Who is Delaney Reilley?

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Delaney Reilley: Spreading Positivity Through Style and Storytelling

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Delaney Reilley is a vibrant creator based in the United States, known for her playful personality and eye-catching style. With a following of over 1.6M across platforms, she’s built a loyal community through daily content that mixes fashion and lifestyle. Her feed is full of western charm, statement looks, and relatable moments. She keeps things light, fun, and easy to follow for a young, trend-aware audience.

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Her style blends bohemian details with modern western fashion, making her content immediately recognizable. From turquoise jewelry and cowboy boots to casual denim and flowy skirts, she brings consistent visual flair. Delaney also includes snippets of everyday humor and real-life updates, adding a personal touch. Her ability to mix style with personality helps her stand out in a fast-moving space.

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She holds a Favikon Influence Score of 8,589 and ranks in the top 3% for outfits and styling worldwide. These numbers highlight her strong content performance and brand value. Delaney has already partnered with Ariat International and Hippie Cowgirl Couture, both fitting perfectly with her aesthetic. Her clear niche makes her an ideal match for brands looking for authentic and visually aligned collaborations.

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Her content tone is positive, safe, and cheerful—ideal for long-term engagement with brands and followers alike. She averages around 24 posts per month, maintaining a steady pace across platforms. Delaney interacts with her audience often, creating a warm and welcoming space. Her combination of creativity, consistency, and charm makes her a rising name in the lifestyle category.

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An Influencer Active on Social Media

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Delaney Reilley has a combined audience of over 1.6M followers across TikTok and Instagram, with TikTok being her most impactful channel.

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Delaney’s Social Media Strategy Analysis

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TikTok Strategy: Positive Energy Meets Fashion Expression

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Delaney’s TikTok is her top-performing platform, with 1.5M followers and a sharp growth rate of +4.53%, gaining 65K new followers in just 30 days. Her videos focus on styling, light humor, and snippets of her daily life, creating a breezy and casual vibe. This unfiltered energy makes her highly relatable to younger viewers. Her relaxed approach helps her stand out in the crowded fashion niche.

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She posts around 16 videos per week, usually uploading twice a day at 12 PM EST, which keeps her algorithm presence steady. Her engagement rate is 0.35%, with an average of 5.2K interactions and 50.5K views per video. While not extremely high, these numbers reflect consistent exposure and growing reach. Delaney’s regular activity keeps her top-of-mind for followers and brands alike.

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Her content is marked “safe,” cheerful, and politically neutral, making her a strong fit for mainstream partnerships. With a feed full of vibrant outfits, western details, and feel-good moments, her videos feel like a scrolling mood board. She avoids heavy editing or overproduction, which adds authenticity. These qualities make her an appealing pick for wellness and lifestyle campaigns.

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Delaney currently ranks in the top 3% of TikTok creators worldwide, placing her in a competitive bracket of high-potential influencers. Her tone suits brands aiming for joyful, trend-aware outreach. From relaxed voiceovers to relatable outfit transitions, her TikTok remains her most important platform for visibility and influence. It’s her best tool for engaging a youthful audience.

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• ‍Username: @delareilley‍
• Influence Score: 87.8/100‍
• Followers: 1.5M‍
• Activity: 16 videos/week‍
• Engagement Rate: 0.35%‍
• Growth: +4.53%‍
• Average Engagement: 5.2K‍
• Posting Habits: Twice a day at 12 PM EST

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Instagram Strategy: Aesthetic Meets Calm Confidence

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Delaney uses Instagram to showcase polished content that reflects her style and upbeat personality. With 145.6K followers, the platform acts as a visual companion to her TikTok feed. Her Instagram strategy focuses on sharing fashion-forward moments, often through outfit-of-the-day posts, jewelry highlights, and casual lifestyle updates. Carousel posts allow her to tell short-form visual stories that are both engaging and aesthetically curated.

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Her performance on the platform shows consistent engagement, with an average of 1.5K interactions per post and around 44.2K monthly views. With a 1% engagement rate, she maintains a loyal and responsive audience. Her community continues to interact positively despite a modest growth of +0.38% in the last 30 days. These metrics reflect a strong level of audience trust, making her a solid choice for fashion and lifestyle brands.

