Who's Who on Social Media
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Who is Lucas Rizzotto?

Lucas Rizzotto has carved a unique space in the digital world as a trailblazer in AI innovation and immersive storytelling. Known for his groundbreaking projects in artificial intelligence (AI), virtual reality (VR), and augmented reality (AR), Lucas combines a deep technical understanding with creative flair, making him a standout in the tech landscape.

November 12, 2024
Jeremy Boissinot
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Lucas Rizzotto has carved a unique space in the digital world as a trailblazer in AI innovation and immersive storytelling. Known for his groundbreaking projects in artificial intelligence (AI), virtual reality (VR), and augmented reality (AR), Lucas combines a deep technical understanding with creative flair, making him a standout in the tech landscape. As a Brazilian filmmaker, artist, and inventor, he brings a visionary approach that has captured the attention of major media outlets, including TED, IGN, Forbes, and the BBC. His content not only demonstrates the practical applications of emerging technologies but also presents them in an engaging and accessible format, appealing to a broad audience. Active across Instagram, TikTok, YouTube, X (formerly Twitter), and LinkedIn, Lucas shares updates on his experiments, offers insights into the tech industry, and encourages followers to embrace curiosity and innovation. His posts range from showcasing AI-powered smart glasses to thought-provoking commentary on VR and AR possibilities, establishing him as a trusted voice in the IT & Tech niche. With a substantial following and high engagement, Lucas continues to influence and inspire a diverse audience, from tech enthusiasts to creative professionals. His innovative projects and authentic connection with his followers position him as a thought leader in AI and tech, inspiring others to reimagine the future.

Lucas Rizzotto: A Visionary Mind in AI, Tech, and Creativity

Lucas Rizzotto's journey into the world of artificial intelligence (AI) and virtual reality (VR) is rooted in his lifelong passion for storytellingandemerging technologies. Born and raised in Brazil, Lucas began his career as a filmmaker and viral artist, using his creative talents to explore innovative ways to connect with audiences across digital landscapes. Early on, he recognized the power of storytelling in shaping people’s perceptions of the future, and this led him to blend his artistic vision with technology. His initial work in film and digital art whichAI and immersive technology. Driven by a desire to pioneer new experiences, he shifted his focus from traditional media to the development of tech-driven interactive projects that would set him apart from others in the field.

As Lucas ventured further into AI and VR, his projects became more ambitious, taking the form of interactive art pieces and cutting-edge tech experiments that challenge conventional norms. One of his most notable creations, AI-powered smart glasses, is a testament to his dedication to exploring how technology can be seamlessly integrated into everyday life. These glasses, designed to enhance habit tracking and personal growth, exemplify his vision of a future where AI can play a supportive role in human experiences. In addition to his personal projects, Lucas also founded Hyperion House, an art gallery that merges augmented reality (AR) and virtual reality with modern art, providing visitors with an immersive experience that redefines what it means to interact with art. Through Hyperion House, Lucas aims to inspire people to see the world—and the future—through a new lens, blending the boundaries of technology, art, and human connection.

Today, Lucas stands as a respected figure in the tech community, renowned for his ability to bridge the gap between creativity and innovation. His social media platforms, which include Instagram, TikTok, LinkedIn, X (formerly Twitter), and YouTube, serve as a hub for sharing not only the technical intricacies of his projects but also the personal journey behind each creation. His transparent approach, discussing both the triumphs and the challenges he encounters, has earned him a loyal following of tech enthusiasts, creatives, and curious minds alike. Lucas encourages his audience to embrace curiosity, challenge norms, and consider the limitless possibilities that AI, AR, and VR offer for personal and professional growth. His mission is clear: to inspire a new generation of thinkers, innovators, and creators to reimagine the future through the combined lenses of technology and art. As he continues to expand his influence, Lucas remains dedicated to fostering a community that values exploration, innovation, and the courage to envision a future where technology enhances human potential.

A Leading Voice Across Social Platforms

Lucas Rizzotto’s content reaches a diverse audience across Instagram, TikTok, YouTube, X, and LinkedIn, with a total following that places him among the top influencers in AI and tech.

Lucas Rizzotto's Social Media Strategy

Instagram: The Visual Showcase for Innovation

On Instagram, Lucas Rizzotto has cultivated a strong presence with 351.5K followers, making it his largest platform. His influence score of 92.6/100 on Instagram highlights his effective engagement and reach within his audience. Lucas’s content on Instagram blends technical insights with visually captivating presentations, often showcasing his latest experiments and inventions in artificial intelligence, augmented reality, and virtual reality. His posts delve into topics like AI-powered smart glasses and creative projects, which encourage his followers to think critically about the future of tech and art. With an engagement rate of 13.16%, Lucas’s posts consistently capture the attention of his audience, allowing him to drive meaningful interaction through thought-provoking captions and personal reflections. His storytelling style resonates with tech enthusiasts and creative minds alike, fostering a loyal community that actively engages with his posts.

