20 Top SAAS Influencers You Should Follow in 2025

The SaaS industry is growing rapidly, and following the top influencers can provide valuable insights into trends, innovations, and strategies for success. These thought leaders, including founders, marketers, and product experts, are driving conversations and sharing actionable advice on navigating the evolving SaaS landscape. This article highlights the 20 top SaaS influencers to follow in 2025, offering diverse perspectives and expertise to help you stay ahead in the industry.

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But first, how does Favikon rank influencers?

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score (⭐️) is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Explore the Top 20 SAAS Influencers You Should Follow in 2025:

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20. Vic Vijayakumar 🇺🇸

Principal Engineer

⭐️Favikon Authority Score: 7 411

Vic 🌮 is a principal engineer and a self-proclaimed "girldad." He is also a passionate runner and violinist. Known for his expertise in SaaS and databases, Vic has co-founded a company and hosts a podcast. He shares his thoughts on various topics, from parenting to technology, on his social media platforms. Vic is an advocate for women's rights and challenges societal norms. He enjoys spending time with his family and has a love for plants. With a witty and conversational style, Vic engages with his followers and shares his unique perspectives on different subjects.

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19. Tyler Smith 🇺🇸

CEO & Founder of SkySlope

⭐️Favikon Authority Score: 7 430

SkySlope is a real estate transaction management platform that provides cloud-based technology for back-office solutions to brokerages in the United States. Founded by Tyler Smith in 2011, SkySlope aims to optimize the PropTech industry and ensure that real estate professionals have more free time. The company was acquired by Fidelity National Financial in 2017 and is headquartered in Sacramento, CA.

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18. Dirk Sahlmer 🇩🇪

Acquiring and Growing SaaS Companies

⭐️Favikon Authority Score:7 485

Dirk Sahlmer is an engineer turned M&A professional at saas.group. He specializes in acquiring and growing SaaS companies with a focus on plg (product-led growth) companies between $1-10m ARR. Dirk is an active member of the startup community, regularly posting on LinkedIn and sharing insights on SaaS and M&A topics through his saas.fyi newsletter. With experience as a speaker at startup conferences, Dirk is known for his expertise in the industry. He is passionate about helping startups succeed and provides valuable resources and tools through his newsletter. Dirk's recent work includes analyzing SaaS growth metrics and providing insights to help startups achieve their growth goals.

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17. Brandon Fluharty 🇺🇸

SaaS Sales Expert with 58K+ LinkedIn followers

⭐️Favikon Authority Score: 7 607

Brandon Fluharty is a successful SaaS sales professional who has generated over $50M in sales revenue in the past 4 years. He has created a unique holistic approach to SaaS selling, which he shares with his 58K+ LinkedIn followers and 10K email subscribers. Through his content, community, and connections, Brandon helps strategic SaaS sellers reach million-dollar earnings without sacrificing their well-being. He offers customizable personal operating systems, newsletters, and a product called "7 Steps to 7 Figures." Brandon Fluharty is also an advocate of taking an anti-hustle approach to strategic selling and overcoming imposter syndrome.

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16. Mike Strives 🇺🇸

Founder of Upvoty and SaaS Pirates podcast

⭐️Favikon Authority Score: 7 723

Mike Strives is the founder of Upvoty and SaaS Pirates, a podcast focused on helping entrepreneurs build and grow their own software-as-a-service (SaaS) businesses. He also shares productivity tips on his social media platforms and YouTube channel. He launched his own productivity notebook based on the Now, Next, Not yet framework, which he claims will help people 10x their productivity. In addition, he recommends books, apps, and podcasts that have helped him grow his business and shares his insights on productivity and self-improvement.

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15. Neha S. 🇵🇰

SaaS Lead Generation Specialist & Speaker

⭐️Favikon Authority Score: 7 825

Neha S. is a SaaS lead generation specialist who guarantees 40% cold-email conversion rates. With a successful track record in helping SaaS startups build authority, generate quality leads, and maximize output, Neha is a sought-after expert in the industry. Her engaging speaking engagements have garnered attention, with her recent public appearance as a guest speaker drawing a large audience. With a strong presence on LinkedIn and a growing following, Neha shares insights and tips for success in the SaaS world.

