Who's Who on Social Media
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Who is Grace Keeling?

Grace, also known as GKBarry, is a highly influential UK-based content creator making waves in the entertainment and comedy niche. Her social media footprint spans Instagram, TikTok, and YouTube, where she entertains millions with her humor, relatability, and unique storytelling.

November 18, 2024
Jérémy Boissinot
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Grace, also known as GKBarry, is a highly influential UK-based content creator making waves in the entertainment and comedy niche. Her social media footprint spans Instagram, TikTok, and YouTube, where she entertains millions with her humor, relatability, and unique storytelling. As a rising digital personality, Grace’s content resonates deeply with a diverse audience, solidifying her status as one of the leading voices in online entertainment.

Grace: A Rising Star in Relatable Content and Comedy

Grace’s journey to social media stardom is rooted in her ability to connect with her audience through candid and humorous content. With over 3.6 million followers on TikTok and a growing presence on Instagram, she has become a household name in the UK’s influencer landscape. Grace’s content focuses on real-life experiences, comedic takes on daily life, and personal reflections, often infused with wit and charm.

In addition to her social media content, Grace has expanded her reach into podcasting with her vodcast series, "A Foot in the Door," where she interviews industry professionals and shares behind-the-scenes insights. Collaborations with brands such as KFC and Maybelline showcase her marketability and influence in the advertising space, making her a sought-after partner for campaigns targeting Gen Z and millennial audiences.

Her engaging personality and multifaceted approach to content creation have allowed her to carve a niche in the highly competitive entertainment space. Whether she’s discussing topics like privacy, music, or cooking (with a humorous twist), Grace delivers content that’s not only entertaining but also highly relatable.

An Influencer active on social media

Grace boasts a robust presence on TikTok, Instagram, and YouTube, with her primary audience engaging the most on TikTok. Her content has a distinct focus on relatable humor and real-life experiences, coupled with collaborations that showcase her brand versatility.

Grace's Social Media Strategy Analysis

TikTok: Grace’s Humor Hub

TikTok is Grace’s primary platform, where her 3.6 million followers enjoy her comedic sketches, relatable voiceovers, and candid moments. Known for her quick-witted takes and unfiltered approach, her TikTok content often garners high engagement rates, with an average engagement of 225.2K and 2M average views per video.

Her videos feature a mix of solo reflections, humor-infused storytelling, and reactions, making her a relatable figure in the entertainment niche. With a 6.26% engagement rate, Grace’s TikTok content resonates well with her audience, leveraging her natural comedic timing and charisma.

  • Username: @gkbarry
  • Influence Score: 90.4/100
  • Followers: 3.6M
  • Activity: 1 video/week
  • Engagement Rate: 6.26%
  • Growth: Stable
  • Average Engagement: 225.2K
  • Posting Habits: Once a week at 12 AM

Instagram: A Visual Extension of Her Personality

With 895.3K followers, Instagram is Grace’s second-largest platform. Her posts range from professional collaborations to personal milestones, giving fans a deeper glimpse into her life. Her recent growth of 6.8% (57.8K new followers) highlights her increasing appeal on the platform.

Grace’s content here is a mix of polished visuals and casual posts, catering to both her comedic and lifestyle-focused audience. Her posts generate 80.8K average engagements with an impressive 9.03% engagement rate, demonstrating her ability to maintain strong connections with her followers.

  • Username: @gkbarry_
  • Influence Score: 94/100
  • Followers: 895.3K
  • Activity: 12 posts/month
  • Engagement Rate: 9.03%
  • Growth: +6.8%
  • Average Engagement: 80.8K
  • Posting Habits: 3 times/week at 3 AM

Grace's Social Media Influence and Rankings Summary

Grace’s Favikon authority score of 9,290 ranks her among the top influencers in the UK. She holds the #9 spot in the Video Entertainment category, showcasing her strong foothold in the industry. Her consistent growth and high engagement rates across platforms underscore her influence and ability to captivate a diverse audience.

Content Strategy: Relatability Meets Humor

Grace’s content strategy revolves around authenticity and humor. By blending personal anecdotes with comedy, she creates a unique voice that resonates with her followers. Her ability to seamlessly integrate sponsored content, such as campaigns with KFC, while maintaining her authentic tone, highlights her skill as a relatable yet marketable creator.

Her vodcast series, "A Foot in the Door," further diversifies her content portfolio, offering a professional and insightful perspective to her audience. Grace’s natural charisma and storytelling ability set her apart in a crowded influencer space.

Reachability and Partnerships

Grace’s difficulty level for reachability indicates her premium status as an influencer. With an estimated sponsored post cost of $10.5K, she represents a high-value partner for brands. Her collaborations with major companies like Maybelline and PrettyLittleThing highlight her versatility in adapting to various industries. As her influence grows, so does her potential to attract even larger partnerships.

Grace’s rise as a content creator showcases the power of authenticity and relatability in the digital age. With a growing audience across TikTok and Instagram and untapped potential on YouTube, she is poised for further success. By leveraging her unique voice and exploring new avenues like newsletters, Grace can continue to solidify her position as a leading figure in the entertainment industry.

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About the author

Jérémy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.