Who is Alex M H Smith?

Alex M H Smith stands out among business influencers for his direct, actionable insights and innovative strategies that challenge traditional approaches. Through LinkedIn dominance, short-form videos, and an engaging newsletter, he delivers simplified, impactful strategy solutions tailored to entrepreneurs, CEOs, and department heads. His educational posts, thought-provoking carousels, and explanatory videos resonate with his audience, making him a credible and influential voice in business strategy. Alex's growing online presence reflects a rising demand for his ability to simplify complex concepts and empower leaders with practical solutions.

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Alex M H Smith: A No-Nonsense Strategist Empowering Business Leaders

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Alex M H Smith is a strategic consultant and author whose career revolves around a singular mission: making bold moves and breaking away from the competition. Based in the United Kingdom, Alex is widely celebrated for his “No Bullsh*t” approach to strategy. His philosophy is rooted in identifying what truly matters to businesses and eliminating noise, which has helped him craft transformative solutions for consumer brands.

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Starting his career with a focus on brand strategy, Alex recognized early on the pitfalls many businesses fall into when overcomplicating strategy. Over the years, he refined his methods and began sharing them not just with his clients but also through social media and his popular newsletter. By consistently offering actionable insights that cut through jargon, Alex's advice resonates with businesses at every stage—from startups looking to find their footing to established corporations navigating growth challenges.

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Today, Alex uses his platforms to teach strategies aimed at unlocking breakthrough growth and aligning businesses with their teams and customers. With his engaging and thought-provoking posts, he has positioned himself as a go-to authority in business strategy, gaining recognition from leaders and peers alike. His LinkedIn presence and newsletter serve as cornerstones of his outreach, showcasing his expertise and passion for enabling others to thrive.

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A Leading Voice Across Social Platforms

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Alex M H Smith's online influence spans across LinkedIn, X (formerly Twitter), and TikTok, each with distinct content strategies that reflect his bold and no-nonsense personality.

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Alex M H Smith's Social Media Strategy

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LinkedIn: The Primary Hub for Business Strategy Insights

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With 96.7K followers, LinkedIn serves as Alex M H Smith's most powerful platform for reaching a professional audience. He shares a mix of impactful carousels, thought-provoking quotes, and actionable strategy tips, which are tailored to resonate with entrepreneurs, CEOs, and department heads. His popular carousel posts, such as “How You Can Tell if a Strategy is Actually Bullsht,”* challenge conventional thinking while educating his audience, ensuring his content is both highly engaging and shareable.

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Alex is highly active on LinkedIn, maintaining an impressive schedule of 22 posts per month, which supports a steady 3.58% growth rate in followers. His engagement rate of 0.58% highlights consistent interaction with his audience, as posts frequently generate hundreds of comments and likes. By fostering such engagement, Alex solidifies his reputation as a credible and relatable voice in the field of business strategy.

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LinkedIn not only amplifies Alex’s influence but also reinforces his image as a serious strategist with a deep understanding of the business world. His ability to present complex concepts in a simplified manner resonates strongly with his audience, making him a go-to source for actionable insights. Through a balance of educational value and challenging traditional perspectives, Alex continues to thrive as a dominant force on the platform.

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• Username: @alex-m-h-smith
• Influence Score: 90/100
• Followers: 96.7K
• Activity: 22 posts/month
• Engagement Rate: 0.58%
• Growth: +3.58% in 30 days
• Average Engagement: 564
• Posting Habits: Daily at 8 PM

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X (formerly Twitter): Short Insights for Quick Thinkers

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Alex M H Smith's presence on X (formerly Twitter) may be smaller, with 1.4K followers, but he uses the platform strategically to share bite-sized insights and reflections. His posts focus on short, impactful statements, often linked to his blog or LinkedIn content, making X an effective extension of his broader strategy. Despite its size, this platform serves as a niche channel for delivering concise thought leadership and maintaining relevance.

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The platform's negative growth rate of 1.48% suggests there is room for improvement in terms of engagement and content strategy. With a lower activity level of 6 tweets per week, Alex’s presence on X is less dominant compared to his LinkedIn performance. However, the auxiliary nature of this platform supports his larger goals by funneling traffic to his LinkedIn, blog, and newsletter, keeping his audience engaged across multiple channels.

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While X may not be Alex’s primary focus, it plays a supportive role in his content ecosystem. By providing quick, actionable insights, the platform caters to audiences seeking real-time updates and digestible strategies. This approach helps Alex maintain a presence on the platform while leveraging its potential to amplify his influence elsewhere.

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• Username: @smithesq
• Influence Score: 55.6/100
• Followers: 1.4K
• Activity: 6.1 tweets/week
• Engagement Rate: 0.2%
• Growth: -1.48%
• Average Engagement: 3

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TikTok: A Rising Space for Short-Form Strategy Content

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Alex M H Smith uses TikTok to tap into the power of short-form video, reaching a newer, younger audience with digestible tips on branding and business strategy. With 2.2K followers, his TikTok content is tailored to simplify complex concepts, making them engaging and actionable. Videos like “How to Make Average Ideas Sound Amazing” are designed to grab attention while offering practical value, showcasing his ability to resonate with a digital-savvy demographic.

