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Top 20 B2B Influencers in the UK in 2025

Explore our list of top B2B influencers in the UK for 2025, who are making significant impacts. Learn how they drive innovation and effective strategies in the business world.

February 22, 2025
Jeremy Boissinot

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Here’s the list of the Top 20 B2B Influencers in the UK in 2025:

20. Jeff Sheldon

Jeff Sheldon is the founder and designer of Ugmonk, a lifestyle brand that offers a range of products from desk accessories to apparel. Ugmonk's products are inspired by Sheldon's minimalist and functional approach to design. Recently, the brand launched the Gather Collection, which includes stackable Toyo toolboxes and desk accessories. The company also collaborates with other brands, such as Tyler Florence, to create custom products. Ugmonk holds in-person warehouse sales at their HQ in Downingtown, PA and offers a subscription service for their Analog Cards. Sheldon is on the lookout for a full-time onsite photographer and e-commerce store manager.

Favikon Authority Score: 7 967 pts

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19. Danny Buck

Danny Buck is the CEO and Founder of CRAFTD, the largest men's jewelry brand globally. He shares insights on entrepreneurship, resilience, and personal growth, emphasizing the importance of experiences over money. His content often reflects on his journey from significant debt to building a successful e-commerce business, achieving over £100 million in revenue. Danny engages his audience with motivational posts and practical advice for aspiring entrepreneurs, focusing on brand building and personal development.

Favikon Authority Score: 7 967 pts

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18. Mohammed Kamil Sattar

Mohammed Kamil Sattar, known as 'The Ecom King', is a British Pakistani entrepreneur specializing in e-commerce and Shopify dropshipping. He offers extensive mentorship and free courses, sharing insights from his successful ventures that generate over $5 million annually. His content focuses on practical strategies for beginners, including product research, ad creation, and store building, aimed at helping others achieve financial independence through dropshipping.

Favikon Authority Score: 8 043 pts

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17. Stuart Machin

Stuart Machin is the CEO of Marks & Spencer, focusing on retail innovation, sustainability, and employee engagement. His social media presence highlights his commitment to revitalizing the high street, advocating for fair business rates, and enhancing customer experience. He shares insights on leadership, corporate culture, and the importance of community involvement. His posts reflect a strong emphasis on teamwork and gratitude towards employees and customers, while also addressing political issues affecting the retail sector.

Favikon Authority Score: 8 136 pts

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16. Mary Portas

Mary Portas is a prominent brand and retail expert, broadcaster, and author based in the UK. She is the founder of Portas and co-chair of the Better Business Act, advocating for a kinder economy and sustainable business practices. Her social media presence emphasizes the importance of empathy, creativity, and social responsibility in retail. Portas actively engages in discussions about women's empowerment in business and the need for systemic change in corporate practices, often highlighting the intersection of profit and social good.

Favikon Authority Score: 8 321 pts

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15. Sean McPhea

Sean McPheat is a British, multi award-winning entrepreneur, best-selling author, and founder who has built two multi-million pound companies - MTD Training and Skillshub - from the ground up without any external investment. As a creator he provides invaluable tips on leadership, business, learning and development as well as self improvement. In 2001, Sean launched MTD Training from a small bedroom office, driven by a vision to transform managers into leaders and sales teams into high performers. Today, MTD Training has partnered with over 9,000 companies worldwide, providing both commercial and apprenticeship training that delivers tangible results and makes a lasting impact. Recognising the need for enhanced digital learning, Sean founded Skillshub in 2021 – a platform that redefines e-learning with over 800 courses and 2,000+ resources designed to engage and inspire. The mission has been to deliver practical content that helps drive organizational performance. Sean’s journey has earned him several accolades, including awards for Entrepreneurship, Sales, and Learning & Development. He has appeared on CNN, BBC, ITV, and numerous other media outlets and has keynoted events globally, both in person and virtually. But beyond the awards, it’s the impact he’s made that continues to drive him every day.

Favikon Authority Score: 8 403 pts

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14. Imran Amed

Imran Amed is the founder and CEO of The Business of Fashion (BoF), a leading platform for fashion industry insights. With a background in management consulting and an MBA from Harvard, he combines creative and commercial expertise. His social media presence highlights key industry events, interviews with fashion leaders, and discussions on the evolving landscape of fashion. Amed is recognized for his contributions to fashion journalism and has been featured in various influential lists, showcasing his impact on the global fashion community.

Favikon Authority Score: 8 463 pts

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13. Amelia Sordell

Amelia Sordell is a personal branding expert and founder of Klowt, a company focused on building and monetizing personal brands. She shares candid insights about her entrepreneurial journey, including failures and successes, emphasizing authenticity and resilience. With a community of over 300,000 followers, she advocates for the importance of personal branding in business success. Her content often includes practical advice, personal anecdotes, and encouragement for others to embrace their unique stories.

Favikon Authority Score: 8 499 pts

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12. Dan Mian

Dan Mian is the founder of Gradvance, a platform dedicated to helping UK-based graduates secure top jobs. With a background in marketing at BT, Dan leverages his personal experiences of overcoming job search challenges to inspire and guide Gen-Zs. He is a LinkedIn Top Voice, recognized for his insights on job searching and career growth. Dan's content focuses on career advice, diversity and inclusion, and empowering individuals to realize their potential beyond traditional metrics like CVs and grades.

