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Who is Ángela Vázquez?
Ángela Vázquez has built a strong online presence as a beauty and lifestyle influencer, captivating audiences with her makeup tutorials, self-expression tips, and a distinct passion for matcha culture. She has positioned herself as a relatable content creator, consistently collaborating with major brands like L’Oréal and NYX to engage her audience in an authentic way.

Ángela Vázquez: Embracing Beauty and Matcha Culture on Social Media
Ángela Vázquez is a rising influencer in the beauty and lifestyle space, known for her engaging content and relatable personality. She has built a loyal audience by sharing makeup tutorials, self-care routines, and wellness tips. Her content reflects her passion for self-expression, inspiring followers to embrace their natural beauty. With a strong presence on social media, she continues to grow her impact in the digital world.
Her love for matcha is a defining feature of her brand, seamlessly integrating into her content alongside beauty and lifestyle themes. She often shares matcha-based skincare benefits, drink recipes, and morning rituals. This unique angle sets her apart from other creators and resonates with wellness-focused followers. By blending beauty and health, Ángela keeps her content fresh and relevant.

With over 1.6 million followers across platforms, Ángela has caught the attention of major brands in the industry. She has collaborated with L’Oréal, Maybelline New York, and Dossier Perfume to showcase products in an authentic and engaging way. Her ability to naturally incorporate sponsorships makes her a trusted voice in the beauty space. These partnerships highlight her influence and credibility among beauty enthusiasts.
Ángela’s consistency and creativity keep her audience engaged, with frequent uploads and interactive posts. Her content is cheerful, approachable, and designed for young beauty lovers looking for inspiration. She posts regularly on TikTok, where her engagement is highest, and stays active on Instagram with curated lifestyle content. With her growing influence, Ángela is set to make an even bigger impact in the beauty industry.
An Influencer Active on Social Media

With a primary focus on TikTok and Instagram, Ángela Vázquez has amassed a significant following. She enjoys high engagement rates, especially on TikTok, where her content is frequently shared and discussed by beauty enthusiasts.
Angela’s Social Media Strategy Analysis
TikTok: Engaging Beauty Enthusiasts through Creative Content

As her most influential platform, TikTok is where Ángela truly thrives. She consistently delivers beauty tutorials, lifestyle tips, and brand collaborations that generate Ángela’s TikTok presence is her strongest, with 991K followers who actively engage with her beauty and lifestyle content. She shares makeup tutorials, skincare routines, and self-expression tips in a fun and relatable way. Her ability to blend authenticity with high-quality visuals makes her content stand out. With an average of 701.4K views per video, her reach continues to expand.
Her engagement rate of 3.59% showcases her strong connection with her audience, as her videos receive thousands of likes and comments. She encourages interaction through Q&A sessions, reaction videos, and beauty challenges. Her relatable content style ensures followers return for more advice and product recommendations. This consistent engagement boosts her visibility on TikTok’s algorithm.

Ángela maintains a steady posting schedule, uploading around 4.5 videos per week, typically at 7 PM EST. Her consistency keeps her content fresh while allowing her audience to anticipate her next post. She balances structured beauty tutorials with spontaneous lifestyle clips, creating a mix of planned and organic content. This approach helps her maintain authenticity while optimizing engagement.
Her collaborations with major brands like L’Oréal and Maybelline New York have strengthened her credibility. She seamlessly integrates product reviews and sponsored content without making them feel overly promotional. By showcasing her personal experience with products, she builds trust with her audience. This strategy makes her an ideal partner for beauty and lifestyle campaigns.
- Username: @angieevazquez_
- Influence Score: 91.6/100
- Followers: 991K
- Activity: 4.5 videos/week
- Engagement Rate: 3.59%
- Growth: +2.6%
- Average Engagement: 35.6K
- Posting Habits: Every day at 7 PM EST
Instagram: A More Curated Beauty and Lifestyle Space

With 648.7K followers on Instagram, Ángela uses the platform to share curated beauty content and lifestyle snapshots. Her feed features high-quality images, behind-the-scenes moments, and interactive stories. While her engagement rate is lower than on TikTok, her content still resonates with thousands of beauty enthusiasts. Her aesthetic and branding remain consistent across posts.
Her engagement rate of 0.56% reflects the platform’s different interaction style compared to TikTok. Despite this, she still receives an average of 3.6K likes and comments per post. She leverages Instagram Stories and Reels to increase engagement, often using polls, Q&As, and tutorial snippets. This strategy helps maintain an active and involved audience.

