Top Japanese Youtubers [2025 Edition]

All real-time rankings of all platforms and countries are available here.

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Here's the list of the Top 10 Japanese YouTubers in 2025:

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10. Stray Kids Japan Official (JYP)

Stray Kids Japan Official is the Japanese channel of the South Korean boy band Stray Kids under JYP Entertainment. It features music videos, live performances, and other related content exclusively in Japanese, catering to their growing Japanese fanbase. They recently released their first Japanese album, "SKZ2021," and are currently promoting their second world tour in Japan, "MANIAC." The channel also has various social media accounts, including Twitter and TikTok, where they post updates and teasers for their upcoming releases.

Followers on YouTube : 3.2 M

Favikon Authority Score : 9 636 pts

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9. Sagawa

Sagawa is a popular social media personality with a large following on TikTok and YouTube. With 3.0 million followers on TikTok and 16.8 million subscribers on YouTube, Sagawa has become a legend in the online world. They have an official YouTube channel where they share various content, and they also have accounts on TikTok and Instagram. Sagawa invites people to subscribe to their channels and turn on notifications to stay updated. They also mention that for work-related inquiries, they can be contacted via email or direct message on Instagram.

Followers on YouTube : 34.5 M

Favikon Authority Score : 9 327 pts

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8. Snow Man

Snow Man is a Japanese boy band consisting of eight members: Hikaru Iwamoto, Tatsuya Fukazawa, Raul, Shota Watanabe, Koji Mukai, Ryohei Abe, Ren Meguro, and Ryota Miyadate. They debuted in 2020 with their first single 'd.d.' and have since gained popularity in the music industry. They are known for their energetic performances and catchy music. Snow Man is active on various social media platforms, including Instagram, Twitter, TikTok, and YouTube, where they share updates about their music activities and behind-the-scenes moments. They are also part of the Johnny's Entertainment talent agency.

Followers on YouTube : 3.7 M

Favikon Authority Score : 9 538 pts

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7. The First Take

The First Take is a YouTube channel that features musicians performing one-take music performances in a white studio with a single microphone. The concept is simple: artists have one chance to showcase their talent and perform any song they like. The channel has gained popularity for its raw and unfiltered approach to music, allowing artists to share their music in its purest form. With performances from a variety of genres, The First Take provides a platform for artists to shine and connect with their audiences through the power of live music.

Followers on YouTube : 10.4 M

Favikon Authority Score : 9 444 pts

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6. Blue Sea

Blue Sea is the host of a horror entertainment show, where they explore haunted places and conduct paranormal investigations. They share their experiences through videos on platforms like TikTok and YouTube. Blue Sea invites viewers and disciples to join them in exploring haunted spots and capturing evidence of the supernatural. They also have separate channels dedicated to daily vlogs, ghost investigations, and spiritual discussions. Follow Blue Sea on social media for thrilling and spooky content.

Followers on YouTube : 2.1 M

Favikon Authority Score : 9 215 pts

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5. Ian Boggs

Ian Boggs is a multi-talented creator, director, dancer, artist, athlete, and photographer. He shares his life experiences, creativity, and interests on social media platforms like YouTube and Instagram. Ian often talks about his struggles with identity due to being born in Japan and growing up partly in Hawaii and Italy. However, he now embraces himself as a human being beyond race and encourages others to do the same. Ian also shares his fitness journey and encourages his followers to live a life worth living.

Followers on YouTube : 18.4 M

Favikon Authority Score : 9 524 pts

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4. Cat Navi Desk

Cat Navi Desk is a cat media editorial team that publishes content on various social media platforms, including Twitter, Instagram, and YouTube. The team consists of Beruru, the editor-in-chief, and his siblings Kururu and Maruru, who serve as co-editors. They mainly post photos and videos of themselves and other cats, as well as various cat-themed content. In addition, they also create and share videos featuring cat tricks, dominoes, and more. The team recently started living with two abandoned kittens named Kururu and Maruru and often share updates on their growth and development.

Followers on YouTube : 986 K

Favikon Authority Score : 9 297 pts

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3. Bayashi

Bayashi is a popular Japanese cooking video creator with over 42 million followers on his TikTok account. He creates videos on cooking, including different cuisines and recipes, and has recently released a low-sugar recipe book called "The Ultimate Dish with Bayashi's Ultra-Low Sugar Recipes." He also sells merchandise such as T-shirts, hoodies, and aprons. Bayashi's videos are known for their ASMR quality, and he specializes in cooking, ASMR, and food-related content. He regularly posts videos on YouTube as well, and his channel has a large following too.

Followers on YouTube : 30.4 M

Favikon Authority Score : 9 673 pts

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Who's Bayashi?

2. Pin Koro

Pin Koro is a popular arts and crafts YouTuber with over 2 million subscribers. Known for their how-to-draw videos and paper crafting tutorials, Pin Koro creates fun and creative content for viewers to enjoy. From doodle art to cardboard crafts, Pin Koro invites viewers to join them in exploring the world of arts and crafts. Their videos range from drawing tutorials to DIY projects, with a focus on traditional drawing techniques and easy paper craft ideas. Get inspired and learn something new with Pin Koro!

Followers on YouTube : 6.6 M

Favikon Authority Score : 9 414 pts

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1. ISSEI

ISSEI, also known as "世界の英雄になる男" (The man who will become a hero of the world), is a Japanese social media star and comedian, popular for his funny videos and comedy remixes. With over 10 million followers on TikTok and YouTube, he creates content focused on making people smile and laugh. He also shares his lifehack series, cooking tutorials, and travel vlogs. ISSEI has a strong presence on social media and often collaborates with other creators. He aims to become famous around the world and spread joy to his followers.

Followers on YouTube : 46.9 M

Favikon Authority Score : 9 777 pts

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How does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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