Lucas’s Instagram strategy revolves around consistent, high-quality visuals that showcase his unique personality and expertise. His posting habits — typically twice a month at 2 AM — reflect a strategy focused on maintaining quality over quantity. Each post garners an impressive average engagement of 46.3K and an average view count of 732K, showcasing his ability to generate considerable interest with each update. His content also frequently incorporates educational elements and innovative concepts that appeal to both casual followers and serious tech aficionados, enhancing his reputation as an influential thought leader in the tech space. This approach not only increases engagement but also attracts followers who are genuinely invested in his work and ideas.

  • Username: @_lucasrizzotto
  • Influence Score: 92.6/100
  • Followers: 351.5K
  • Activity: 2 posts per month
  • Engagement Rate: 13.16%
  • Growth: +26.03%
  • Average Engagement: 46.3K
  • Posting Habits: Twice a month at 2 AM

TikTok: Engaging Short-Form Content on AI and Innovation

With 286.7K followers and an influence score of 90.6/100, TikTok is another significant platform for Lucas Rizzotto. TikTok allows him to experiment with short-form content that aligns with the platform’s rapid-paced, visually dynamic nature. Lucas’s videos on TikTok are often demonstrations of AI and AR technology in action, such as his smart glasses project that tracks personal habits. His TikTok content has an engagement rate of 13.61%, showcasing his ability to resonate with a diverse, tech-curious audience that appreciates his blend of entertainment and education. Lucas’s TikTok videos are highly shareable, with his content reaching an average of 538.1K views per video, further amplifying his influence on this platform.

On TikTok, Lucas’s posting habits are less frequent, with an average of 0.5 videos per week, usually released twice a month at 1 AM. This cadence suggests a focus on delivering impactful, well-thought-out content rather than overwhelming his audience with volume. His TikTok videos, rich with humor and innovation, appeal to viewers who enjoy tech insights presented in a relatable and entertaining way. Through engaging captions, eye-catching visuals, and interactive content, Lucas effectively utilizes TikTok to capture the attention of tech enthusiasts and younger audiences who are more inclined toward quick, engaging content.

  • Username: @lucasrizzotto
  • Influence Score: 90.6/100
  • Followers: 286.7K
  • Activity: 0.5 videos per week
  • Engagement Rate: 13.61%
  • Growth: +3.81%
  • Average Engagement: 73.2K
  • Posting Habits: Twice a month at 1 AM

LinkedIn: Professional Insights and Industry Commentary

LinkedIn, with 11.9K followers and an influence score of 70.8/100, serves as Lucas’s platform for professional insights and networking within the tech and business communities. On LinkedIn, Lucas’s content focuses on deeper discussions around AI, the impact of VR and AR on future industries, and the potential of emerging technologies. His posts frequently include updates on his projects and experiences, as well as reflections on the broader tech landscape. Although LinkedIn is not his largest platform, it plays a crucial role in establishing his credibility as an innovator and industry leader. With an engagement rate of 1.91%, his content generates moderate engagement, appealing to a more niche audience interested in tech advancements and industry trends.

Lucas posts on LinkedIn once a week, often at 2 AM, creating a rhythm that aligns with his followers’ expectations for consistent updates. Each post garners an average engagement of 228, showcasing the quality of his professional connections. LinkedIn enables him to reach a more mature, business-oriented audience, including professionals, investors, and tech enthusiasts. This platform complements his other channels by adding a level of professionalism and thought leadership that supports his broader goals as a creator and innovator in AI and VR.

  • Username: @lucasrizzotto
  • Influence Score: 70.8/100
  • Followers: 11.9K
  • Activity: 2 posts per month
  • Engagement Rate: 1.91%
  • Growth: -
  • Average Engagement: 228
  • Posting Habits: Once a week at 2 AM

X (Twitter): Concise Tech Updates and Real-Time Interaction

Lucas’s presence on X (formerly Twitter), with 30.8K followers and an influence score of 70.3/100, allows him to engage in real-time tech commentary and conversations. His tweets often include quick insights on AI and VR trends, reactions to tech events, and thought-provoking questions that encourage interaction. Although his engagement rate on X is relatively low at 0.5%, activates theseactive presence in tech discourse, sharing immediate reactions to industry news and developments.

