TOP Rankings
10 min to read

Top Philippines Influencers in 2025

The Philippines boasts a thriving influencer scene in 2025, with creators excelling in fashion, food, travel, and entertainment. Meet the top Filipino influencers shaping trends and captivating audiences worldwide.

January 5, 2025
Jeremy Boissinot


All real-time rankings of all platforms and countries are available here.

Focus on the Top Philippines Influencers:

20. Liza Soberano

Liza Soberano is a Filipino actress and entrepreneur who is also known for being a Save The Children Philippines Ambassador. She uses her platform to advocate for important issues such as adolescent pregnancy prevention and children's rights. Liza is also active on social media, where she shares her personal and professional experiences with her followers. She has collaborated with brands and created her own businesses, including a mobile application called Maya. Through Maya, Liza encourages her followers to participate in a charity called the Big Bank Heist, which donates to Save The Children Philippines.

Followers on Social Media: 28.2 M

Favikon Authority Score : 9 453 pts

View their AI Powered Profile

19. JM Ibarra

Mak shares fun and creative videos on TikTok, often featuring the new Del Monte Fruity Zing drink. Join Mak in the Fruity Zing transformation challenge to win exciting prizes. Mak's content is engaging and showcases a variety of themes and collaborations with other users. Follow Mak for a mix of entertainment and creativity on TikTok.

Followers on Social Media: 4.3 M

Favikon Authority Score : 9 462 pts

View their AI Powered Profile

18. RONALD DELOS SANTOS

Ronald Delos Santos is a content creator and event manager known for his presence on TikTok. He shares content related to skincare, self-care, and trending topics, often collaborating with other creators. His posts include promoting skincare products and engaging with his audience through challenges and discussions. Ronald's bio indicates business inquiries can be directed to his email. He is associated with Runcav Management and Events, showcasing his involvement in event planning and management.

Followers on Social Media: 6.7 M

Favikon Authority Score : 9 476 pts

View their AI Powered Profile

17. Spencer Serafica

Spencer Serafica, also known as Xspencer, is a popular content creator and social media personality. With a strong presence on platforms like TikTok, Instagram, Facebook, and Lyka, Spencer shares a wide range of content, including vlogs, compilations, and random videos. Known for his humorous and relatable style, Spencer has gained a large following and engages with his audience through various social media channels. Stay tuned for more entertaining and engaging content from Spencer!

Followers on Social Media: 16.9 M

Favikon Authority Score : 9 502 pts

View their AI Powered Profile

16. Anne Curtis

Anne Curtis is a Filipino-Australian actress and host known for her pursuit of dreams. With a love for Audrey Hepburn and her films, Anne has been inspired by her humanitarian work. She recently visited an exhibit dedicated to Audrey and shared her experience of seeing a more intimate side of the iconic actress. Anne is also a music festival lover, enjoying the experience with her family. She expresses gratitude for the constant support from her friends, fans, and family throughout her journey. Along with her acting and hosting career, Anne is also a user of the BPI app. She values the support system around her and feels motivated to challenge herself and achieve her biggest dreams.

Followers on Social Media: 40.4 M

Favikon Authority Score : 9 506 pts

View their AI Powered Profile

15. BINI_ph

BINI_ph is an 8-member girl group composed of young, modern Filipinas who aspire to share their talent and passion with the world. They have gained a strong following and support from their fans, with sold-out concerts and a dedicated online presence. Connect with BINI_ph on their social media accounts and join the conversation. Follow them on Facebook, Instagram, Twitter, TikTok, and Kumu. BINI_ph recently performed a powerful girl power performance of 'Flowers' alongside Maymay and Sheena. Stay updated with their latest releases by listening to their music on various digital streaming platforms.

