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Os 20 melhores influenciadores coreanos em 2025

Discover the top 20 Korean influencers of 2025, shaping trends and leaving a cultural impact across industries with their unique presence.

January 20, 2025

All real-time rankings of all platforms and countries are available here.

Here’s the list of the Top 20 Korean Influencers in 2025:

20. SEVENTEEN

SEVENTEEN is a South Korean boy group formed by Pledis Entertainment in 2015. Consisting of 13 members, the group has gained a massive following for its unique blend of electronic, pop, and hip-hop music. Apart from music, SEVENTEEN also creates various forms of content, including reality shows, music videos, and social media content. The group's fan base, known as "Carats," is known for its passion and dedication to the group. SEVENTEEN has won numerous awards and accolades for its music, including several Mnet Asian Music Awards and Golden Disc Awards.

Favikon Authority Score : 9 699 pts

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19. Momo

Momo, also known as Misamo, is a popular social media influencer known for her stylish and creative content. She frequently shares photos and videos from various events and collaborations on her social media platforms. With a love for fashion and beauty, Momo often showcases her favorite outfits and makeup looks. Her presence in the fashion industry is evident through her participation in the Shinjuku Isetan pop-up event 'Miu Ivy'. Momo has a unique and playful aesthetic, often incorporating elements like flowers, animals, and emojis into her posts. She has a dedicated following who appreciate her artistic and whimsical content.

Favikon Authority Score : 9 732 pts

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18. Winter

Winter, known on Instagram as aespa, shares a mix of stylish and trendy photos. Their feed features a variety of fashion-forward content, including cute emojis, high-end fashion brands like Polo Ralph Lauren, and unique accessories. With a focus on aesthetics and visual appeal, Winter's posts showcase a love for fashion and creativity through a mix of colors and styles. Their bio reflects a sense of artistic expression and individuality.

Favikon Authority Score : 9 746 pts

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17. Hwang In Youp

Hwang In Youp, known by his brand name "imagine," is a South Korean entrepreneur who specializes in the flower market and butter bread. He has established a unique business model that combines the two industries, offering customers an immersive experience with a wide range of products. With a focus on sustainability and quality, imagine has gained popularity and recognition in South Korea and beyond.

Favikon Authority Score : 9 747 pts

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16. Chaeunwoo

Chaeunwoo is a South Korean actor and singer, best known as a member of the K-pop group ASTRO. He has also acted in various dramas such as "My ID is Gangnam Beauty" and "Rookie Historian Goo Hae Ryung". Chaeunwoo has a dedicated fanbase in Thailand called "ChaeunwooTH" and has collaborated with various brands such as Dior and Est Cola. He is also the first global ambassador for Dior Capture Totale Serum. Chaeunwoo frequently shares his daily life on social media and is appreciated by fans for his charming personality and good looks.

Favikon Authority Score : 9 763 pts

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15. BLACKPINK

BLACKPINK Global Blink is the official fan club for the popular K-pop girl group BLACKPINK. The group consists of four members, Jisoo, Jennie, Rosé, and Lisa, and is managed by YG Entertainment. BLACKPINK has gained international recognition and success with their unique music style and powerful performances. BLACKPINK Global Blink provides exclusive content, updates, and events for its members, allowing them to connect and engage with the group and other fans around the world.

Favikon Authority Score : 9 766 pts

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14. 김민규

김민규 is a social media user who frequently posts about various topics and interests. Their posts often include emojis and expressions of excitement and enthusiasm. While their profile does not provide extensive personal information, they appear to be a fan of Innisfree and express their love for the brand. They also mention being a 'hype boy' and their birth year is 1997.

Favikon Authority Score : 9 782 pts

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13. RM

RM, also known as Rap Monster, is the leader and main rapper of the K-pop group BTS. With a passion for music and poetry, he has released several solo tracks, featuring collaborations with other artists. RM is also known for his fluent English and has delivered speeches at international events, advocating for self-love and mental health awareness. In addition to music, RM enjoys art, literature, and film, often sharing his recommendations with his fans on social media.