Lucas tweets approximately once a week, typically posting at 7 AM, which likely aligns with his followers’ morning routines. His posts receive an average engagement of 154 and average views of 12.2K, reflecting a stable, if modest, level of interaction. X is a platform where Lucas can communicate directly with peers and followers in the tech community, making it a vital part of his strategy to remain relevant in real-time conversations and maintain visibility among industry influencers.

  • Username: @_lucasrizzotto
  • Influence Score: 70.3/100
  • Followers: 30.8K
  • Activity: 0.7 tweets per week
  • Engagement Rate: 0.5%
  • Growth: -0.75%
  • Average Engagement: 154
  • Posting Habits: Once a week at 7 AM

YouTube: In-Depth Content and Project Showcases

On YouTube, under the channel name Lucas Builds The Future, Lucas has 48.9K followers. While his influence score here is lower at 23.1/100, YouTube is a critical platform for him to dive deep into long-form content. His YouTube videos provide detailed explanations of his projects, tutorials on using tech tools, and explorations of AI, VR, and AR concepts. With an engagement rate of 6.47%, Lucas’s YouTube audience shows a strong interest in his in-depth analyses and creative experiments. Although YouTube is not his most active platform, it offers a dedicated space for his followers to gain a more comprehensive understanding of his work.

Lucas posts infrequently on YouTube, averaging 0.3 videos per month. His content garners an average engagement of 2.9K and average views of 45.5K per video, indicating a concentrated, highly engaged viewership. YouTube’s long-form format allows Lucas to explore the technical aspects of his inventions, offering a detailed look at the processes behind his AI-driven projects. This platform caters to an audience eager for in-depth knowledge and step-by-step insights, making it ideal for Lucas’s brand of educational and experimental content.

  • Username: @LucasRizzotto
  • Influence Score: 23.1/100
  • Followers: 48.9K
  • Activity: 0.3 videos per month
  • Engagement Rate: 6.47%
  • Growth: +0.3%
  • Average Engagement: 2.9K
  • Posting Habits: Once a month at various times

Newsletter: Building a Community of Tech Enthusiasts

If Lucas has a newsletter, it serves as a dedicated space for his most engaged followers, offering them exclusive content and a deeper dive into his projects. Newsletters provide a unique way for Lucas to share behind-the-scenes insights and extended thoughts on AI developments, reaching those who prefer a more detailed, narrative approach. Through his newsletter, Lucas can maintain direct communication with his audience, fostering a community of loyal supporters.

Social Media Influence: Authority and Rankings

With a Favikon authority score of 8,948 and a strong ranking in AI & Machine Learning in Brazil, Lucas’s influence is evident across his platforms. His position among the top 1% in this niche underscores his expertise and appeal within the tech community.

Content Strategy: Innovating with Technology and Creativity

Lucas Rizzotto’s content strategy is a dynamic fusion of technology and creativity, aimed at making complex ideas in AI, VR, and AR accessible and engaging for a diverse audience. By showcasing experimental projects like AI-powered smart glasses, Lucas invites his followers into the world of cutting-edge innovation, using storytelling to make tech not only understandable but exciting. His content combines technical insights with a behind-the-scenes look at the development process, which demystifies technology and highlights his creative approach to problem-solving. Lucas also engages deeply with his community, encouraging interactive discussions about the future and ethical implications of technology, establishing himself as a thought leader who is as much about inspiring curiosity as he is about advancing tech. His strategy is designed to educate, entertain, and empower, drawing in followers who are eager to explore a future shaped by creativity and technological progress.

Reachability and Partnerships

Lucas's reachability is classified as normal, with an estimated sponsored post cost of $2.6K. This makes him an accessible yet premium partner for brands interested in AI, tech, and creative industries.

Lucas Rizzotto has successfully established himself as a visionary leader in the realms of artificial intelligence and immersive storytelling. His unique blend of technical expertise and creative flair has allowed him to capture the attention of a diverse audience, from tech enthusiasts to curious creatives. Across platforms like Instagram , TikTok , LinkedIn, X, and YouTube, Lucas leverages his influence to inspire, educate, and challenge conventional ideas about the future of technology. Each platform serves a distinct purpose in his strategy, from Instagram's visually captivating posts to YouTube's in-depth explorations, creating a holistic approach that showcases his multifaceted talents. With consistent engagement and a rapidly growing follower base, Lucas has become a trusted voice in the IT & Tech is availableartistry with technical skill, and he stands as a beacon for those looking to innovate and redefine what’s possible in the digital age.

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About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.