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Top 10 SEO Experts [2025 Edition]

Meet the SEO experts dominating social media in 2025. These 10 professionals are transforming the way we understand and implement search engine optimization, sharing actionable strategies, industry insights, and innovative techniques. From cracking algorithm mysteries to helping businesses rank higher, these experts are your go-to sources for staying ahead in the ever-evolving world of SEO.

December 24, 2024
Justine Castany

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All real-time rankings of all platforms and countries are available here.

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Here's the list of the Top 10 SEO Experts worldwide on Social Media :

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10. Connor Gillivan πŸ‡ΊπŸ‡Έ

Connor Gillivan is an entrepreneur, author, and marketer with expertise in SEO, marketing strategy, website design, writing, scaling, and outsourcing. He founded several companies, including FreeUp, a freelance marketplace that he exited in 2019, and now runs EcomBalance, AccountsBalance, Outsource School, and ConnorGillivan.com. He also manages a stock investment portfolio, angel invests in early-stage companies, and dabbles in crypto. Connor shares his SEO, marketing, and business tips on LinkedIn and his website.

‍Followers on LinkedIn : 89.4 K

Favikon Authority Score : 8 062 pts

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9. John Rush πŸ‡ΊπŸ‡Έ

John Rush is a tech entrepreneur and developer advocate known for creating profitable SaaS products like Index Rusher. They have a strong presence on social media, sharing insights into the startup world and discussing issues like fake marketing and product launches. With a focus on building tools for developers and startups, John engages with their audience, offering valuable advice and sharing their entrepreneurial journey.

‍Followers on LinkedIn : 20.7 K

Favikon Authority Score : 8 069 pts

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8. Amandine Bart πŸ‡«πŸ‡·

Amandine Bart is a SEO consultant and coach who helps clients understand and launch their SEO strategies. Her mission is to simplify SEO and make it accessible for everyone, without the headaches. Amandine provides free SEO lessons through her newsletter and offers personalized coaching for those who want to take their SEO strategies to the next level. She emphasizes the importance of reliable and quality content in SEO and warns against relying too much on artificial intelligence tools. Additionally, Amandine collaborates with Abby, an invoicing tool, to provide affordable and stylish invoicing solutions for small businesses.

‍Followers on LinkedIn : 97.1 K

Favikon Authority Score : 8 080 pts

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7. Lily Ray πŸ‡ΊπŸ‡Έ

Lily Ray is a Senior Director of SEO and Head of Organic Research at Amsive Digital (formerly Path Interactive). She is an SEO expert and DJ with a passion for creating new content and helping brands rank higher. In 2022, USA Today named her the #1 most influential SEO expert. Lily is also nominated for best female search marketer in 2017 by Search Engine Land. She has a creative outlook and is passionate about SEO, making her a great addition to any brand looking to take their digital marketing to the next level.

‍Followers on LinkedIn : 34.8 K

Favikon Authority Score : 8 081 pts

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6. Diego Ivo πŸ‡§πŸ‡·

Diego Ivo is the founder and CEO of Conversion, Brazil's largest SEO (Search Engine Optimization) Agency. He is an expert in SEO, Content & Organic Marketing. With his expertise, Diego helps businesses grow and improve their online presence. As a speaker and host at several events in Brazil, Diego shares his knowledge and insights on growth, branding, and SEO. He also offers a newsletter where he explores topics such as growth, branding, and SEO in depth. Follow Diego Ivo for valuable insights and strategies to optimize your digital marketing efforts.

‍Followers on LinkedIn : 84.9 K

Favikon Authority Score : 8 111 pts

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5. RandΒ Fishkin πŸ‡ΊπŸ‡Έ

Rand Fishkin is the co-founder and CEO of SparkToro, a software company that makes market research accessible to everyone. He is also the author of Lost & Founder: A Painfully Honest Field Guide to the Startup World. Before founding SparkToro, he led Moz, a marketing software company, for 17 years. He is a frequent keynote speaker on marketing and entrepreneurship and is known for his passion for audience research.

‍Followers on LinkedIn : 172 K

Favikon Authority Score : 8 247 pts

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4. Craig Campbell πŸ‡¬πŸ‡§

Craig Campbell is a Glasgow-based SEO expert with 20 years of experience in SEO and digital marketing. He offers training for agencies and individuals, runs his own companies, and provides valuable tips through his YouTube channel. Craig emphasizes the importance of white hat SEO techniques and offers online SEO training courses. He also discusses topics like Google indexing, affiliate marketing, and backlink strategies.

‍Followers on LinkedIn : 41.5 K

Favikon Authority Score : 8 333 pts

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3. Romauld Fons πŸ‡ͺπŸ‡Έ

Romuald Fons is a top influencer and founder of Bigseo, a leading digital marketing company. With over 10 years of experience, he has helped numerous businesses and entrepreneurs improve their online presence and achieve success through digital marketing strategies. He is known for his expertise in SEO and has built the largest Spanish-speaking SEO community in the world.

‍Followers on LinkedIn : 23 K

Favikon Authority Score : 8 359 pts

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2. Julian Goldie πŸ‡¬πŸ‡§

Julian Goldie is an SEO consultant and YouTuber who helps businesses grow their website traffic and rank #1 on Google. His YouTube channel provides actionable and easy-to-understand videos on Search Engine Optimization that teach viewers how to achieve better results with SEO. Julian's videos feature real-life SEO case studies, proven results, and battle-tested techniques. He offers a free course/book on SEO link building and provides tips on how to optimize content for search engines. Julian also shares strategies for hiring and managing an efficient team of virtual assistants to scale content production.

‍Followers on LinkedIn : 20.7 K

Favikon Authority Score : 8 397 pts

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1. Jason Hennessey πŸ‡ΊπŸ‡Έ

Jason Hennessey is an entrepreneur, internationally-recognized SEO expert, author, speaker, podcast host, and business coach. Since 2001, he has been reverse-engineering the Google algorithm as a self-taught student and practitioner of SEO and search marketing. With his company, Hennessey Digital, he helps businesses optimize their online presence and achieve higher rankings in search engine results. Jason shares his knowledge through his podcast, blog, and speaking engagements, offering valuable insights and strategies for achieving business success.

‍Followers on LinkedIn : 9.1 K

Favikon Authority Score : 8 494 pts

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How does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Favikon influence score

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Also See πŸ‘€ :

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How to find LinkedIn influencers?

The Rise of LinkedIn Influencer Marketing

How to find LinkedIn Top Voices

The Ultimate Guide to B2B Influencer Marketing ‍

Who is Justin Welsh

Influencer Marketing Trends in 2024

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About the author

Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.

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