engagement Rate: 1.15%
• Growth: 0% (Stable)
• Average Engagement: 51.7K
• Posting Habits: Every day at 12 PM EST

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YouTube: Expanding Her Reach with Long-Form Content

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Gabrielle’s YouTube (@gabschase) boasts 2.2 million subscribers, making it her second-largest platform. While she is primarily known for short-form content, her YouTube channel allows her to experiment with longer videos, skits, and beauty content. She balances a mix of humorous reaction videos, beauty challenges, and casual lifestyle vlogs, giving her audience a deeper look into her personality.

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Her growth rate of +1.16% in the past 30 days shows a steady increase in subscribers. However, her engagement rate is lower than her other platforms (0.1%), which could be improved with a more frequent posting schedule. Currently, she posts only 0.6 times per month, meaning her audience does not receive regular content updates. Increasing her upload consistency could lead to stronger audience retention and interaction.

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Despite lower engagement, Gabrielle’s most viral videos receive millions of views, proving that her content has strong potential. Her YouTube channel remains an important space for long-form storytelling and potential brand collaborations. With more structured content themes, such as comedic beauty tutorials, behind-the-scenes clips, and influencer commentary, she could further establish herself in the YouTube landscape.

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By prioritizing higher posting frequency, interactive content, and collaborations with fellow YouTubers, Gabrielle could leverage her existing audience for greater channel growth. YouTube remains a valuable platform for creators looking to build longevity, and with her comedic expertise, she has the potential to further expand her brand.

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• Username: @gabschase
• Influence Score: 89/100
• Followers: 2.2M
• Activity: 0.6 posts last month
• Engagement Rate: 0.1%
• Growth: +1.16% (+24.8K in 30 days)
• Average Engagement: 2.2K
• Posting Habits: Once a month at 8 PM EST

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Instagram: A Rapidly Growing Platform

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Gabrielle’s Instagram (@gabs_thechase) is experiencing the highest growth rate among her platforms (+3.12% in the past 30 days). With 777.9K followers, she has successfully turned Instagram into a space for trendy reels, comedic skits, and engaging lifestyle content. She consistently adapts to viral trends, making her posts highly shareable and interactive.

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Her engagement rate is an impressive 7.29%, one of the highest across her platforms. This indicates that her audience is highly responsive, frequently liking, commenting, and sharing her content. She posts an average of 15 times per month, ensuring her feed stays fresh and relevant. With reels driving a majority of her engagement, Gabrielle has successfully leveraged Instagram’s algorithm to her advantage.

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Her content consists of funny beauty experiments, trending challenges, and candid lifestyle moments. Unlike traditional beauty influencers, she embraces authenticity over perfection, which resonates deeply with her audience. Some of her most viral reels have reached over 6 million views, further proving her ability to create highly engaging content.

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If Gabrielle continues to capitalize on Instagram Reels, engage in brand collaborations, and expand her storytelling, she can further solidify her presence as a leading beauty and lifestyle influencer. With consistent content and high audience interaction, Instagram is becoming an increasingly important platform for her brand.

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• Username: @gabs_thechase
• Influence Score: 92/100
• Followers: 777.9K
• Activity: 15 posts last month
• Engagement Rate: 7.29%
• Growth: +3.12% (+23.4K in 30 days)
• Average Engagement: 56.7K
• Posting Habits: Every day at 2 PM EST

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Social Media Influence Summary

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Gabrielle is ranked #44 in the Lifestyle & Reality TV category in the U.S. and is within the top 1% of influencers in her category. Her Favikon Influence Score of 9,239 points highlights her strong presence and impact across social media. Despite her high engagement and strong following, her reachability is labeled as "Very Difficult," meaning brands must be strategic when collaborating with her. However, her partnerships with Dove, Clarins, and Reformation show that she is selective but highly effective in brand integrations.

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Learn more about the Favikon Methodology here

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Content Strategy: Humor Meets Beauty and Lifestyle

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Gabrielle’s content strategy is a mix of humor, beauty, and relatable storytelling. She has successfully created a unique niche where comedy meets beauty and lifestyle, making her content entertaining and engaging.

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Reachability and Brand Partnerships

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Gabrielle Chase holds a strong influence in the beauty and lifestyle niche, but her reachability is categorized as "Very Difficult." This means that while she is a high-impact creator, securing direct collaborations with her requires significant investment. Her premium sponsorship rate of $10.5K per post makes her an exclusive choice for brands looking for high-engagement partnerships.

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Despite this, Gabrielle has already worked with major beauty and fashion brands like Dove, Reformation, and Clarins. Her ability to integrate products into her comedic content in a natural and engaging way makes her an ideal influencer for lifestyle and beauty campaigns. Unlike traditional influencers, her humor-based approach allows her to promote products without making them feel overly commercialized.

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Her engagement levels are very strong, particularly on Instagram and TikTok, where she maintains high interaction rates. This makes her a valuable partner for brands looking to reach younger, engaged audiences through creative and humorous content. However, due to her selective collaborations and high sponsorship fees, brands need to carefully strategize their partnerships to maximize value.

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To improve accessibility, Gabrielle could explore more structured brand collaborations such as long-term ambassadorships, exclusive content series, or product collaborations. Offering tiered sponsorship opportunities or engaging in affiliate marketing partnerships could also help brands of different sizes work with her. While she may not be the most accessible influencer, her impact and authenticity make her collaborations highly effective.

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Conclusion: A Rising Force in Entertainment and Beauty

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Gabrielle Chase is a highly engaging and fast-growing influencer who combines humor with beauty and lifestyle. Her TikTok dominance, growing Instagram, and stable YouTube presence make her a versatile and influential creator. Despite her high sponsorship rates and difficult reachability, Gabrielle remains an attractive option for brands looking to connect with a fun and engaged audience. Her unique comedic approach ensures she stands out in the lifestyle and beauty niche, making her a creator to watch.

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