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Top 20 Barranquilla Influencers in 2025

Meet the leading influencers of Barranquilla in 2025, who are making waves across various industries. From fashion to tech, these trendsetters are driving the local and global conversation.

February 7, 2025
Sarthak Ahuja

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Here's the list of the Top 20 Barranquilla Influencers in 2025:

20. Javier Vivic Carrillo

Javier Vivic Carrillo is a passionate content creator from Barranquilla, Colombia, focusing on digital marketing for beginners and sharing personal experiences related to his hometown and family. His social media presence features a mix of humorous and heartfelt posts, often highlighting his love for running, food, and community. He engages with his audience through relatable content, showcasing moments from his life, including his recent engagement.

Followers on Social Media: 323.9K

Favikon Authority Score  8 562 pts 

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19. Betsy Liliana Diaz Gonzalez

Betsy Liliana Diaz Gonzalez, known as Lily Diaz, is a Colombian content creator focused on family life, motherhood, and personal experiences. Her social media presence highlights her journey as a mother of three, sharing heartfelt moments and reflections on parenting. She promotes positivity and faith, often expressing gratitude towards God. Her content includes lifestyle tips, family adventures, and personal anecdotes, resonating with a broad audience interested in family and motherhood themes.

Followers on Social Media: 855.1K

Favikon Authority Score  8 569 pts 

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18. Vale Fails

Vale Fails is a Colombian content creator based in Washington, DC, sharing her experiences and adventures through engaging posts on TikTok and Instagram. Her content often reflects her cultural background, showcasing her love for travel, personal growth, and lifestyle. She promotes positivity and motivation, frequently expressing gratitude and joy in her life. Vale also hosts a podcast, further extending her reach and influence in the digital space.

Followers on Social Media: 2.7M

Favikon Authority Score  8 574 pts 

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17. Laura Garcia Caballero

Laura Garcia Caballero is a multitasking mother and lawyer with an MBA, actively sharing her family life and professional insights on Instagram. She is a partner at AVENTTUS Corporate Advisors and often features her children, Julieta and Alejandro, in her posts. Her content includes personal anecdotes, festive celebrations, and product promotions, reflecting a blend of family-oriented and professional themes. Laura engages with her audience through relatable experiences and lifestyle tips, showcasing her Colombian heritage.

Followers on Social Media: 227.3K

Favikon Authority Score  8 584 pts 

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16. Rolando Ochoa

Rolando Ochoa is a Colombian musician, composer, and producer known for his contributions to the vallenato genre. He actively engages with his audience through uplifting messages and music promotions on social media. His posts often express gratitude to God and his fans, showcasing his dedication to his craft and community. Ochoa is the creator of @Zona8Oficial, highlighting his role in promoting traditional Colombian music. His content reflects a strong cultural identity and a commitment to sharing joy through music.

Followers on Social Media: 2.1M

Favikon Authority Score  8 605 pts 

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15. Pedro Palacio

Pedro Palacio is a manager associated with the Carnaval de Barranquilla, promoting events featuring popular artists like Maluma and Silvestre Dangond. His social media presence highlights vibrant cultural celebrations, ticket promotions, and community engagement. He shares updates on local events, digital transformation initiatives, and personal reflections, fostering a connection with his audience through humor and relatable content. His posts often encourage participation in local festivities and showcase the importance of community development.

Followers on Social Media: 245.3K

Favikon Authority Score  8 626 pts 

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14. Jhovanoty

Jhovanoty is a Colombian comedian and director known for his engaging content across social media platforms. He shares humorous takes on current events, often involving political commentary, and showcases his work in radio, theater, and television. His posts frequently include lighthearted interactions with his audience, reflecting on societal issues and personal anecdotes. He has a significant following, particularly on TikTok, where his comedic style resonates with viewers.

Followers on Social Media: 1.9M

Favikon Authority Score  8 653 pts 

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13. Camilo Saenz

Camilo Saenz is an actor, producer, and father who shares a mix of personal and humorous content on Instagram. His posts often highlight family life, adventures, and his passion for biking and cooking. He engages with his audience through relatable humor and showcases his experiences as a single father. Camilo also promotes brands like RAM and Raid, integrating them into his lifestyle content. His posts reflect a love for nature and family, often encouraging environmental consciousness.

Followers on Social Media: 213K

Favikon Authority Score  8 698 pts 

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12. Valeria Charris Salcedo

Valeria Charris Salcedo is a vibrant lifestyle content creator known for her engaging posts about dance, culture, and travel. As the 2022 Queen of the Barranquilla Carnival, she shares her experiences and promotes cultural events. Her TikTok and Instagram feature a mix of humor, dance challenges, and personal milestones, including her journey in acting. Valeria's content resonates with a youthful audience, celebrating joy and creativity while highlighting Colombian culture.

Followers on Social Media: 921K

Favikon Authority Score  8 824 pts 

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11. Mónica Andrea Vives Orozco

Maía, born Mónica Andrea Vives Orozco, is a prominent Colombian singer known for her unique blend of pop, tropical, and Caribbean sounds. She gained fame with hits like 'Niña Bonita' and continues to evolve artistically, recently releasing her album '7/21'. Beyond music, she is a television personality, serving as a mentor on talent shows. Her social media showcases her music, personal life, and vocal techniques, engaging a wide audience with her authenticity and humor.