Ángela follows a structured posting schedule, uploading around 5 posts per month, usually at 6 PM EST. While she posts less frequently than on TikTok, her Instagram content is more polished and brand-focused. She carefully selects content that aligns with her audience's preferences, ensuring every post has value. This approach keeps her followers engaged without overwhelming them.
Her work with brands like Dossier Perfume highlights her ability to create visually appealing sponsored content. She collaborates on campaigns featuring product placements, tutorials, and unboxing experiences. By integrating beauty and lifestyle elements naturally, she enhances brand visibility while maintaining authenticity. This balance makes her a trusted influencer in the beauty community.
- Username: @angieevazquezz
- Influence Score: 77.5/100
- Followers: 648.7K
- Activity: 5 posts/month
- Engagement Rate: 0.56%
- Growth: -0.98%
- Average Engagement: 3.6K
- Posting Habits: Once a week at 6 PM EST
Ángela Vázquez’s Social Media Influence Summary

Ángela ranks highly within her niche, with a Favikon authority score placing her in the Top 2% of TikTok creators in Mexico (#396) and the Top 1% worldwide (#7083). In the Singers & Songwriters category, she holds the #81 spot in Mexico and ranks within the Top 25% globally (#1617). These rankings highlight her strong influence in the beauty and lifestyle space, particularly among Spanish-speaking audiences.
Learn more about the Favikon Methodology here
Content Strategy: Beauty, Matcha, and Relatable Self-Expression
Ángela Vázquez's content is a blend of beauty tutorials, lifestyle inspiration, and self-expression. Her focus on matcha culture makes her stand out in the beauty industry, adding a unique and authentic touch to her branding. Her audience appreciates her cheerful and positive approach, making her content both enjoyable and engaging. She maintains brand safety by staying politically uninvolved and ensuring her content remains inclusive and appealing to broad demographics. Her partnerships with beauty giants like L'Oréal and Maybelline highlight her credibility and influence.
Reachability and Partnerships

Ángela is a highly sought-after influencer in the beauty and lifestyle space, making her an ideal collaborator for brands. With a combined following of over 1.6 million, she offers significant reach, especially among Spanish-speaking audiences. Her content’s high engagement ensures that sponsored posts receive strong interaction. This makes her a valuable asset for brands looking to connect with young beauty enthusiasts.
Her proven track record with brands like L’Oréal, Maybelline, and Dossier Perfume highlights her ability to deliver successful partnerships. She seamlessly integrates products into her content through tutorials, reviews, and recommendations. Her followers trust her opinions, making her sponsorships feel organic rather than forced. This trust translates into high conversion rates for the brands she works with.

Ángela’s content is highly adaptable, allowing her to work with a variety of beauty, wellness, and lifestyle brands. Whether promoting skincare, makeup, or self-care routines, she ensures her collaborations align with her personal brand. Her ability to create engaging, authentic posts makes her a preferred choice for long-term brand deals. This flexibility helps her maintain credibility while maximizing brand impact.
For brands looking to work with her, Ángela is easy to reach through her social media profiles and collaboration inquiries. Given her frequent posting and responsiveness, she is likely open to new partnerships that align with her content style. Her willingness to engage with her audience through sponsored content makes her an effective brand ambassador. With her growing influence, she remains a top-tier choice for strategic collaborations.
Conclusion: A Rising Beauty Icon with a Passion for Matcha and Self-Expression
Ángela Vázquez is a standout content creator in the beauty and lifestyle space. Her ability to connect with her audience through engaging tutorials and her signature matcha-loving persona sets her apart. With a strong TikTok presence and an aesthetically driven Instagram feed, she is an influential voice in the beauty world. Her brand collaborations reinforce her credibility, and her growing influence suggests that she will continue to be a key figure in the beauty influencer community for years to come.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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