Favikon Authority Score : 9 795 pts

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12. Aespa

Aespa is a South Korean girl group known for their innovative music and captivating performances. They are highly active on social media, promoting their latest releases and engaging with fans through platforms like TikTok and Instagram. Their content often features collaborations with other artists and showcases their unique style and musical themes. Aespa's presence is marked by a strong focus on new music releases, particularly their 5th mini album 'Whiplash', and they frequently celebrate milestones and anniversaries with their audience.

Favikon Authority Score : 9 829 pts

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11. BTS

BTS, also known as Bangtan Sonyeondan, is a globally renowned South Korean boy band. Their social media presence is marked by official updates, music releases, and behind-the-scenes content. They engage with fans through platforms like Instagram, TikTok, YouTube, and Twitter, sharing music videos, performance clips, and personal insights. BTS is known for their influence in the music industry, particularly in K-pop, and their content often features collaborations with other artists.

Favikon Authority Score : 9 830 pts

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10. TOMORROW X TOGETHER (TXT)

TOMORROW X TOGETHER (TXT) is a South Korean boy band known for their vibrant and engaging social media presence. They frequently share content related to their music releases, tours, and interactions with fans, often using hashtags like #TXT and #ACT_PROMISE. Their posts are characterized by playful and creative visuals, often featuring members Yeonjun, Taehyun, and others. TXT's content is highly popular, garnering millions of likes, and they maintain a strong connection with their fanbase, MOA.

Favikon Authority Score : 9 832 pts

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9. Karina

Karina is a member and leader of the aespa_Official group, and the first, biggest, and most complete Brazilian fanbase dedicated to her. She is active in drama and has recently celebrated the group's 3rd anniversary. Karina's social media posts often include photos and videos of her activities, such as dance performances and behind-the-scenes moments. She has a personal Instagram account under the username 'katarinabluu.' Karina is known for her beautiful appearance and positive energy, as seen in her smiles and sparkling eyes.

Favikon Authority Score : 9 862 pts

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8. Stray Kids

Stray Kids is a South Korean boy band known for their dynamic music and engaging performances. They are active on multiple social media platforms, including TikTok, YouTube, and Twitter, where they share music videos, dance practices, and behind-the-scenes content. Their posts often feature hashtags related to their music releases and fan engagement, such as #YouMakeStrayKidsStay. The group is part of JYP Entertainment and is recognized for their energetic and innovative approach to K-pop.

Favikon Authority Score : 9 884 pts

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7. JISOO

JISOO is a South Korean singer and actress, best known as a member of the popular K-pop girl group BLACKPINK. In addition to her work with the group, JISOO recently released her debut solo single, "꽃 (Flower)", in March 2023. JISOO is also recognized for her acting abilities, having appeared in several Korean dramas and films. She is frequently praised for her strong vocal abilities and stage presence, as well as her fashion and visual appeal. JISOO is popular among fans for her bright and cheerful personality, and has a large following on social media.

Favikon Authority Score : 9 899 pts

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6. J-COP

A social media influencer, J-COP gained popularity through his beatboxing videos on Tiktok and YouTube, with over 15.7 million and 9.7 million subscribers, respectively. He is known for his impressive and authentic beatboxing skills, which he showcases in various challenges and games. He also shares his own original pieces on his channels. In addition to beatboxing, he engages with his followers through humor and pranks. He promotes his official merchandise line, including his signature hoodie. J-COP is also active on Instagram and encourages his followers to Like, Share, and Subscribe.

