Who's Who on Social Media
5 min to read

Who is Chocoh?

CHOCOH is a Moroccan social media star and content creator who has taken the internet by storm with her versatile content spanning lifestyle vlogs, pranks, challenges, and gaming videos. Her popularity extends across platforms such as YouTube, TikTok, Instagram, and Twitch, where she connects with fans through consistent and engaging uploads.

December 22, 2024
Jeremy Boissinot
See AI-Powered Profile ✨

CHOCOH: Crafting Engaging Content in the Digital Sphere

CHOCOH, a dynamic content creator from Morocco, has captivated audiences worldwide with her diverse and engaging content. She began her journey on YouTube, where she now boasts over 900,000 subscribers on her main channel, delivering high-quality videos every Wednesday, Saturday, and Sunday at 14:15. Her relatable personality and consistent uploads have garnered a loyal fanbase across multiple platforms, making her a standout figure in the French-speaking content creation scene.

Her content spans various genres, including lifestyle vlogs, pranks, challenges, and gaming videos, showcasing her versatility and creativity. In addition to her main channel, CHOCOH operates a second channel where she posts videos from Wednesday to Saturday at 13:15, giving her followers even more opportunities to engage with her content. This strategic consistency has played a significant role in her growth and impact as a creator.

CHOCOH Celebrates Her 1 Million YouTube Subscribers with Fans: A Milestone Moment in Her Journey(Source: @chocolatandvanillah, Instagram, July 2023)

Beyond YouTube, CHOCOH’s influence extends to Instagram, TikTok, Twitch, Twitter, and Discord, where she interacts with her audience and shares insights into her daily life. Her TikTok account alone has 1.9 million followers, while her Instagram has amassed 336,500 followers, demonstrating her wide-reaching appeal. Her ability to connect with her audience on multiple platforms highlights her adaptability and dedication as a content creator.

CHOCOH is not just about entertainment; she values community and collaboration. Over the years, she has partnered with other YouTubers and influencers, amplifying her reach and enriching her content. She frequently hosts live streams on Twitch and engages with her followers in real time, creating a personal and interactive experience. This commitment to connection has solidified her status as one of the leading voices in video entertainment in France.

An Influencer Active On Social Media

CHOCOH commands an impressive reach across YouTube, TikTok, Instagram, Twitch, and Twitter, making her a multi-platform content creator with diverse engagement points.

Chocoh's Social Media Strategy Analysis

YouTube Strategy: Quality Content and Consistency

YouTube is CHOCOH's primary platform, where her strategy revolves around consistent uploads and diverse content. She posts videos on her main channel every Wednesday, Saturday, and Sunday at 14:15, maintaining a regular schedule that keeps her audience engaged. Her content ranges from lifestyle vlogs to pranks, challenges, and gaming videos, appealing to a wide demographic of viewers. This consistency not only builds anticipation but also ensures that her followers always have fresh content to enjoy.

Her secondary YouTube channel, with uploads from Wednesday to Saturday at 13:15, allows her to diversify her video offerings even further. This secondary channel includes additional content such as behind-the-scenes moments, personal updates, and casual vlogs, providing a deeper connection with her audience. By managing two active channels, CHOCOH effectively caters to both casual viewers and dedicated fans.

CHOCOH leverages trending topics and culturally relevant themes to ensure her videos are relatable and timely. For instance, her gaming content resonates with younger audiences, while her lifestyle and prank videos appeal to a broader age group. This strategy of blending genres helps her maintain a competitive edge and keeps her audience growing steadily.

In addition to her content variety, CHOCOH collaborates with fellow creators and influencers to expand her reach. These partnerships allow her to tap into new audiences while introducing her followers to fresh perspectives. With an engagement rate of 0.97% on her main YouTube channel, her videos consistently attract thousands of comments and shares, reflecting her success in building a strong community.