Followers on Social Media: 1.8M

Favikon Authority Score  8 851 pts 

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10. Juan Miranda

Juan Miranda, known as MekEe, is a Colombian gaming content creator active on TikTok and YouTube. He specializes in gameplay videos, particularly for games like Free Fire and PUBG Mobile, often featuring humorous interactions and challenges. His posts frequently include gaming tips, collaborations, and community engagement, showcasing a vibrant online presence. He is also the official creator of Stumble Guys, indicating a professional focus in the gaming industry.

Followers on Social Media: 5.3M

Favikon Authority Score  8 855 pts 

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09. Omi Camacho

Omi Camacho is a Colombian content creator and CEO of a marketing agency. She shares humorous and relatable content primarily on TikTok and Instagram, often featuring her character 'Daniela.' Her posts include comedic skits, personal anecdotes, and interactions with her audience, showcasing her vibrant personality. Omi engages with her followers through lighthearted content that resonates well, particularly in the context of Colombian culture and everyday life.

Followers on Social Media: 1M

Favikon Authority Score  8 890 pts 

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08. Alejandro Char Chaljub

Alejandro Char is the Mayor of Barranquilla for the term 2024-2027. His social media presence focuses on local governance, community development, and cultural promotion, particularly highlighting events like the Barranquilla Carnival. He shares updates on infrastructure projects, health services, and environmental initiatives, emphasizing the importance of public welfare and community engagement. His posts often celebrate local culture and achievements, aiming to foster a sense of pride among residents.

Followers on Social Media: 1.2M

Favikon Authority Score  8 917 pts 

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07. El rey y la jefa Oficial

Content creator from Barranquilla, focusing on humorous sketches about couples and marriage dynamics. Posts often depict relatable scenarios involving a 'toxic' partner, showcasing comedic takes on everyday relationship situations. The creator engages a large audience with viral content that resonates with couples, particularly in the context of marriage and humor.

Followers on Social Media: 1.7M

Favikon Authority Score  8 928 pts 

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06. Stephany Gutierrez Pombo

Stephyy, a Colombian artist from Barranquilla, is a prominent figure in the Caribbean music scene. As CEO of OCRCostaGames and Fundación Con.Ciencia, she actively engages with her audience through vibrant TikTok and Instagram content, showcasing her musical talent and personal life. With over 2.9 million followers on TikTok, her posts often feature dance trends, personal anecdotes, and collaborations with friends. She emphasizes gratitude and empowerment, reflecting her positive outlook and community involvement.

Followers on Social Media: 3.4M

Favikon Authority Score  8 930 pts 

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05. Jorge Rausch

Jorge Rausch is a Colombian chef and television personality known for his role as a judge on MasterChef in Colombia, Ecuador, and Chile. He shares cooking tips, recipes, and culinary experiences across his social media platforms, emphasizing home cooking and the joy of food. His posts often feature vibrant dishes and engaging cooking techniques, appealing to food enthusiasts and aspiring chefs. Rausch also promotes cultural connections through food, particularly highlighting Israeli cuisine.

Followers on Social Media: 4M

Favikon Authority Score  9 037 pts 

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04. Victor Ocampo

Victor Ocampo is a hair extension expert based in Colombia and the U.S., with a strong presence on Instagram and TikTok. His content focuses on hair transformations, showcasing various styles and colors, and promoting his business, El Rey de las Extensiones. He engages with audiences through personal stories, client testimonials, and community support initiatives, including donations for cancer patients. His posts often highlight the emotional impact of hair changes and the importance of self-expression through beauty.

Followers on Social Media: 3.5M

Favikon Authority Score  9 060 pts 

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03. Hollman Stit Becerra Torres

Holman Becerra is a Colombian content creator known for his humorous and relatable posts across TikTok and Instagram. His content often features light-hearted commentary on everyday situations, showcasing a playful personality. He engages with his audience through funny anecdotes and relatable scenarios, often incorporating popular culture references. His posts frequently receive high engagement, indicating a strong connection with his followers.

Followers on Social Media: 1.6M

Favikon Authority Score  9 113 pts 

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02. GUAJIRA

GUAJIRA is a Colombian lawyer and social media personality known for her engaging TikTok content that often features humor, personal anecdotes, and cultural references. Her posts frequently highlight her Colombian heritage, with themes of empowerment and inspiration. She actively interacts with her audience, showcasing a vibrant lifestyle and a connection to her roots. GUAJIRA's content resonates with a youthful audience, particularly those interested in Colombian culture and humor.

Followers on Social Media: 4.4M

Favikon Authority Score  9 122 pts 

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01. Sebastucho

Sebastucho is a Colombian social media personality known for his humorous and engaging content across Instagram and TikTok. He often shares light-hearted jokes, personal anecdotes, and promotional posts for local businesses, particularly in the food industry. His posts frequently encourage audience interaction, inviting followers to share smiles and laughter. He is also involved in local events and collaborations, showcasing a vibrant connection to his community.

Followers on Social Media: 4.4M

Favikon Authority Score  9 198 pts 

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How does Favikon rank influencers?

‍Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Sarthak Ahuja

Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.