Favikon Authority Score : 9.934 pontos

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5. HÍFEN

ENHYPEN é uma boy band sul-coreana com forte presença em plataformas de mídia social como TikTok, Instagram, YouTube e Twitter. Eles são conhecidos por suas apresentações de dança e conteúdo musical envolventes, geralmente usando hashtags como #ENHYPEN e #ROMANCE_UNTOLD_daydream. Suas postagens frequentemente apresentam membros como NI_KI, SUNOO, JUNGWON e outros, mostrando sua coreografia dinâmica e talentos musicais. A ENHYPEN colabora com marcas como Tiffany & Co e Prada, indicando uma forte influência na moda e no estilo de vida.

Pontuação do Favikon Authority: 9.937 pontos

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4. esperança

jhope é um rapper, compositor, dançarino e produtor musical sul-coreano, mais conhecido como membro do grupo K-pop BTS. Ele também é um influenciador de NFT e criptomoedas, aproveitando seu grande número de seguidores para promover diferentes projetos. Ele se juntou à Louis Vuitton como embaixador da Câmara em 2021 e colaborou com vários artistas e músicos, incluindo o cantor sul-coreano Crush em sua música Rush Hour. Ele também lançou sua mixtape All New Hope em 2021 e seu single Arson, que ele produziu ao lado de Pdogg, em 2022.

Pontuação do Favikon Authority: 9.940 pontos

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3. Sujin Kim

Sujin Kim, também conhecida como Chingu Amiga, é uma influenciadora coreana que mora no México. Ela compartilha suas experiências e aventuras nas redes sociais, oferecendo um vislumbre de sua vida como estrangeira em um novo país. Sujin cria conteúdo relacionado à cultura, beleza e estilo de vida coreanos e também colabora com outros influenciadores. Ela tem muitos seguidores e se envolve com seu público por meio de várias plataformas de mídia social.

Pontuação do Favikon Authority: 9.961 pontos

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2. Jennie Kim

Jennie Kim, também conhecida como Jennie, é uma cantora e rapper sul-coreana. Ela estreou como membro do grupo feminino de K-pop Blackpink em 2016 pela YG Entertainment. Conhecida por seus vocais poderosos e presença de palco cativante, Jennie se tornou uma figura popular na indústria do K-pop. Com Blackpink, ela lançou várias canções de sucesso, como “Whistle”, “Boombayah” e “Kill This Love”, e se apresentou em vários shows e festivais ao redor do mundo. Jennie também apareceu em várias campanhas de moda e foi reconhecida por seu senso de moda chique e estiloso.

Pontuação do Favikon Authority: 9.968 pontos

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1. Rosé

Rosé, também conhecida como Park Chae-young, é uma cantora e compositora sul-coreana. Ela é mais conhecida como vocalista principal do grupo feminino BLACKPINK. Rosé foi elogiada por sua voz única e poderosa e contribuiu para o sucesso do grupo com canções de sucesso como “Whistle”, “Playing with Fire”, “Kill This Love” e “How You Like That”. Além de sua carreira musical, Rosé também foi modelo para marcas de moda e apareceu em revistas de moda. Ela tem muitos seguidores nas redes sociais, com milhões de fãs em todo o mundo.

Pontuação do Favikon Authority: 9 990 pontos

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Veja o ranking completo dos 200 melhores aqui:

🏆 Os 200 melhores criadores da Coreia do Sul

Como o Favikon classifica os influenciadores?

A Favikon oferece uma abordagem confiável e baseada em dados para classificar os criadores de mídias sociais em vários setores. Essa classificação é baseada na pontuação Favikon obtida por cada criador de acordo com seu desempenho nas redes sociais. A pontuação de autoridade do Favikon não está vinculada apenas ao número de assinantes, mas é calculada de acordo com vários outros critérios importantes. Esses critérios incluem manter uma presença ativa em várias mídias sociais, taxa de engajamento, taxa de crescimento e outros fatores que demonstram a amplitude e a profundidade de sua conexão com o público. Acreditamos que é importante considerar os aspectos holísticos da presença de um criador para obter uma avaliação completa.

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