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14. Jon Yongfook 🇸🇬

SaaS Entrepreneur and Developer

⭐️Favikon Authority Score: 7 886

Based in Bali, Jon Yongfook is a British-Singaporean entrepreneur and developer, known for creating software as a service (SaaS) companies. With a focus on automation and browser automation, his current MRR (monthly recurring revenue) is $47,794. Outside of work, Jon enjoys photography and shares his stunning captures on social media. He also has a passion for motorcycles, classic Vespas, and diving. Recently, he had a custom motorcycle built and obtained his WSET wine tasting certification. Jon is also a fan of truffles, Koko Krunch cereal, and Shoei helmets that meet international safety standards.

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13. Akshay Kothari 🇺🇸

Co-Founder and COO

⭐️Favikon Authority Score: 8 051

As a successful entrepreneur and technology executive, Akshay Kothari is the co-founder and COO of Notion, a productivity and collaboration tool. He previously worked at LinkedIn, where he helped to launch the company's mobile app, and he also co-founded Pulse, a news reader app that was acquired by LinkedIn. Kothari is a vocal advocate for health and productivity, and he is known for his passion for building great products and teams. He enjoys spending time with his family, playing cricket, and exploring the outdoors.

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12. Suresh Sambandam 🇮🇳

Tech Entrepreneur & Mentor | Founder of Kissflow

⭐️Favikon Authority Score: 8 147

Suresh Sambandam is the Founder & CEO of Kissflow, a top SaaS company in India. With a passion for technology, he holds three US patents and is a mentor to aspiring entrepreneurs. Co-founder of SaaSBoomi and Dream Tamilnadu, he aims to drive entrepreneurship and innovation. Suresh advocates for job creation and youth empowerment in Tamilnadu. Through his leadership, Kissflow serves 10,000+ customers globally. He is known for his progressive approach and emphasis on human relationships in the workplace.

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11. Paras Chopra 🇮🇳

Writer and Entrepreneur

⭐️Favikon Authority Score: 8 188

Paras Chopra is a writer and entrepreneur, best known as the founder and chairman of Wingify, a software company that specializes in website optimization tools, including the popular conversion optimization tool, VWO. He is also the author of several essays, including "Money is Not Wealth" and "Steal This Idea," and has a keen interest in exploring the intersection of philosophy, economics, and technology. In addition to his work with Wingify, Chopra is an active investor, mentor, and advisor, working with startups and entrepreneurs around the world to help them grow and succeed.

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🔟 Jyoti Bansal 🇺🇸

Founder and CEO of Harness and Traceable AI

⭐️Favikon Authority Score: 8 188

Jyoti Bansal is a multi-unicorn founder, serial technology entrepreneur, and a passionate mentor and investor in the tech space. He is currently the founder and CEO of two high-growth technology companies: Harness, a platform to automate software delivery processes valued at $3.7 billion as of 2022, and Traceable AI — a cybersecurity platform for securing software applications. Jyoti's belief in the transformative power of software is evident in the success of his first company, AppDynamics, which was acquired by Cisco for $3.7 billion in 2017. With a BS in Computer Science from the Indian Institute of Technology, Delhi, Jyoti is a prolific inventor with more than 25 US patents under his name. He is also involved in developing the next generation of technology companies through mentorship and investment, including the launch of BIG Labs, a startup accelerator, and co-founding VC firm Unusual Ventures.

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9️⃣ Andy Mewborn 🇺🇸

Tech Founder and Ironman | Distribute.so

⭐️Favikon Authority Score: 8 244

Andy Mewborn, a tech founder and Ironman, shares insights on sales strategies and lead generation. He emphasizes practical approaches and offers valuable advice for salespeople. With a background in building successful ventures and scaling companies, Andy's posts provide useful tips and thought-provoking questions for professionals in the industry. He maintains an engaging presence on LinkedIn, focusing on relevant topics for B2B SaaS and business growth.

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8️⃣ Nathan Latka 🇺🇸

Podcaster and Author

⭐️Favikon Authority Score: 8 261

Nathan Latka is a podcast host, author, and entrepreneur who interviews SaaS founders on his show "The Top". He has interviewed hundreds of CEOs and shares their data and insights with his audience. Nathan also authored a book called "How to Be a Capitalist Without Any Capital" which discusses how to start and grow a business with no outside investment. In addition to his podcast and book, Nathan is also an active investor and advisor to various startups.

