Who's Who on Social Media
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Who is Landon Moss?

Landon David Moss is a comedic digital creator and theater supporter who bridges humor with advocacy in his content. Known for spotlighting millennial experiences, Black art, and social identity, he connects with audiences through light-hearted storytelling and cultural commentary.

April 23, 2025
Justine Castany
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Landon David Moss: Blending Theater, Comedy, and Cultural Advocacy on Social Media

Landon David Moss is a comedic creator and digital advocate with 364.7K Instagram followers, known for pairing humor with cultural storytelling. His content centers on millennial themes, Black art, and personal identity. He often uses expressive delivery inspired by his theater background. His caption voice balances vulnerability and punchline clarity.

He has served as a media ambassador for the American Black Film Festival and promoted works like The Piano Lesson. This dual role in performance and representation connects him to arts-driven campaigns. With over 1.1M followers total, Moss mixes satire with creative professionalism. His skits often mirror live-stage energy in a short-form setting.

Landon Moss as Boy Willie: Championing Black Theater with Passion and Presence (Source: @landonmoss, Instagram, February 2025)

Brand collaborations with Lifetime, LA Galaxy, and LAFC reflect his focus on partnerships that value inclusivity and creativity. He’s tagged Lifetime in 4 separate posts, often connecting campaigns to community-driven storytelling. His network includes Vivica A. Fox and David L. Jackson, aligning him with high-impact media peers. These ties deepen his industry influence.

Though his TikTok is currently inactive, his previous presence featured thoughtful humor and character-driven bits for an audience of 749K followers. His posts leaned into real dialogue and parody with subtle advocacy. Landon’s work champions underrepresented stories while delivering engaging, smart entertainment. His tone blends humor and heritage with intent.

An Influencer Active on Social Media

Landon ranks in the Top 3% of U.S. movie actors, Top 18% on Instagram U.S., and uses a blend of humor and social commentary to engage over 1.1M followers.

Landon’s Social Media Strategy Analysis

Instagram: Theater Meets Meme Culture

Landon’s Instagram features performance-based storytelling, drawing 364.7K followers into posts centered on Black art, culture, and millennial humor. He maintains a steady rhythm of 5 posts per month, with content typically shared at 12 PM EST. His engagement rate is modest at 0.25%, but each post garners thoughtful comments and 925 average engagements.

His feed blends comedic skits with promos for live performances, such as his role in The Piano Lesson. Branded partnerships with Lifetime and LA Galaxy are integrated using skits and advocacy messages. A post promoting Black theater reached over 1,500 likes, spotlighting his ability to fuse performance and purpose. His visuals often mimic stage blocking and costume-driven storytelling.

Moss leverages carousels and captions to contextualize performances, inviting viewers into ongoing conversations about Black creative work. His collaborations are tightly aligned with his mission—whether amplifying diversity in film or highlighting community programs. Each post reflects values without losing entertainment quality. Content often tags cultural institutions and creatives in his network.

Despite a -0.56% growth rate, his Instagram maintains relevance through quality storytelling, cultural alignment, and artistic credibility. It is his most consistent platform in terms of voice, tone, and visual identity. His audience expects advocacy, character-driven humor, and Black representation. Instagram remains Moss’s main tool for branded campaigns and theatrical promotion.

  • Username: @landonmoss
  • Influence Score: 73.8/100
  • Followers: 364.7K
  • Activity: 5 posts/month
  • Engagement Rate: 0.25%
  • Growth: -0.56%
  • Average Engagement: 925
  • Posting Habits: once a week at 12 PM EST

TikTok: Sketch Roots and Cultural Satire

Landon’s TikTok account, while previously active, currently shows 0 activity with a last post over a month ago. He holds 749K followers, a number earned through past theatrical skits and character monologues reflecting social themes. His content once used scene-like setups and acting techniques not common on TikTok. Recent analytics show 0% engagement and 0 average views.

Earlier TikToks leaned heavily on solo performance—often reenacting cultural commentary or social awkwardness. His dialogue-forward style stood out in a space driven by fast edits and trending sounds. His tone was sincere but comedic, with recurring use of reaction humor and expressive delivery. This made his videos feel more scripted than spontaneous.

Moss often explored Black experiences through satire—especially in skits that mimicked awkward interactions or dramatic inner monologues. These videos relied on his theater background for structure and rhythm. Some of his most replayed content featured multi-character scenes played entirely by himself. That format earned him audience loyalty for depth and replay value.

Though his current growth rate is -0.06%, his follower count still positions him well for revival if consistent posting resumes. TikTok's algorithm favors expressive character work when done well, and Moss already has a blueprint that worked. A focused return with performance-driven content could easily reactivate engagement. For now, TikTok functions more as a legacy portfolio than a growth channel.

  • Username: @landonmoss
  • Influence Score: 10.5/100
  • Followers: 749K
  • Activity: 0 videos/week
  • Engagement Rate: 0%
  • Growth: -0.06%
  • Average Engagement: 0
  • Posting Habits: once a year at 6 PM EST

Landon Moss’ Social Media Influence Summary

Landon holds an Favikon Influence Score of 7,794 points, ranking in the Top 3% of U.S. movie actors and Top 2% globally. While he has room for growth on TikTok, his steady performance on Instagram places him in the Top 18% U.S. and Top 19% globally. His impact lies in thematic consistency, tone authenticity, and community resonance around Black theatrical spaces.

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Content Strategy: Pop Culture Through a Theater Lens

Moss combines cheerful, slightly opinionated, and culturally relevant humor to address life from the lens of a young Black performer. His content often touches on awkward interactions, self-reflection, and the struggle of artistic visibility. His scripts feel like mini monologues—paced, expressive, and built for replay value. By drawing on real acting skills, he adds a layer of theatricality that many short-form creators lack. This distinguishes his skits from quick gags. He doesn’t rely on trends but instead constructs situational scenes grounded in character and tone. Audiences come for the humor but stay for the substance, especially in posts related to identity and performance.

Reachability and Partnerships

Landon is highly reachable for partnerships centered on Black storytelling, artistic advocacy, and cultural representation. His rate per post is estimated between $1.5K–$3.8K, making him accessible to mission-driven brands and arts initiatives. He has tagged Lifetime in 4 posts, often highlighting content tied to Black creatives or community events. Campaigns benefit from his ability to blend scripted tone with promotional clarity.

An overview of Landon’s top influential connections across key industries. (Source: Favikon)

He has collaborated with organizations like LA Galaxy and promoted regional theater events like The Piano Lesson at The Long Beach Playhouse. Posting 5 times a month at consistent early-morning hours allows for predictable campaign rollout. His network includes directors, actors, and content creators focused on representation in media. Moss is most effective for cause-aligned outreach, particularly those supporting Black art and youth engagement.

Conclusion: Landon Moss Bridges Humor and Heritage on Social Media

Landon David Moss is more than a comedic creator—he’s a cultural advocate with a clear vision. His platforms uplift Black voices, celebrate theater, and entertain through smart, expressive humor. Though his TikTok presence is paused, his steady Instagram output and social activism keep him visible and valuable. He offers brands and audiences a rare combination: substance with a smile, purpose wrapped in punchlines.

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Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.