  • Username: @ChocohOff
  • Influence Score: 88.4/100
  • Followers: 1.8 million
  • Activity: 2.1 videos/month
  • Engagement Rate: 0.97%
  • Growth: +1.62% (+28.8k followers)
  • Average Engagement: 17.4k
  • Posting Habits: Twice a month, typically at 8 PM EST

TikTok Strategy: Relatable and Viral Content

TikTok is CHOCOH’s fastest-growing platform, where her 1.9 million followers enjoy her unique blend of humor, challenges, and lifestyle snippets. Her TikTok strategy revolves around creating relatable and shareable content, with videos that often go viral due to their authenticity and creativity. Her "GO perdre 4KG" video, for example, amassed over 2.6 million views, demonstrating her ability to tap into trends effectively.

CHOCOH’s TikTok content often features short, engaging clips that cater to the platform’s preference for quick and entertaining videos. By participating in popular challenges and trends, she ensures her content stays relevant while appealing to TikTok’s younger audience. This strategy also helps her videos appear on the For You page, increasing her visibility and growth.

The platform’s algorithm rewards consistency, and CHOCOH ensures regular uploads to maximize her reach. With an average engagement rate of 2.7% and weekly posting habits, she strikes a balance between quality and frequency, ensuring her followers always have something new to enjoy. Her TikToks often highlight her personality and humor, creating an approachable image that resonates with viewers.

Collaborations and duets with other TikTok creators further enhance her presence on the platform. These partnerships expose her to new audiences and increase her chances of gaining traction on trending topics. TikTok has become a cornerstone of her social media strategy, providing a space to showcase her playful and creative side.

  • Username: @chocolatandvanillah
  • Influence Score: 87.1/100
  • Followers: 1.9 million
  • Activity: 1.1 videos/week
  • Engagement Rate: 2.7%
  • Growth: 0%
  • Average Engagement: 51.3k
  • Posting Habits: Weekly at 12 PM EST

Instagram Strategy: Visual Storytelling and Engagement

CHOCOH’s Instagram presence thrives on visually captivating content that aligns with her brand. With over 336,500 followers and an impressive engagement rate of 4.16%, she uses this platform to share curated photos, reels, and updates. Her posts blend lifestyle snapshots, event highlights, and promotional content, creating a well-rounded feed that resonates with her audience.

A key component of her Instagram strategy is leveraging reels and interactive posts to boost engagement. From fashion looks to event appearances, she ensures her posts reflect her personality while inviting followers to engage through likes, comments, and shares. Her Halloween-themed makeup reel garnered over 348,000 views, showcasing her ability to create viral, thematic content.

CHOCOH uses Instagram stories strategically to maintain daily interaction with her followers. These stories often include behind-the-scenes glimpses, polls, and Q&A sessions, providing a more personal touch. By creating an ongoing dialogue with her audience, she fosters loyalty and keeps her followers engaged with her brand.

Brand collaborations are another integral part of her Instagram strategy. She promotes products and events while maintaining authenticity, ensuring her recommendations feel genuine. This approach has attracted partnerships with notable brands, reinforcing her position as a trusted influencer in the lifestyle and entertainment niche.

  • Username: @chocolatandvanillah
  • Influence Score: 89.1/100
  • Followers: 336.5k
  • Activity: 6 posts/month
  • Engagement Rate: 4.16%
  • Growth: +3.16% (+10.3k followers)
  • Average Engagement: 14k
  • Posting Habits: Twice a week at 1 PM EST

CHOCOH’s Twitch Strategy: Live Interaction and Community Building

CHOCOH’s Twitch channel has become a hub for her most loyal fans, boasting 89,500 followers who tune in to watch her live streams. Her Twitch strategy is centered on real-time interaction, offering viewers a chance to engage with her directly. Her streams often include gaming sessions, live Q&A interactions, and casual chats, making her content both entertaining and personal. This level of engagement fosters a strong sense of community, as followers feel directly connected to her through live interactions.

  • Username: ChocolatAndVanillah
  • Influence Score: N/A
  • Followers: 89,500
  • Activity: Rare (approximately 0.3 streams/week)
  • Engagement Rate: 0.38%
  • Growth: +0.08% (+72 followers in 30 days)
  • Average Engagement: 91 views per stream
  • Posting Habits: Once a week at 12 PM EST

Twitter Strategy: Personality and Brand Updates

CHOCOH’s Twitter presence emphasizes her authentic personality while keeping her followers informed about her latest projects and updates. Her tweets often include humorous takes on her daily life, personal anecdotes, and engaging commentary on trending topics. This personal approach resonates with her audience, making her profile feel less like a promotional channel and more like an extension of her everyday life.