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Delaney’s feed is built for visual storytelling and brand synergy. She frequently tags products and uses affiliate links, especially in paid partnerships. Her stories serve as a tool for real-time interaction—whether it's showing new arrivals, teasing upcoming collabs, or casually chatting with her followers. While her TikTok drives discovery, Instagram reinforces identity and loyalty through more static but meaningful content.

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She posts around 8 times per month, typically at 8 PM EST, which aligns with standard high-engagement times for lifestyle audiences. Her consistent tone, combined with bright and cohesive visuals, makes this platform ideal for sponsored image posts, product placements, and lookbook-style campaigns. It offers slower-paced, lasting impressions and curated storytelling that’s ideal for visual branding. Instagram continues to support her personal growth while offering value to collaborating partners.

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• ‍Username: @delareilley‍
• Influence Score: 83.7/100‍
• Followers: 145.6K‍
• Activity: 8 posts/month‍
• Engagement Rate: 1%‍
• Growth: +0.38%‍
• Average Engagement: 1.5K‍
• Posting Habits: Twice a week at 8 PM EST

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Delaney Reilley’s Social Media Influence Summary

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Delaney Reilley holds a Favikon Influence Score of 8,589, placing her in the top 3% of TikTok creators worldwide and top 3% for fashion and styling in the US. Her rankings reflect a strong niche presence with room to expand reach. Her content performs best in casual, feel-good categories with visually vibrant appeal. She ranks #564 in Outfits & Styling (US) and #5238 in TikTok US. These scores show she is positioned well for growth and collaboration.

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Learn more about the Favikon Methodology here

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Content Strategy: A Positive Fashion Story

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Delaney’s content strategy revolves around keeping things light, happy, and personal. She uses both video and photo formats to tell stories, whether it's styling a new look or sharing a short moment from her week. Her captions are cheerful, sometimes funny, often encouraging. She keeps her content casual while still offering aesthetic consistency. Each post feels like it belongs to the same visual world—boho, bright, western-tinged. She repeats styling themes and color palettes to keep her brand feel strong and recognizable.

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Reachability and Partnerships

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Delaney is highly reachable for collaborations, especially on TikTok and Instagram where she posts a combined 24 times per month. Her casual tone and upbeat presence make her a reliable partner for lifestyle, fashion, and beauty brands. She already works with brands like Ariat International and Hippie Cowgirl Couture. Her consistent presence helps brands gain visibility quickly.

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She maintains a strong level of brand safety, with content marked as "safe" and "uninvolved" in political topics. This creates a low-risk environment for sponsored posts and giveaways. Delaney’s visual style blends well with fashion-forward campaigns and western-themed collections. Her positive tone makes her a trustworthy face for repeat partnerships.

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Delaney’s high activity rate (16 TikToks/week and 8 Instagram posts/month) gives brands frequent opportunities for product integration. She fits well in seasonal campaigns, UGC content, and ambassador programs. Her content is adaptable—ideal for both short and long-term promotions. She brings consistent results through audience engagement.

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She is likely to accept paid campaigns, especially if the product matches her aesthetic and lifestyle. Her posting habits are predictable—12 PM EST for TikTok and 8 PM EST for Instagram—offering clear planning for brands. With an Influence Score of 8,589 and steady follower growth, Delaney offers value beyond reach. Her style and frequency make her a strong candidate for influencer marketing.

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Conclusion: Delaney Reilley Is Growing a Feel-Good Fashion Community

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Delaney Reilley is building a lifestyle brand based on joy, self-expression, and visual creativity. With a strong TikTok base and a growing Instagram, she brings consistent style and energy to her audience. Her content works for brands that want style with substance, and her track record of safe, engaging posts makes her partnership-ready. Whether styling turquoise jewelry or sharing a smile, Delaney keeps things bright, personal, and real. Her online presence proves that positive content still wins—and her growth shows she’s just getting started.

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View the AI-powered profile

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