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Top 20 Houston Influencers in 2025

Houston is home to some of the most influential content creators in the U.S. Meet the top 20 personalities driving trends and engaging audiences in 2025.

February 7, 2025
Sarthak Ahuja

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Here's the list of the Top 20 Influencers in Houston in 2025: 

20. Ne-Yo

Ne-Yo, an acclaimed R&B artist, promotes his new single 'Show Me' across platforms, engaging fans with updates on his music and upcoming tours. His posts highlight his performances, collaborations, and behind-the-scenes content, showcasing his artistic journey and connection with the audience. Ne-Yo's content often features themes of love, relationships, and personal experiences, resonating with a diverse fanbase. He actively interacts with followers, enhancing his presence in the music industry.

Followers on Social Media: 17.9M

Favikon Authority Score : 8 998 pts

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19. Ali Siddiq

Ali Siddiq is a stand-up comedian and public speaker known for his unique storytelling style, which draws from his experiences during incarceration. His comedy specials, particularly 'The Domino Effect,' have garnered millions of views, showcasing his ability to engage audiences with humor derived from personal narratives. He has appeared on platforms like HBO and Comedy Central, and is actively touring with his 'In The Shadows Tour,' featuring new material about life after prison. His content often includes relatable anecdotes and social commentary.

Followers on Social Media: 2.6M

Favikon Authority Score : 9 000 pts

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18. K. Michelle

K. Michelle, born Kimberly Michelle Pate, is an R&B and Soul singer-songwriter from Memphis, Tennessee. She gained fame with her single 'Fakin' It' in 2009 and has collaborated with notable artists like R. Kelly and Usher. Her social media presence showcases her music journey, personal reflections, and a blend of humor and authenticity. K. Michelle is currently promoting her new album 'I'm The Problem' and engages her audience with relatable content about love, resilience, and her experiences in the music industry.

Followers on Social Media: 11.6M

Favikon Authority Score : 9 010 pts

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17. Amya Latrease

A 21-year-old college student and new mother based in Houston, TX, sharing her journey through pregnancy and motherhood on TikTok and Instagram. Her content often highlights her experiences as a young mom, college life, and family moments, resonating with a youthful audience. She engages with themes of personal growth, parenting, and lifestyle, while also promoting hair products and beauty tips. Her posts reflect a blend of humor and authenticity, making her relatable to her followers.

Followers on Social Media: 3M

Favikon Authority Score : 9 061 pts

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16. Noah

Noah is a Houston-based content creator known for his sketch comedy videos on platforms like TikTok and Instagram. His content often features relatable humor and comedic skits, engaging a wide audience with lighthearted themes. He has garnered millions of likes on his posts, showcasing a strong connection with viewers. Noah's work reflects a casual and approachable style, making him a popular figure in the comedy niche.

Followers on Social Media: 1.6M

Favikon Authority Score : 9 061 pts

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15. Houston Jones

Houston Jones is a YouTube creator known for his extreme experiments and challenges that often involve physical pain and injury, all in the name of science. With over 4 million subscribers, he engages his audience with a mix of humor and cautionary advice, emphasizing safety despite the risky nature of his content. His posts frequently include disclaimers about the dangers of replicating his stunts, showcasing a blend of entertainment and educational value.

Followers on Social Media: 5.2M

Favikon Authority Score : 9 062 pts

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14. Marques Houston

Marques Houston is a multifaceted artist known for his work in music and film. He gained fame as a member of the R&B group Immature/IMx and has transitioned into a successful solo career, releasing his latest album 'ME' after a decade. Houston is also a producer and actor, recognized for his role in the TV series 'Sister, Sister' and his production company, Footage Films Studios. His social media presence highlights upcoming film projects and collaborations, showcasing his commitment to entertainment.

Followers on Social Media: 12.5M

Favikon Authority Score : 9 093 pts

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13. Nicolas Roman Šrut

Nicolas Roman Šrut is a prominent content creator known for his comedic and relatable videos across platforms like TikTok and YouTube, where he engages millions with humor and personal storytelling. His content often touches on themes of mental health, including his experiences with bipolar disorder and alopecia, creating a safe space for discussions around these topics. He emphasizes love and acceptance, aiming to foster a community where everyone feels welcome and understood.

Followers on Social Media: 15.8M

Favikon Authority Score : 9 125 pts

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12. NasFromTheGram

The creator, known as NasFromTheGram, is a content creator primarily active on TikTok and YouTube, focusing on vlogs, reaction videos, and lifestyle content. He engages with his audience through humorous and relatable posts, often sharing personal milestones like homeownership. His content is characterized by a casual and approachable style, appealing to a young audience interested in entertainment and personal stories.

Followers on Social Media: 7.3M

Favikon Authority Score : 9 145 pts

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11. Joel Osteen

Joel Osteen is a prominent pastor and author known for his motivational messages and inspirational content. He serves as the Senior Pastor of Lakewood Church in Houston, Texas, which is the largest church in America. His social media presence focuses on uplifting messages that encourage followers to pursue their dreams and maintain faith in challenging times. Osteen's content often emphasizes themes of positivity, personal growth, and spiritual empowerment, resonating with a global audience through various digital platforms.

