Who is Arthur Frederick?

Arthur Frederick is a YouTube creator and social media commentator known for his engaging content that spans a variety of topics, from cultural commentary to behind-the-scenes event coverage. With an expanding online presence, Arthur has built a robust following across multiple platforms, resonating particularly with audiences interested in internet culture and pop culture analysis. His style combines wit and relatability, making his content accessible and appealing to a diverse audience. Arthur’s success across social platforms demonstrates his capability to captivate and retain an engaged follower base, positioning him as a prominent figure in the online commentary space.

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Arthur Frederick: A Rising Voice in Online Commentary and Entertainment

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Arthur Frederick's journey as a social media influencer started with a focus on creating commentary videos. Known for his humorous and often insightful takes, he engages audiences with discussions on various trending topics. His knack for storytelling and deep dives into internet phenomena has earned him a notable presence, especially on YouTube, where his content ranges from cultural commentary to reactions and vlogs. With over 400K followers on YouTube and a significant presence on TikTok, Arthur uses his platforms to entertain and inform his audience while fostering an interactive community.

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Having attended major events, including red-carpet premieres, Arthur leverages these experiences to provide exclusive content to his followers, further solidifying his influence. His approachable demeanor, combined with a keen sense of humor, allows him to connect with viewers on a personal level, creating a loyal fan base. Arthur’s content covers an array of internet and pop culture topics, which he approaches from a unique perspective that appeals to a broad demographic.

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Background

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Arthur Frederick, widely recognized by his online moniker "Arthur TV," is a British content creator celebrated for his engaging pop culture commentary and comedic insights. Born on April 5, 1996, in Jersey, England, Arthur has cultivated a substantial following across multiple platforms, establishing himself as a prominent figure in the digital content landscape. Arthur's formative years were spent in Jersey, one of the Channel Islands, where he was born and raised. He attended Victoria College Jersey, a reputable educational institution on the island. Upon completing his secondary education, Arthur pursued higher studies in England, enrolling at Durham University to study Law. After obtaining his degree, he furthered his legal education by completing the Legal Practice Course (LPC) at BPP University in London. During this period, Arthur embarked on his YouTube journey, launching his channel "Arthur TV" in 2018. His debut video, titled "AIRLINE PASSENGERS LOSING THEIR S---," marked the beginning of his venture into content creation.

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Approach to Social Media/Content and Influence

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Arthur's content primarily revolves around humorous and analytical reviews of reality television shows, with a significant focus on the U.S. series "90 Day Fiancé." His commentary is characterized by a blend of wit and insight, offering viewers both entertainment and thoughtful perspectives on the narratives and characters he discusses. This distinctive approach has resonated with a broad audience, leading to a substantial subscriber base on his main YouTube channel. As of recent reports, Arthur's channel boasts over 500,000 subscribers and has accumulated more than 100 million views.

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Beyond YouTube, Arthur maintains an active presence on various social media platforms, including TikTok, Twitter, and Instagram. On TikTok, he has garnered approximately 340,000 followers, while his Twitter and Instagram accounts have amassed 23,000 and 195,000 followers, respectively. These platforms serve as avenues for Arthur to engage with his audience, share updates, and expand his reach within the digital community.

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Expanding Influence

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In addition to his primary channel, Arthur has diversified his content portfolio by launching a second YouTube channel under his real name, "Arthur Frederick." This channel features a variety of content, including vlogs, gaming videos, and reaction videos, many of which involve collaborations with other content creators. This expansion allows Arthur to explore different content formats and engage with a wider audience. Arthur also co-hosts "The Bach and Arthur Podcast" alongside fellow content creator Isaac Smith, known online as ItalianBach. The podcast delves into various topics, often with a comedic twist, and has consistently ranked among the top 10 comedy podcasts in the UK.

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His collaborations extend to appearances on prominent YouTube channels, including those of the Sidemen, TheBurntChip, and ChrisMD, further amplifying his visibility and influence within the online content creation community. Arthur's journey from a law graduate to a full-time content creator exemplifies a successful transition driven by passion and creativity. His ability to connect with audiences through relatable and entertaining content has solidified his position as a notable figure in the digital media landscape.

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Social Coverage: An Influencer active on social media

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Arthur Frederick is active on YouTube, TikTok, Instagram, and X (formerly Twitter), with a diversified approach that engages followers through video content, posts, and tweets on trending topics and personal experiences.

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Arthur Frederick's Social Media Strategy

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YouTube: Arthur’s Hub for Long-form Commentary

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Arthur_TV’s primary platform is YouTube, where his unique style of commentary has gained him a dedicated following. Specializing in reactions and commentary on trending topics, he delves into internet and pop culture in a way that is both entertaining and informative. This approach draws in audiences who appreciate his unique perspective, creating a community around his content. Despite posting only 1.9 videos per month, Arthur maintains strong engagement levels, demonstrating his ability to retain an audience even with less frequent uploads. YouTube’s long-form video format allows him to explore these subjects in-depth, which resonates with followers looking for a more substantial content experience compared to other platforms. His authentic and insightful take on trending issues makes his channel a go-to source for those seeking thought-provoking yet enjoyable commentary.

