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Top 30 Travel Influencers on Social Media

Explore the world through the eyes of THE best travel influencers. Whether you're planning a budget-friendly getaway or a luxurious vacation, these creators have got you covered. So, sit back, relax and get ready for your next adventure ✈️

January 23, 2023
Carolina Guimarães

Travel influencers have taken the social media world by storm, providing a unique blend of inspiration, entertainment, and information to those who follow them. These content creators have built strong communities on platforms such as Instagram, YouTube, and TikTok by showcasing their travels to exotic locations, highlighting the best hotels, restaurants, and activities, and offering tips and tricks for the perfect vacation.

One of the key reasons that travel influencers have become so popular is that they offer a unique perspective on travel that can't be found in traditional guidebooks or travel blogs. They provide an inside look into the destinations they visit, showing their followers what it's really like to be there, and offering a more authentic and relatable view of the place.

Another driving force behind the popularity of travel influencers is their ability to cultivate an aspirational lifestyle for their followers. They showcase dream locations and wonderful experiences, encouraging their audience to book their next trip. They also conduct thorough research on their destinations and offer valuable insights and advice on how to make the most of a vacation, making them a reliable source of information for planning travel.

And most of the time, travel influencers also have a strong sense of community. They engage with their audience, they host meetups and they love collabs! Most of them appreciate the value of partnerships with other content creators, as it allows them to produce a diverse range of entertaining and informative content, providing new and exciting perspectives for their followers to enjoy.

Now that you have a good understanding of travel influencers, let's take a look at some of the top accounts on Instagram, TikTok and Youtube!

10 Travel Influencers on Instagram

Instagram is one of the most popular platforms for travel influencers to share their experiences and inspire others to explore the world. It is probably the best place for travel enthusiasts to discover new destinations and get inspiration for their next trip. There are countless travel influencers on Instagram, each with their own unique perspective and style. However, some stand out from the rest for their engaging content, relatable storytelling, and informative tips and tricks.

Here are some of the best travel influencers on Instagram:

1. Brinda Sharma - @brindasharma

This talented creator has not only caught our attention, but also that of Forbes, as they have included her in their creators ranking. Her content takes you on a journey through a variety of environments, from rustic camping cabins to rooftop oases and luxurious hotel rooms. Her writing style is engaging and evocative, immersing you in the experience. Not to mention her warm personality and positive attitude that shines through in every post, making her content not just informative but also enjoyable.

2. Julia Gal - @juliagal_

If you're searching for romantic escapades around the globe, this is your go-to account. Alongside her boyfriend, she takes her audience on a journey to the most picturesque, welcoming, and romantic destinations. From delicious breakfasts surrounded by lush greenery to starry nights in breathtaking locations, Julia's travels are nothing short of extraordinary. Her attention to detail and ability to capture the essence of each destination make her travel experiences truly unforgettable.

3. Ankit Bhatia - @ankitbhatiafilms

If you seek a true travel creator, look no further than Ankit. He is a master of capturing the beauty of the destinations he visits around the world through his expert use of a camera. His videos offer a comprehensive look at the amazing places he travels to, providing an immersive experience for viewers. But Ankit doesn't just showcase the destinations, he also shares valuable travel tips and information that allow you to plan your own journey with ease. With Ankit as your guide, you'll have a truly enriching travel experience.

4. @gypsyinsneakers

5. @alexandratravellover

6. @joaocajuda

7. @daniele. cc

8. @larissa_wlc

9. @garrettgee

10. @whatthechic

10 Travel Influencers on TikTok

TikTok has quickly become one of the most popular social media platforms, with users tuning in to watch short, creative videos on a variety of topics. One of the most popular categories on the platform is travel, with users sharing their adventures and experiences from all around the world.

The main value of TikTok travel influencers is their ability to inspire viewers to travel. They often share their personal experiences and adventures, making it easy for viewers to envision themselves experiencing a destination. And of course, they have this ability to showcase a destination in a fun and relatable way. Their videos are creative, fun entertaining and informative at the same time!

Let’s take a look at some of the best TikTok travel influencers who are sure to inspire your next trip:

1. Amber Rought- @amberrought

If you're searching for a solo traveler who embraces adventure, Amber's account is a must-see. This content creator showcases the stunning natural beauty of the world through her captivating, short videos. What sets Amber apart is her comprehensive recaps of each trip, where she includes all the essential information such as costs, accommodations, itinerary and tips that will help you plan your own adventure. Amber's account is not only visually pleasing but also informative, making it a valuable resource for those looking to explore the world on their own.

