Who's Who on Social Media
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Who is Andy Mewborn?

Andy Mewborn, a leading expert in B2B SaaS, empowers sales professionals with practical playbooks and frameworks to achieve significant growth. As the founder of Distribute.so, he provides actionable resources and innovative strategies, making him a trusted authority in sales and business development.

December 24, 2024
Jeremy Boissinot
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Andy Mewborn: Revolutionizing Sales Strategies and B2B SaaS

Andy Mewborn is a tech founder, ironman, and influential voice in B2B sales strategy. As the founder of Distribute.so, Andy has built a reputation for crafting practical, results-driven approaches that help sales professionals and companies achieve significant growth. With years of experience in scaling ventures, his insights into sales frameworks and tools have become indispensable for those looking to close bigger deals and improve efficiency in their sales processes.

Andy’s journey into thought leadership stems from a strong foundation in SaaS and marketing. He has successfully leveraged his deep understanding of the B2B landscape to create resources such as templates, playbooks, and digital toolkits, which have proven invaluable to his audience. These materials, combined with his engaging content, have helped him amass a loyal following of professionals eager to refine their strategies and adopt his actionable advice.

What sets Andy apart is his unique ability to combine technical expertise with a personable and humorous touch. Whether through his popular LinkedIn posts or his insightful podcast, he shares knowledge in a way that is both relatable and impactful. His content not only educates but also inspires, as he consistently provides salespeople with the tools and confidence they need to thrive in a competitive market.

Beyond his professional pursuits, Andy’s dedication as an Ironman athlete exemplifies his resilience and discipline. This balance of personal and professional commitment highlights his multifaceted personality, making him a standout figure in the SaaS and B2B communities. Andy Mewborn is more than just a sales expert—he is a mentor, innovator, and leader for those seeking success in business and beyond.

Social Media Analysis and Strategy

LinkedIn: The Primary Platform for B2B Influence

Andy’s LinkedIn account serves as the cornerstone of his social media strategy, boasting an impressive 199.4K followers. The platform is where Andy shares his in-depth insights on sales strategies, growth hacks, and the tools that can help salespeople excel. His posts often take the form of carousels, videos, and detailed playbooks, all tailored to his target audience of B2B SaaS professionals.

Through engaging storytelling and a focus on actionable advice, Andy has achieved a high engagement rate of 0.32%, with an average of 640 interactions per post. His activity level is commendable, with 25 posts last month, ensuring that his content remains visible and relevant. Notably, his content growth is on an upward trajectory, with a 1.97% increase in followers over 30 days.

  • Username: @amewborn
  • Influence Score: 90.6/100
  • Followers: 199.4K
  • Activity: 25 posts/month
  • Engagement Rate: 0.32%
  • Growth: +1.97%
  • Average Engagement: 640 interactions
  • Posting Habits: Almost daily

Twitter (X): Niche Engagement with Thought Leadership

On Twitter (X), Andy caters to a smaller but targeted audience of 17K followers. His posts often focus on quick, impactful insights, ranging from sales tips to commentary on industry trends. While his activity has dipped slightly with 0.8 tweets per week, his content still reflects his expertise and relevance in the SaaS space.

Despite the platform's smaller reach and a lower engagement rate of 0.01%, Andy’s consistent sharing of valuable knowledge highlights his commitment to his audience.

  • Username: @andymewborn
  • Influence Score: 53.8/100
  • Followers: 17K
  • Activity: 0.8 tweets/week
  • Engagement Rate: 0.01%
  • Growth: -0.3%
  • Average Engagement: 2 interactions
  • Posting Habits: Inconsistent

Instagram: A Dormant Channel with Potential

While Andy has a presence on Instagram under the username @andys.vizuals, his activity has been dormant for several months. With 9.7K followers, the platform represents an underutilized opportunity for Andy to expand his reach, particularly among younger, visually driven audiences. With zero posts in the last eight months, this platform holds untapped potential.

  • Username: @andys.vizuals
  • Influence Score: 11.9/100
  • Followers: 9.7K
  • Activity: No posts in 8 months
  • Engagement Rate: 0%
  • Growth: -1.42%
  • Average Engagement: 0 interactions
  • Posting Habits: Inactive

Andy's Newsletter: Bite-Sized Sales Wisdom

Andy’s newsletter, read by over 15,000 subscribers, delivers practical go-to-market (GTM) strategies in just five minutes. Known for its humor and concise advice, it’s tailored for busy professionals looking to enhance their sales skills with actionable insights and ready-to-use frameworks.

Each issue is packed with tools like templates and playbooks, designed to address real-world sales challenges. With a focus on value and simplicity, the newsletter has become a favorite resource for professionals at leading companies such as Snowflake, Gong, and Outreach, further solidifying Andy’s influence in the B2B space.

Andy's Podcast

"Andy’s Pod" takes listeners into the minds of industry leaders and visionaries. Updated weekly, the podcast features discussions on sales, distribution, and entrepreneurship. With a 5-star rating, it’s clear that Andy’s conversational approach and choice of guests resonate well with his audience.

The podcast extends Andy’s reach, allowing him to explore topics in greater depth and establish connections with fellow thought leaders. It’s a testament to his ability to create content that educates, inspires, and entertains.

Andy's Influence Through Rankings and Authority

Andy Mewborn ranks #3 in the United States for SaaS influencers, with an authority score of 8,381 points. His strong presence on LinkedIn and commitment to content consistency have earned him recognition as a top 1% performer in the platform’s U.S. rankings. While his reachability is moderate, his influence within the B2B SaaS community is undeniable.

Content Strategy: Engaging and Practical

Andy’s content strategy is built around delivering value. From free templates to thought-provoking carousels, his posts are designed to equip his audience with tools for success. His emphasis on actionable insights ensures high retention and engagement among his followers.

Reachability and Partnerships

With a reachability score of Normal and an estimated sponsored post cost of $3.8K, Andy presents a valuable opportunity for brands in the SaaS and sales industries. His authority within the space makes him a reliable partner for campaigns aiming to target decision-makers in B2B environments.

Andy Mewborn’s creator network is a powerhouse of influential professionals and brands in the SaaS and sales industries. It includes prominent figures like Noah Kagan, Vaibhav Namburi, and Udi Ledergor, as well as major companies like Gong. This curated network amplifies Andy’s influence by connecting him with top-tier leaders in marketing, sales, and business development, fostering collaboration and driving valuable conversations within the industry.

Conclusion: Inspiring Growth and Innovation in B2B Sales

Andy Mewborn is a powerhouse in the sales and SaaS industries, combining practical wisdom with an engaging online presence. From LinkedIn to his podcast, Andy’s influence is felt across multiple platforms. As he continues to innovate and inspire, his role as a thought leader in B2B sales and SaaS is only set to grow.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.