Who's Who on Social Media
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Who is Adam McArthur?

Adam McArthur’s journey as a content creator showcases the fusion of artistic talent and a unique lifestyle brand. With a career deeply rooted in voice acting and martial arts, Adam’s online presence reflects his professional accomplishments and personal passion for storytelling.

November 20, 2024
Jérémy Boissinot
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Adam McArthur’s journey as a content creator showcases the fusion of artistic talent and a unique lifestyle brand. With a career deeply rooted in voice acting and martial arts, Adam’s online presence reflects his professional accomplishments and personal passion for storytelling. This analysis delves into his social media platforms to understand how he engages his audience, builds his brand, and amplifies his voice as a creator.

Adam McArthur: The Multifaceted Voice Actor and Ninja Persona

Adam McArthur is best known for his iconic voice roles in animation, including Marco Diaz in Star vs. the Forces of Evil and Sota Miyagi in The First Slam Dunk. With his involvement in anime and cartoons, Adam has cultivated a global fan base among animation enthusiasts. Beyond his voice acting, Adam is a dedicated martial artist with a black belt in three martial arts, a facet of his life he regularly integrates into his personal brand. His social media content spans behind-the-scenes industry insights, humorous anecdotes, and engaging interactions with fans, offering a relatable yet professional narrative.

Adam’s multifaceted persona—spanning his ninja-inspired lifestyle and creative pursuits—extends his appeal beyond animation fans. Whether through live events, workshops, or convention appearances, Adam consistently demonstrates a passion for connecting with his audience. His partnership with CESD Talent Agency further highlights his influence within the entertainment industry.

From promoting animated projects to showcasing his interests in collectibles and martial arts, Adam merges his professional life with personal authenticity. This duality makes him a recognizable and engaging figure within his niche.

An Influencer active on social media

Adam McArthur is active on Instagram, X (formerly Twitter), and YouTube, with Instagram being his most followed platform. His content reflects his expertise in voice acting and martial arts, blending professional achievements with relatable personal moments.

Adam's Social Media Strategy Analysis

Instagram: A Visual Narrative of Creativity and Life

Adam’s Instagram (@ninjamac) serves as his primary platform for connecting with fans, featuring a mix of behind-the-scenes content from his projects, martial arts demonstrations, and appearances at fan events. His recent posts include teasers from Jujutsu Kaisen panels and engaging reels exploring his role as Yuji Itadori’s voice actor. These posts not only highlight his professional achievements but also showcase his relatability, making him a beloved figure within the animation community.

The platform’s visual nature enables Adam to display his charisma and creative endeavors, which resonate with his 55.5K followers. While his engagement rate of 1.42% is modest, his content consistently attracts an average of 785 interactions per post. Adam posts twice a week at 2 AM, ensuring a steady stream of content while maintaining quality.

  • Username: @ninjamac
  • Influence Score: 79.6/100
  • Followers: 55.5K
  • Activity: 4 posts last month
  • Engagement Rate: 1.42%
  • Growth: +0.23% (+129 followers in 30 days)
  • Average Engagement: 785 per post
  • Posting Habits: Twice a week at 2 AM

X (Formerly Twitter): Direct Engagement with Animation Fans

Adam’s X account (@ninjamac) complements his Instagram by offering a space for short-form commentary and direct interactions with fans. Popular tweets often include lighthearted observations and highlights from his voice acting work, such as his involvement in Jujutsu Kaisen. Despite a slight decline in followers (-445 in the last month), Adam’s tweets receive consistent engagement, with an average of 189 interactions per post.

Adam leverages X to promote upcoming projects and share fun, niche-related content, making it an essential platform for real-time updates and fandom engagement.

  • Username: @ninjamac
  • Influence Score: 75.5/100
  • Followers: 46.1K
  • Activity: 3.2 tweets per week
  • Engagement Rate: 0.41%
  • Growth: -0.96% (-445 followers in 30 days)
  • Average Engagement: 189 per tweet
  • Posting Habits: 3 times a week at 6 AM

Adam McArthur Social Media Influence Summary

Adam McArthur’s Favikon Authority Score of 7,701 reflects his position as a recognized authority within the voice acting community. Ranking #107 in the Voice Actors & Vocal Coach niche in the United States, Adam consistently engages a niche audience passionate about animation and martial arts. His Instagram ranks in the top 12% of creators in the United States, emphasizing his relevance and engagement within his audience.

Content Strategy: Merging Voice Acting with Personal Flair

Adam’s content strategy blends professional accomplishments with personal relatability. From sharing updates about his latest roles to providing glimpses into his martial arts training, Adam creates a unique brand narrative that appeals to both industry insiders and fans. His use of reels and short videos to capture fan engagement ensures his content remains accessible and shareable.

Additionally, his ability to showcase fan culture through behind-the-scenes exclusives, panel discussions, and voice acting tutorials strengthens his connection with the animation community. Leveraging collaborations with anime and gaming brands, Adam further amplifies his reach.

Reachability and Partnerships

With an estimated sponsored post cost of $75, Adam is highly accessible for collaborations. His partnerships with Collect-A-Con, CESD Talent Agency, and anime brands underline his versatility as a content creator. These partnerships not only enhance his visibility but also align with his niche audience, ensuring meaningful engagement.

Adam McArthur exemplifies how creators can build a multifaceted brand by blending professional expertise with personal authenticity. Through platforms like Instagram and X, he engages a dedicated fan base while showcasing his voice acting talent and martial arts prowess. By reactivating his YouTube channel or exploring additional partnerships, Adam has the potential to further solidify his position as a leading figure in his niche.

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About the author

Jérémy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.