2. Mark - @markonthemove

Mark's TikTok account is a true fusion of travel and adventure, showcasing some of the most surreal and breathtaking landscapes the world has to offer. From towering mountains to tropical beaches and cascading waterfalls, Mark's content takes you on a journey to some of the most awe-inspiring locations. His boundless energy for travel and his passion for adventure is evident in every video, and it's impossible not to be inspired to plan your next backpacking trip after watching his content.

3. Kyle Hunter - @kylehunter__

For those who believe that romance and travel go hand in hand, Kyle's account is the perfect destination. He showcases the most idyllic and picturesque locations in the world, providing an endless source of inspiration for romantic getaways. Whether you're looking for dreamy landscapes or tips on how to make your trip extra special, Kyle's account has got you covered. With Kyle as your guide, you'll be able to plan the most romantic trip of your life.

4. @iislakerr

5. @elenataber

6. @saltyluxe_

7. @jeff_hyer

8. @juliiathompson

9. @aviranisha

10. @laxtoluxury

10 Travel Influencers on YouTube

YouTube is a go-to destination for many people looking for travel inspiration, and there are countless influencers creating content that will take you on virtual journeys to far-flung places. These influencers offer a unique perspective on travel, often sharing personal stories and experiences that are relatable and informative. They often use high-quality cameras and drones to capture the beauty of a place, providing viewers with a virtual tour of the destination. They also often use storytelling techniques to make their videos more personal and relatable, allowing viewers to feel like they are experiencing the destination through the influencer's eyes.

By documenting their trips day by day, youtube content creators give a very broad idea of the main characteristics of each destination. Some of them focus on cultural aspects, others talk about restaurants and some take the time to prepare guide videos on how to plan a trip, step by step. They produce extremely varied content in terms of format and approach, but they tend to give a very detailed view of each destinations they visit.

Here are some of the best travel influencers on YouTube that you should be following:

1. Vanwives - @vanwives

If you're looking for a fun and adventurous take on vanlife, then the "Vanwives"  is a must-watch Youtube channel. With two charismatic and relatable content creators at the helm, this channel promises a wealth of exciting adventures and valuable tips for anyone looking to explore the great outdoors. It shows the lifestyle of living in a van, making it a great source of inspiration and information for those who want to hit the road and go on an adventure. From their fun and humorous approach to their expertise in surviving in nature, the Vanwives are sure to make your vanlife experience an enjoyable one.

2. Catherine Gregory - @CatherineGregoryAdventures

Catherine is a true adventurer, but what sets her apart is her solo approach to travel. Accompanied only by her trusty truck, Catherine sets out on adventures no matter the season, whether it's the heat of summer or the depths of winter. Her YouTube channel serves as a guide for those who wish to explore the great outdoors on their own, providing valuable tips and advice on how to survive and thrive in nature. Catherine's passion for adventure is contagious and her content will inspire you to embark on your own solo journey and experience the beauty of nature.

3. Leave Her Wild - @LeaveHerWild

Family travel is an exciting and fulfilling experience, and this account is dedicated to showing just that. Follow a couple and their young child as they embark on adventures in their motorhome, providing a unique perspective on travel with children. This account is not only an inspiration for families who want to travel, but also a valuable resource for those who want to plan their own trip with children. From DIY tips to make the journey more comfortable to the heartwarming moments that come with traveling as a family, this account will make you want to pack up your motorhome and hit the road with your loved ones.

4. Drew Binsky - @drewbinsky

5. Gypsy in Sneakers - @gypsyinsneakers

6. Emy & Johan in the Philippines - @EmyJohan

7. Forrest Lee - @ForrestLee

8. WITY TRAVELS - @WITYTRAVELS

9. Luvs 2 Travel - @Luvs2Travel

10. The Bucket List Family -@TheBucketListFamily

About the author

Carolina Guimarães

The big winner of the Nationality Oscar (Portuguese, Brazilian and French!), and new Right-Hand of the CEO is full of joy. In her 2022 vision board you will find: dance, Blair Waldorf’s wardrobe, lots of ice cream and an excel board of the future! #IceCreamAddict🍦 #SciencePo🎓

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