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7️⃣ Marc Lou 🇫🇷

Startup Solopreneur

⭐️Favikon Authority Score: 8 324

Marc Lou is a solopreneur with a strong focus on shipping startups. With a history of building over 20 startups, Marc has seen success with 7 profitable ventures, including ShipFast which generates $54,000 per month. He shares his journey and insights on Twitter, showcasing his projects such as LaunchViral and ByeDispute. Marc is also active on YouTube, exploring indie hacking and video content as his 2024 bet. His recent launch of ZenVoice received positive feedback and revenue, highlighting his entrepreneurial spirit.

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6️⃣ Simon Høiberg 🇨🇭

SaaS Founder and Startup CEO

⭐️Favikon Authority Score: 8 327

Simon Høiberg is a software developer and tech entrepreneur who has founded FeedHive and focuses on SaaS products, tech startups, and building a business online. He shares his insights on bootstrapping a SaaS business, choosing the right tech stack, scaling, and growing a successful tech startup. He also shares his learnings, predictions, strategies, and advice for entrepreneurs, startup founders, and anyone interested in tech startups and online business.

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5️⃣ Clara Shih 🇺🇸

CEO of Salesforce Service Cloud, founder and board chair of Hearsay Systems, and angel investor

⭐️Favikon Authority Score: 8 457

Clara Shih is a successful CEO and entrepreneur in the tech industry. As the CEO of Salesforce Service Cloud, she has led the company to become a leader in customer service software. She is also the founder and board chair of Hearsay Systems, an innovative software company. Additionally, she is an angel investor, author of The Facebook Era, and kindergarten room mom. Clara is interested in various aspects of technology, including B2B, B2C, developer platforms and ecosystems, social selling, customer experience, AI, automation, and the future of work, technology ethics, board governance, communications, brand design, and supply chains. She attended the Fortune Most Powerful Women Summit, where she reunited with colleagues and attended various talks, gaining insights into leadership and diversity.

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4️⃣ Jason Lemkin 🇺🇸

SaaS Founder, Enthusiast & VC

⭐️Favikon Authority Score: 8 548

Jason Lemkin is a SaaS founder, enthusiast, and venture capitalist. He helps found, fund, and grow B2B start-ups, making it a positive-sum game for everyone involved. He shares his knowledge and experience on fundraising and building successful startups through his blog and SaaStr University. He also emphasizes the importance of having the right co-founders and preparing for every meeting to make the most of the opportunity. Jason also shares nine things that differentiate the best sales reps in the SaaS industry, including listening, adjusting the pitch, and creating urgency.

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‍3️⃣ Deedy Das 🇮🇳

Founding Engineer at Google

⭐️Favikon Authority Score: 8 550

Deedy is a founding engineer at Google, with a background in search. Known for their tweets about various topics such as tech, immigration, India, fitness, and search. Deedy shares personal experiences, including encounters with stereotypes and cultural misunderstandings. They also express opinions on subjects like Forbes' 30 under 30 list and the perception of different cultures. Deedy's tweets offer insights into their experiences as an Indian immigrant in the tech industry and their thoughts on societal issues.

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2️⃣ Neil Patel 🇺🇸

Digital Marketing Expert and Bestselling Author

⭐️Favikon Authority Score: 8 881

Neil Patel is a renowned digital marketing expert and New York Times bestselling author. Recognized as a top 100 entrepreneur under 30 by President Obama and a top 10 marketer by Forbes, he is the co-founder of NP Digital. With a strong presence on Instagram, TikTok, YouTube, Twitter, and LinkedIn, Neil shares valuable insights and tips on digital marketing. His achievements include creating one of the 100 most brilliant companies and helping major corporations like Amazon, Microsoft, and Google grow through marketing strategies.

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1️⃣ Dan Martell 🇨🇦

SaaS Founder Coach

⭐️Favikon Authority Score: 9 071

Dan Martell is a successful five-time founder and coach to ambitious SaaS founders. He has served over 1,000 founders and helped them achieve their Perfect Exit™. Dan's proven approach helps founders scale their businesses by attracting more prospects, converting them into customers, and expanding their network. He offers several programs such as The Rocket Demo Builder, The Growth Plan, and The SaaS Academy. Additionally, he shares insights on entrepreneurship and business on his social media channels and provides free 45-minute coaching sessions to SaaS Academy scale specialists.

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See more 👀 : Top 20 London Influencers

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