Who's Who on Social Media
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Who is Eloise Dufka?

Eloise Dufka is a New York City-based content creator, known for her effortless blend of beauty, fashion, and lifestyle storytelling. With an eye for aesthetic visuals and a focus on authentic self-expression, she has built a loyal following across multiple platforms.

March 11, 2025
Jeremy Boissinot
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Eloise Dufka: Blending Glamour and Authenticity in Lifestyle Content

Eloise Dufka is a New York City-based content creator, specializing in fashion and beauty while sharing her personal experiences. Her strong digital presence has positioned her as an influential figure, attracting 616.7K followers on TikTok and 82K on Instagram. With a refined aesthetic, she blends luxury fashion with everyday moments, making her content both aspirational and relatable. Through engaging visuals and personal storytelling, she has cultivated a loyal audience that values her authenticity and creativity.

Her TikTok presence is where she captures real-time trends, blending beauty tutorials with daily lifestyle vlogs. With an average engagement of 7.5K interactions per video, she keeps her audience entertained and inspired. From product reviews to candid moments, she ensures her content remains fresh and relevant. By posting 10.9 videos per week, she maintains consistent engagement, allowing her brand to grow steadily.

Eloise Dufka Celebrates in Style: A Birthday Moment Filled with Glam and Joy (Source: @Eloise Dufka, Instagram, April 2023)

On Instagram, Eloise curates high-quality imagery, offering a glimpse into her luxurious yet down-to-earth lifestyle. Her engagement rate of 5.45% reflects the strong connection she has built with her audience. Through fashion-forward posts and beauty insights, she has partnered with brands like FWRD and Ring Concierge. Posting 17 times per month, she ensures her content is always visible and engaging.

Beyond social media, Eloise extends her influence through YouTube, where she shares long-form lifestyle content. Her NYC Diaries series has gained traction, with videos averaging 25.1K views, reflecting her audience’s interest in in-depth storytelling. With an engagement rate of 3.13%, her YouTube content complements her other platforms. Posting once a week at 8 PM, she ensures her followers receive regular updates, solidifying her position as a leading lifestyle influencer.

An Influencer Active on Social Media

Eloise has built a solid multi-platform presence, with her strongest engagement and visibility on TikTok and Instagram.

Eloise Dufka's Social Media Strategy Analysis

TikTok Strategy: Trend-Driven Beauty and Lifestyle Content

Eloise Dufka’s TikTok presence is built on high-engagement beauty tutorials and trendy lifestyle vlogs, making her one of the most relevant influencers in her niche. With a strong following of 616.7K, she capitalizes on fashion trends and beauty challenges to keep her content fresh. Her ability to blend aesthetic visuals with real-life moments creates an engaging and aspirational digital space. Through her relatable personality, she ensures her content resonates with a wide audience.

Her TikTok videos average 7.5K interactions, proving her content’s effectiveness in engaging her audience. She frequently shares makeup transformations, shopping hauls, and luxury fashion insights, reinforcing her status as a trendsetter. With an engagement rate of 1.21%, she successfully generates reactions and discussions around her beauty and fashion content. Her videos often feature branded collaborations, seamlessly integrating sponsored content into her organic posts.

Eloise maintains high posting consistency, sharing 10.9 videos per week, ensuring her followers always have fresh content to engage with. Her posting strategy is designed to align with TikTok’s fast-paced algorithm, allowing her to maximize visibility and audience retention. By posting twice a day at 5 PM, she optimizes her reach and engagement rates, making sure her content remains relevant. Her strategic timing and frequency help her stay ahead of TikTok’s competitive landscape.

Her TikTok content style is both polished and accessible, making her a prime candidate for high-end fashion and beauty brand collaborations. She has worked with brands like FWRD and New Bottega, leveraging her platform to influence consumer trends. Her ability to showcase luxury in a relatable way makes her a valuable influencer for aspirational yet attainable branding. With a consistent growth trajectory, she continues to expand her influence within the TikTok beauty and fashion space.

  • Username: @eloisedufka
  • Influence Score: 85.1/100
  • Followers: 616.7K
  • Activity: 10.9 videos/week
  • Engagement Rate: 1.21%
  • Growth (30 days): 0%
  • Average Engagement: 7.5K interactions/video
  • Posting Habits: Twice a day at 5 PM EST

Instagram Strategy: Luxury Meets Relatable Everyday Moments

Eloise Dufka’s Instagram strategy revolves around aesthetic-driven visuals, showcasing a balance of luxury fashion and real-life experiences. With 82K followers, she curates a feed that feels both aspirational and personal, allowing her to connect with a highly engaged audience. Her Instagram content includes high-quality fashion shots, travel moments, and behind-the-scenes lifestyle updates, reinforcing her status as a go-to beauty and fashion influencer. By integrating elevated styling with authenticity, she makes her content approachable and engaging.

Her engagement rate of 5.45% highlights her ability to foster genuine interactions with her followers. Whether she’s sharing her latest beauty routine or a travel diary from NYC, her audience remains active and invested. Her top-performing posts often feature outfit inspirations and makeup looks, with likes and comments frequently exceeding 10K interactions per post. This level of engagement solidifies her credibility, making her a highly sought-after influencer for beauty brands.

Eloise maintains an active presence, posting 17 times per month, ensuring her Instagram remains visually appealing and fresh. Her content is carefully curated to align with brand partnerships, allowing her to integrate promotional content seamlessly. By posting at 1 PM, she strategically targets peak engagement windows, maximizing her content’s reach. Her consistent posting habits ensure her brand remains a dominant force in the beauty and fashion industry.