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Arthur’s approach to content curation has also been a key part of his strategy on YouTube. By carefully selecting topics that are relevant and relatable to his audience, he ensures each upload aligns with viewer interests, keeping engagement high. He is known for injecting humor and authenticity into his videos, which helps to build a personal connection with his audience. His occasional vlogs add a personal touch, giving followers insights into his life beyond commentary, fostering a strong sense of community among his viewers. The combination of trending reactions with thoughtful insights and light-hearted humor has positioned Arthur_TV as a trusted and entertaining voice in the commentary space, allowing him to stand out on the platform and sustain a loyal and engaged audience even with a limited posting frequency.

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• Username: @Arthur_TV
• Influence Score: 22.8/100
• Followers: 521K
• Activity: 1.9 videos/month
• Engagement Rate: 3.52%
• Growth: +0.41%
• Average Engagement: 8.2K
• Posting Habits: Irregular

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TikTok: Arthur’s Short-form Commentary Playground

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Arthur’s TikTok strategy is built on a foundation of short, engaging content that draws viewers in with its relatable humor and timely commentary on trending topics. By focusing on bite-sized videos that align with the platform's fast-paced nature, Arthur successfully captures the attention of a younger audience who appreciate his quick-witted commentary on internet culture. His average view count of 1.6 million highlights the significant reach and high engagement his content achieves, cementing TikTok as a crucial platform for extending his influence. Arthur’s growth rate of 4.13% over the past 30 days further underscores TikTok’s role as a powerful growth engine for his brand. His consistent posting keeps followers engaged, ensuring that his content appears frequently on their feeds, which is essential for maintaining visibility on the platform.

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Additionally, Arthur leverages current trends and viral formats to keep his content relevant and shareable, which resonates strongly with his audience. By aligning his TikTok content with his YouTube presence, he creates a cohesive brand experience that draws followers across platforms, amplifying his overall reach. His relatable reactions and humorous takes make his content highly relatable, encouraging followers to share and engage. Arthur’s strategy also includes a keen focus on engagement metrics, which allows him to refine his approach to meet his audience’s preferences. This data-driven strategy not only supports consistent growth but also reinforces his connection with his community. TikTok’s flexible format enables him to explore creative ideas quickly, positioning Arthur to capitalize on emerging trends and enhance his visibility on the platform.

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• Username: @arthurtv
• Influence Score: 88.3/100
• Followers: 375.8K
• Activity: Twice a week
• Engagement Rate: 11.14%
• Growth: +4.13%
• Average Engagement: 180.7K
• Posting Habits: Twice a week at 2 AM

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Instagram: Arthur’s Visual Insights and Event Highlights

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Arthur’s Instagram offers followers a polished glimpse into his life and career, particularly around events and brand collaborations. His posts feature moments from red carpet appearances and product endorsements, allowing fans to experience his professional journey more intimately. With a high engagement rate of 14.45%, Arthur’s Instagram presence emphasizes quality over quantity, with strategic, once-weekly posts that showcase his life outside of YouTube and TikTok. This approach gives his followers an insider view into the highlights of his week, which often include exclusive events or brand partnerships that resonate with his audience. By focusing on key moments and professional achievements, Arthur ensures each post aligns with his public persona while remaining authentic to his personal brand.

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Arthur’s content strategy on Instagram is carefully curated to maximize engagement and build anticipation for his weekly updates. His once-weekly posts often coincide with major events or launches, keeping his profile relevant and memorable in followers' feeds. This planned consistency enhances his audience's interest, as they look forward to his next update. His focus on quality in content, from visuals to captions, enhances his brand value and appeals to both fans and potential collaborators. Arthur’s story highlights further complement his feed by providing an organized showcase of past events and brand deals, enabling new followers to quickly catch up on his professional milestones.

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• Username: @arthurtv
• Influence Score: 88.9/100
• Followers: 222.2K
• Activity: Once a week
• Engagement Rate: 14.45%
• Growth: +4.93%
• Average Engagement: 32.1K
• Posting Habits: Once a week at 5 AM

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X (formerly Twitter): Arthur’s Casual Commentary Platform

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Arthur's approach to X is centered around fostering a more spontaneous and candid relationship with his audience. Unlike his other platforms, X allows Arthur to express his thoughts in real time, often sharing his reactions to trending topics and current events. By engaging directly with his followers, Arthur builds a sense of community that makes his fans feel more personally connected to him. His tweets often include humorous commentary, personal reflections, and quick updates about his life, allowing him to maintain a steady level of engagement despite a comparatively lower influence on this platform. Arthur’s consistent engagement through likes, retweets, and replies reinforces his presence on X, even if his following is not as large as on other platforms. This platform acts as a place where Arthur can share unedited thoughts and be authentically himself, providing followers with a unique look into his personality.