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Although Alex's TikTok growth is currently stagnant, his engagement rate of 2.37% indicates that his audience finds his content valuable when it surfaces. By posting twice a week, he maintains a consistent presence on the platform, ensuring that his insights remain accessible. However, the platform presents a clear opportunity to drive further growth by leveraging trending topics and using effective hashtags to increase visibility.

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TikTok plays a strategic role in Alex’s overall content ecosystem, enabling him to reach younger entrepreneurs and professionals who are highly active on the platform. By focusing on attention-grabbing themes and delivering content with high replay value, Alex positions himself as a relatable and informative strategist. To maximize TikTok’s potential, integrating viral formats and engaging with platform trends could further amplify his reach and influence.

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• Username: @alexmhsmith
• Influence Score: 53.7/100
• Followers: 2.2K
• Activity: 1.5 videos/week
• Engagement Rate: 2.37%
• Growth: 0%
• Average Engagement: 52

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The Newsletter: “The Hidden Path”

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Alex M H Smith’s newsletter, “The Hidden Path,” stands out as a vital pillar of his outreach strategy, boasting a subscriber base of over 15,000. This platform allows Alex to dive deeper into business strategy techniques and share exclusive insights that aren’t available on his social channels. By offering value beyond his other platforms, the newsletter solidifies his role as a trusted resource for entrepreneurs and leaders seeking strategic clarity.

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Each edition of “The Hidden Path” delivers practical advice enriched with real-life examples and templates, making it both educational and actionable. A key highlight is the free Strategy Document Template, which provides subscribers with a tangible tool to implement his teachings. This offering not only enhances the newsletter’s appeal but also reinforces Alex’s commitment to empowering his audience with tools for success.

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By focusing on a niche audience of entrepreneurs and leaders, Alex ensures his content remains targeted and impactful. The newsletter’s structured and resourceful approach resonates with those seeking tailored, strategic insights to tackle complex business challenges. Through consistent value delivery, “The Hidden Path” cements Alex’s reputation as a credible and influential strategist in the business community.

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Alex M H Smith's Social Media Influence and Rankings Summary

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Alex M H Smith's Favikon authority score of 8,090 points highlights his strong influence, ranking him in the Top 1% of LinkedIn influencers in the UK and #10 in Business Strategy & Motivation. His LinkedIn dominance (90/100 Influence Score) drives his credibility, with consistent follower growth and high-quality engagement. While LinkedIn remains his strongest platform, his presence on TikTok and X diversifies his reach, targeting unique audience segments. These metrics solidify Alex as a leading voice in business strategy and a valuable partner for brands seeking expertise in this niche.

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Content Strategy: A "No Bullsh*t" Approach

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Alex’s content strategy centers around simplifying business strategy for his audience. His posts resonate because they:

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1. Challenge Conventional Wisdom: Posts like “How to Spot a Bullsh*t Strategy” grab attention and position Alex as a thought leader.
2. Provide Tangible Value: Whether through templates, exercises, or direct advice, Alex ensures his audience leaves with actionable takeaways.
3. Leverage Visual Storytelling: His carousels and videos combine concise text and visuals, making complex topics accessible and engaging.

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Reachability and Partnerships

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Alex M. H. Smith’s partnership strategy is centered on leveraging his expertise in business strategy and startups, making him an influential and sought-after creator within his niche. With a substantial audience across LinkedIn (96.7K followers) and TikTok, Alex combines educational content with strategic insights tailored for professionals and entrepreneurs. His authority score of 8,090 points and an estimated sponsored post cost of $1.8K position him as an accessible yet impactful partner for brands aiming to connect with a high-value, business-savvy audience.

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His collaboration approach is well-suited for brands looking to align with thought leadership, given his ability to engage audiences through master-level insights, motivational storytelling, and actionable advice. Alex’s content showcases his authentic and straightforward style, resonating with followers who value transparency and innovation. By strategically spotlighting brands like IKEA, Ryanair, and Patagonia, he illustrates his knack for tying brand narratives to broader strategic lessons, making him an ideal partner for long-term collaborations that prioritize educational and impactful messaging. This positions him as a valuable intermediary for businesses aiming to solidify their reputation as strategic powerhouses.

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Alex M H Smith embodies the modern strategist—bold, clear, and action-oriented. Through his dominance on LinkedIn, engagement on TikTok and X, and his newsletter, Alex has established himself as a leading voice in business strategy. His content empowers businesses to cut through the noise and focus on what drives growth. With opportunities for partnerships and expansion, Alex’s influence is poised to continue growing, making him a name to watch in the strategy and business leadership space.

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