Her collaborations with high-end brands like FWRD and Ring Concierge showcase her strong influence in luxury fashion and beauty. By featuring products naturally within her content, she creates authentic marketing opportunities for brands. Her ability to merge elegance with everyday experiences makes her an ideal partner for both high-fashion and lifestyle collaborations. With her Instagram audience growing by +11.23% in the past 30 days, she continues to strengthen her presence in the digital space.

  • Username: @eloisedufka
  • Influence Score: 87.3/100
  • Followers: 82K
  • Activity: 17 posts/month
  • Engagement Rate: 5.45%
  • Growth (30 days): +11.23% (+8.9K new followers)
  • Average Engagement: 4.5K interactions/post
  • Posting Habits: Every day at 1 PM EST

YouTube Strategy: In-Depth Storytelling and NYC Diaries

Eloise Dufka’s YouTube channel allows her to expand beyond short-form content, offering longer, more immersive storytelling. With 54.2K subscribers, her YouTube presence is smaller but still significant, attracting a dedicated audience that values in-depth content. She frequently shares NYC lifestyle vlogs, fashion reviews, and beauty routines, creating a personal and engaging viewing experience. Her NYC Diaries series has become a signature format, offering a behind-the-scenes look at her daily life.

Despite having a lower posting frequency, her videos average 25.1K views, showing that her content has strong retention rates. With an engagement rate of 3.13%, her followers actively engage with her content, commenting and sharing their thoughts on her beauty and fashion insights. Her ability to merge vlogging with polished editorial-style content makes her YouTube unique and valuable. By producing high-quality visuals with engaging storytelling, she ensures her audience stays invested.

She currently posts 5.1 videos per month, with a posting schedule set for once a week at 8 PM. This strategy focuses on quality over quantity, allowing her to deliver well-produced, engaging content that stands out. She cross-promotes her YouTube content through Instagram and TikTok, driving additional viewers from her other platforms. This holistic content strategy keeps her brand presence strong across multiple channels.

As her YouTube presence continues to evolve, she remains a key player in digital storytelling for fashion and beauty. Her collaborations with brands like New Bottega and Ring Concierge further solidify her influence within the luxury space. By maintaining a balance between aspirational and everyday content, she ensures audience loyalty while expanding her reach. With her YouTube steadily gaining traction, she is well-positioned for continued success in long-form content.

  • Username: @eloisedufka
  • Influence Score: 75.8/100
  • Followers: 54.2K
  • Activity: 5.1 videos/month
  • Engagement Rate: 3.13%
  • Growth (30 days): 0%
  • Average Engagement: 1.7K interactions/video
  • Posting Habits: Once a week at 8 PM EST

Eloise Dufka's Social Media Influence Summary

Eloise Dufka ranks in the Top 3% of Instagram creators in the United States (#11,577) and the Top 2% of Makeup influencers worldwide (#1,781), highlighting her strong presence in beauty and lifestyle content.

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Content Strategy: The Perfect Mix of Aesthetic and Realism

Eloise Dufka’s content strategy seamlessly blends luxury fashion, beauty tutorials, and lifestyle storytelling, creating an engaging mix of aspirational and relatable content across TikTok, Instagram, and YouTube.

Reachability and Partnerships

Eloise Dufka has established herself as a highly accessible influencer, consistently engaging with her audience, brands, and industry peers. Her influence score of 8,633 points reflects her strong digital presence and brand safety, making her an ideal partner for high-end collaborations. With a content style that is cheerful and minimally political, she remains brand-friendly and approachable. Her ability to integrate products seamlessly into her content makes her an effective ambassador for luxury and beauty brands.

She has secured partnerships with prestigious brands, including FWRD, Ring Concierge, and New Bottega, demonstrating her value in the beauty and fashion industry. With 14 brand tags from FWRD, she has positioned herself as a key player in luxury fashion marketing. Her collaborations with jewelry brands like Ring Concierge (9 tags) further showcase her influence in high-end accessories. By maintaining authentic relationships with brands, she ensures her partnerships resonate with her audience.

An overview of Eloise Dufka's top influential connections across key industries. (Source: Favikon)

Eloise’s high posting frequency of 33 posts per month allows her to stay consistently engaged with her audience, making her a reliable influencer for brand promotions. Her Instagram and TikTok engagement rates of 5.45% and 1.21%, respectively, indicate her ability to drive meaningful interactions. With a steady content output, she keeps her brand collaborations fresh and relevant, ensuring that her sponsored posts feel organic and engaging. This high level of engagement makes her an attractive choice for potential partnerships.

Her multi-platform strategy enhances her reachability, allowing her to offer brands exposure across TikTok, Instagram, and YouTube. Her posting schedule ensures regular interaction, giving brands consistent visibility through her content. By maintaining a balance between aesthetic storytelling and product integration, she retains her authenticity while monetizing her platforms effectively. With a strong growth trajectory and high audience trust, Eloise is a valuable partner for brands looking to connect with a fashion-forward audience.

Conclusion: Eloise Dufka’s Rise as a Beauty and Fashion Icon

Eloise Dufka has built a powerful digital presence by balancing glamour and authenticity. With strong engagement, strategic content creation, and premium brand collaborations, she remains a rising star in beauty and lifestyle content. Whether through TikTok, Instagram, or YouTube, she continues to elevate digital storytelling, solidifying her place as an influential content creator.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.