Followers on Social Media: 19.4M

Favikon Authority Score : 9 159 pts

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10. Monaleo

Monaleo is a dynamic recording artist known for her engaging social media presence, particularly on TikTok and Instagram. She promotes her music, including her EP 'Throwing Bows,' and shares personal insights and lifestyle content. Her posts often feature collaborations with beauty brands and highlight her experiences on tour. Monaleo connects with her audience through relatable content and motivational messages, particularly aimed at young women.

Followers on Social Media: 2.5M

Favikon Authority Score : 9 186 pts

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09. Marcello Hernández

Marcello Hernández is a comedian and cast member of Saturday Night Live, known for his bilingual humor and relatable family content. His social media presence features comedic sketches, stand-up performances, and cultural commentary, often highlighting his Dominican and Cuban heritage. He engages a large audience with relatable themes, including family dynamics and immigrant experiences, while also promoting his live shows. His content is characterized by a casual and humorous style, appealing to a diverse audience.

Followers on Social Media: 4.1M

Favikon Authority Score : 9 213 pts

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08. Hamzah

Hamzah, known online as Absorber, is a 21-year-old Palestinian actor and activist based in Houston, Texas. He creates content primarily focused on gaming and social activism, particularly advocating for Palestinian rights. His TikTok posts, which have garnered millions of likes, consistently promote the message 'Free Palestine.' He aims to inspire younger audiences to pursue their dreams while raising awareness about political issues affecting Palestine.

Followers on Social Media: 11.6M

Favikon Authority Score : 9 227 pts

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07. James Harden

James Harden is a professional basketball player known for his impressive career in the NBA, including multiple All-Star selections and MVP awards. He shares insights about his performance, endorsements, and personal reflections on sports, particularly basketball and soccer. His posts often highlight his brand collaborations, especially with Adidas and Pringles, and he engages with fans through motivational messages and personal anecdotes.

Followers on Social Media: 19.8M

Favikon Authority Score : 9 240 pts

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06. JJ Watt

JJ Watt is a prominent figure in American football, known for his motivational mantra 'Dream Big, Work Hard.' His social media presence features a mix of personal insights, sports commentary, and humorous takes on football events. He engages with fans through relatable content, often highlighting his experiences and opinions on various games and players. Watt's posts reflect a strong connection to the NFL community and showcase his passion for the sport.

Followers on Social Media: 10.4M

Favikon Authority Score : 9 252 pts

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05. Kygo

Kygo is a Norwegian DJ and music producer known for his tropical house style. His social media presence highlights his world tours, collaborations with artists like OneRepublic, and the release of his album 'Kygo'. He engages with fans through personal messages and shares behind-the-scenes content from his performances. His posts often celebrate his concerts and express gratitude towards his audience, showcasing a strong connection with fans and a focus on music and live events.

Followers on Social Media: 13.6M

Favikon Authority Score : 9 291 pts

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04. Jessica Vega

Jessica Vega, also known as Mariajessica, shares personal anecdotes and life experiences through engaging blogs and videos. Her content primarily revolves around family, relationships, and celebrations, including weddings and baptisms. She often expresses love and gratitude towards her partner, showcasing moments from their life together. With a significant following, her posts resonate with themes of love, family bonding, and personal growth, appealing to a community that values heartfelt storytelling.

Followers on Social Media: 5.8M

Favikon Authority Score : 9 370 pts

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03. Lizzo

Lizzo is a Grammy-winning artist and CEO of YITTY, known for her empowering music and body positivity advocacy. With over 5 billion global streams, she gained fame through hits like 'Truth Hurts' and 'Good As Hell.' Her social media presence features a mix of personal insights, humor, and promotional content for her brand, YITTY, focusing on self-love and confidence. Lizzo engages her audience with relatable posts and a strong message of acceptance and empowerment.

Followers on Social Media: 42.6M

Favikon Authority Score : 9 513 pts

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02. Glo Da P

Glo Da P, also known as Gloria Boyd, is a dynamic artist and social media personality from Memphis. Her content revolves around music promotion, personal experiences, and engaging with her audience through humor and relatable posts. She actively promotes her album 'GLORIOUS' and her upcoming tour, showcasing her vibrant personality and connection with fans. Glo's posts often include motivational affirmations and glimpses into her life, making her a relatable figure in the music industry.

Followers on Social Media: 14.1M

Favikon Authority Score : 9 616 pts

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01. Megan Thee Stallion

Megan Thee Stallion, also known as TINA SNOW, is a prominent American rapper and performer from Houston, Texas. She is known for her energetic and engaging social media presence, often collaborating with other artists like TWICE and Flo Milli. Megan actively promotes her music releases, such as 'MEGAN: ACT II,' and engages with her fanbase, the 'Hotties.' She is also involved in community work through the Pete and Thomas Foundation, supporting underserved communities.

Followers on Social Media: 63.9M

Favikon Authority Score : 9 678 pts

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Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Sarthak Ahuja

Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.