Twitter also serves as a cross-promotional tool for CHOCOH’s other platforms. She frequently shares links to her YouTube videos, Twitch streams, and TikTok posts, ensuring that her followers remain engaged across multiple channels. By integrating multimedia elements like photos, videos, and polls into her tweets, she keeps her content visually appealing and interactive, further driving engagement.

Her conversational tone encourages followers to reply and retweet, sparking organic conversations and increasing her visibility on the platform. CHOCOH also uses Twitter to connect with other creators and brands, expanding her reach and establishing valuable partnerships. These interactions highlight her versatility as a content creator who can seamlessly blend personal and professional engagements.

Despite her relatively infrequent activity, CHOCOH’s tweets consistently garner high engagement, thanks to her relatable and entertaining content. Her ability to strike a balance between humor, updates, and promotions ensures that her Twitter account remains an important touchpoint for her followers. This strategy allows her to maintain a strong presence on the platform while focusing on her other content-heavy channels.

  • Username: ChocoVanillah
  • Influence Score: 75.3/100
  • Followers: 24,000
  • Activity: Infrequent (0.3 tweets/week)
  • Engagement Rate: 0.38%
  • Growth: +0.11% (+25 followers in 30 days)
  • Average Engagement: 11.5K interactions per tweet
  • Posting Habits: Once a week at 12 PM EST

Chocoh's Social Media Influence Summary

With a Favikon Authority Score of 9,060 points, CHOCOH is a top-tier influencer in France. Ranked #68 in Video Entertainment, her ability to connect with diverse audiences sets her apart. Her reachability may be challenging due to her high demand, but her consistent engagement makes her a valuable partner for brands.

Content Strategy: Creativity Meets Relatability

CHOCOH’s content thrives on relatability and variety. Whether it's pranking friends, showcasing her lifestyle, or testing new trends, she remains authentic and entertaining. Her ability to pivot between different niches keeps her audience engaged and her content fresh.

Reachability and Partnerships

CHOCOH has established herself as a prominent yet approachable creator across various platforms, carefully balancing her professional partnerships and direct fan interactions. Despite her busy schedule, she maintains consistent communication channels through live streams, replies on Twitter, and comments on Instagram, ensuring her followers feel valued and acknowledged. Her multi-platform presence allows her to reach a diverse audience and build deeper connections with them.

Her collaborations with brands further enhance her reachability, positioning her as a trusted ambassador in the lifestyle, gaming, and entertainment industries. She engages in sponsored posts and partnerships that align with her authentic personality, ensuring that her content remains genuine and relatable. This approach strengthens her reputation while expanding her network within the social media and corporate spheres.

An overview of Chocoh’s top influential connections across key industries. (Source: Favikon)

CHOCOH also leverages interactive tools like Q&A sessions and live chats, making her accessible to her fans in real time. By directly addressing questions and feedback during her Twitch streams or Instagram Stories, she fosters a sense of inclusivity among her followers. Her ability to maintain such accessibility contributes significantly to her loyal fan base and ensures her audience remains engaged and invested.

However, CHOCOH’s reachability also comes with challenges, as her growing audience has made her highly sought after by brands. This demand has led to increased exclusivity in her collaborations, with an estimated sponsored post cost of $22.5K. While this exclusivity may make her less accessible for smaller partnerships, it positions her as a premium influencer who delivers substantial value to the brands she chooses to work with. Through a strategic balance of exclusivity and fan engagement, CHOCOH continues to strengthen her presence in the competitive social media landscape.

Conclusion: The Future of French Digital Entertainment

CHOCOH’s rise in the digital space showcases her versatility and connection with her audience. As a leading voice in social media, she continues to innovate, entertain, and expand her influence. With her commitment to quality and creativity, CHOCOH is undoubtedly a creator to watch in the coming years.

You might also find interesting:

✨ Rose Theron aka Rose Thr - Complete Social Media Analysis

✨ Kimberly Loaiza - Complete Social Media Analysis

✨ Lawra Meschi - Complete Social Media Analysis

About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.