Followers on Social Media: 12.5 M

Favikon Authority Score : 9 532 pts

View their AI Powered Profile

14. Aiah Arceta

Aiah Arceta shares glimpses of her fashion and lifestyle through fun and engaging TikTok videos. She collaborates with brands like Samsung and Maybelline, showcasing their products. Aiah also enjoys traveling and attending concerts, capturing memorable moments. Her content includes challenges, makeup tutorials, and personal reflections, resonating with a diverse audience.

Followers on Social Media: 7.9 M

Favikon Authority Score : 9 557 pts

View their AI Powered Profile

13. Zeinab Harake

Zeinab Harake is a social media personality known for her beauty tips and tricks. She is also an advocate of oral and dental health, partnering with BEAUTéDERM to promote their products. Her YouTube channel features vlogs, makeup tutorials, and product reviews. With over 8 million followers on TikTok and 2 million on Instagram, she connects with a vast audience by sharing her experiences, daily routines, and personal life. She has also been featured in various TV shows and music videos. Her posts showcase her love for fashion, travel, and family.

Followers on Social Media: 45.1 M

Favikon Authority Score : 9 572 pts

View their AI Powered Profile

12. Ranz Kyle

Ranz Kyle is a Filipino social media influencer, dancer, and YouTuber with over 15 million subscribers. He and his sister Niana Guerrero are known for their viral dance videos and "sibling goals" content. He frequently collaborates with his sister and other social media influencers such as Natalia Guerrero. Ranz Kyle has also released his music, including his latest release "Noise" with Niana. Besides dancing and social media, Ranz Kyle is an NFT enthusiast and has been actively building something in the Web3 space.

Followers on Social Media: 25.6 M

Favikon Authority Score : 9 578 pts

View their AI Powered Profile

11. Sheena Catacutan

Sheena Catacutan, a member of BINI, shares engaging content on TikTok. She collaborates with other creators and showcases trendy fashion and beauty tips. Sheena promotes various brands and products through her creative and entertaining videos. Her posts feature dance challenges, product reviews, and fun skits. She interacts with her audience through challenges and surprises, fostering a sense of community among her followers. Sheena's content reflects her vibrant personality and dedication to creating engaging and enjoyable videos.

Followers on Social Media: 12.1 M

Favikon Authority Score : 9 579 pts

View their AI Powered Profile

10. Sabby and Sophia

Sabby and Sophia, also known as the Marie Twins, are popular content creators and influencers on social media. They create a variety of content, including vlogs, challenges, and lifestyle videos. With a large following, they engage with their audience through sponsored posts and promotions, showcasing various products and events. Their content is upbeat and entertaining, often featuring their adventures and experiences. Follow Sabby and Sophia for a fun and engaging social media experience.

Followers on Social Media: 27.1 M

Favikon Authority Score : 9 580 pts

View their AI Powered Profile

9. Toni Fowler

Toni Fowler is a popular social media personality known for her entertaining content on platforms like TikTok, Instagram, and Twitter. With a large following, she engages with her fans through various posts, including vlogs, funny skits, and relatable anecdotes. Her content often revolves around her experiences as a mother and her daily life. Toni's social media presence showcases her vibrant personality and knack for connecting with her audience.

Followers on Social Media: 23.6 M

Favikon Authority Score : 9 594 pts

View their AI Powered Profile

8. Jepitot

jepitot is a TikTok user known for their creative content and unique style. Half Chinese and half garter, they often promote products on their platform. Their posts range from showcasing sticky shoes to promoting financial services like iGCashMo. Collaborating with other TikTok users, jepitot engages their audience with fun and interactive content. They also share personal recommendations and app suggestions with their followers.

Followers on Social Media: 4.7 M

Favikon Authority Score : 9 596 pts

View their AI Powered Profile

7. Bella Poarch

Bella Poarch is a TikTok sensation with over 80 million followers, making her the third most-followed account on the platform. Her lip-synch videos have garnered billions of likes while her pop music career has taken off at an impressive pace. Her hit song, "Build A B*tch," tackles misogynistic themes, and "Living Hell" is a raw portrayal of the abusive childhood she endured in the Philippines. In an interview with Vevo Footnotes, Bella reveals that the color yellow is associated with her traumatic past, and "Living Hell" is an extremely cathartic song for her.