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Furthermore, Arthur's strategy on X includes reacting to fan comments and sharing insights on trending issues. By discussing popular topics, Arthur keeps his content relevant and timely, which resonates well with his audience. He uses hashtags effectively to increase the reach of his posts, ensuring that he participates in broader conversations that may interest both his current followers and potential new fans. Arthur’s interactions on X often highlight his genuine personality, which differs from the more polished content he posts on other platforms. This strategy allows Arthur to cultivate a loyal following who appreciate the real-time connection and openness he displays on X. His ability to blend humor, authenticity, and engagement positions Arthur as a relatable figure on this platform, fostering a deeper bond with his fans who enjoy his unfiltered thoughts and casual engagement.

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• Username: @arthurtv
• Influence Score: 17.4/100
• Followers: 27.9K
• Activity: Sporadic, less frequent
• Engagement Rate: 8.71%
• Growth: +3.19%
• Average Engagement: 2.4K
• Posting Habits: Infrequent

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Twitch: Building a Dedicated Streaming Community

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Arthur Frederick’s Twitch account, though currently with minimal engagement and content, has the potential to become a dynamic hub for real-time interaction with fans, capitalizing on the community engagement demonstrated across his other platforms. With strong followings on TikTok (375.8K) and YouTube (521K), where he frequently shares videos and garners significant viewership, Arthur can leverage these established audiences to bring attention to his Twitch channel. His audience enjoys his video content and is already accustomed to his twice-weekly YouTube and TikTok posting habits. By promoting Twitch streams on these larger platforms, Arthur can initiate a strong Twitch presence, bringing over followers interested in live, interactive content that only a streaming platform can provide.

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To effectively grow on Twitch, Arthur should focus on weekly streams featuring content that aligns with his existing brand. Given his success with video-based engagement, Twitch can provide an ideal platform for Q&A sessions, live reactions, or gaming streams, which could add a new, more interactive dimension to his content. Additionally, cross-promoting Twitch schedules on Instagram and TikTok, where his audience is already highly active, will help drive initial traffic to his streams. Emphasizing exclusivity on Twitch with behind-the-scenes or fan-requested content can deepen engagement, establishing Twitch as a space where followers feel a unique connection to Arthur, ultimately expanding his reach and influence in the streaming community.

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• Username: @arthurtv
• Influence Score: -
• Followers: 9.1K
• Activity: -
• Engagement Rate: -
• Growth: +2.37%
• Average Engagement: -
• Posting Habits: -

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Arthur Frederick's Social Media Influence Summary

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Arthur Frederick’s influence across platforms is solidified by a Favikon authority score of 8,802 points, placing him among the top online commentators in his niche. Ranked in the top 2% on Instagram in the United Kingdom and the top 3% in Internet & Pop Culture, Arthur’s social media strategy highlights his prominence and reach. His ability to maintain a dedicated follower base across YouTube, TikTok, and Instagram speaks to his versatile approach and resonance with audiences interested in internet and pop culture commentary.

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Arthur Frederick: A Strategic Multi-Platform Content Approach

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Arthur’s content strategy is a balance between long-form and short-form commentary, with YouTube acting as the cornerstone for in-depth videos and TikTok providing a platform for quick, engaging clips. His Instagram content focuses on visually appealing moments from events, often involving brand partnerships and collaborative ventures, adding a professional sheen to his public image. On X, he maintains a casual presence, sharing thoughts that add a personal touch and strengthen his connection with fans.

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This multi-platform approach allows Arthur to tailor his content to each audience segment, from dedicated YouTube followers who enjoy comprehensive discussions to TikTok users looking for instant entertainment. His posting schedules are carefully chosen to maximize engagement, with early-morning Instagram updates and late-night TikTok posts, strategically reaching his followers during peak times.

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Reachability and Partnerships

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Arthur’s content, especially on Instagram, reveals strategic partnerships with brands and promotional collaborations, such as his recent posts featuring Coca-Cola and Oreo. His reachability is high on visual platforms, where his personality and relatability make him an attractive partner for brands targeting younger, internet-savvy audiences. The diversity in his content and ability to cross-promote products effectively enhance his potential for future partnerships, especially in sectors like food, beverage, and lifestyle products.

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Arthur Frederick has established himself as a versatile content creator with a stronghold in the commentary and entertainment sphere. By strategically leveraging YouTube, TikTok, and Instagram, he engages a diverse audience through a variety of content styles, from humorous takes to insightful commentary. With an eye for collaboration and a carefully curated posting strategy, Arthur continues to expand his influence and appeal across platforms. His ability to resonate with fans and partners alike underscores his position as a rising figure in the world of social media commentary.

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