Favikon Authority Score: 8 660 pts

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11. Elfried Samba

Elfried Samba is a prominent figure in the social media and community-building space, known for his role as CEO and Co-founder of Butterfly 3ffect. With a background as the Global Head of Social Content at Gymshark, he significantly expanded the brand's fitness community. Elfried shares insights on leadership, team empowerment, and work culture, emphasizing trust, autonomy, and growth. His content is educational and focuses on fostering positive work environments and effective management practices.

Favikon Authority Score: 8 790 pts

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10. Richard McMunn

Richard McMunn is an interview expert and the founder of CareerVidz, specializing in job interview coaching and career development. With over 18 years of experience, he provides comprehensive resources, including video tutorials and written guides, to help job seekers excel in interviews. His content covers various topics such as interview questions, resume writing, and personal branding, aimed at empowering individuals to achieve their career goals. He has authored over 150 books and has a significant online presence with millions of subscribers.

Favikon Authority Score: 8 835 pts

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9. Timothy Armoo

Timothy Armoo is a successful entrepreneur known for founding Fanbytes, a company that he started at 21 and sold at 27 in an 8-figure deal. He shares insights on leadership, business growth, and entrepreneurship through his newsletter 'Cheatcodes,' which has over 10,000 subscribers. His content focuses on practical business advice, personal development, and inspiring stories of resilience and success. Timothy is also recognized for his motivational posts and business acumen.

Favikon Authority Score: 8 853 pts

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8. Eric Partaker

Eric Partaker is a renowned CEO coach, entrepreneur, and author, recognized for his expertise in business leadership and productivity. He has been awarded 'CEO of the Year' and is known for his work with Fortune 50 CEOs and his role in building Skype's success. Eric shares insights on leadership, self-mastery, and peak performance, drawing from his experiences and research in psychology and neuroscience. He is also a guest judge on The Apprentice and runs a successful investment and advisory firm.

Favikon Authority Score: 8 998 pts

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7. Callum Airey

Callum Airey, known as Calfreezy, is a prominent YouTuber and co-founder of The Fellas Studios. He creates engaging content with a focus on humorous and entertaining videos featuring challenges, interviews, and lifestyle experiences. His platform empowers podcasters by offering comprehensive solutions from production to brand-building. With a significant online presence, Calfreezy has amassed over 1.7 billion views across various podcasts, showcasing his influence in the digital content creation space.

Favikon Authority Score: 9 044 pts

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6. Ali Abdaal

Ali Abdaal is a doctor-turned-entrepreneur and productivity expert with a significant online presence, boasting over 6 million YouTube subscribers. He focuses on evidence-based strategies for productivity, personal development, and goal achievement. His content includes workshops, courses, and a bestselling book, 'Feel-Good Productivity.' Ali engages his audience through various platforms, sharing insights on time management, motivation, and effective habits, while promoting his live cohorts and community initiatives.

Favikon Authority Score: 9 051 pts

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5. Richard Branson

Richard Branson is a prominent entrepreneur and founder of the Virgin Group, known for his adventurous spirit and commitment to positive change. His social media presence emphasizes innovation, leadership, and personal growth, often sharing insights on overcoming challenges, particularly related to dyslexia. He actively promotes well-being, environmental sustainability, and social causes through initiatives like Virgin Unite. Branson's posts reflect a blend of personal anecdotes and professional achievements, engaging a diverse audience interested in entrepreneurship and philanthropy.

Favikon Authority Score: 9 175 pts

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4. Iman Gadzhi

Iman Gadzhi is a digital marketing entrepreneur and founder of Educate.io, specializing in online education and social media marketing. He shares insights on building wealth, personal development, and entrepreneurship through engaging YouTube videos and Instagram posts. His content often reflects his journey from dropping out of high school to achieving significant financial success by age 23. Gadzhi emphasizes practical skills for making money and personal growth, appealing to aspiring entrepreneurs and young professionals.

Favikon Authority Score: 9 274 pts

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3. Simon Squibb

Simon Squibb is a prominent entrepreneur and investor, known for his mission to inspire and support others in achieving their dreams. With a strong focus on entrepreneurship and business, he shares insights and strategies through his social media platforms and his book 'What's Your Dream?'. Simon is also the founder of HelpBnk, a platform aimed at fixing the education system and empowering individuals to start their dream businesses. He collaborates with notable figures like Richard Branson to amplify his impact.

Favikon Authority Score: 9 315 pts

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2. Jay Shetty

Jay Shetty is a global bestselling author, award-winning podcast host, and purpose-driven entrepreneur. Known for his podcast 'On Purpose,' he merges ancient wisdom with modern digital platforms, reaching millions worldwide. A former monk, Jay focuses on personal development, mental health, and relationships, often featuring influential guests. He co-founded House of 1212 and is the Chief Purpose Officer at Calm. His work includes bestselling books and impactful philanthropic efforts.

Favikon Authority Score: 9 525 pts

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1. Steven Barlett

Steven Bartlett is a prominent entrepreneur and investor, known for founding Flight Group, which includes Flight Fund, Flight Studio, and Flight Story. He is also a co-founder of thirdweb and hosts the popular podcast 'The Diary Of A CEO'. Bartlett is actively involved in investing in various companies, including SpaceX and WHOOP. His social media presence highlights his business ventures, interviews with influential figures, and his commitment to social causes like ending homelessness and supporting UNICEF.

Favikon Authority Score: 9 527 pts

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How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.