Followers on Social Media: 114.7 M

Favikon Authority Score : 9 603 pts

View their AI Powered Profile

6. Esnyr

Esnyr is a rising star in the entertainment industry, known for his appearances in TV shows and his engaging content on social media platforms. With a growing following, Esnyr shares snippets of his life, from his travels to his personal experiences. He collaborates with brands and creates entertaining videos that resonate with his audience. Esnyr is also an advocate for positivity and self-expression, using his platform to inspire and connect with his followers.

Followers on Social Media: 13 M

Favikon Authority Score : 9 641 pts

View their AI Powered Profile

5. Kathryn Bernardo

Kathryn Bernardo is a popular actress and content creator, known for her roles in various Filipino dramas and movies. She recently created a YouTube channel where she shares glimpses of her everyday life, sans pretense or script. Kathryn also endorses various brands, including KFC, Bench, and Realme, among others. In her social media channels, she shares her love for food, travel, fashion, and beauty products. Kathryn's followers appreciate her relatable and down-to-earth personality, making her one of the most influential celebrities in the Philippines.

Followers on Social Media: 37.9 M

Favikon Authority Score : 9 685 pts

View their AI Powered Profile

4. Andrea Brillantes

Andrea Brillantes is a young actress and social media personality from the Philippines. She gained popularity through her lead roles in various TV dramas and films, and has since amassed a large following on her social media accounts. In 2021, she launched her own makeup brand called Lucky Beauty, which emphasizes the use of makeup as a lucky charm. She has also collaborated with various brands, including H&M, and has appeared in several campaigns as a model. In her social media posts, she shares her daily life, fashion, beauty tips, and promotes her brand.

Followers on Social Media: 35 M

Favikon Authority Score : 9 685 pts

View their AI Powered Profile

3. Sopeya

Sopeya is an individual who enjoys attending social events and is passionate about skincare. They frequently share posts related to skincare essentials and products. Sopeya also engages in promoting events, such as the grand party of 2024 featuring various celebrities and performances. Additionally, they actively participate in events organized by BingoPlus, showcasing their presence at festivities like Panagbenga in Baguio. Sopeya's social media presence revolves around skincare recommendations and event promotions.

Followers on Social Media: 15.6 M

Favikon Authority Score : 9 692 pts

View their AI Powered Profile

2. Ivana Alawi

Ivana Alawi is a half Moroccan and Filipina actress known for her roles in various television shows and movies in the Philippines. She is also a popular social media personality with millions of followers on various platforms such as Instagram, Twitter, and Facebook. Ivana shares a variety of content on her social media accounts, including lifestyle, fashion, beauty, and travel content. She also promotes various products and brands on her social media channels. In addition to her acting career and social media presence, Ivana is also a businesswoman and has her own line of scented candles called Perfume Dessert.

Followers on Social Media: 52.5 M

Favikon Authority Score : 9 748 pts

View their AI Powered Profile

1. Niana Guerrero

Niana Guerrero is a popular social media personality known for her dance and lifestyle content. She has gained a massive following on various social media platforms and is also a member of the dance group, Ranz and Niana. Niana frequently shares dance videos and vlogs with her siblings and friends, showcasing her talent and creativity. She has also worked with various brands and has been featured in several publications. Niana is known for her positive attitude and infectious energy, inspiring her followers to be confident and pursue their passions.

Followers on Social Media: 75.8 M

Favikon Authority Score : 9 759 pts

View their AI Powered Profile

How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

Click here to learn more about it.

Favikon influence score


Also See 👀 :

Most Followed Accounts on TikTok 2025

Most Followed Accounts on Instagram 2025

Influencer Marketing Trends in 2024

TOP 200 LinkedIn Creators Worldwide [2025 Edition]

Country of author
Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.